China’s leading electric car maker, BYD, just hit a new YTD EV sales record last week in its home country. BYD expects the momentum to continue with new EVs rolling out in key segments globally.
BYD hit a new weekly EV sales record in May
New data from Morgan Stanley (via Investing.com) shows electric vehicles outpaced their gas-powered rivals last week after recovering from the recent holiday in China.
Domestic brands had the biggest gains, with automakers like BYD, Li Auto, and NIO all seeing double-digit week-over-week (WOW) sales improvements. BYD had the biggest WOW improvement, with registrations up 30% to 69,500 last week.
Through May 12, BYD had 101,300 registrations in China. BYD sold 300,114 EVs globally in the first three months of the year, up 13.4% YOY. In April, BYD sold another 134,465 EVs, up 17% over April 2023. Through the first four months of 2024, BYD sold 434,579 electric cars.
Other domestic EV makers like Li Auto saw sales climb 50% WOW to around 8,000. NIO had a 23% improvement with new promotions pushing sales to 4,400 units.
NIO introduced the first EV, the L60 electric SUV, under its mass-market Onvo brand Wednesday. Starting at just $30,500 (219,900 yuan), NIO aims to compete with Tesla’s Model Y.
Meanwhile, Tesla’s sales declined 11% in China last week, with around 9,800 units sold. According to China Passenger Car Association data, Tesla sold 31,421 cars in China in April, down nearly 50% from the 62,398 sold in March.
New models launching
BYD launched its own Tesla Model Y rival last week, the Sea Lion 07. The BYD Sea Lion 07 starts at $26,250 (189,900 yuan) as the first EV based on its new e-Platform 3.0 Evo.
Designed by ex-Lamborghini and Audi designer Wolfgang Egger, you can see influence from the iconic brands integrated into the electric SUV’s design.
The new electric SUV is available in three powertrains, two single-motor, and one dual-motor AWD option.
BYD Sea Lion 07 trim
Starting price
Range (CLTC)
550 Standard
189,800 yuan ($26,250)
550 km (341 miles)
610 Long Range
199,800 yuan ($27,625)
610 km (379 miles)
610 Smart
219,800 yuan ($30,389)
610 km (379 miles)
550 4WD Smart Navigation
239,800 yuan ($33,154)
550 km (341 miles)
BYD Sea Lion 07 prices
The single motor variants are offered with 71.8 kWh or 80.64 kWh BYD Blade batteries for up to 550 km (341 mi) or 610 km (341 mi) CLTC range, respectively. The dual motor model gets up to 550 km (341 mi) CLTC range.
BYD’s new electric SUV undercuts Tesla’s best-selling Model Y, which starts at 249,900 yuan ($34,550) with up to 554 km (344 mi) CLTC range.
The new electric SUV comes after BYD revealed a series of lower-cost “Honor Edition” versions of its most popular EVs. For example, its cheapest Seagull EV Honor Edition starts at just $9,700 (69,800 yuan).
BYD plans to launch a new Seal electric car, which currently competes with the Tesla Model 3. Little is known about the new EV, but it’s expected to debut in June.
The automaker is expanding into new segments like luxury with its Yangwang brand launching several new EVs.
Most recently, BYD introduced its first PHEV pickup, the BYD Shark, this week in Mexico. The BYD Shark will start at 969,800 pesos ($58,100) to rival the Toyota Hilux and Ford Ranger.