XPeng Motors unveils P7+ in Paris alongside pre-sale pricing, stresses commitment to Europe

Four days after XPeng Motors first unveiled its new P7+ EV, hailed as the “world’s first AI car,” the Chinese Automaker showcased it to the European public during the Paris Motor Show. Following the event, pre-sales of the P7+ began in China, and XPeng shared initial pricing.

As we recapped last week during the initial unveiling in China, XPeng Motors’ ($XPEV) P7+ is a new AI-centric evolution of XPeng Motors flagship sedan, the P7. That model has already made its way to new markets in Europe alongside the G9 SUV and G6 compact.

Today’s latest progress milestone dates back to February 2024, when spy images emerged of a new camouflaged BEV from XPeng that appeared to have ditched LiDAR in favor of pure vision cameras, similar to Tesla’s approach with FSD/Autopilot.

After confirming this past summer that the vehicle name and that it would, in fact, not come equipped with LiDAR, XPeng set a date to officially unveil the P7+ to the public in China. That event, held last week in Shenzen, offered plenty of updates on the XPeng P7+, including battery sizes and range estimates, but we still didn’t know the pricing.

At the time, XPeng said it would unveil the new model to Europe during the Paris Motor Show, and that additional event took place today alongside a start of pre-sales.

XPeng P7+ presale pricing kicks off lower than the Model 3

XPeng Motors used the annual Paris Motor Show as a platform to not only showcase its latest BEV technology but also reinforce its commitment to selling its vehicles in Europe and continue its quest to become a globally recognized automaker.

Similar to its event in China last week, XPeng emphasized its new AI technology and pure vision camera systems, which it calls its “AI Hawkeye Visual Solution,” to deliver a new “three-in-one” BEV that kicks off a new future for the automaker in which additional models will utilize similar AI-centric features.

Hawkeye vision features two 8M cameras in the front and rear of the P7+, as well as millimeter-wave radars and ultrasonic radars, which combine to deliver ADAS driving performance comparable to its previous approach that relied on costly LiDAR systems and HD map coverage.

The result is an intelligent driving system that operates using clearer, more accurate, and longer-range vision and perception, allowing the EV’s in-car computer to function effectively in all lighting conditions on the road. Per XPeng chairman and CEO He Xiaopeng:

XPENG believes the future of the automotive industry is rooted in technology, with AI and autonomous driving set to be the next revolution. Technology must benefit the user. XPENG cars today assist drivers with advanced ADAS (Advanced Driver Assistance System), and in the near future, they will make autonomous decisions, becoming a driver’s companion or a mobile butler, revolutionizing the mobility experience for our global customers. XPENG will continue investing in R&D to expand our vehicle portfolio and bring innovative smart technology to a world with zero accidents, zero traffic congestion, and zero emissions.

Before digging into the presale pricing of the new P7+, XPeng shared several highlights of its technology as a roadmap to future implementations across its BEV portfolio:

• Advanced ADAS standard on all lineups, with no fees or subscriptions, constantly evolving through over-the-air (OTA) updates.
• XPENG AI Hawkeye Visual Solution, powered by end-to-end AI large models, which enhances the understanding of time and space in surrounding environments while improving precision, range, and color resolution.
• The spacious interior surpasses the average SUV, with space for 33 carry-on suitcases (with the rear seats folded down).
• A standard 800V high-voltage SiC platform from XPeng G9 and G6 delivers ultra-fast charging and energy consumption of 11.6 kWh/100 km – better than competitors in its segment.

While unveiling the new model in Paris, XPeng Motors stressed its commitment to European expansion despite recently imposed tariffs on Chinese-built EV imports. The automaker currently sells three models mentioned above in several markets overseas, including Norway, Denmark, Sweden, the Netherlands, Belgium, Luxembourg, Germany, France, Iceland, Spain, and Portugal.

The P7+ will soon join its BEV siblings in Europe as XPeng has promised further expansions to new markets. Lastly, XPeng officially opened pre-orders of the P7+ in China and shared initial pricing, which is relatively low given the size and scope of its technology.

The XPeng P7+ pricing starts at RMB 209,800 ($29,610), which is RMB 22,100 ($3,120) less than the starting price of a Tesla Model 3 in China. While it will only cost Chinese customers RMB 99 to secure a pre-order of the P7+, pricing could go down even further when the model officially launches next month, making it an even more affordable and exciting new EV on the horizon.

We will keep you updated as we learn more about the XPeng P7+ and its pricing. Until then, you can view the new model up close in the video from XPeng below. Or if you’re at the Paris Motor Show, you can see it in person at XPeng’s booth in Hall 6.