Let’s start with the vans. Amazon recently reached milestone putting its 20,000th, AI-enhanced delivery van onto US roads.
Amazon famously partnered with Rivian to develop those vans, pouring serious money into a concept that (at the time) was little more than a sketch. Less than three years later, the vans were on the road, delivering kitty litter with free, 2-day shipping to customers who can’t be bothered to drag themselves to Costco – and it’s hard to argue with the vans’ success.
In Amazon’s fulfillment centers, autonomous forklifts play a key role in optimizing the flow of goods. By reducing the reliance on manual labour, they minimize human error, enhance precision in material handling and enable faster order processing … the forklifts operate continuously without breaks, increasing productivity and ensuring swift and efficient customer order fulfillment.
That said, we’re a long way from the days when Sam Walton would come on TV to talk about Walmart being the place to shop for “Made in America” products, too. But, while it’s easy enough to dismiss Amazon’s automation efforts as anti-labor, the reality is far more complicated as a nationwide operator shortage continues to impact logistics and construction.