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LiveWire slashes prices with extreme sales on electric motorcycles

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If you’ve been eyeing a LiveWire electric motorcycle but couldn’t justify the price tag, this might be your moment. LiveWire Group just launched a new “Twist & Go” promotion that drops prices on its entire S2 lineup by thousands of dollars – at least for a limited time.

From now through October 31, 2025, customers can score significant discounts on all three S2 models:

  • S2 Del Mar: Now starting at $9,999
  • S2 Mulholland: Now starting at $10,999
  • S2 Alpinista: Now starting at $11,999

For reference, those models previously hovered in the $15k – $17k range depending on trim and region, so this is a serious price cut. And it’s not just a one-off model – this covers the full S2 lineup.

LiveWire is also rolling out a free software update that adds two long-awaited features: Reverse mode (a blessing for parking maneuvers on heavier bikes or when trying to back up a slight incline) and Roll-Forward Regenerative Braking, which lets riders engage regen while twisting the throttle forwards.

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Electrek’s Take

This feels like significantly more than just a seasonal promotion. I’d say it’s clearly a response to slower-than-expected sales on what are arguably some of the most refined electric motorcycles on the market… but also some of the priciest. While the S2 Del Mar and its siblings have impressed with solid range, sporty performance, and premium styling, their premium pricing has made it tough to lure buyers away from both cheaper electric options and high-performing gas bikes. And as someone who owns an S2 Del Mar, I can tell you that its a fantastic bike to ride, but the price does make you swallow hard before pulling the trigger (and not owning a car helps, at least for me).

Slashing thousands off the price could help LiveWire move more units heading into the fall, especially as the weather cools and motorcycle sales typically dip. But it also signals that the high-end e-moto market might be hitting a ceiling, at least for now. LiveWire seems to be aware of that as well considering how they’re aggressively targetting smaller and more affordable bikes with their recent developments.

If you’ve been waiting for the right moment to go electric on two wheels, LiveWire just gave you one. But act fast, because the deal ends October 31, and inventory might not last that long.

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