Honda is still offering nearly $17,000 off the Prologue EV

Honda’s electric SUV is on a roll. The Prologue was the third best-selling EV in the US in August, trailing only the Tesla Model Y and Model 3. Even with the federal EV tax credit now expired, Honda is still offering nearly $17,000 off the Prologue.

Honda Prologue registrations surge with huge incentives

As the $7,500 credit expired at the end of September, automakers rolled out steep discounts, many topping five figures with combined incentives.

The Honda Prologue has been one of the most discounted EVs over the past year or so. Last month, buyers could score up to over $20,000 in combined savings, including a $7,500 credit, $9,500 in financing bonuses, trade-in offers, and 0% interest for six years.

According to the latest registration data from S&P Global Mobility (via Automotive News), the incentives helped propel the Honda Prologue to become the third most popular EV in August.

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A total of 138,457 EVs were registered in the US in August, up 24% from a year ago. Honda Prologue registrations surged 81% to 9,005 vehicles, the data showed.

Honda’s electric SUV had more registrations than the Chevy Equinox EV in August, and it’s based on the same GM Ultium platform. However, the Equinox is still outselling the Prologue through September.

Since some automakers don’t report monthly or US sales numbers, the S&P Global Mobility data offers a snapshot of sales performance.

The Prologue was yet again one of the most discounted models, with incentives of $12,704 in August, according to Motor Intelligence. Last August, Prologue incentives were just $5,813. Honda’s gas-powered CR-V had just $2,016 in incentives in August.

Although the $7,500 credit expired on September 30, Honda is still offering generous incentives for Prologue buyers and lessees.

The 2025 Honda Prologue is available with up to $16,550 in lease cash in most states. The offer includes $5,000 in lease bonus cash, $8,250 in Honda lease cash, and a $3,3300 loyalty or conquest bonus. Honda is offering the deal until November 11. Or, you can opt for 0% APR financing for up to 60 months.

Although the Acura ZDX will not return for a 2026 model year, Honda is planning to launch the 2026 Prologue. We have yet to learn prices, but we could see it priced slightly lower due to the loss of the $7,500 EV credit.

Hyundai announced earlier this month it’s reducing 2026 IONIQ 5 prices by up to nearly $10,000 on some trims. The 2026 Hyundai IONIQ 5 now starts at under $35,000. Hyundai is offering leases as low as $289 per month right now. Will Honda match it?

Want to see the Prologue in person? You can use our link to find Honda Prologue models near you (trusted affiliate link).