Google has vowed to make changes to its global advertising business following a settlement with the French competition watchdog, which found it had abused its market dominance.
The tech company, which makes most of its revenues through adverts on its search engine and YouTube video platform, was fined €220m (£189m) under the deal.
But it included, for the first time in Google’s history, a legal commitment to reform the way it conducts its advertising business.
Experts said the move could help rebalance power over advertising in favour of publishers for the first time in the internet era.
Image: Google CEO Sundar Pichai. Pic: AP
The watchdog found that Google’s ad management platform for large publishers, Google Ad Manager, favoured the company’s own online ad marketplace, Google AdX, where publishers sell space to advertisers in real-time.
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It added that Ad Manager provided AdX with strategic data such as the winning bidding prices, while AdX also exchanged data more smoothly with Ad Manager than it did with other advertising management platforms.
The French regulator launched its investigation in 2019 following a complaint from several major publishing groups including News Corp, Le Figaro and Rossel.
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Its head, Isabelle de Silva, said: “The decision to sanction Google is of particular significance because it’s the first decision in the world focusing on the complex algorithmic auction processes on which the online ad business relies.”
The watchdog added that the first of Google’s changes would be implemented from early in 2022 but it did not specify the timeline for progress.
Google said it would include making it easier for publishers to use its data and tools.
“We will be testing and developing these changes over the coming months before rolling them out more broadly, including some globally.” the company added.
Police have released new details about the killer in the US Catholic school shooting – including that they “idolised” mass murderers and they wanted to “watch children suffer”.
Two children, aged eight and 10, were killed during mass at Annunciation Catholic School in Minneapolis on Wednesday.
Eighteen other people were injured, including children aged between six and 15 and three adults in their 80s.
Police said Robin Westman, a male born as Robert Westman, opened fire with a rifle through the windows of the school’s church as children sat in pews.
Image: Robin Westman
Almost 120 rifle rounds fired, police chief says
In a news conference on Thursday, Minneapolis Police Chief Brian O’Hara said the attacker fired 116 rifle rounds into the church.
“It is very clear that this shooter had the intention to terrorise those innocent children,” he added.
The police chief said the killer “fantasised” about the plans of other mass shooting attackers and wanted to “obtain notoriety”.
When asked about the attacker obtaining the firearms used legally, Mr O’Hara said that they did not have a criminal history or any diagnosed mental health disorders.
While they had potentially concerning social media posts, the police chief added that there was no evidence to suggest that Westman was legally barred from purchasing a firearm.
Image: People mourn outside the Annunciation Catholic School in Minneapolis. Pic: Reuters
Suspect ‘wanted to watch children suffer’
Joe Thompson, acting US attorney for Minnesota, also said evidence recovered of the killer’s plans showed “pure indiscriminate hate” and that they “idolised some of the most notorious school shooters and mass murderers in our country’s history”.
“I won’t dignify the shooter’s words by repeating them,” Mr Thompson added. “They are horrific and vile, but in short, the shooter wanted to watch children suffer.”
Earlier, the mayor of Minneapolis called for a statewide and federal ban on assault weapons after the deadly attack, saying “thoughts and prayers are not going to cut it”.
“There is no reason that someone should be able to reel off 30 shots before they even have to reload,” he said.
“We’re not talking about your father’s hunting rifle gear. We’re talking about guns that are built to pierce armour and kill people.”
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Minneapolis mayor urges assault weapons ban
Thomas Klemond, interim CEO of Minneapolis’s main trauma hospital Hennepin Healthcare, said at a news conference earlier that the hospital was treating nine patients injured in the shooting.
One child at the hospital was in a critical condition, he added.
Children’s Minnesota Hospital also said that three children remain in its care as of Thursday morning.
In a post on Facebook, the hospital said “there are no words to describe the overwhelming pain many are feeling”, adding: “We feel that pain with you.
“To the entire Annunciation community, you have our deepest condolences. During this time of unimaginable grief and loss, we want you to know that we at Children’s Minnesota are with you.
“We will always be here to care for you. And in this moment, we hurt alongside you.”
The Russian president thinks he’s winning this war, and it’s hard to escape the conclusion that he’s using diplomacy to play for time while he carries on beating down the Ukrainians will to win.
And at the moment, no one is stopping him
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At least 14 killed in Kyiv attack
Ukraineis hitting back, particularly at Russia‘s oil installations, more of them going up in thick black smoke, after being hit by long-range Ukrainian drones.
It is taking a heavy toll on Putin’s ‘Achilles heel’, but on its own, analysts don’t expect it will be enough to persuade him to end this war.
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British Council building hit in Kyiv
The West can wring its hands in condemnation.
But it’s divided between Europe that wants a ceasefire and much more severe sanctions, and President Trump, who, it seems, does not – strangely always willing to sympathise with the Russians more than Ukraine.
He’s back to blaming Ukraine for starting the war, saying earlier in the week that Kyiv should not have got into a war it had no chance of winning.
It is a grotesque perversion of history. Ukraine, of course, had no choice but to fight to defend itself when it was invaded in an act of unprovoked aggression.
Every time the US president has condemned Russia for these kinds of attacks, he has never followed through and done nothing to punish them.
Image: Rescue workers carry an injured woman after a Russian strike on Kyiv, Ukraine. Pic: AP
More worryingly for the Ukrainians, the Russians are getting the upper hand in the drones war, taking Iranian technology and souping it up into faster-moving drones that the Ukrainians are having increasing difficulty bringing down.
They expect as many as a thousand drones a night coming their way by the winter, and many, many more innocents to die.
A war that began as one man’s mad idea has, in three and a half years, metastasised into a titanic struggle between east and west, fought increasingly with machines in a dystopian evolution of war.
If President Trump is not prepared to use his power to bring this war to an end, what will another three and a half years of his presidency bring?
Kim Jong Un will join Xi Jinping and Vladimir Putin at a major military parade in Beijing next week, North Korean and Chinese state media have announced.
The dictator will make the rare trip abroad as China marks the 80th anniversary of the end of the Second World War.
Mr Putin’s presence had already been confirmed. He and Mr Kim will be among 26 foreign leaders at the event, with none expected from the US or Western Europe.
There are currently no details of exactly when and for how long Mr Kim will be in China. It’s set to be his first visit in some six years – before the pandemic.
Hong Lei, assistant foreign minister of China, said the country would “warmly welcome” Mr Kim and that “maintaining, consolidating, and developing” relations between the two countries’ governments was a priority.
Image: North Korean leader Kim Jong Un in Pyongyang, North Korea, October 7, 2024. Pic: Reuters
Asked what message China was sending by hosting Mr Putin, Mr Lei said the Russian president’s attendance at commemorative events “further demonstrates the high level of the China-Russia comprehensive strategic partnership of coordination for a new era and declares the unity and solidarity between China and Russia”.
He added: “Facing an international landscape fraught with both change and turmoil, China and Russia, as founding members of the UN and permanent members of the Security Council, will continue to uphold the authority of the United Nations and international fairness and justice.”
It may not be the last of Mr Kim’s major global summits of the year, with Donald Trump having said earlier this week he fancies another meeting with the North Korean.