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Bethesda’s Todd Howard introduces Starfield at the 2018 E3 trade show.
Christian Petersen | Getty Images

The video game industry’s annual trade show went virtual this year, giving publishers a new format to show off upcoming titles.

The E3 gaming expo kicked off on Saturday and runs until Tuesday, when Nintendo is expected to showcase its new releases. Microsoft, Ubisoft and Square Enix were among the big publishers that presented over the weekend.

E3 has lost steam in recent years, with Sony pulling out of the event for the first time in 2019, and long-time host Geoff Keighley skipping the event for the first time in 25 years in 2021.

Still, E3 is often used as a platform for major players to drum up hype for their new blockbusters. And there were several highlights from this year’s event.

Microsoft teases Starfield

The biggest reveal of the weekend was undoubtedly Starfield, an upcoming sci-fi epic from Microsoft’s Bethesda.

Microsoft bought the iconic publisher’s parent company ZeniMax Media for $7.5 billion in an industry-shaking deal announced last year. One of the main outcomes analysts expected from the takeover was Xbox exclusivity for some Bethesda titles.

Microsoft made no delay in bringing out the big guns, and in a joint press conference with Bethesda on Sunday announced that Starfield would launch Nov. 11, 2022, exclusively on the Xbox Series X and S consoles and PC.

Microsoft has long been seen as lagging behind Sony when it comes to exclusives — games that only run on one system. AAA franchises like The Last of Us and God of War were key to the success of Sony’s PlayStation 4, and the company is taking a similar strategy with the PS5.

Here are a few other highlights from Microsoft’s E3 showcase:

  • We got a first look at online multiplayer for Halo Infinite, the latest instalment in the Halo series; Microsoft also announced the game will release in the 2021 holiday season, after being delayed last year due to criticism of its graphics.
  • There was an official trailer for the Forza Horizon 5 racing tile, as well as a Nov. 9 release date.
  • Microsoft unveiled Redfall, a new multiplayer shooter from the developers behind Dishonored and Prey, announcing a summer 2021 release window.
  • A few popular titles including Hades and Among Us are coming to Xbox Game Pass, Microsoft’s Netflix-style subscription service for games; Starfield will be available to play on Game Pass from the day it launches.
  • Sea of Thieves: A Pirate’s Life is the successor to the original “Pirates of the Caribbean”-inspired game, and even features the film series’ beloved protagonist Captain Jack Sparrow; the game releases on June 22.
  • A new zombie survival co-op shooter from the makers of Left 4 Dead, Back 4 Blood, drops Oct. 12 this year.
  • Age of Empires IV, the fourth entry of the real-time strategy game franchise, comes out on October 28

Ubisoft reveals Avatar game

Ubisoft made a few big announcements at its E3 show on Saturday. The French publisher gave fans a closer look at the story of Far Cry 6, the sixth main instalment of the popular Far Cry series. The game, which features Giancarlo Esposito of Breaking Bad fame, launches on Oct. 7.

But a big surprise from the Ubisoft showcase was a game based on James Cameron’s 2009 sci-fi film “Avatar.” It’s called Avatar: Frontiers of Pandora, and features colorful creatures and environments from the Avatar universe.

Ubisoft also showed off Tom Clancy’s Rainbow Six: Extraction, the newest entry in the Rainbow Six tactical shooter series. The game was initially going to be called Rainbow Six: Quarantine, but Ubisoft changed it due to controversy amid the coronavirus pandemic. Extraction debuts on Sept. 16.

Another big reveal was a new mashup of Nintendo’s Mario and Ubisoft’s Raving Rabbids, called Mario + Rabbids Sparks of Hope. A sequel to 2017’s Mario + Rabbids Kingdom Battle, the game comes out next year on Nintendo Switch.

Elden Ring and other big reveals

Geoff Keighley may have parted ways with E3, but he’s not done with video game broadcasting just yet.

The presenter hosted his new digital-only Summer Game Fest last week, which ended with a reveal trailer for Elden Ring, the much-anticipated role-playing title made in collaboration with “Game of Thrones” creator George R.R. Martin.

Elden Ring comes out on Jan. 21, 2022. The game’s publisher will be Bandai Namco.

Meanwhile, on Sunday, Square Enix revealed a new game based on Marvel’s “Guardians of the Galaxy.” It will be a single-player title, unlike another game based on the Marvel Cinematic Universe, Marvel’s Avengers, which got a mixed reception when it released in September.

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UPS shares tank 17% after weak guidance, plan to slash Amazon deliveries by more than half

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UPS shares tank 17% after weak guidance, plan to slash Amazon deliveries by more than half

Amazon Prime and UPS trucks are seen on a building in Washington DC, United States on July 12, 2024. 

Jakub Porzycki | Nurphoto | Getty Images

Shares of United Parcel Service plunged more than 17% Thursday after the company issued weak revenue guidance for the year and said it planned to cut deliveries for Amazon, its largest customer, by more than half.

The shipping giant said in its fourth-quarter earnings report that it “reached an agreement in principle with its largest customer to lower its volume by more than 50% by the second half of 2026.”

At the same time, UPS said it’s reconfiguring its U.S. network and launching multi-year efficiency initiatives that it expects will result in savings of approximately $1 billion.

UPS CEO Carol Tome said on a call with investors that Amazon is UPS’ largest customer, but it’s not the company’s most profitable customer. “Its margin is very dilutive to the U.S. domestic business,” she added.

“We are making business and operational changes that, along with the foundational changes we’ve already made, will put us further down the path to become a more profitable, agile and differentiated UPS that is growing in the best parts of the market,” Tome said in a statement.

Read more CNBC tech news

Amazon spokesperson Kelly Nantel told CNBC in a statement that UPS had requested a reduction in volume “due to their operational needs.”

“We certainly respect their decision,” Nantel said in a statement. “We’ll continue to partner with them and many other carriers to serve our customers.”

Amazon said before the UPS announcement that it had offered to increase UPS’ volumes.

UPS forecast 2025 revenue of $89 billion, down from revenue of $91.1 billion in 2024. That’s well below consensus estimates for 2025 revenue of $94.88 billion, according to analysts polled by LSEG.

For the fourth quarter, UPS missed on revenue, reporting $25.30 billion versus $25.42 billion analysts anticipated in a survey by LSEG.

Amazon has long relied on a mix of major carriers for deliveries, including UPS, FedEx and the U.S. Postal Service. But it has decreased the number of packages sent through UPS and other carriers in recent years as it looks to have more control over deliveries.

Amazon has rapidly built up its own logistics empire since a 2013 holiday fiasco left its packages stranded in the hands of outside carriers. The company now oversees thousands of last-mile delivery companies that deliver packages exclusively for Amazon, as well as a budding in-house network of planes, trucks and ships. By some estimates, Amazon’s in-house logistics operations have grown to rival or exceed the size of major carriers.

UPS has, for its part, taken more aggressive cost-control measures, including catering to more profitable delivery customers. In recent quarters, UPS has benefited from an influx of volume from bargain retailers Temu and Shein, which have rapidly gained popularity in the U.S.

Last January, UPS laid off 12,000 employees as part of a bid to realize $1 billion in cost savings.

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Apple reports first-quarter earnings after the bell

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Apple reports first-quarter earnings after the bell

Apple CEO Tim Cook greets former President Barack Obama at the inauguration of U.S. President Donald Trump at the U.S. Capitol Rotunda in Washington, D.C., on Jan. 20, 2025.

Julia Demaree Nikhinson | Getty Images

Apple reports December-quarter earnings Thursday after the bell. 

The December quarter is Apple’s largest of the year, partially due to the holiday shopping season and also because it is the first full quarter of new iPhone sales.

While analysts are not worried about the company’s performance in the December quarter, many of them will look for what Apple signals about how its March quarter is shaking out.

Supply chain data points suggest Apple’s sales in China are weakening, and Apple Intelligence, the company’s suite of artificial intelligence features, is not available in Chinese yet.

“Specifically, iPhone 16 demand is not amplified by the introduction of iOS 18 and its Gen AI features. In fact, paradoxically, somehow demand is actually softer,” wrote Loop Capital analyst Ananda Baruah in a note earlier this month, downgrading Apple to hold. “We’re again looking for iPhone units to decline for the fourth consecutive year.”

Apple does not publish its unit sales, and does not give traditional guidance. New Chief Financial Officer Kevan Parekh, who assumed the role earlier this month, will likely give investors a few data points on Thursday’s call that analysts can use to estimate earnings per share and revenue for Apple’s March-quarter performance.

LSEG estimates Apple’s revenue will grow on an annual basis at about 3.8% to $124.13 billion. Apple said in October that it expected “low- to mid-single digit” sales growth during the quarter.

One of the biggest things analysts will be watching for is if Apple’s mainland China sales suggest that consumers in the country are shifting their preferences to locally made and designed devices.

“We believe that a major driver of growing competition within the smartphone market is due to growing preference for domestic brands within China,” wrote Goldman Sachs analyst Michael Ng in a Jan. 23 note.

One bright spot for Apple could be its services business, which includes products ranging from device warranties to the Apple TV+ streaming service. Barclays analysts said in a note earlier this month that services could grow as much as 14% on an annual basis, which could offset lower iPhone sales.

Apple is expected to be questioned over its plan for Trump’s proposed tariffs and its overall AI strategy.

Here is what to expect from Apple in the December quarter, per LSEG consensus estimates:

  • Earnings per share: $2.35
  • Revenue: $124.13 billion

Analysts are expecting guidance for the March quarter of $1.66 in earnings per share on $95.46 billion in revenue.

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OpenAI partners with U.S. National Laboratories on scientific research, nuclear weapons security

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OpenAI partners with U.S. National Laboratories on scientific research, nuclear weapons security

OpenAI CEO Sam Altman speaks next to SoftBank CEO Masayoshi Son after U.S. President Donald Trump delivered remarks on AI infrastructure at the Roosevelt room at White House in Washington, U.S., January 21, 2025. 

Carlos Barria | Reuters

OpenAI on Thursday said the U.S. National Laboratories will be using its latest artificial intelligence models for scientific research and nuclear weapons security.

Under the agreement, up to 15,000 scientists working at the National Laboratories may be able to access OpenAI’s reasoning-focused o1 series. OpenAI will also work with Microsoft, its lead investor, to deploy one of its models on Venado, the supercomputer at Los Alamos National Laboratory, according to a release. Venado is powered by technology from Nvidia and Hewlett-Packard Enterprise.

OpenAI CEO Sam Altman announced the partnership at a company event called “Building to Win: AI Economics,” in Washington, D.C.

According to OpenAI, the new partnership will involve scientists using OpenAI’s technology to enhance cybersecurity to protect the U.S. power grid, identify new approaches to treating and preventing diseases and deepen understanding of fundamental mathematics and physics.

It will also involve work on nuclear weapons, “focused on reducing the risk of nuclear war and securing nuclear materials and weapons worldwide,” the company wrote. Some OpenAI researchers with security clearances will consult on the project.

Read more CNBC reporting on AI

Earlier this week, OpenAI released ChatGPT Gov, an AI platform built specifically for U.S. government use. OpenAI billed the new platform as a step beyond ChatGPT Enterprise as far as security. It will allow government agencies to feed “non-public, sensitive information” into OpenAI’s models while operating within their own secure hosting environments, the company said.

OpenAI said that since the beginning of 2024, more than 90,000 employees of federal, state and local governments have generated over 18 million prompts within ChatGPT, using the technology to translate and summarize documents, write and draft policy memos, generate code and build applications.

The government partnership follows a series of moves by Altman and OpenAI that appear to be targeted at appeasing President Donald Trump. Altman contributed $1 million to the inauguration, attended the event last week alongside other tech CEOs and recently signaled his admiration for the president.

Altman wrote on X that watching Trump “more carefully recently has really changed my perspective on him,” adding that “he will be incredible for the country in many ways.” OpenAI is also part of the recently announced Stargate project that involves billions of dollars in investment into U.S. AI infrastructure.

As OpenAI steps up its ties to the government, a Chinese rival is blowing up in the U.S. DeepSeek, an AI startup lab out of China, saw its app soar to the top of Apple’s App Store rankings this week and roiled U.S. markets on reports that its powerful model was trained at a fraction of the cost of U.S. competitors.

Altman described DeepSeek’s R1 model as “impressive,” and wrote on X that “we will obviously deliver much better models and also it’s legit invigorating to have a new competitor!”

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