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Satya Nadella, chief executive officer of Microsoft Corp., speaks during an Economic Club of New York event in New York, U.S., on Wednesday, Feb. 7, 2018. Nadella discussed the responsibility tech companies need to take over the future of artificial intelligence.
Mark Kauzlarich | Bloomberg | Getty Images

Personal computers with Windows have made sounds to indicate errors since the 1980s. With Windows 11, Microsoft has revamped those sounds to make them less stressful.

Windows remains the world’s most popular operating system, accounting for about 14% of Microsoft’s $168 billion in annual revenue. But it isn’t always easy for Microsoft to keep its hundreds of millions of customers happy, as they have widely varying opinions of what Windows should be — including what it should sound like.

The designers of Windows 11 took inspiration from an approach called calm technology, which was described by two employees of the Xerox PARC research lab more than two decades ago. “Calmness is much needed in today’s world, and it tends to hinge on our ability to feel in control, at ease, and trustful,” Microsoft’s Christian Koehn and Diego Baca wrote in a blog post. “Windows 11 facilitates this through foundational experiences that feel familiar, soften formerly intimidating UI, and increase emotional connection.”

Calm technology also informed the development of the sounds of Windows 11, said Matthew Bennett, who crafted the sounds, following contributions to Windows 8 and Windows 10.

Windows 11 stands out from its predecessors and its competitors by allowing people to use one group of sounds to match with light visual themes, and a different group that goes along with dark themes. The sounds are similar, which means people can recognize them as they switch between modes, but slightly different. Applying a dark theme generally makes the sounds softer. They seem to echo, as if in a large room.

“The new sounds have a much rounder wavelength, making them softer so that they can still alert/notify you, but without being overwhelming,” a Microsoft spokesperson told CNBC in an email. Just like we rounded UI [user interface] visually, we rounded our soundscape as well to soften the overall feel of the experience.”

People can change the default sounds by opening the Settings app and going to “Sound > More sound settings.” But plenty of people will keep using the default sounds, just as many people who open Microsoft Word will end up using the default font.

Bennett, who left Microsoft in February after 12 years at the company, spelled out several changes the company made to its system sounds with Windows 11 during the course of multiple interviews. (Each of the audio files below contains the new sound, followed by its Windows 10 predecessor.)

Default Beep

When something goes wrong — for example, you look for text on a website and it isn’t there — and your PC needs to give you a heads up, Windows 11 won’t make as much of a fuss as Windows 10. The new sound, comprising three rising notes, starts at a lower pitch than the trill that it replaces, and it doesn’t linger as long afterward, Bennett said.

The notes aren’t simply played by a piano or marimba. Bennett said the sounds are “digitally sculpted” and designed not to evoke a musical instrument. That way, they’re less likely to get negative associations in various cultures around the world, he said.

Calendar Reminder

Four rapid ascending notes let you know an event is coming up. The arrangement is vastly simpler than the seven-note predecessor, which Bennett has described as having a clear beginning, middle and end.

After Windows 10 arrived in 2015, people ran it in schools and offices, where background noise could deafen some of the Calendar Reminder sound. Then the coronavirus pandemic forced workers, teachers and students to stay home, where there might be fewer distractions. The new sound demands less attention in those environments.

Desktop Mail Notification

When you receive an email in Windows 11, you hear three quick notes going downward. The new version is slightly faster — the one in Windows 10 included four notes and sustained for a moment at the end — and registers a lower pitch.

It’s more of a gesture, reminiscent of a piece of mail arriving in an inbox, and less of a voice-like snippet. “I read it as, “Message for you,'” Bennett said.

Device Connect, Device Disconnect, Device Failed to Connect

These areas of the next generation of Windows refer back to the stripped-down effects that appeared in Windows Vista and remained available in Windows 7, Bennett said. Anytime you plugged a mouse, a joystick or another peripheral into a USB port, or removed it, or the computer didn’t recognize the device, those 2000s-era operating systems made two abbreviated, guttural noises.

Windows 10 veered from that concept a bit with additional notes and varying melodies. Each of the Windows 11 sounds goes back to the idea of two simple notes, albeit in a more friendly fashion than their predecessors from the 2000s.

An upward tone conveys that the connection worked.

Going down means you’ve successfully unplugged.

And two sounds imply an error, sort of like how parents who speak a variety of languages will quickly say “uh-uh” to warn their children not to do something, Bennett said.

Instant Message Notification, Message Nudge

Sounds for calendar events and emails can play frequently on Windows PCs, but sounds that indicate new instant messages are far less frequent, Bennett said.

But they’re still there, and in Windows 11, they’re simpler. Three descending notes go off to mark a new message, instead of a chirp that goes up and then down. The Windows 10 message sound was meant to stand out from the mail sound to reflect the different rhythm of messaging, Bennett said. Now that distinction is more subtle.

The point of the Message Nudge is to signal the arrival of a new message coming in through a program that’s you’re currently using, but perhaps in a different conversation, Bennett said. In Windows 11 you hear one note and then a slightly lower note. It’s shorter than the sharp Windows 10 sound, which amounts to a miniaturized version of the Instant Message Notification sound in that operating system.

Notification

This sound, which comes up in concert with certain “system toast” boxes on the side of the screen, has also received a makeover. There are two slightly ascending notes that are close together, instead of four notes that rise and then fall. The sound is shorter, and the final note isn’t sustained for so long.

Windows User Account Control

When a program asks for permission to make changes to your PC, Windows 11 shows a prominent dialog box on your screen and plays a sound. The outcome can have security implications, hence the notification.

In Windows 11 the sound is an up-down-up pattern that comes in at a lower pitch than the down-up-down chime. It’s less all-hands-on-deck and more you-might-want-to-check-this.

So far, much of the new feedback on the new sounds has been positive, after Microsoft began circulating Windows 11 builds to testers in June.

The company will release Windows 11 more widely later this year.

WATCH: How Microsoft is creating a new ‘cloud PC’ category with Windows 365

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Big Tech’s AI spending spree: Smart long-term bet or short-term risk?

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Big Tech's AI spending spree: Smart long-term bet or short-term risk?

In this Club Check-in, CNBC’s Paulina Likos and Zev Fima break down big tech’s massive artificial intelligence spending spree — debating whether these billion-dollar bets will drive long-term cost savings or weigh on near-term returns.

Mega-cap tech companies are shelling out billions of dollars to build out AI infrastructure. The big question we’re asking is whether all this heavy spending will eventually pay off in efficiency or if Wall Street is right to worry about how much they’re burning through in the short term.

Concerns about AI-stock valuations seeped into the market this week and slammed stocks.

Many major tech companies —including the three biggest clouds, Amazon, Microsoft, and Alphabet‘s Google — raised capital expenditure guidance this earnings season, sparking both investor optimism and concern.

Zev Fima, portfolio analyst for the Club, argued the spending is justified: “Too much focus on the short-term is what leads to falling behind in the long term.” CNBC reporter Paulina Likos pushed back, noting that “investors haven’t seen efficiency gains show up in returns yet.”

Watch the video above to see where the debate played out on whether AI investments are real productivity drivers or just expensive promises until proven otherwise.

(See here for a full list of the stocks in Jim Cramer’s Charitable Trust, the portfolio used by the CNBC Investing Club.)

As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. Jim waits 45 minutes after sending a trade alert before buying or selling a stock in his charitable trust’s portfolio. If Jim has talked about a stock on CNBC TV, he waits 72 hours after issuing the trade alert before executing the trade.

THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY, TOGETHER WITH OUR DISCLAIMER.  NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.  NO SPECIFIC OUTCOME OR PROFIT IS GUARANTEED.

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Affirm CEO says furloughed federal employees are starting to lose interest in shopping

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Affirm CEO says furloughed federal employees are starting to lose interest in shopping

Affirm CEO: We're not seeing a degradation in Affirm's consumer

Affirm CEO Max Levchin said Friday that while the buy now, pay later firm isn’t seeing credit stress among federally employed borrowers due to the government shutdown, there are signs of a change in shopping habits.

“We are seeing a very subtle loss of interest in shopping just for that group, and a couple of basis points,” Levchin told CNBC’s “Squawk on the Street.”

At least 670,000 federal employees have been furloughed in the shutdown, and about 730,000 are working without pay, the Bipartisan Policy Center said this week.

Levchin said he’s closely watching employment data for signs of major disruptions, but the company is “capable” of adjusting credit standards when needed.

“Right now, things are just fine,” he said. “We’re not seeing any major disturbances at all.”

The federal funding lapse, which began Oct. 1, is the longest in U.S. history and has halted work across agencies with an impact beyond those who are government employees. The SNAP food benefit program, which serves 42 million Americans, has also been cut off.

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The comments from Levchin followed a fiscal first-quarter earnings report that blew past Wall Street’s estimates. Affirm posted earnings of 23 cents per share on $933 million in revenue. Analysts polled by LSEG expected earnings of 11 cents per share on $883 million in sales.

Revenues climbed 34% from a year ago, while gross merchandise volumes jumped 42% to $10.8 billion from $7.6 billion a year ago. That surpassed Wall Street’s $10.38 billion estimate.

The fintech company, which went public in 2021, also lifted its full-year outlook, saying it now expects gross merchandise volume to hit $47.5 billion, versus prior guidance of $46 billion.

Affirm also said it renewed its partnership with Amazon through 2031. The company has also inked deals with the likes of Shopify and Apple in a competitive e-commerce landscape.

Long-time partner Walmart recently ditched Affirm for Swedish buy now, pay later firm Klarna, which went public in September after delaying its public offering due to market uncertainty caused by President Donald Trump‘s tariff plans. Worries of a pullback in discretionary spending due to tariffs ignited fears across the fintech sector.

Levchin said categories such as ticketing and travel have seen an uptick in interest, and consumer shopping remains strong. Active consumers grew to 24.1 million from 19.5 million a year ago.

“We’re every single day out there preaching the gospel of buy now, pay later being the better way to buy, and consumers are obviously responding,” he said.

Affirm shares jump 11% as transaction volume surges 42% in the quarter

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Block sinks 10% after weak third quarter results miss Wall Street estimates

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Block sinks 10% after weak third quarter results miss Wall Street estimates

Block shares drop more than 8% on quarterly miss

Block shares fell 10% Friday after weak third-quarter earnings fell short of Wall Street expectations and showed slowing profit growth for the company’s Square service.

Here is how the company did compared with LSEG estimates:

  • Earnings per share: 54 cents adjusted vs. 67 cents expected
  • Revenue: $6.11 billion vs. $6.31 billion expected

Revenue for the quarter was up 2% over last year. The Jack Dorsey-founded firm’s shares have fallen 24% year to date.

Square’s gross payment volume was up 12% year over year, but gross profit growth for the point-of-sale service was only up 9% over a year ago, slowing from last quarter’s 11%.

The company attributed the slower growth to a processing partner change and lower-margin hardware sales.

“Our product and go-to-market strategies are working as we continued to gain profitable market share in our target verticals like food and beverage, with larger sellers, and outside the U.S.,” Chief Financial Officer Amrita Ahuja said on the earnings call.

Cash App’s gross profit growth fared much better at $1.62 billion, increasing 24% over a year ago with 58 million monthly transacting active users. The strength was driven by the service’s Cash App Borrow, Cash App Card, and Buy Now Pay Later.

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Morgan Stanley analysts wrote that they were “encouraged by the pace of credit expansion at Cash App” and are focused on “whether credit expansion will ultimately produce better inflows” per active customer and increase direct deposit accounts.

Ahuja said gross profit was a bright spot for Block, as the company reported $2.66 billion in gross profit growth, up 18% over the prior year. FactSet expected $2.60 billion in gross profit for the quarter.

The company raised its full-year guidance to expect a $10.2 billion gross profit for 2025, increasing from last quarter’s projection of $10.2 billion.

Block reported net income of $461.54 million, or 74 cents per share, which was up significantly over a year ago when the company reported net income of $283.75 million, or 45 cents per share.

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Block year-to-date stock chart.

CNBC’s MacKenzie Sigalos contributed to this report.

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