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Alibaba said its total gross merchandise value (GMV) over the Singles Day event, which spanned 11-days, totalled 498.2 billion yuan or $74.1 billion. That beat last year’s 268.4 billion yuan figure.
Alibaba

GUANGZHOU, China — The biggest shopping event in the world, Singles Day, is underway but China’s e-commerce giants will have to deal with economic growth potentially slowing as well as continued scrutiny from domestic regulators.

Singles Day — also known as Double 11 — takes place on Nov. 11 in China and is widely believed to have begun in the 1990s in universities as men celebrated being single. In 2009, Chinese e-commerce giant Alibaba launched the first shopping event on that day, offering heavy discounts on its Tmall shopping platform.

Many of China’s online shopping companies have since jumped on the bandwagon, making Singles Day bigger than Black Friday and Cyber Monday in the U.S. combined.

Promotions begin earlier each year and are no longer limited to a 24-hour window.

JD.com and Alibaba kicked off promotions on Oct. 20, allowing customers to pay a deposit for items and secure the big discounts. Further discounts and promotions rolled out Sunday for JD.com and Monday for Alibaba.

Rising competition

The massive shopping event comes amid concerns over slowing growth in China’s economy and a recent slew of sluggish retail sales data.

But there are indications that consumers are still willing to spend on this year’s shopping festival. In a 3,000 person survey carried out by Bain & Company and published last week, slightly more than half (52%) of respondents said they were planning to spend more than last year, while only 8% said they were planning to decrease their spending.

Last year, Singles Day across all platforms raked in gross merchandise value of 840 billion yuan ($131.3 billion). GMV is a figure that shows the total value of orders across an e-commerce company’s platforms.

Jonathan Cheng, a partner at Bain, said he expects high levels of participation and sales growth. However, incumbents Alibaba and JD face rising competition from rivals such as Pinduoduo as well as the Chinese version of TikTok called Douyin, which is pushing further into e-commerce.

“There is a lot stronger competition from all types of platforms. It started out as an Alibaba festival, and it has now evolved into a general shopping festival,” Cheng said in an interview.

More than 50% of consumers in Bain’s survey said that they were planning to shop on three or more platforms during Double 11 this year.

Cheng added, however, that JD and Alibaba’s Tmall platform still have strong loyalty among consumers.

To continue growth momentum, Alibaba and JD.com have both looked to target customers in smaller Chinese cities, beyond the large metropolises.

Bain’s survey showed there would be more first-time Double 11 shoppers from so-called tier-three, four and five cities rather than tier-one and two cities.

“However at the same time, what they buy and how much they buy will also be less than higher tier cities,” Cheng said.

‘Common prosperity,’ sustainability

As JD and Alibaba head into Singles Day, their stocks have been pressured by increased regulatory scrutiny on China’s technology sector over the past year.

JD.com is about 27% off a record high hit in February while Alibaba has plunged 48% from its all-time high set in October 2020.

China has introduced new laws in areas from antitrust to data protection and has scrutinized the practices of e-commerce companies. Alibaba was hit with a $2.8 billion fine in April as a result of an anti-monopoly probe, with regulators criticizing a practice where the e-commerce giant forces merchants to choose one of two platforms, rather than being able to work with both.

Last week, China’s Ministry of Industry and Information Technology called on e-commerce firms to curb marketing spam via text messages.

Against that backdrop, this year’s Singles Day brings with it a new feel — one where Alibaba and JD.com are looking to align themselves with Xi Jinping’s goal of “common prosperity” and progress on sustainability.

Common prosperity is the government’s push toward moderate wealth for all. And in the environmental space, China is targeting peak carbon dioxide emissions by 2030 and carbon neutrality by the year 2060.

In past years, a key focus of Singles Day has been on GMV. Alibaba often has a rolling figure and a big celebration of the final number.

While this may still happen, Alibaba said the focus will be on sustainability and inclusivity.

“I believe the value that 11.11 [Double 11] offers is more than just the GMV figures. We are indeed optimistic about the Festival’s overall results, but more importantly, we are committed to building the future for the economy and online consumption,” Chris Tung, chief marketing officer of Alibaba, said in a press conference last week, according to a press release.

“11.11 is about how to best leverage Alibaba’s latest technology to support brands and merchants in driving sustainable and inclusive growth in more efficient ways.”

Alibaba’s logistics unit Cainiao will focus on recycling, while the company will also offer 100 million yuan worth of “green” vouchers “to incentivize shopping decisions that contribute to an environmentally-friendly lifestyle.”

JD.com also put a focus on sustainability saying that 2021 Singles Day will be “the largest one ever where renewable energy is being used.”

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Winklevoss-founded Gemini reportedly prices IPO at $28 per share, valuing the crypto exchange at $3.3 billion

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Winklevoss-founded Gemini reportedly prices IPO at  per share, valuing the crypto exchange at .3 billion

Tyler Winklevoss and Cameron Winklevoss (L-R), creators of crypto exchange Gemini Trust Co., on stage at the Bitcoin 2021 Convention, a cryptocurrency conference held at the Mana Convention Center in Wynwood in Miami, Florida, on June 4, 2021.

Joe Raedle | Getty Images

Gemini Space Station, the crypto company founded by Cameron and Tyler Winklevoss, priced its initial public offering at $28 per share late Thursday, according to Bloomberg.

A person familiar with the offering told the news service that the company priced the offering above its expected range of $24 to $26, which would value the company at $3.3 billion.

Since Gemini capped the value of the offering at $425 million, 15.2 million shares were sold, according to the report. That was a measure of high demand for the crypto company, which had initially marketed 16.67 million shares. Earlier this week, it increased its proposed price range from between $17 and $19 apiece.

A Gemini spokesperson could not confirm the report.

The company and the selling stockholders granted its underwriters — led by and Goldman Sachs, Citigroup and Morgan Stanley — a 30-day option to sell an additional 452,807 and 380,526 shares, respectively, per the registration form. Gemini stock will trade on the Nasdaq under ticker symbol “GEMI.”

Up to 30% of the shares offered will be reserved for retail investors through Robinhood, SoFi, Hong Kong-based Futu Securities, Singapore’s Moomoo Financial, Webull and other platforms.

Gemini, which primarily operates as a cryptocurrency exchange, was founded by the Winklevoss brothers in 2014 and holds more than $21 billion of assets on its platform as of the end of July.

Initial trading will give the market a sense of how long it can keep the crypto IPO party going. Circle Internet and Bullish had successful listings, but there has been a recent consolidation in the prices of blue chip cryptocurrencies like bitcoin and ether. Also, in contrast to those companies’ profitability, Gemini has reported widening losses, especially in 2025. Per its registration with the Securities and Exchange Commission, Gemini posted a net loss of $159 million in 2024, and in the first half of this year, it lost $283 million.

This week, however, Gemini received a big vote of institutional confidence when Nasdaq said it’s making a strategic investment of $50 million in the crypto company. Nasdaq is seeking to offer its clients access to Gemini’s custodial services, and gain a distribution partner for its trade management system known as Calypso.

Gemini also offers a crypto-backed credit card, and last month, launched another card in partnership with Ripple. The latter garnered more than 30,000 credit card sign-ups in August, a new monthly high that was more than twice the number of credit card sign-ups in the prior month, according to the S-1 filing.

Don’t miss these cryptocurrency insights from CNBC Pro:

(Learn the best 2026 strategies from inside the NYSE with Josh Brown and others at CNBC PRO Live. Tickets and info here.)

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OpenAI says nonprofit parent will own equity stake in company of over $100 billion

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OpenAI says nonprofit parent will own equity stake in company of over 0 billion

Microsoft Chairman and Chief Executive Officer Satya Nadella (L), speaks with OpenAI Chief Executive Officer Sam Altman, who joined by video during the Microsoft Build 2025, conference in Seattle, Washington on May 19, 2025.

Jason Redmond | AFP | Getty Images

OpenAI on Thursday said its nonprofit parent will continue to have oversight over the company and will own an equity stake of more than $100 billion.

The artificial intelligence startup, recently valued at $500 billion, said this structure will make the nonprofit “one of the most well-resourced philanthropic organizations in the world,” and will allow the company to continue to raise capital.

OpenAI also announced it has signed a non-binding memorandum of understanding with Microsoft, which outlines the next phase of their partnership. Microsoft has invested over $13 billion in OpenAI, backing the company as early as 2019, three years before the launch of of the chatbot ChatGPT.

“We are actively working to finalize contractual terms in a definitive agreement,” OpenAI said in a joint statement with Microsoft, which is also the company’s key cloud partner. “Together, we remain focused on delivering the best AI tools for everyone, grounded in our shared commitment to safety.”

In May, OpenAI bowed to pressure from civic leaders and ex-employees, announcing that its nonprofit would retain control even as the company was restructuring into a public benefit corporation. OpenAI was founded as a nonprofit research lab in 2015, but has in recent years become one of the fastest-growing commercial entities on the planet.

OpenAI said Thursday it is working closely with the California and Delaware Attorneys General to establish its structure.

“OpenAI started as a nonprofit, remains one today, and will continue to be one – with the nonprofit holding the authority that guides our future,” the company’s Chairman Bret Taylor said in a statement Thursday.

The startup has been engulfed in a heated legal battle with Elon Musk, one of its co-founders. Musk has been trying to keep OpenAI from converting into a for-profit company as he competes in the generative AI market with his own startup, xAI.

OpenAI said its nonprofit is also opening applications for the first phase of a $50 million grant initiative that is aimed to support other nonprofit and community organizations across AI literacy, economic opportunity and community innovation.

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‘We will do better.’ Microsoft CEO Nadella admits company has to rebuild trust with employees

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'We will do better.' Microsoft CEO Nadella admits company has to rebuild trust with employees

Microsoft CEO Satya Nadella departs following a meeting of the White House Task Force on AI Education in the East Room of the White House in Washington on Sept. 4, 2025.

Eric Lee | Bloomberg | Getty Images

Microsoft CEO Satya Nadella told employees in a meeting on Thursday that the company has work to do to smooth relations with employees after announcing several rounds of layoffs and a mandated partial return to in-person work.

In the meeting that was held online, an employee asked executives to speak about a perceived lack of empathy in the company’s culture as of late and steps Microsoft is taking to rebuild trust with its workforce.

“I deeply appreciate that, the question and the sentiment behind it,” Nadella said, in audio that was obtained by CNBC. “I take it as feedback for me and everyone in the leadership team, because at the end of the day, I think we can do better, and we will do better.”

Nadella’s comments come after Microsoft slashed 9,000 jobs in July, following smaller reductions in the months prior. On Tuesday, Microsoft said workers living near its headquarters in Redmond, Washington, must come into the office three days a week, starting in February, with a broader rollout to follow.

Amy Coleman, Microsoft’s human resources chief, said at Thursday’s meeting that reception to the return-to-office announcement has been mixed, with some workers feeling like they’re losing autonomy. But she said that employees in and around Seattle already come in, on average, 2.4 times each week.

Like most of the tech industry, Microsoft went fully remote during the pandemic, and made particular use of its internal Teams video and chat offerings, which gained rapid adoption during that period. Microsoft has been slower than many of its peers to put a mandate in place for coming back to the office. Amazon, one of Microsoft’s top rivals, called employees back to offices five days a week in January.

While Nadella and the executive team are taking criticism from some staffers, Wall Street is applauding the company’s growth and execution. The stock is up almost 20% this year, outperforming the broader market, pushing Microsoft’s market cap to $3.7 trillion, which trails only Nvidia among the world’s most-valuable companies.

In July, Microsoft reported a 24% increase in net income to $27 billion. The company’s gross margin was under 69%, compared with 71% in late 2023. It’s rapidly building and renting data center infrastructure to meet artificial intelligence demand.

AI infrastructure build-up is a long-term story as adoption is only consumer based now

Nadella said at the meeting that with remote work, new employees and those who are early in their careers don’t always feel a sense of apprenticeship or mentorship.

“Management is just mostly all remote, but the interns are all, you know, in one location,” he said. “And so those are things that just will break a social contract.”

Microsoft didn’t immediately provide a comment.

Even with Microsoft’s rapid expansion, Nadella said the company is feeling the pressure. It’s a common theme in the software industry, as concerns proliferate about the impact of AI and its potential to automate work.

“We have some very, very hard work ahead of us, and that hard process of renewal is essentially what we have to do,” Nadella said. “You have to be hardcore in terms of an intellectual honesty about what really needs to happen.”

Microsoft’s Azure cloud business grew 39% in the latest quarter, but revenue in the Windows and devices business increased by just 2.5%.

“Some of the biggest businesses we built may not be as relevant going forward,” Nadella said. “Some of the margin that we love today may not be there tomorrow, and that means you have to be way ahead of all of those going away, right?”

Microsoft, which celebrated its 50th anniversary in April, will retain its core values as it confronts market realities, Nadella said.

“Capital markets have one simple truth,” he said. “There is no permission for any company to exist forever.”

That wasn’t the only contentious topic at the meeting.

Employees are awaiting details from a third-party investigation after The Guardian said in August that Israel’s military used Microsoft’s Azure cloud infrastructure to store Palestinians’ phone calls as part of Israel’s invasion of Gaza. Microsoft has fired five employees following protests at its headquarters in Redmond, according to a statement from the group No Azure for Apartheid.

Microsoft President Brad Smith, whose office the protesters entered, addressed the issue on Thursday. He said that he and Coleman met with Jewish Microsoft employees, who have been harassed and threatened and have seen their public information shared online.

“We don’t get to control what happens outside Microsoft, but we need to be clear about one thing,” Smith said. “There is no room for antisemitism at Microsoft, and as a company and as a community, we will protect this group and defend them from that.”

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