Keir Starmer used his party conference speech to sharpen his message and go heavy on patriotism in a pitch to ‘hero voters’

Published

3 years ago

September 27, 2022

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As an exercise in party management, this has been the most successful conference for Labour since Tony Blair’s last in 2006.

There was buyer’s remorse the moment Gordon Brown took over in 2007; the conferences of the Ed Miliband years left deeper scars than evident in public; and that was nothing compared to the civil war of the Corbyn era.

Last year, Keir Starmer’s first proper conference was consumed by clashes with his left flank and Corbyn groupies.

This year, his own party – with a very different membership turning up in Liverpool – decided to give Keir Starmer pretty much a clear run.

Politics Hub: Live updates from Labour conference

That’s meant the question all week has been whether today’s speech connects with the public, makes an argument for a better Britain that voters can believe and is memorable enough to impact on a noisy political scene.

To do this, Keir Starmer has changed speechwriters. Gone were the authors of last year’s windy treatise that overstayed its welcome.

In its place is Alan Lockey, who worked for Tony Blair’s policy chief Matthew Taylor at the Royal Society of Arts. The change was noticeable: the speech more muscular, more tightly constructed and with sharper phrasing than anything previously seen from this leader.

The three themes listeners were bludgeoned with all the way through the hour were patriotism, solidarity and integrity.

Praise for the “remarkable sovereign”; invoking how the “Late Queen would turn our collar up and face the storm”; talk of “British power to the British people”; arguing the Tories are responsible for “redistribution from the poor to the rich” – a highly targeted speech.

This is because there is a clear political strategy behind this approach.

Under the guidance of pollster and strategist Deborah Mattinson, Labour is prioritising winning back a slice of the electorate they call “hero voters” – one-time Labour supporters who backed Brexit and then voted Tory in 2019 but who they think are up for grabs at the next election.

An overt drive by Starmer to stress his patriotism, sense of solidarity and integrity is only one part of Team Starmer’s drive to win back “hero voters”. The other was to hammer the differences between himself and Labour’s Corbyn era.

The former regime may have played a comparatively tiny role in this year’s conference compared to 2021, yet still Starmer decided the public needs to be reminded.

Again, the repudiation of antisemitism. Again, another standing ovation. A different membership in Liverpool this year, and Starmer attempting to use that to his advantage. The Tories the enemy of the speech, but the Corbyn era an almost equal opponent.

One big announcement at the heart of the speech – the creation of a British state-owned energy company to rival France’s EDF, known as Great British Energy – got a standing ovation.

As he acknowledged, its birth will be tricky, its role in the market yet to be fleshed out – it is more political signal than fully fleshed out change. Whether this idea will stay uppermost in voters’ minds is yet to be seen.

But the other striking thing about the speech was the way he wanted to signal confidence.

By addressing Brexit head-on – which for a long time has unnerved party strategists – attacking the government for failing to “grasp the nettle” and promising to deliver “control” in a way the Tories have failed. This would not have been possible 18 months ago.

A good party conference speech provides verbal weapons for their troops to deploy on doorsteps in the months ahead. Starmer provided his team with options – pretty much for the first time. Let’s see if his flock use them.

World

What’s it like with the National Guard on the streets of DC?

Published

10 hours ago

August 22, 2025

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What's it like with the National Guard on the streets of DC?

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What’s it like on the streets of DC right now, as thousands of federal police patrol the streets?

Who is Steve Witkoff, the US envoy regularly meeting Vladimir Putin and Benjamin Netanyahu to broker peace in Ukraine and Gaza?

And why is Californian Governor Gavin Newsom now tweeting like Donald Trump?

Martha Kelner and Mark Stone answer your questions.

If you’ve also got a question you’d like the Trump100 team to answer, you can email it to trump100@sky.uk.

You can also watch all episodes on our YouTube channel.

World

It’s been a confusing week – and Trump’s been made to look weak

Published

10 hours ago

August 22, 2025

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It’s been a confusing week.

The Monday gathering of European leaders and Ukraine’s president with Donald Trump at the White House was highly significant.

Ukraine latest: Trump changes tack

The leaders went home buoyed by the knowledge that they’d finally convinced the American president not to abandon Europe. He had committed to provide American “security guarantees” to Ukraine.

The details were sketchy, and sketched out only a little more through the week (we got some noise about American air cover), but regardless, the presidential commitment represented a clear shift from months of isolationist rhetoric on Ukraine – “it’s Europe’s problem” and all the rest of it.

Yet it was always the case that, beyond that clear achievement for the Europeans, Russia would have a problem with it.

Trump’s envoy’s language last weekend – claiming that Putin had agreed to Europe providing “Article 5-like” guarantees for Ukraine, essentially providing it with a NATO-like collective security blanket – was baffling.

Russia gives two fingers to the president

And throughout this week, Russia’s foreign minister Sergei Lavrov has repeatedly and predictably undermined the whole thing, pointing out that Russia would never accept any peace plan that involved any European or NATO troops in Ukraine.

“The presence of foreign troops in Ukraine is completely unacceptable for Russia,” he said yesterday, echoing similar statements stretching back years.

Remember that NATO’s “eastern encroachment” was the justification for Russia’s “special military operation” – the invasion of Ukraine – in the first place. All this makes Trump look rather weak.

It’s two fingers to the president, though interestingly, the Russian language has been carefully calibrated not to poke Trump but to mock European leaders instead. That’s telling.

The bilateral meeting (between Putin and Zelenskyy) hailed by Trump on Monday as agreed and close – “within two weeks” – looks decidedly doubtful.

Maybe that’s why he went along with Putin’s suggestion that there be a bilateral, not including Trump, first.

It’s easier for the American president to blame someone else if it’s not his meeting, and it doesn’t happen.

NATO defence chiefs met on Wednesday to discuss the details of how the security guarantees – the ones Russia won’t accept – will work.

European sources at the meeting have told me it was all a great success. And to the comments by Lavrov, a source said: “It’s not up to Lavrov to decide on security guarantees. Not up to the one doing the threatening to decide how to deter that threat!”

The argument goes that it’s not realistic for Russia to say from which countries Ukraine can and cannot host troops.

Would Trump threaten force?

The problem is that if Europe and the White House want Russia to sign up to some sort of peace deal, then it would require agreement from all sides on the security arrangements.

The other way to get Russia to heel would be with an overwhelming threat of force. Something from Trump, like: “Vladimir – look what I did to Iran…”. But, of course, Iran isn’t a nuclear power.

Something else bothers me about all this. The core concept of a “security guarantee” is an ironclad obligation to defend Ukraine into the future.

Future guarantees would require treaties, not just a loose promise. I don’t see Trump’s America truly signing up to anything that obliges them to do anything.

A layered security guarantee which builds over time is an option, but from a Kremlin perspective, would probably only end up being a repeat of history and allow them another “justification” to push back.

Image and reality don’t seem to match

Among Trump’s stream of social media posts this week was an image of him waving his finger at Putin in Alaska. It was one of the few non-effusive images from the summit.

He posted it next to an image of former president Richard Nixon confronting Soviet leader Nikita Khrushchev – an image that came to reflect American dominance over the Soviet Union.

That may be the image Trump wants to portray. But the events of the past week suggest image and reality just don’t match.

The past 24 hours in Ukraine have been among the most violent to date.

World

At least 17 dead in Colombia after car bombing and helicopter attack

Published

10 hours ago

August 22, 2025

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At least 17 dead in Colombia after car bombing and helicopter attack

At least 17 people were killed after a car bombing and an attack on a police helicopter in Colombia, officials have said.

Authorities in the southwest city of Cali said a vehicle loaded with explosives detonated near a military aviation school, killing five people and injuring more than 30.

Authorities said at least 12 died in the attack on a helicopter transporting personnel to an area in Antioquia in northern Colombia, where they were to destroy coca leaf crops – the raw material used in the production of cocaine.

Antioquia governor Andres Julian said a drone attacked the helicopter as it flew over coca leaf crops.

Colombian President Gustavo Petro attributed both incidents to dissidents of the defunct Revolutionary Armed Forces of Colombia (FARC).

He said the aircraft was targeted in retaliation for a cocaine seizure that allegedly belonged to the Gulf Clan.

Who are FARC, and are they still active?

The Revolutionary Armed Forces of Colombia, a Marxist guerrilla organisation, was the largest of the country’s rebel groups, and grew out of peasant self-defence forces.

It was formed in 1964 as the military wing of the Colombian Communist Party, carrying out a series of attacks against political and economic targets.

In 2016, after more than 50 years of civil war, FARC rebels and the Colombian government signed a peace deal.

It officially ceased to be an armed group the following year – but some small dissident groups rejected the agreement and refused to disarm.

According to a report by Colombia’s Truth Commission in 2022, fighting between government forces, FARC, and the militant group National Liberation Army had killed around 450,000 people between 1985 and 2018.

Both FARC dissidents and members of the Gulf Clan operate in Antioquia.

It comes as a report from the United Nations Office on Drugs and Crime found that coca leaf cultivation is on the rise in Colombia.

The area under cultivation reached a record 253,000 hectares in 2023, according to the UN’s latest available report.