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Following an announcement this past summer of its intentions to bring its EVs to Europe, Chinese automaker Build Your Dreams (BYD) has shared presale pricing for its first three vehicles to arrive overseas. The official premiere included additional specifications ahead of full details next month. Here’s what we’ve learned.

BYD Auto is an automotive subsidiary of BYD Co. Ltd. currently operating as one of the largest auto manufacturers in China. In 2021 alone, BYD produced over 320,000 BEVs, second in the country to only SAIC Motor.

As an EV automaker, BYD Auto has been delivering vehicles since 2008 when it launched a plug-in hybrid version of its F3 sedan. Since then, BYD has found plenty of success in PHEVs in addition to fully-electric passenger options.

Although the company has found success selling EVs in China, it has only recently begun to expand its sales reach in recent years. In regard to Europe, BYD launched its Tang EV in Norway back in 2020.

In August, the automaker announced plans to enter the Japanese market, including the start of sales of the Atto-3 this coming January. Shortly thereafter, BYD announced additional expansion to sell more passenger EVs in more countries throughout Europe. Deliveries are expected to begin there before they do in Japan.

Now, BYD has officially premiered three EVs for major markets in Europe and has shared plans for additional markets beyond that.

BYD Europe
Starting presale pricing for BYD’s three models coming to Europe / Source: BYD Auto

BYD shares EV presale pricing for Europe, eventually UK

Following a premiere presentation earlier today, BYD shared details of its first three EVs now entering presale in Europe: the Han sedan, Tang SUV, and Atto 3 SUV. At a starting presale price of 38,000 euros, the Atto 3 especially could find a large audience of consumers in Europe looking for an affordable C-segment EV.

As you see above, the other two BYD EVs will start at a presale price of 72,000 euros in Europe. That price is quite a bit steeper, especially compared to current competitors in Europe. Note, these prices are for the German market in particular, and BYD says prices will vary by European country.

Speaking of which, the automaker says its immediate focus will be to take orders from European consumers in Norway, Sweden, Denmark, the Netherlands, Belgium, Luxembourg, and Germany to start. However, BYD says customers in the UK and France should be able to buy an EV before year’s end as well. BYD chairman and founder Wang Chuanfu said the company’s launch throughout Europe is one of its most monumental to date:

Europe is the birthplace of the auto-industry and has a strong spirit of innovation. Europeans are making a concerted effort to accelerate the transformation of automobile electrification, with Europe representing the main driving market for the advancement of new energy vehicles. As such, we are pleased that BYD can now grow electric car adoption simultaneously with the local markets. We look forward to working together with respected European dealers and industry partners to create high-end quality products with green technology, and bring diversified choices and experiences to more consumers.

When the BYD vehicles do launch in Europe, here are some of the performance specs consumers can expect to see in their shiny new EVs.

BYD Europe

While this announcement should come as welcomed news for drivers in Europe, it is just a taste to start. BYD says it will share full details and specifications, including finalized pricing, next month during the Paris Motor Show 2022, taking place October 17 to 23. More to come, but until then, you can watch the full premiere video here.

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Podcast: Tesla layoffs, all-in on Robotaxi, shareholders vote, and more

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Podcast: Tesla layoffs, all-in on Robotaxi, shareholders vote, and more

On the Electrek Podcast, we discuss the most popular news in the world of sustainable transport and energy. In this week’s episode, we discuss Tesla’s massive round of layoffs, Elon Musk putting Tesla all-in on Robotaxi, important shareholders vote, and more.

The show is live every Friday at 4 p.m. ET on Electrek’s YouTube channel.

As a reminder, we’ll have an accompanying post, like this one, on the site with an embedded link to the live stream. Head to the YouTube channel to get your questions and comments in.

After the show ends at around 5 p.m. ET, the video will be archived on YouTube and the audio on all your favorite podcast apps:

We now have a Patreon if you want to help us avoid more ads and invest more in our content. We have some awesome gifts for our Patreons and more coming.

Here are a few of the articles that we will discuss during the podcast:

Here’s the live stream for today’s episode starting at 4:00 p.m. ET (or the video after 5 p.m. ET):

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Norway just signed a contract for its first commercial offshore wind farm

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Norway just signed a contract for its first commercial offshore wind farm

Norway has signed a contract with Ventyr Energi to develop Sørlige Nordsjø 2, its first commercial offshore wind farm.

Norway’s energy minister, Terje Aasland, and wind consortium Ventyr Energi representatives signed the contract. Aasland said:

This marks an important milestone in Norway’s commitment to renewable energy. I firmly believe that Sørlige Nordsjø II can be a catalyst to achieve our ambitions for the offshore wind industry in Norway.

Ventyr Energi, a consortium formed by Parkwind and Ingka Investments, won Norway’s first auction to develop offshore wind in Sørlige Nordsjø 2 (Southern North Sea II) last month.

The Norwegian government opened the application window for Norway’s first offshore wind auction in March 2023. It offered a capacity of 1.5 gigawatts (GW) at Sørlige Nordsjø II and 1.5 GW at Utsira Nord.

In February, five groups qualified to participate in the auction: Aker Offshore Wind, BP, and Statkraft; Equinor and RWE; Norseman Wind, a subsidiary of EnBW; Shell, Lyse, and Eviny; and Ventyr.

Norway’s aim is to achieve 30 GW of offshore wind power by 2040. 

Read more: This ‘spider’ crane enables an offshore wind turbine to virtually build itself


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NIO denies new layoff rumors amid recent wave of EV job cuts

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NIO denies new layoff rumors amid recent wave of EV job cuts

Chinese EV maker NIO is denying rumors of a second round of layoffs circulating on social media. The speculation comes as several EV makers recently announced plans to scale back.

NIO announced in November it was trimming its staff by 10% amid “fierce competition,” according to a memo reviewed by Bloomberg.

The letter from CEO William Li said the company was eliminating duplicate and inefficient roles. Furthermore, projects not expected to generate earnings within the next three years were delayed or omitted from the plans.

“This is a tough but necessary decision against fierce competition,” Li said, adding, “Our journey is a marathon on a muddy track.”

NIO’s job cuts came after market leaders like Tesla and BYD aggressively slashed prices all year. NIO cut prices by up to $4,200 in June as it looked to keep pace.

After opening orders for the new ET7 this week, all NIO models are now underpinned by its updated NT 2.0 platform.

NIO-new-ET7
2024 NIO ET7 (Source: NIO)

NIO clarifies no new layoffs are planned

After reports of a new round of layoffs began circulating, NIO set the record straight. The rumors were started by foreign bloggers, making their way to Chinese social media.

The rumors claimed NIO was implementing another round of layoffs. Reports cited falling sales and increased competition. Li said he was unaware of the situation.

Rising competition and higher interest rates are making it harder for EV makers to compete. Several automakers have announced plans to reduce their workforce or scale back.

NIO-layoffs
New flagship NIO ET9 premium EV (Source: NIO)

Rivian announced plans to cut another 1% of jobs after revealing it was laying off 10% of its salaried employees in February.

The news comes after Tesla revealed it was reducing its global workforce by over 10% this week.

Meanwhile, NIO’s sales rebounded in March as new models launched. NIO delivered 11,866 vehicles in March (its highest monthly total in 2024) for 30,053 in the first quarter.

Porsche-Chinese-EVs
NIO ET5T (Source: NIO)

NIO topped estimates after trimming delivery forecasts just days before the release. Refreshed models like the 2024 ES8, ES6, EC6, and ET5T fueled the growth.

The EV maker expects the momentum to continue in the second quarter with the 2024 ES7, ET7, and ET5 rolling out.

NIO-layoffs
NIO stock chart over the past year (Source: TradingView)

NIO’s (NYSE: NIO) stock is down over 50% this year as the EV sector has slipped into a downward trend. NIO shares are down over 90% from the all-time high of over $62 set in February 2021.

Source: CnEVPost, NIO

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