The Pocket Gods are hoping to sell one-off album Vegetal Digital for £1 million. Here’s why…
At a small independent record store tucked away in a neat courtyard of shops next to St Albans’ famous cathedral, a vinyl record that one band is hoping could become the most expensive ever sold in the UK is about to be released.
Just one physical copy of prolific indie band The Pocket Gods’ latest album Vegetal Digital has been produced, going on sale at their hometown’s Empire Records for the rather large sum of £1 million.
With charts of the music industry’s “most expensives” usually throwing up world-renowned artists such as The Rolling Stones, Madonna and U2 (most expensive tours), and songs such as Michael and Janet Jackson’s 1995 hit Scream (most expensive music video of all time), it might seem an improbable feat.
The one copy of Vegetal Digital will be on sale at Empire Records in St Albans, run by Dave Burgess
But the Hertfordshire band’s frontman Mark Christopher Lee is confident they will find a buyer.
Why are they trying their luck? Well, they have long protested about what they say is the lack of fair royalties paid to musicians by Spotify and other streaming services – an issue raised by high-profile stars including Taylor Swift in recent years, which was also the subject of an inquiry in the UK in 2021.
Highlighting the fact it only takes 30 seconds for a song to trigger a streaming payment, The Pocket Gods have been recording songs of around this length since 2015; Only The Rich Can Tour and We’re All No Hit Wonders Now are among the quickfire tracks you’ll find in their back catalogue.
But Lee says it’s now time to “stop moaning about Spotify” and do something productive to help artists and songwriters. So if the one copy of Vegetal Digital sells for £1 million, the proceeds will fund a new rival “ethical” streaming platform, Nubplay.
It sounds ambitious, but the musician says he believes the record could be snapped up within a couple of weeks.
‘Actions speak louder than words’
“Someone who’s got lots of money and wants to do something good with it,” he tells Sky News, pondering what kind of person might invest. “It’s a crazy world we’re getting into… but we’re making a stand, we want to make a better future for artists and songwriters. We talk a good game but actions speak louder than words and this is what we’re going to do.
“For years and years, music – a lot of the arts – has been devalued. And I just can’t imagine a world without music.”
Nubplay would guarantee to pay artists and songwriters a minimum royalty of 1p per stream, says Lee. “It doesn’t sound that much, but it’s 50 times the current rate we get from Spotify.”
Formed in 1998 at Tower Records in London, The Pocket Gods are said to have been championed by the likes of the late John Peel and Steve Lamacq over the years, and have broken Guinness World Records for the most studio albums released digitally (75) and most songs on a digital album.
Earlier in 2022, the band – now made up of founding members Lee (vocals and guitar) and Noel Storey (keys), Simon Herries (bass) and former Searchers drummer Scott Ottaway – released Nobody Makes Money Anymore, an album of 1,000 30-ish second tracks.
“That went really well, it went viral around the world,” says Lee. “It’s had nearly a million streams, which sounds really, really good, but we’ve had about 450 quid in terms of royalties. So, no, it hasn’t been a great money-spinner but it has gained us a lot of fans and helps us to raise this issue.”
The one-off $2m Wu-Tung Clan album sold on by the US government
Pic: Chris Pizzello/Invision/AP/2019
As Vegetal Digital is released, the band will remove their back catalogue from streaming services; if it does go for £1 million, it could become the most expensive album ever sold in the UK. However, Once Upon A Time In Shaolin, the seventh album by American hip-hop group Wu-Tang Clan, holds the title of most expensive in the world.
An early stand against streaming, the group made just one physical copy which sold for $2 million (about £1.3m at the time) to pharma company executive Martin Shkreli in 2015. Shkreli, however, was jailed in 2017 – and last year, the US government confirmed it had sold the one-of-a-kind album to help pay off the $7.36 million the businessman was ordered to forfeit after being convicted of fraud.
According to a 2019 article by music company HMV, the top five most expensive albums chart is a Beatles-heavy list; after Once Upon A Time In Shaolin are copies of The Beatles (the White Album), Elvis Presley’s My Happiness, Sgt Pepper’s Lonely Hearts Club Band, and John Lennon and Yoko Ono’s Double Fantasy.
But could Vegetal Digital become an unlikely contender for the number two spot? A £1 million sale would place it ahead of the first mono pressing of the White Album, sold by Ringo Starr at auction in December 2015 for $790,000 (about £521,000 at the time).
“I’m excited to see it and hear it,” says Dave Burgess, manager at Empire Records. “We certainly haven’t had [a record selling at this price] before. It’s really interesting and exciting. I jumped at the opportunity to get on board.”
Lee is documenting the band’s unique story in a film, entitled Inspired The 30 Second Song Movie, which is set to be released in December.
He hopes a million-pound sale will be part of it. Could a big-name artist be the one to invest?
“Well, I did message Taylor Swift on Instagram, invited her to the launch,” he says. “Maybe we’ll see her there.”
Vegetal Digital, by The Pocket Gods, is on sale from Tuesday 4 October, only available at Empire Records in St Albans
Entertainment
A third of daily music uploads are AI-generated and 97% of people can’t tell the difference, says report
Do you care if the music you’re listening to is artificially generated?
That question – once the realm of science fiction – is becoming increasingly urgent.
An AI-generated country track, Walk My Walk, is currently sitting at number one on the US Billboard chart of digital sales and a new report by streaming platform Deezer has revealed the sheer scale of AI production in the music industry.
Deezer’s AI-detection system found that around 50,000 fully AI-generated tracks are now uploaded every day, accounting for 34% of all daily uploads.
File pic: iStock
The true number is most likely higher, as Deezer’s AI-detection system does not catch every AI-generated track. Nor does this figure include partially AI-generated tracks.
In January 2025, Deezer’s system identified 10% of uploaded tracks as fully AI-generated.
Since then, the proportion of AI tracks – made using written prompts such as “country, 1990s style, male singer” – has more than tripled, leading the platform’s chief executive, Alexis Lanternier, to say that AI music is “flooding music streaming”.
‘Siphoning money from royalty pool’
What’s more, when Deezer surveyed 9,000 people in eight countries – the US, Canada, Brazil, UK, France, Netherlands, Germany and Japan – and asked them to detect whether three tracks were real or AI, 97% could not tell the difference.
That’s despite the fact that the motivation behind the surge of AI music is not in the least bit creative, according to Deezer. The company says that roughly 70% of fully AI-generated tracks are what it calls “fraudulent” – that is, designed purely to make money.
“The common denominator is the ambition to boost streams on specific tracks in order to siphon money from the royalty pool,” a Deezer spokesperson told Sky News.
“With AI-generated content, you can easily create massive amounts of tracks that can be used for this purpose.”
File pic: Reuters
The tracks themselves are not actually fraudulent, Deezer says, but the behaviour around them is. Someone will upload an AI track then use an automated system – a bot – to listen to a song over and over again to make royalties from it.
Even though the total number of streams for each individual track is very low – Deezer estimates that together they account for 0.5% of all streams – the work needed to make an AI track is so tiny that the rewards justify the effort.
Are fully-AI tracks being removed?
Deezer is investing in AI-detection software and has filed two patents for systems that spot AI music. But it is not taking down the tracks it marks as fully-AI.
Instead it removes them from algorithmic recommendations and editorial playlists, a measure designed to stop the tracks getting streams and therefore generating royalties, and marks the tracks as “AI-generated content”.
“If people want to listen to an AI-generated track however, they can and we are not stopping them from doing so – we just want to make sure they are making a conscious decision,” the Deezer spokesperson says.
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Deezer’s survey found that more than half (52%) of respondents felt uncomfortable with not being able to tell the difference between AI and human-made music.
“The survey results clearly show that people care about music and want to know if they’re listening to AI or human-made tracks or not,” said the company’s boss Alexis Lanternier.
“There’s also no doubt that there are concerns about how AI-generated music will affect the livelihood of artists.”
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Musicians protests AI copyright plans
Earlier this year, more than 1,000 musicians – including Annie Lennox, Damon Albarn and Kate Bush – released a silent album to protest plans by the UK government to let artificial intelligence companies use copyright-protected work without permission.
A recent study commissioned by the International Confederation of Societies of Authors and Composers suggested that generative AI music could be worth £146bn a year in 2028 and account for around 60% of music libraries’ revenues.
By this metric, the authors concluded, 25% of creators’ revenues are at risk by 2028, a sum of £3.5bn.
Entertainment
BBC apologises to Donald Trump over editing of Panorama but says there isn’t ‘basis for defamation claim’
Saturday Night Live UK has announced its top creative team ahead of the series launching next year.
An American pop culture institution, SNL launched the careers of stars including Bill Murray, Tina Fey, Eddie Murphy, Kristen Wiig and Will Ferrell – and now a “new generation” of British comedians is set to be cast in the first UK spin-off on Sky.
While the show’s stars are yet to be revealed, details of the creative team behind it have now been announced.
Kim Kardashian hosted the show in 2021. Pic: Sky UK/NBC
Two-time Emmy winner James Longman will serve as lead producer, BAFTA winner and live broadcast specialist Liz Clare will direct the series, while writer, comedian and composer Daran Jonno Johnson takes on the role of head writer.
Longman’s credits include The Late Late Show With James Corden, for which he produced famous sketches with stars and notable figures including Sir Paul McCartney, Oprah Winfrey, Tom Cruise and then president Joe Biden.
He also worked on the Friends reunion special in 2021 and hit UK shows such as Never Mind The Buzzcocks, Alan Carr: Chatty Man, The F Word and The Friday Night Project.
L-R: James Longman, Liz Clare, Daran Jonno Johnson. Pic: Sky UK
Clare’s directing credits include An Audience With Adele, The Brits and MTV awards ceremonies, Glastonbury, the BAFTAs and shows such as The Voice UK and Britain’s Got Talent, while Johnson, who is part of the acclaimed sketch group SHEEPS, has written for shows including Wedding Season for Disney+, Siblings for the BBC and Rose d’Or winner Parlement for France.TV.
Saturday Night Live UK marks the first time the US producers have adapted the show, which celebrated 50 years on air earlier this year, for a British audience.
Channel 4 ran several series of a similar programme on Saturday and Friday nights in the 1980s, featuring comedians like Ben Elton and Harry Enfield, but it was domestically produced.
‘A lot of big US comedy is stolen from the UK’
Pete Davidson at SNL’s 50th anniversary celebrations. Pic: Janet Mayer/INSTARimages/Cover Images/AP Feb 2025
Comedian Pete Davidson, another SNL star, told Sky News he’s excited about the UK version – and that it is about time the UK is able to take from US comedy, rather than the other way round.
Speaking in the summer during promotion for The Pickup, Davidson said: “I think it’s a smart idea to have SNL over there because… not that it’s a different brand of comedy, but it is a little bit.
“A lot of the biggest stuff that’s in the States is stuff that we stole from you guys, like The Office or literally anything Ricky Gervais does… there’s just tonnes of great comedy over there. Jimmy Carr is a great stand-up.”
Also highlighting Jack Whitehall, he continued: “I think anything that’s great over there, we just kind of steal… and it doesn’t seem like the other way around. This is the first time I’ve ever heard anything American going to the UK, so I think it’s great.”
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Producers say the UK series will follow the same format as the original, featuring “a new generation of comedy players in the core cast, alongside guest hosts and musical performances”.
The UK show will be overseen by US producer Lorne Michaels. Along with his production company Broadway Video, which has made The Tonight Show Starring Jimmy Fallon and 30 Rock, the show will be led by UK production team Universal Television Alternative Studio.
Saturday Night Live UK will be broadcast on Sky Max and streaming service NOW in 2026.
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