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On Thursday, the day after the end of the conference season, YouGov hosted a focus group with seven Blue Wall voters from around the South East exclusively for Sky News.

Some natural Conservatives, some former Tony Blair supporters, all with one thing in common: each voted Tory in the 2019 general election. Now their votes are up for grabs.

Here’s what our floating voter focus group found:

None said they were certain to vote Tory at the next election

Of the seven strong group, all of whom voted for Boris Johnson, none were prepared to say they would definitely vote Tory next time. Just one participant of the focus group confirmed they were more likely than not to back Liz Truss’s party next time around – suggesting plenty of doubts are harboured by the rest.

Several in the group were not wildly enthusiastic about the alternative – a Labour government – but felt it was now the default for the country given a profound concern at the existing team in power.

Stephanie, a solicitor, declared: “Do I think she (Truss) can do it? No. I don’t think she has the skills, the experience or the team behind her, and they’re all fighting against themselves.”

The group didn’t appear to think a month ago they would dislike Liz Truss – with Phyllis, an admirer of Margaret Thatcher, saying she started out believing the new PM would be better than Boris Johnson. But the decisions Truss has made in her first four weeks in power have left a profound impact on these voters.

Voters worry the Truss plans are dangerous

The focus group demonstrated just how closely voters had been paying attention to the succession of announcements by the new government, and have taken fright at the change of direction by Truss.

“In order for her plans to take place, it requires an enormous amount of borrowing and that’s putting up interest rates,” said Jane, a hospital inspector. “So, we’re potentially bankrupting the country. What Liz Truss is proposing is very reckless. I don’t think this is the time we should be experimental.”

Phyllis, a cashier, said that Truss was “going in too hard” with her plans without being in touch. Others worried what it would mean in practice.

David, who is retired, said that “you can’t just say growth, growth, growth. What’s the plan behind that?” Only one member of the group, Patrick, was positive and suggested he admired her bravery.

Voters do not warm to Truss’s personality

Just one of the seven members of our focus group at the end of the session voted to say they trust Liz Truss. Even that one backer, Patrick, volunteered that he felt she had less energy, was more like a “schoolteacher” and the “delivery wasn’t there” but liked the core Conservative messages she espouses.

The group did not see her as a unifying figure. Paul, a former local government officer, said she was “very abrasive” in her conference speech. He highlighted her childhood going on CND marches, saying she’s “taking it out” now on the Greenpeace protesters who interrupted the speech.

Jane, a mother of twins, suggested her attack on the “anti-growth coalition” was actually divisive. “I find her a very uncomfortable (watch),” while Jasmine who worked in the financial services industry suggested Truss is at her most passionate when she is attacking others.

Kier Starmer Interview with Beth Rigby

These southern swing voters are edging cautiously towards Labour

Three of the seven said they were likely to vote Labour at the next election. Two further members of the group had not made up their mind. For a party which has in recent times struggled to get disaffected Tory voters to consider Labour, this is a good result.

Keir Starmer was described as the “lesser of two evils” by one member of the focus group, most of whom felt the Labour leader currently has the political edge.

David, who worked as an auditor, said that it is now “inevitable” there will be a Labour government – a sense of inevitability is often politically advantageous for a political party. There was not unalloyed enthusiasm, however.

Keir Starmer remains damaged by the Corbyn years and fears of a lurch to the left

These southern Blue Wall voters were still worried by what they saw as the stain of the Corbyn years. Jane said she voted for Boris Johnson in 2019 because of Jeremy Corbyn and antisemitism.

Patrick, who works in the rail industry, highlighted how many of the shadow cabinet served under Jeremy Corbyn.

David said that while Keir Starmer knows he needs to have centrist policies to be electable, “I’m very worried that because of the makeup of the Labour Parliamentary Party, he’ll be under huge pressure to move to the left in government”.

There were concerns for many in the group that a Labour government could mean more strikes: just one, Paul, who worked in local government, said that inflation could mean in some cases they were justified.

Many in Westminster may see Starmer as having cut ties with much of the Corbyn era – the public are not so clear about the difference.

Voters aren’t yet convinced Keir Starmer is strong enough

The Labour leader was seen as honest, decent and a good salesman by most members of the group. But there remains a lingering concern over whether he is tough enough to take on his party if they demand he lurch to the left in power.

Some in the group queried his lack of policy specifics. David said the party is “just very polarised: you’ve got the extreme left and then you’ve got the middle and then Keir Starmer who will say anything.”

Jane said that his difficulty “is a divided party and he struggles to convey his personal convictions.”

Stephanie also felt Starmer is more centrist than a leftwinger “but Labour is funded by the unions so he may have to support them”. Voters were “between a rock and a hard place,” she added.

Outgoing Prime Minister Boris Johnson makes a speech outside 10 Downing Street, London, before leaving for Balmoral for an audience with Queen Elizabeth II to formally resign as Prime Minister. Picture date: Tuesday September 6, 2022.

Voters remain incandescent with Boris Johnson. There’s no hope of a comeback

Thatcher fan Stephanie said she was embarrassed and ashamed by the Conservative party.

David said that having voted Conservative, the more he saw of Boris Johnson the more he was impressed by his intellectual ability … but as time wore on “I just lost complete trust in him; he has no moral compass”.

There was still disgust at partygate, with Jane remaining incandescent at what happened in the Johnson era.

Voters want a general election more than another Tory leadership contest

Patrick, the most ardent Conservative supporter of the group, said that if the Conservatives do not rally round Liz Truss, “they’re committing political suicide”.

Jane, however, said that we were already past the point of no return: “I don’t think she’ll survive. I think she’ll gradually give up on things because she’ll watch her popularity ebb away, then she’ll not be able to manage her MPs and we will have a general election sooner rather than later.

Three of the group said that Tories should get rid of Liz Truss. Four of the seven wanted an early election.

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Core one nation Conservative values still looked popular

The danger for Labour and Starmer is that there is a lingering fear of the left, and a residual affection for core Tory values. Patrick said the Tories should go back to standing for law and order, high growth, low taxes, and supporting aspirations.

Self-styled centrist Jane said that as well as strong public services, she believed in a healthy economy to provide the tax revenues to support them.

Jasmine, who could now support Labour, said the “Tories have still got the interests of the country at heart in essence”.

The focus group participants are profoundly worried about the future

Every member of the group said they were “negative” about Britain’s future.

Stephanie said she had no faith in those in charge to solve the nation’s problems. Jane said she was feeling “quite highly anxious” for her children, adding that there was an “arrogant disconnect” between leaders and voters but what was different this time was the “borderline desperation” epitomised by the use of food banks.

Phyllis felt it was less bad in the 1980s than today because in the Thatcher era there was greater social mobility then.

David said that the difference between the 1970s and now is house prices. Jane concluded by saying she thought “we’re on the edge of some social unrest”, adding she “doesn’t want to see strikes and wants everyone to negotiate but some people are going to be so desperate.”

It is hard to remain in power if that sentiment is widely felt.

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Financial markets were always going to respond to Trump tariffs but they’re also battling with another problem

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Financial markets were always going to respond to Trump tariffs but they're also battling with another problem

Global financial markets gave a clear vote of no-confidence in President Trump’s economic policy.

The damage it will do is obvious: costs for companies will rise, hitting their earnings.

The consequences will ripple throughout the global economy, with economists now raising their expectations for a recession, not only in the US, but across the world.

Tariffs latest: FTSE 100 suffers biggest daily drop since COVID

Financial investors had been gradually re-calibrating their expectations of Donald Trump over the past few months.

Hopes that his actions may not match his rhetoric were dashed on Wednesday as he imposed sweeping tariffs on the US’ trading partners, ratcheting up protectionism to a level not seen in more than a century.

Markets were always going to respond to that but they are also battling with another problem: the lack of certainty when it comes to Trump.

More on Donald Trump

He is a capricious figure and we can only guess his next move. Will he row back? How far is he willing to negotiate and offer concessions?

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There were no winners from Trump’s tariff gameshow
Trade war sparks ‘$2.2trn’ global market sell-off

These are massive unknowns, which are piled on to uncertainty about how countries will respond.

China has already retaliated and Europe has indicated it will go further.

That will compound the problems for the global economy and undoubtedly send shivers through the markets.

Much is yet to be determined, but if there’s one thing markets hate, it’s uncertainty.

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Court confirms sacking of South Korean president who declared martial law

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Court confirms sacking of South Korean president who declared martial law

South Korea’s constitutional court has confirmed the dismissal of President Yoon Suk Yeol, who was impeached in December after declaring martial law.

His decision to send troops onto the streets led to the country’s worst political crisis in decades.

The court ruled to uphold the impeachment saying the conservative leader “violated his duty as commander-in-chief by mobilising troops” when he declared martial law.

The president was also said to have taken actions “beyond the powers provided in the constitution”.

Demonstrators who stayed overnight near the constitutional court wait for the start of a rally calling for the president to step down. Pic: AP
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Demonstrators stayed overnight near the constitutional court. Pic: AP

Supporters and opponents of the president gathered in their thousands in central Seoul as they awaited the ruling.

The 64-year-old shocked MPs, the public and international allies in early December when he declared martial law, meaning all existing laws regarding civilians were suspended in place of military law.

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More on South Korea

The Constitutional Court is under heavy police security guard ahead of the announcement of the impeachment trial. Pic: AP
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The court was under heavy police security guard ahead of the announcement. Pic: AP

After suddenly declaring martial law, Mr Yoon sent hundreds of soldiers and police officers to the National Assembly.

He has argued that he sought to maintain order, but some senior military and police officers sent there have told hearings and investigators that Mr Yoon ordered them to drag out politicians to prevent an assembly vote on his decree.

His presidential powers were suspended when the opposition-dominated assembly voted to impeach him on 14 December, accusing him of rebellion.

The unanimous verdict to uphold parliament’s impeachment and remove Mr Yoon from office required the support of at least six of the court’s eight justices.

South Korea must hold a national election within two months to find a new leader.

Lee Jae-myung, leader of the main liberal opposition Democratic Party, is the early favourite to become the country’s next president, according to surveys.

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Stock markets suffer sharp drops after Donald Trump announces sweeping tariffs

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Stock markets suffer sharp drops after Donald Trump announces sweeping tariffs

Stock markets around the world fell on Thursday after Donald Trump announced sweeping tariffs – with some economists now fearing a recession.

The US president announced tariffs for almost every country – including 10% rates on imports from the UK – on Wednesday evening, sending financial markets reeling.

While the UK’s FTSE 100 closed down 1.55% and the continent’s STOXX Europe 600 index was down 2.67% as of 5.30pm, it was American traders who were hit the most.

Trump tariffs latest: US stock markets tumble

All three of the US’s major markets opened to sharp losses on Thursday morning.

A person works on the floor at the New York Stock Exchange in New York, Monday, March 31, 2025. Pic: AP
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The S&P 500 is set for its worst day of trading since the COVID-19 pandemic. File pic: AP

By 8.30pm UK time (3.30pm EST), The Dow Jones Industrial Average was down 3.7%, the S&P 500 opened with a drop of 4.4%, and the Nasdaq composite was down 5.6%.

Compared to their values when Donald Trump was inaugurated, the three markets were down around 5.6%, 8.7% and 14.4%, respectively, according to LSEG.

More on Donald Trump

Worst one-day losses since COVID

As Wall Street trading ended at 9pm in the UK, two indexes had suffered their worst one-day losses since the COVID-19 pandemic.

The S&P 500 fell 4.85%, the Nasdaq dropped 6%, and the Dow Jones fell 4%.

It marks Nasdaq’s biggest daily percentage drop since March 2020 at the start of COVID, and the largest drop for the Dow Jones since June 2020.

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The latest numbers on tariffs

‘Trust in President Trump’

White House press secretary Karoline Leavitt told CNN earlier in the day that Mr Trump was “doubling down on his proven economic formula from his first term”.

“To anyone on Wall Street this morning, I would say trust in President Trump,” she told the broadcaster, adding: “This is indeed a national emergency… and it’s about time we have a president who actually does something about it.”

Later, the US president told reporters as he left the White House that “I think it’s going very well,” adding: “The markets are going to boom, the stock is going to boom, the country is going to boom.”

He later said on Air Force One that the UK is “happy” with its tariff – the lowest possible levy of 10% – and added he would be open to negotiations if other countries “offer something phenomenal”.

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How is the world reacting to Trump’s tariffs?

Economist warns of ‘spiral of doom’

The turbulence in the markets from Mr Trump’s tariffs “just left everybody in shock”, Garrett Melson, portfolio strategist at Natixis Investment Managers Solutions in Boston, told Reuters.

He added that the economy could go into recession as a result, saying that “a lot of the pain, will probably most acutely be felt in the US and that certainly would weigh on broader global growth as well”.

Meanwhile, chief investment officer at St James’s Place Justin Onuekwusi said that international retaliation is likely, even as “it’s clear countries will think about how to retaliate in a politically astute way”.

He warned: “Significant retaliation could lead to a tariff ‘spiral of doom’ that could be the growth shock that drags us into recession.”

Read more:
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Tariffs about something more than economics: power

It comes as the UK government published a long list of US products that could be subject to reciprocal tariffs – including golf clubs and golf balls.

Running to more than 400 pages, the list is part of a four-week-long consultation with British businesses and suggests whiskey, jeans, livestock, and chemical components.

Meanwhile, Prime Minister Sir Keir Starmer said on Thursday that the US president had launched a “new era” for global trade and that the UK will respond with “cool and calm heads”.

It also comes as Canadian Prime Minister Mark Carney announced a 25% tariff on all American-imported vehicles that are not compliant with the US-Mexico-Canada trade deal.

He added: “The 80-year period when the United States embraced the mantle of global economic leadership, when it forged alliances rooted in trust and mutual respect and championed the free and open exchange of goods and services, is over. This is a tragedy.”

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