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The largest automaker in the US has pulled paid advertising on Twitter after Elon Musk completed his takeover of the social media company.

Musk’s $44bn (£38bn) deal to buy Twitter completed on Thursday and he reportedly sacked the company’s chief executive and two other top bosses.

The world’s richest man tweeted “the bird is freed” and “let the good times roll” before a tweet on Friday announcing the setting up of the content moderation council.

Late on Friday, GM Motors Co said in a statement it had temporarily halted paid ads on the platform as a “normal course of business” after a significant change in a media platform.

The Detroit automaker said it was “engaging with Twitter to understand the direction of the platform under their new ownership”, adding its “customer care interactions on Twitter will continue”.

Ad sales made up more than 90% of Twitter’s revenue in the second quarter.

Some ad agencies and brands had expressed scepticism and concern over Twitter’s future at a presentation back in May.

More on Elon Musk

Tesla and SpaceX boss Musk, who has described himself as a “free-speech absolutist”, appealed directly to advertisers in an open-letter tweet on the eve of the deal’s closing.

He said: “Twitter obviously cannot become a free-for-all hellscape, where anything can be said with no consequences!… Twitter aspires to be the most respected advertising platform in the world that strengthens your brand and grows your enterprise.”

Musk then tweeted on Friday saying the social media platform will form a moderation council “with widely diverse viewpoints” and that “no major content decisions or account reinstatements” will be made before it meets.

In a later tweet, he said the company had “not yet” made any changes to its content moderation policies.

Musk previously promised to overhaul the service by getting rid of fake accounts and ensuring it’s a place where a “range of beliefs can be debated in a healthy manner”.

Donald Trump – arguably once Twitter’s most famous user – is among those who could have their account reinstated.

The former president was banned after the siege on the US Capitol in January 2021 for allegedly inciting violence with two of his posts.

However, Musk earlier this year called the ban a “mistake” and “morally wrong”.

Read more:
Super app or Wild West? The future of Twitter under Elon Musk

Musk’s purchase of Twitter was completed a day before the 28 October deadline to avoid the deal going to court. The company had taken legal action to force the deal through after Musk backed out in July over the number of fake and spam accounts.

Earlier this week, Musk posted a bizarre video of himself entering Twitter’s San Francisco headquarters carrying a sink alongside the message: “Entering Twitter HQ – let that sink in”.

Musk, who has updated his Twitter bio to “Chief Twit”, said on Thursday he did not buy the social media platform to make more money but “to try to help humanity, whom I love.”

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Trump admits tariffs ‘disturbance’ as China says it is ‘ready for any type of war’ with US

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Trump admits tariffs 'disturbance' as China says it is 'ready for any type of war' with US

Donald Trump has admitted his tariffs on major trading partners will cause “a little disturbance” – as China said it was “ready” for “any type of war” with the US.

The US president made his comments in an address to Congress, hours after the levies on imports came into effect.

Producers in Mexico and Canada have been hit with a 25% tax on items they export to the US, while a 20% tariff has been applied to Chinese imports.

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Donald Trump and Xi Jinping.
Pic:Reuters/AP
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Donald Trump and Chinese President Xi Jinping. The US president has admitted his tariffs will cause ‘a little disturbance’ – as China responds. Pic: Reuters/AP

Stock markets, which Mr Trump is said to pay close attention to, slid on the tariffs news.

Exporters in the affected countries as well as businesses in the US and economists have raised concerns about the potential price-raising impact of the tariffs.

Making imports more expensive will likely make goods more expensive and could push prices up across the board.

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Trump’s Congress speech unwrapped

Concern over threat to interest rates

A cycle of high inflation could lead to interest rates being higher for longer in the US, the world’s largest economy, which could dampen economic activity.

A slowed US economy would have global consequences but even without a hit to the States, there are fears of a global trade war – in which countries add their own trade barriers in the form of tariffs.

The Chinese embassy in the US posted on X: “If war is what the US wants, be it a tariff war, a trade war or any other type of war, we’re ready to fight till the end.”

China imposes retaliatory tariffs

The president, however, said he was “just getting started” after 43 days into his second term.

China and Canada have retaliated with their own tariffs against the US.

From next week China will add its own 15% levy on a range of agricultural products such as chicken, wheat, corn and cotton.

An extra 10% will be added to soya beans, pork, beef, fruit, vegetables and dairy products imports.

The country has also raised additional complaints against the US with the World Trade Organisation (WTO).

Read more:
Beijing’s patience is running thin
‘Dumb’: Canadian PM criticises Trump over tariffs
Political division in US has never looked like this

Speaking to Sky News presenter Yalda Hakim the US former deputy national security advisor Matt Pottinger said Chinese president Xi Jinping was turning the Chinese economy “into a wartime economy”

“He’s preparing his economy for war so that it can withstand the shocks of war,” he said on The World with Richard Engel and Yalda Hakim podcast

“That means he’s willing to undergo massive inefficiencies in the economy. He’s willing to stockpile food that otherwise would flow easily and more cheaply in from foreign vessels.”

“He’s stockpiling copper and all kinds of inputs into the economy. He is making sure that the private sector is wholly aligned with his broad goals, which are about increasing the Chinese Communist Party’s control over the economy and creating a bigger, better defence industrial base,” Mr Pottinger said.

“He’s preparing for war.”

👉Listen to The World with Richard Engel and Yalda Hakim on your podcast app👈

Compromise ‘as early as Wednesday’?

Canada’s prime minister Justin Trudeau said his country was launching its own WTO challenge and described the US tariffs as a “dumb thing to do”.

He also warned the move by the Trump administration would impact American workplaces and add to inflation in the US.

Addressing the American public, he said: “We don’t want this… but your government has chosen to do this to you.”

Canada has announced the imposition of 25% tariffs on US imports worth C$30bn (£16.3bn).

But US commerce secretary Howard Lutnick struck a different note on tariffs and on Monday said the president will “probably” announce a compromise with Canada and Mexico as early as Wednesday.

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China’s patience with Donald Trump is running out – as trade war rhetoric ramps up

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China's patience with Donald Trump is running out - as trade war rhetoric ramps up

China’s premier has warned “changes unseen in a century are unfolding across the world” as a trade war with the US intensifies.

Li Qiang was speaking in parliament – a day after Washington slapped another 10% tariff on Chinese goods.

Beijing has responded with 10% to 15% tariffs on US food and agricultural products.

“Global economic growth lacks steam, unilateralism and protectionism are on the rise… the multilateral trading system is experiencing disruptions and tariff barriers continue to increase,” Premier Li added.

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‘Whatever they tariff us, we will tariff them’

The Chinese Embassy in the US has also dialled up the pressure, writing on X: “If war is what the US wants, be it tariff war, a trade war or any other type of war, we’re ready to fight till the end.”

This statement was first made by China’s ministry of foreign affairs on Tuesday. The fact that China has repeated it two days in a row is significant.

It is a pointed message to the US that China’s patience is running out – and its rhetoric about the tit-for-tat tariffs is growing harsher. It has called the tariff war “pressure”, “blackmail”, a “smear campaign” and “shifting the blame”.

But Mr Trump loves imposing tariffs on China and appears convinced the pressure will work. He blames China for exporting the chemical precursors used to make fentanyl, which has fuelled the US opioid epidemic.

Meanwhile, China is facing severe economic challenges at home, with the country setting a growth target of “about 5%” for this year.

The government’s work report said a major task this year is to boost consumption and domestic demand.

Money blog: Dollar sinks and market gains wiped out

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Why are tariffs such a big deal?

The problem in China is people aren’t spending enough money, instead they are cautiously saving. One reason for this is the weakness of China’s social welfare system. People save their money in case they lose their job, or to pay for health and elderly care.

The government says it wants to make domestic demand the engine of growth by turning several cities into “international consumption centres” – and expanding its trade-in system to encourage people to buy new products for the home.

Shopping aside, thousands of delegates from provinces across China attended including high-profile figures like former basketball star Yao Ming, and Lei Jun, who co-founded the electric vehicle manufacturing company Xiaomi.

After the session, delegates streamed into the square outside the Great Hall of the People. It is a chance to get their thoughts on the country’s future.

Congress delegate Liu Hui said: “I think tariffs will have little impact on China because we treat others the way they treat us.”

Another delegate from Shaanxi province, Song Yaping, is proud of China’s hi-tech prowess and said: “Our technology develops so fast, just look at DeepSeek, look at how fast our AI develops.”

Read more:
How Trump’s tariffs could cost consumers here
Analysis: The US may now be in a recession

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Peace in Europe, war with China?

Despite the confidence, the trade war is deepening.

In the factory heartland of Guangzhou in southern China, a glassware exporter is bracing for the impact of the latest Trump tariffs.

Marketing manager Anna said: “I think the people will discuss these tariffs and of course 10% is a huge number. Some companies can’t make a profit from this.

“But we can’t change it. We just have to get used to it and let it be.”

Still, letting it be is not easy in a world where it feels like everything is changing fast.

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Tesla charging stations set on fire as backlash against Elon Musk intensifies

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Tesla charging stations set on fire as backlash against Elon Musk intensifies

Tesla charging stations have been set on fire in the US state of Massachusetts as a backlash against Elon Musk grows.

Demonstrators have been protesting against his close ties to Donald Trump and embrace of far-right politicians around the world.

Officers and firefighters rushed to The Point Shopping Center near Boston and found the charging stations “engulfed in flames and heavy, dark smoke”.

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Musk says he’s getting ‘death threats’

Police said seven charging stations were damaged and the “fire appears to have been intentionally set”, but no injuries were reported.

Musk, the billionaire chief executive of Tesla, now heads up the president’s Department of Government Efficiency (DOGE).

Mr Musk has overseen the firing of thousands of government employees in recent weeks.

The world’s richest man and his companies have been targeted since he made what looked like a Nazi salute at Mr Trump’s inauguration, with analysts saying Tesla’s car sales have fallen.

Elon Musk gestures at the podium inside the Capital One arena.
Pic: Reuters
Image:
Elon Musk making the gesture. Pic: Reuters

Tesla cars have been vandalised – and a woman was arrested after being accused of trying to burn down a Tesla dealership in Colorado.

Some owners have put stickers on their cars announcing: “I bought it before Elon went nuts.”

Mr Musk has also faced a backlash in Europe, where he has urged supporters of a German far-right party to move beyond their “past guilt”, called for the release of jailed far-right activist Tommy Robinson, and described Sir Keir Starmer as an “evil tyrant”.

Read more from Sky News:
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Bangladesh’s ousted PM ‘to stand trial’

A suspected arson attack caused a power outage and led to production being halted at a Tesla plant in the German state of Brandenburg, while an image of Musk making a straight-armed salute was also projected on a Tesla factory outside Berlin.

In London a poster at a bus stop featured a similar image and branded Teslas as “the swasticar”.

Musk’s political activism impacting sales

Tesla saw its European sales figures drop by 45% in January, according to research firm Jato Dynamics, with sales in Germany and France down by about 60%.

Senior analyst Felipe Munoz told Sky News “it’s hard to tell exactly how much his activism is impacting sales” – but said it was clear his “active role in politics” was “having an impact” on the company.

Some of the decline may be linked to prospective buyers holding off buying the latest version of Tesla’s bestseller, the Model Y, with a new version due to be released later this year.

But Mr Munoz said sales of the Model 3 had seen a “worrying” drop despite there being no reason for buyers to wait.

A protester outside a Tesla showroom in Seattle in February. Pic: AP
Image:
A protester outside a Tesla showroom in Seattle in February. Pic: AP


Democrats protest in Congress with ‘Musk steals’ signs

In a lengthy address to Congress on Tuesday, Mr Trump praised Mr Musk’s work, prompting two standing ovations from Republicans in the chamber.

The president made exaggerated claims about alleged government abuse Mr Musk and his team had uncovered – prompting Democrats to wave signs reading “false” and “Musk steals”.

Democrats hold up placards during Trump's speech. Pic: Reuters
Image:
Democrats held protest signs during the speech. Pic: Reuters

Since Mr Trump’s inauguration, Tesla’s stock has fallen by 37% – representing a loss of $550bn (£429bn).

Mr Munoz, said the long-term impact of the anger with Mr Musk may be easier to see in a few months.

He added: “Most of the drivers care about the car, they don’t care about what the manager or owner of the company thinks, as long as their car doesn’t break.”

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