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Emergency SOS via satellite on iPhone 14.

Apple

Apple is trying to give iPhone users a measure of safety even when they’re in a place without cell service.

On Tuesday, the company launched emergency SOS via satellite, which allows users to text emergency services when they’re off the grid, whether camping in the mountains or driving in a remote area at night. The service is available for iPhone 14 customers and is free for the first two years.

Sofia Pitt, CNBC

Apple announced the emergency feature in September, when it debuted the iPhone 14 lineup. To enable the service, Apple said last week it would spend $450 million with U.S. companies, with the majority of the money going to Globalstar, a Louisiana-based satellite operator.

It will work for all iPhone 14 users. They do so by pointing their phone to the sky and connecting to one of 24 Globalstar satellites in low Earth orbit.

Apple doesn’t want users testing the service out for non-emergences. The company offered me a demonstration last week so I could explain how to use it.

Using emergency SOS via satellite on iPhone 14

Emergency Text via Satellite.

Apple

Here’s how it works:

  1. In the event of an emergency, try calling 911. If you don’t have cell service, your phone will try to connect to another carrier’s tower. If that doesn’t work, an option to “Emergency Text via Satellite” will pop up.
  2. You can also go to iMessage to text 911 or SOS, then tap Emergency Services.
  3. An option will populate, allowing you to tap to report an emergency.
  4. Emergency questions will populate to help you best describe your situation. The first prompt will say “What’s the emergency?” You’ll then be able to select from options like “Car or vehicle issue,” or “sickness or injury.” Next you’ll be led through a series of more in-depth questions.
  5. You’ll be given the option to notify your emergency contacts to let them know you reached out to emergency services, along with your location and the nature of your emergency. You can also use the Find My app to share your location with friends and family via satellite.
  6. To connect to a satellite, your phone will ask you to point it towards the sky. As long as you have a clear view, you should be able to connect to a satellite, but it could take up to 15 seconds for your messages to go through. If you don’t have a clear view of the sky, because of trees or another obstruction, the texts may take a minute to go through. And because satellites orbit the earth quickly, you’ll have to move your phone slightly to stay connected throughout the conversation.
  7. Once you’ve connected to emergency services via satellite, they’ll immediately know your location and the nature of your emergency, but you’ll be asked a few more questions to help emergency personnel locate you and to come prepared.
  8. If you have your medical ID set up through your iPhone’s health settings, emergency services will be able to see important personal information, like what medications you’re taking and the names of your emergency contacts.

How to demo emergency SOS via satellite

Apple slowdown dent would come from flat-out lost iPhone sales, says D.A. Davidson's Tom Forte

Correction: The satellite SOS feature does not require a software update.

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Microsoft contributes $1 million to Trump’s inauguration fund

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Microsoft contributes  million to Trump's inauguration fund

President Donald Trump shakes hands with Microsoft CEO Satya Nadella during an American Technology Council roundtable at the White House in Washington on June 19, 2017.

Nicholas Kamm | AFP | Getty Images

Microsoft said Thursday that it’s contributing $1 million to President-elect Donald Trump’s inauguration fund.

The software maker is now more closely aligned with its highly valued peers in the technology industry. Google said earlier on Thursday that it’s donating $1 million to the Trump fund, and Meta offered the same amount in December. Amazon was reportedly looking to make a similar contribution.

OpenAI CEO Sam Altman said in December that he would contribute $1 million individually, and Axios reported last week that Apple CEO Tim Cook will do the same.

Elon Musk, Tesla’s CEO and the world’s richest person, has been advising Trump as he prepares to return to the White House following the inauguration later this month.

Microsoft also contributed $500,000 to the first inauguration fund for Trump’s first term and gave the same amount to President Joe Biden’s fund, a Microsoft spokesperson told CNBC.

Satya Nadella, Microsoft’s CEO, has met with Trump on multiple occasions, including over negotiations surrounding a possible acquisition of TikTok in the U.S. in 2020. Nadella also joined a Trump roundtable of technology executives from around the country in 2017.

Microsoft is hoping that under Trump, the U.S. will push artificial intelligence policy in a favorable direction.

“The United States needs a smart international strategy to rapidly support American AI around the world,” Brad Smith, Microsoft’s vice chair and president, wrote in a blog post last week.

WATCH: Microsoft to end 2024 with capital expenditures of at least $53 billion

Microsoft to end 2024 with capital expenditures of at least $53 billion

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Ubisoft appoints advisors to explore strategic options after report on potential buyout

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Ubisoft appoints advisors to explore strategic options after report on potential buyout

Artwork for Ubisoft’s upcoming “Assassin’s Creed Shadows” game.

John Keeble | Getty Images

French video game publisher Ubisoft said Thursday it’s appointing advisors to review and pursue strategic options after a report last year suggested that its majority backers were considering a buyout.

Ubisoft said in a strategic update that “leading advisors” had been hired to explore “transformational strategic and capitalistic options to extract the best value for stakeholders.”

“This process will be overseen by the independent members of the Board of Directors. Ubisoft will inform the market in accordance with applicable regulations if and once a transaction materializes,” the company said in a statement late Thursday.

In October, Bloomberg News reported that the Guillemot family who founded Ubisoft nearly four decades ago, and Chinese tech giant Tencent were considering a potential takeover of the firm. Shares of Ubisoft skyrocketed more than 30% on the report at the time.

“We are convinced that there are several potential paths to generate value from Ubisoft’s assets and franchises,” Yves Guillemot, co-founder and CEO, said Thursday, addressing the firm’s strategic plan.

The Bloomberg report followed a decision by Ubisoft to delay the release of the latest title in its popular “Assassins Creed” video game series, “Assassin’s Creed Shadows” by three months, to February 2025.

On Thursday, Ubisoft postponed the launch of “Assassin’s Creed Shadows” again, pushing it back to March 20.

Shares of Ubisoft have declined 45% in the past 12 months amid woes surrounding its pipeline of blockbuster title launches, as well as doubts over the company’s strategic direction.

Last year, activist investor AJ Investments called on Ubisoft to sell itself to private equity or Tencent. At the time, the investment firm said it had gained the support of 10% of Ubisoft’s shareholder base for its campaign.

The game maker had also garnered criticisms for plans to include a paid “Season Pass” for its new Assassin’s Creed game, which would have provided gamers access to a bonus quest and additional downloadable content at launch.

After gamers slammed the decision as adopting a “pay-to-play” model, Ubisoft decided to shelve plans for the paid feature.

Ubisoft is under pressure to prove it can turn things around. On Thursday, the company doubled down on a commitment to cut costs, saying it now expects to reach more than 200 million euros ($206 million) of cost reductions by full-year 2025 to 2026 compared to 2022 to 2023 on an annualized basis.

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Billionaire Frank McCourt’s Project Liberty bids for TikTok ahead of Supreme Court arguments

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Billionaire Frank McCourt's Project Liberty bids for TikTok ahead of Supreme Court arguments

Jakub Porzycki | Nurphoto | Getty Images

Just 10 days before the U.S. ban on TikTok goes into effect, businessman Frank McCourt’s internet advocacy nonprofit Project Liberty announced Thursday it has submitted a proposal to buy the social media site from Chinese technology company ByteDance.

Project Liberty and its partners, known as “The People’s Bid for TikTok,” would restructure the app to exist on an American-owned platform and prioritize users’ digital safety, the project said in a statement.

“We’ve put forward a proposal to ByteDance to realize Project Liberty’s vision for a reimagined TikTok – one built on an American-made tech stack that puts people first,” McCourt, Project Liberty’s founder, said in the statement. “By keeping the platform alive without relying on the current TikTok algorithm and avoiding a ban, millions of Americans can continue to enjoy the platform.”

A Project Liberty spokesperson said the nonprofit was not disclosing the financial terms of the offer but confirmed that ByteDance has received the proposal.

CNBC has reached out to TikTok for comment.

The Supreme Court will hear oral arguments on the ban, which was signed into law by President Joe Biden last April, on Friday. ByteDance has repeatedly refused to sell TikTok and appealed the legislation on First Amendment grounds.

The case has worked its way through the judicial system. Most recently, the U.S. Court of Appeals for the District of Columbia Circuit ruled in favor of the law on Dec. 6, writing that the government’s national security justifications for the ban were sufficiently compelling.

In a Dec. 9 court filing, TikTok said that the ban would cost U.S. small businesses and social media creators $1.3 billion in revenue and earnings in just one month, and that more than 7 million U.S. users do business on TikTok. 

The ban, known as the Protecting Americans from Foreign Adversary Controlled Applications Act, prohibits the distribution and maintenance of the app while it is under Chinese ownership.

The People’s Bid for TikTok aims to migrate TikTok to an open-source platform that allows users more control of their data, as part of Project Liberty’s mission to build a more user-empowered internet.

The initiative partners with investment banking group Guggenheim Securities and law firm Kirkland & Ellis. Its backers include digital safety advocates, investor Kevin O’Leary and World Wide Web inventor Tim Berners-Lee.

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