Elon Musk said that his company SpaceX cannot fund the Starlink service in Ukraine “indefinitely.”
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Twitter owner Elon Musk claimed on Monday in a series of tweets that Apple had threatened to remove the Twitter app from the App Store as part of its app review moderation process.
“Apple has also threatened to withhold Twitter from its App Store, but won’t tell us why,” Musk tweeted.
In other tweets fired off on Monday morning, he called Apple’s App Store fees a “secret 30% tax,” and ran a poll asking if “Apple should publish all censorship actions it has taken that affect its customers.” He also claimed that Apple has pulled most of its advertising from Twitter.
Apple’s App Store is the only way to distribute software to iPhones. If the Twitter app were pulled, the social network would lose one of its main distribution platforms, although the service is available for the web.
In addition, Apple requires iPhone app makers to pay between 15% and 30% of any digital goods sold through their apps. Musk has said one of his plans for Twitter is to raise billions of dollars from subscriptions, such as Twitter Blue, which is offered through the iPhone app. If it were to grow to Musk’s goals, Apple would collect hundreds of millions of dollars in the process.
Apple has faced challenges to its App Store fees and policies from companies such as Spotify and Epic Games, but Musk is no stranger to attracting worldwide attention, and may represent Apple’s biggest challenge to its control over iPhone app distribution so far.
Apple declined to comment about Musk’s tweets.
But there are signs that Apple is watching the social network closely to see if it violates any App Store policies.
Representatives for unnamed app stores, which include Apple’s App Store as well as Google Play for Android devices, reached out to Twitter earlier this month after Musk took over and the site saw a wave of hate speech, according to a New York Times op-ed by Yoel Roth, Twitter’s former head of trust and safety.
Phil Schiller, Apple’s former chief marketer who oversees App Review, apparently deleted his Twitter account earlier this month after Musk took over.
Phillip Shoemaker, the former head of Apple’s app review and current CEO of Identity.com, said Schiller’s move to delete his account reminded him of a company making moves to “prepare for war.” He believes that Apple’s app review department is keeping a close eye on Twitter’s content moderation under Musk to see if more questionable content, such as porn, slips through.
Apple’s recent moves are “like when you remove troops from a country before you attack,” Shoemaker said. “You’re thinking you’re going to have to pull these apps from the store.”
Where Twitter might fall afoul of Apple’s rules
There are two primary reasons why Apple’s App Store might take a closer look at Twitter under its public guidelines:
Apple requires apps with user-generated content such as Twitter to have strong content moderation systems in place. Insufficient content moderation was the reason why Apple booted Parler, a smaller Twitter competitor, in 2020. Musk has reportedly vastly downsized Twitter’s content moderation workforce.
Apple requires apps to pay fees between 30% and 15% for digital purchases. When Epic Games put in a system to get around Apple’s cut, Apple removed it. If Twitter were to pull a similar move, it might force Apple’s hand.
There are also other reasons why Twitter might fall afoul of Apple’s rules, including its insistence that adult content not be discoverable by default. Twitter remains one of the most prominent social networks that allows adult content, opening up gray areas for App Store delays or issues.
Apple’s App Store uses employees to review each app and update that goes on the platform. The app reviewers often send short responses highlighting issues without being explicit about what apps need to do to pass, CNBC previously reported.
Musk has tweaked Apple for years, and seems to enjoy doing so. He has complained about Apple’s app store fees in the past, although the Tesla app doesn’t allow in-app purchases. He has also sparred with Apple’s purported plan to build electric cars, although Apple’s secretive project has never shipped a car.
In 2015, Musk teased Apple saying that it only hires rejected Tesla employees and that he calls Apple the “Tesla Graveyard.”
But Musk’s moves on Monday go beyond teasing and rivalry, and suggest that he may be prepared to fight a lengthy public relations battle over Apple’s rules. In one tweet, he posted a meme in which a car veers off the highway under a road sign offering two choices: “Pay 30%” and “Go to war.” The car was choosing the latter option.
Alice Weidel, co-leader of the far-right Alternative for Germany (AfD) political party, arrives to speak to the media with AfD co-leader Tino Chrupalla shortly after the AfD leadership confirmed Weidel as the party’s candidate for chancellor on December 07, 2024 in Berlin, Germany.
Maryam Majd | Getty Images
Elon Musk used his social network X to promote Germany’s far-right Alternative for Germany party, known as AfD, hosting a live discussion Thursday with party leader Alice Weidel, a candidate for chancellor, ahead of a general election on Feb. 23.
“I’m really strongly recommending that people vote for AfD,” Musk, who is CEO of Tesla and SpaceX in addition to his role at X, said about a half hour into the conversation. “That’s my strong recommendation.”
The AfD has been classified as a “suspected extremist organization” by German domestic intelligence services. The party’s platform calls for rigid asylum laws, mass deportations, cuts to social and welfare support in Germany, and the reversal of restrictions on combustion engine vehicles.
Thierry Breton, former European Union commissioner for the internal market, said in a Jan. 4 post on X directed at Weidel: “As a European citizen concerned with the proper use of systemic platforms authorized to operate in the EU … especially to protect our democratic rules against illegal or misbehavior during election times, I believe it’s crucial to remind you” that a live discussion on X would give AfD and Weidel “a significant and valuable advantage over your competitors.”
While AfD has amassed about 20% of public support, according to reporting from broadcaster DW, the party is unlikely to form part of a coalition government, as most other parties have vowed not to work with it.
AfD previously protested the build-out of Tesla’s electric vehicle factory outside Berlin, in part because the factory would provide jobs to people who were not German citizens.
Musk’s earlier endorsements of AfD, including tweets complimenting the party and an editorial in a German newspaper, have enraged European government officials. Musk, the wealthiest person in the world, has also endorsed far-right and anti-establishment candidates and causes in the U.K.
Political leaders in France, Germany, Norway and the U.K. denounced his influence, NBC News previously reported, warning that Musk should not involve himself in their countries’ elections.
Musk, who was one of President-elect Donald Trump’s top backers in November’s election, previously promoted Trump in a live-streamed discussion on X. Before that, he hosted a conversation with Florida Gov. Ron DeSantis, who lost to Trump in the Republican primary.
Weidel during Thursday’s talk asked Musk about what Trump might do to bring Russia’s war in Ukraine to a conclusion, as the president-elect has suggested he could quickly do.
Musk demurred.
“To be clear this is up to President Trump, he is commander and chief, so it’s really up to him,” Musk said. “I don’t want to speak for him but you know I do think that there is a path to a resolution but it does require strong leadership in the United States to get this done.”
Musk also weighed in on what he thought should be done in Gaza, which has been under attack from Israel since Hamas’ deadly incursion into Israel on Oct. 7, 2023.
“There’s no choice but to eliminate those who wish to eliminate the state of Israel, you know Hamas essentially,” Musk said. “Then, the second step is to fix the education so that Palestinians are not trained from when they are children to hate and want the death of Israel.”
“Then, the third thing, which is also very important, is to make the Palestinian areas prosperous.”
President Donald Trump shakes hands with Microsoft CEO Satya Nadella during an American Technology Council roundtable at the White House in Washington on June 19, 2017.
Nicholas Kamm | AFP | Getty Images
Microsoft said Thursday that it’s contributing $1 million to President-elect Donald Trump’s inauguration fund.
The software maker is now more closely aligned with its highly valued peers in the technology industry. Google said earlier on Thursday that it’s donating $1 million to the Trump fund, and Meta offered the same amount in December. Amazon was reportedly looking to make a similar contribution.
OpenAI CEO Sam Altman said in December that he would contribute $1 million individually, and Axios reported last week that Apple CEO Tim Cook will do the same.
Elon Musk, Tesla’s CEO and the world’s richest person, has been advising Trump as he prepares to return to the White House following the inauguration later this month.
Microsoft also contributed $500,000 to the first inauguration fund for Trump’s first term and gave the same amount to President Joe Biden’s fund, a Microsoft spokesperson told CNBC.
Satya Nadella, Microsoft’s CEO, has met with Trump on multiple occasions, including over negotiations surrounding a possible acquisition of TikTok in the U.S. in 2020. Nadella also joined a Trump roundtable of technology executives from around the country in 2017.
Microsoft is hoping that under Trump, the U.S. will push artificial intelligence policy in a favorable direction.
“The United States needs a smart international strategy to rapidly support American AI around the world,” Brad Smith, Microsoft’s vice chair and president, wrote in a blog post last week.
Artwork for Ubisoft’s upcoming “Assassin’s Creed Shadows” game.
John Keeble | Getty Images
French video game publisher Ubisoft said Thursday it’s appointing advisors to review and pursue strategic options after a report last year suggested that its majority backers were considering a buyout.
Ubisoft said in a strategic update that “leading advisors” had been hired to explore “transformational strategic and capitalistic options to extract the best value for stakeholders.”
“This process will be overseen by the independent members of the Board of Directors. Ubisoft will inform the market in accordance with applicable regulations if and once a transaction materializes,” the company said in a statement late Thursday.
In October, Bloomberg News reported that the Guillemot family who founded Ubisoft nearly four decades ago, and Chinese tech giant Tencent were considering a potential takeover of the firm. Shares of Ubisoft skyrocketed more than 30% on the report at the time.
“We are convinced that there are several potential paths to generate value from Ubisoft’s assets and franchises,” Yves Guillemot, co-founder and CEO, said Thursday, addressing the firm’s strategic plan.
The Bloomberg report followed a decision by Ubisoft to delay the release of the latest title in its popular “Assassins Creed” video game series, “Assassin’s Creed Shadows” by three months, to February 2025.
On Thursday, Ubisoft postponed the launch of “Assassin’s Creed Shadows” again, pushing it back to March 20.
Shares of Ubisoft have declined 45% in the past 12 months amid woes surrounding its pipeline of blockbuster title launches, as well as doubts over the company’s strategic direction.
Last year, activist investor AJ Investments called on Ubisoft to sell itself to private equity or Tencent. At the time, the investment firm said it had gained the support of 10% of Ubisoft’s shareholder base for its campaign.
The game maker had also garnered criticisms for plans to include a paid “Season Pass” for its new Assassin’s Creed game, which would have provided gamers access to a bonus quest and additional downloadable content at launch.
After gamers slammed the decision as adopting a “pay-to-play” model, Ubisoft decided to shelve plans for the paid feature.
Ubisoft is under pressure to prove it can turn things around. On Thursday, the company doubled down on a commitment to cut costs, saying it now expects to reach more than 200 million euros ($206 million) of cost reductions by full-year 2025 to 2026 compared to 2022 to 2023 on an annualized basis.