Tesla has launched “Tesla Electric” to become an electricity retailer through its Powerwall owners – starting with some markets in Texas.
After gaining experience through its virtual power plants (VPPs), Tesla is taking things a step further with the launch of “Tesla Electric.”
Instead of reacting to specific “events” and providing services to your local electric utilities, like Tesla Powerwall owners have done in VPPs in California, Tesla Electric is actively and automatically buying and selling electricity for Tesla Powerwall owners – providing a buffer against peak prices.
It’s a special electric plan for Powerwall owners. Tesla writes about its new product on its website:
Solar and Powerwall can help you and your community accelerate the transition to sustainable energy. With Tesla Electric, your Powerwall automatically decides when to charge and when to sell electricity to the grid. Together with other Tesla Electric members, you can maximize the value of your solar energy while using your Powerwall storage to add more renewable electricity to the grid. You can also achieve your own sustainability goals when importing electricity from the grid, as Tesla Electric offsets your usage with energy from 100 percent renewable sources.
The company notes that Tesla Electric’s retail plan is currently only available by invitation to select customers in Texas.
Tesla has been working on this new product for a while now, and it is a big step toward the company’s goal to become a “global distributed clean electric utility,” and it is starting in Texas, a place that badly needs an electric utility revolution.
The company was asking for a rule change with the Electric Reliability Council of Texas (ERCOT), an organization operating Texas’s electrical grid, that would enable electric utilities with customers with behind-the-meter solar and batteries, meaning people with residential solar, to bid on the extra capacity.
Earlier this week, we reported that Tesla received approval from ERCOT for “a statewide market design pilot for small distributed energy resources to provide grid service exports.”
It looks like the company was already ready to launch its new product.
It is starting with Texas, but I assume that Tesla is going to want to expand this product everywhere it also sells Powerwalls.
I think it is going to be a difficult regulatory market to navigate, but it adds enough value that it should be adopted. It will require a lot of work, though.
Hopefully, this deployment in Texas will be successful and Tesla, or Tesla Electric now, can use it as an example for new markets.
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Cowboy, the Brussels-based connected e-bike maker, says it has secured the lifeline it needs to keep the lights on – and the wheels turning – after what the company calls “the most challenging period in its history.” And while market downturns and supply chain woes set the stage, it was a recall that nearly pushed the brand over the edge.
Over the past two years, Cowboy has been riding through the same headwinds that have knocked down much of the bike industry: post-COVID demand shifts, supply chain breakdowns, and a brutal market correction that has already claimed several high-profile e-bike brands. But in the middle of that storm came an extra blow – the company’s first-ever recall.
It started with an unapproved change from a supplier that affected a subset of Cowboy’s Cruiser ST bikes. It turned out that the frames were starting to crack after 2,500 km (1,550 miles). The issue was obviously serious, and it inevitably triggered an official recall. Frames had to be replaced, deliveries were delayed, spare parts became scarce, and customer service backlogs grew. For a company built on sleek design and seamless rider experience, it was a gut punch.
Cowboy says they kept quiet publicly while working on a solution, but now they’re ready to talk – because they’ve found one. In an announcement this week, the company revealed two major milestones: short-term financing to restart production and operations, and a signed term sheet with new financial partner REBIRTH GROUP HOLDING SA. The deal comes with the backing of Cowboy’s existing investors and debt provider, setting the company on a path it says will lead to long-term stability.
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There’s already some tangible progress. Replacement frames have arrived from suppliers, the first recall service hub is now operational (with more to open this summer), and production is gradually ramping back up.
Cowboy’s goal is to have normal operations restored before the end of the year, which means clearing backlogged orders, resolving outstanding customer cases, and getting back to the level of service that won them awards and loyal riders in the first place.
Cowboy has built a reputation for high-tech, urban-focused e-bikes and a premium riding experience, with customers across Europe and the US. But even the best-connected bike in the world can’t outrun a recall and a funding crunch forever. Now, this new deal gives Cowboy both the extra cash and the extra shot it needs to keep the ride going.
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Voltify plans to build a series of energy microgrids to power its locomotive batteries, as shown in this computer-generated image.
Voltify
Daphna Langer has a bold ambition: To decarbonize the rail industry in less than a decade.
How? By convincing U.S. freight railroad companies to switch from diesel power to rechargeable batteries — part of a business model Langer estimates could make her company, Voltify, as much as $10 billion a year.
The rail industry needs to reduce its emissions by 5% a year by 2030 to reach net-zero goals, according to a 2023 report by the International Energy Agency. In addition, switching to battery electricity would save U.S. rail freight companies $94 billion over 20 years, according to a 2021 study published in the journal Nature Energy.
Voltify’s VoltCars — essentially sodium-ion batteries on wheels — are designed to connect to existing freight locomotives.
Convincing the $80-billion U.S. rail industry to switch from a traditional and long-relied on fossil fuel to renewable energy might seem a tough task, but there are several reasons Langer said she is confident in Voltify’s goal.
After a stint advising multiple early-stage companies in the climate industry, Langer noticed two things that limited their growth. “Most of them rely on subsidies of governments, and [the] second [factor] is that they rely on manufacturing and scaling that just doesn’t exist today,” she said.
In a bid to overcome those hurdles, Langer held meetings with hundreds of people in the energy and materials industries, seeking opportunities. When she first met her co-founder Alon Kessel, it was a “ding ding” moment, she said.
A computer-generated image illustrating Voltify’s VoltCar batteries attached to a locomotive.
Voltify
Kessel knew the renewable energy market well, having co-founded Doral, a firm that owns and operates dozens of solar energy farms in the U.S. and Europe. He calculated that the six largest freight railroad companies in the U.S. — including Union Pacific and CSX — were collectively spending more than $11 billion a year on diesel, a figure verified by CNBC. Union Pacific, for example, spent almost $2.5 billion on fuel in 2024, per its annual report.
Langer and Kessel saw an opportunity. What if they could convince the large companies — known as Class 1 railroads — to convert their locomotives from diesel to battery power?
“Converting six companies is not that hard. And having that ability to create such an impact with just six companies, it’s huge,” Langer said. There is almost 140,000 miles of freight railroad track in the U.S., with the majority of the locomotives powered by diesel as there is little overhead electrification.
Langer and Kessel founded Voltify in 2023 and set about meeting the railroad companies. But they found initial resistance. “There’s a lot of skepticism, because this is such a traditional industry, and uptime and and reliability are key,” Langer said. “We’ve been figuring out what would be able to … fit into their schedule, to fit into their operations without harming their efficiency.”
The companies’ biggest concern was the amount of time it might take to charge the batteries, and that there would always be the power supply to do so. “The rail companies, who have been very blunt about it, [said] ‘Listen, we don’t really care about the energy source. We just need to make sure that it’s always up. There’s always energy,'” Langer said.
So Voltify spent about a year working on an algorithm that could forecast the energy demands of trains “in every route,” Langer said, and the company is also building its first solar-powered energy microgrid that Langer said is on track to be finished by the end of the year. “Our calculations show that a network of these microgrids could eventually power all trains in North America,” Langer told CNBC in an email. Voltify estimates that to do so would require 1,400 microgrids.
Wabtec’s FLXdrive battery locomotive was developed in 2019.
Wabtec
Voltify is in “very active” talks with three of North America’s largest railroad companies, Langer said, adding that it is set to run a demonstration project with a smaller railroad company later this year. Voltify is also starting a pilot with a Class 1 railroad company in early 2026, and Langer said it is “expected” that this will become a commercial deployment after several months.
Voltify isn’t the first company to come up with the idea of powering freight trains with batteries. In 2019, freight rail firm Wabtec developed a battery-electric locomotive called the FLXdrive, with the first trains set to operate in Australia after being ordered by miner BHP Group. The company also tested its battery-electric locomotive with GE, and said in an email to CNBC that it plans to test and operate FLXdrive trains in North and South American markets.
The technology can reduce diesel consumption and emissions by 30%, according to Tim Bader, Wabtec’s director of external and engineering communications, in an email to CNBC. “This benefit is critical since fuel is one of the major operating costs for a railroad,” he said.
But as the technology is emerging, there are challenges such as charging time and battery capacity, plus a “challenging” business case given the infrastructure investments required. “Like any emerging technology, these challenges will diminish as the industry continues to research and improve battery-power solutions,” Bader said.
A computer-generated image of a passenger train on New York City’s MTA Metro North network, which is set to be powered by Siemens Mobility Charger B+AC battery.
Siemens Mobility
There’s also “substantial” market potential for battery-powered passenger trains, according to Tobias Bauer, the acting CEO for Siemens Mobility North America, in an email to CNBC. “Battery-powered trains represent a new and exciting platform for the rail market, particularly as operators seek alternatives for non-electrified routes,” Bauer said.
Siemens Mobility has sold more than 400 diesel-electric Charger locomotives in North America, and in June launched its battery-electric train, the Charger B+AC, selling 13 to the New York’s Metropolitan Transportation Authority and Metro-North Railroad.
The new locomotive draws electricity from overhead catenary wires and transfers to battery power when needed, according to an online release. While the locomotives’ range is currently up to 100 miles, Bauer said that is expected to grow as the battery technology advances.
In February, Siemens Mobility received an order from Swiss freight operator WRS Widmer Rail Services for two of its Vectron lithium-ion battery locomotives, which can be used for shunting without the need for overhead power lines. Asked about the potential for battery-powered freight trains, Bauer said: “A full transition to battery-powered freight would depend on route specifics and charging infrastructure, but the potential is there.”
— CNBC’s Michael Wayland contributed to this report.
Chevy set a new EV range record going nearly 1,060 miles on a single charge in an optimized, but unmodified Chevy Silverado EV Work Truck that no one saw coming. No one, that is, except Chargeway founder Matt Teske. His EV route-planning map predicted the Silverado’s record-setting run with better than 99% accuracy – and he’s here to talk about it on today’s electric episode of Quick Charge!
We’ve also got a deep dive into what I think the biggest issue facing more widespread EV adoption might be, and a new solution from Blink Charging that might solve it.
Today’s episode is brought to you by Retrospec—makers of sleek, powerful e-bikes and outdoor gear built for everyday adventure. Check out Retrospec’s viral city ebike, the Beaumont Rev 2, made with a vintage-inspired frame design and modern electric features, all for just $999!
The best part: Electrek listeners can get 10% off their next ride until August 14 with the exclusive code ELECTREK10 only at retrospec.com
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