VW raising ID.4 prices by $1,500 on Jan 4, sees more availability coming
VW has sent out an email to ID.4 reservation holders detailing a series of changes that will be made for all ID.4s assembled after January 4, including a price hike, battery supplier changes, and an end to the reservation system as VW predicts ample availability at dealerships.
The $1,500 MSRP increase comes to all 2023 ID.4 SUVs assembled on January 4th or later. Cars assembled before that date will maintain the old MSRP. VW won’t update their website until January 4th, but sent out a table with the new MSRP numbers for all trim levels.
These prices will also apply to current reservation holders. VW says that the actual price of each car will be set by VW dealers, and that their reservation was never meant to “lock in” a price. But we have seen several reservation holders who feel understandably aggrieved by this news of a price hike before they take delivery of a vehicle they’ve been waiting patiently for.
| ID.4 Trim | MSRP |
| ID.4 Standard | $38,995 |
| ID.4 S | $43,995 |
| ID.4 Pro | $43,995 |
| ID.4 AWD Pro | $47,795 |
| ID.4 Pro S | $48,995 |
| ID.4 AWD Pro S | $52,795 |
| ID.4 Pro S Plus | $51,445 |
| ID.4 AWD Pro S Plus | $55,245 |
VW already increased prices on the 2023 ID.4 by about $1,500 across the board back in August, though they also announced a lower-priced base model. In addition to this, the 2023 model qualifies for tax credits because it’s built in the US, whereas the 2022 model didn’t.
Further, especially right now with high EV demand across the board, you may not be able to find an ID.4 for MSRP, so you may have to do some negotiation with your dealer.
Thankfully, VW sees availability increasing. Due to the production numbers they’re seeing out of their Tennessee plant, VW plans to stop taking new ID.4 reservations going forward. The last day to place a reservation will be January 4th. Soon after that, VW thinks ID.4s will be readily available in their dealerships. VW will maintain their reservation list and keep working through it for any reservations placed before that date.
Part of the reason for this increased availability is due to a change in battery suppliers. Previous ID.4 model years used LG batteries, though the 2023 model was going to switch to SK batteries.
But VW is now contracting for battery supply from both SK Innovation and LG Chem, specifically for RWD vehicles with the larger 82kWh “Pro” pack. From now on, any given RWD 82kWh ID.4 may have a battery from either LG or SK. AWD cars and 62kWh “Standard” and “S” trims will have SK-supplied batteries.
ID.4s with the SK-supplied battery will have faster DC charge speeds, with a 170kW peak instead of 135kW. While VW states that an LG-supplied 82kWh battery can charge from 10-80% in about 36 minutes, the SK-supplied batteries will be able to do the same charge in about 30 minutes, assuming they are on a charger fast enough to supply these peak rates. On slower chargers, both cars should get similar charging speeds.
VW says that you can find out who supplied the battery for your vehicle by looking at the Monroney label affixed to every car, or by logging into your My ID.4 Reservation account. There is also an FAQ there with additional answers.
Battery suppliers may be additionally relevant to buyers due to EV tax credit changes in the Inflation Reduction Act. That act includes requirements for domestic or free trade sourcing of battery components and critical minerals. LG and SK are both Korean companies, but both are currently building battery plants in the US, with SK producing ID.4 batteries at their facility in Georgia.
Those sourcing requirements were set to go into effect by the end of the year, but the US Treasury delayed their guidance to “some time in March.” So for the time being, ID.4s which are assembled in Tennessee should qualify for the full $7,500 EV credit. We’ll hear more soon about whether or not they’ll qualify for the full credit after March.
Electrek’s Take
We understand that there’s a lot of change happening in the EV industry right now, with companies desperately trying to secure battery supply, comply with new tax credit requirements, manage supply chain disruptions and the inflation they are causing, and so on.
But surprising reservation holders with yet another price increase does seem a bit unfair. VW is a large enough company, and they should have worked through enough reservation holders by now, that allowing current reservation holders to lock in their prices would be reasonable. This additional $1,500 isn’t going to be make-or-break for them, but it may be the straw that broke the camel’s back for some customers.
Last year, VW compensated ID.4 reservation holders after a price increase, but we have not heard any similar plan for them to do so this year. Given that there is precedent for this sort of thing, perhaps they could offer a similar program for current reservation holders, assuming they take delivery whenever VW offers it to them.
If you’re looking for a 2023 VW ID.4, check your local dealer inventory and see if you can find one in stock. If you want to get in before the $1,500 price hike, you’ll have to find a car that was built before Jan 4 2023. But also look for a car that was built in the US in order to qualify for the US tax credit. While VW is still delivering to reservation holders, a few dealers may have inventory.
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Twitter CEO Jack Dorsey testifies during a remote video hearing held by subcommittees of the U.S. House of Representatives Energy and Commerce Committee on “Social Media’s Role in Promoting Extremism and Misinformation” in Washington, U.S., March 25, 2021.
Handout | Via Reuters
Block jumped more than 5% on Monday, leading a rally in shares of fintech companies as analysts downplayed the threat of JPMorgan Chase’s reported plan to charge data aggregators for access to customer financial information.
The recovery followed steep declines on Friday, after Bloomberg reported that JPMorgan had circulated pricing sheets outlining potential fees for aggregators like Plaid and Yodlee, which connect fintech platforms to users’ bank data.
In a note to clients on Monday, Evercore ISI analysts said the potential new expenses were “far from a ‘business model-breaking’ cost increase.”
In addition to Block’s rise, PayPal climbed 3.5% on Monday after sliding Friday. Robinhood and Shift4 recorded modest gains.
Broader market momentum helped fuel some of the rebound. The Nasdaq closed at a record, and crypto rallied, with bitcoin climbing past $123,000. Ether, solana, and other altcoins also gained.
Evercore ISI’s analysts said that even if JPMorgan’s changes were implemented, the most immediate effect would be a slight bump in the cost of one-time account setups — perhaps 50 to 60 cents.
Morgan Stanley echoed that view, writing that any impact would be “negligible,” especially for large fintechs that rely more on debit, credit, or stored balances than bank account pulls for transactions.
PayPal doesn’t anticipate much short-term impact, according to a person with knowledge of the issue. The person, who asked not to be named in order to speak about private financial matters, noted that PayPal relies on aggregators primarily for account verification and already has long-term pricing contracts in place.
While smaller fintechs that depend heavily on automated clearing house (ACH) rails or Open Banking frameworks for onboarding and compliance may face real pressure if the fees take effect, analysts said the larger platforms are largely insulated.
WATCH: Congress moves to redraw $3.7 trillion crypto market rules, opening door to Wall Street
The global EV market is still charging ahead. According to new numbers from global research firm Rho Motion, 9.1 million EVs were sold worldwide in the first half of 2025, up 28% compared to the same period last year. But not every region is accelerating at the same pace.
China and Europe are doing the heavy lifting
More than half of the world’s EVs this year have been bought in China. That market hit 5.5 million sales in the first six months of 2025 – a 32% jump year-over-year. Around half of new cars bought in China are now electric.
While some Chinese cities’ subsidies have dried up, Rho Motion expects momentum to pick back up later in the year as more funding is released.
In Europe, 2 million EVs were sold in the first half of the year, up 26%. Battery electric vehicle (BEV) sales also rose 26%, thanks in part to affordable models like the Renault 4 (pictured) and 5 entering the market. Plug-in hybrids (PHEVs) weren’t far behind, growing 27% year-to-date. Chinese automakers are leaning into PHEVs as a way to work around the EU’s new tariffs on BEVs.
Spain is leading the pack with EV sales soaring 85% so far this year. Its generous MOVES III incentive program was extended in April and has kept sales strong. The UK and Germany are also seeing solid growth – 32% and 40%, respectively. France, however, is slumping. With subsidies cut, EV sales there have dropped 13%.
North America is stuck in the slow lane
Things aren’t looking quite as bright in North America. EV sales in the US, Canada, and Mexico are up just 3% so far this year.
Mexico is the one bright spot, with a 20% boost. The US is up 6%. But Canada is down a whopping 23%.
And things could get bumpier. On July 4, Trump signed Congress’s big bill into law, which axes all the Inflation Reduction Act EV tax credits. Those consumer credits for EVs now officially end on September 30.
Just over half of the EVs sold in the US this year qualified for those credits. Rho Motion predicts a rush in Q3 before the subsidies disappear – and a decline in sales after that.
Rho Motion data manager Charles Lester said, “With Trump’s latest cuts in his ‘Big Beautiful Bill,’ the US could struggle to see any growth in the EV market overall in 2025.”
Global EV sales snapshot, H1 2025 vs H1 2024
- Global: 9.1 million (+28%)
- China: 5.5 million (+32%)
- Europe: 2.0 million (+26%)
- North America: 0.9 million (+3%)
- Rest of world: 0.7 million (+40%)
Read more: China breaks records as global EV sales hit 7.2 million in 2025
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Lucid’s electric sedan can drive further, charge faster, and packs more advanced tech than most of the competition. That might explain why it’s leading the segment. The Lucid Air remained the best-selling luxury EV sedan in the US after widening its lead in the Q2.
The Lucid Air is America’s best-selling luxury EV sedan
The 2025 Lucid Air Pure arrived as the “World’s most efficient car” with an EPA-estimated range of 420 miles and a record 146 MPGe.
It just set a new Guinness World Record last week for the longest journey by an electric car after travelling 749 miles (1,205 km) on a single charge.
That record was set in the range-topping Lucid Air Grand Touring model, which is rated for up to 512 miles of EPA-estimated range. On the WLTP scale, it’s rated at 597 miles (960 km). Either way, it still crushed the estimates.
According to second-quarter sales data, released by Kelley Blue Book on Monday, the Lucid Air is still America’s best-selling luxury EV.
Lucid sold 2,630 Air models in Q2, up 10% from the previous year. Through the first half of 2025, Lucid Air sales are up 17% with 5,094 units sold.
Tesla, on the other hand, only sold 1,435 Model Ss during the quarter, 71% fewer than it did in Q2 2024. Tesla Model S sales in the US are down 70% through the first half of the year at 2,715.
Although Porsche Taycan sales were up 32% with 1,064 models sold, the significantly upgraded 2025 model year was expected to see even more demand. Porsche has 2,083 Taycans in the US this year, up just 1% from 2024.
Other luxury EV sedans, such as the BMW i5 (1,434), i7 (820), and the Mercedes EQS (498), experienced steep double-digit sales declines year-over-year.
And it’s not just electric luxury sedans. The Lucid Air is currently outselling many gas-powered vehicles in its segment.
Lucid’s first electric SUV, the Gravity, is also rolling out. Although only five were sold in the second quarter, Lucid is quickly scaling production. Lucid aims to produce 20,000 vehicles this year, more than double the roughly 9,000 it built in 2024.
Earlier today, Lucid’s interim CEO, Marc Winterhoff, confirmed during an interview with Bloomberg that the company expects higher Gravity output in the second half of the year.
The interview was at the grand opening of Panasonic’s new battery cell plant in De Soto, Kansas. Winterhoff said Lucid will start using new cells from the facility, but not until next year.
Lucid’s CEO stressed the importance of establishing a local supply chain, as policy changes under the Trump Administration are taking effect. Lucid and Panasonic are collaborating to localize EV materials, such as graphite. Last month, Lucid secured a multi-year supply agreement with Graphite One for US-sourced Graphite.
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