On 21 March 2020, the anonymous woman behind the Instagram account known only as DeuxMoi posted a message on an old account that had become dormant.
“Ok, better than… my amazing & captivating commentary… DM me any celeb stories (first or second hand) you are willing to share.” It didn’t take long for the responses to come in, the encounters to be shared, and the followers to rack up.
While those who don’t spend hours on the social media site may never have heard of DeuxMoi, to many it is the go-to source for pop culture, posting behind-the-scenes stories, anecdotes and rumours from insiders, as well as celeb sightings, casting info, and even details of who tips well at restaurants – and who doesn’t. (Tipping, especially the difference between UK and US stars, is a hot topic.)
Followers share their encounters and inside info, DeuxMoi reposts their stories; only moderated to sometimes remove a name or identifying details, should the sender not want to disclose. These are known as “blinds” – leaving followers to do their own detective work.
Speaking to Sky News, the nameless woman behind the account insists her content is mainly innocuous and isn’t presented as fact or as if she is an authority, but “in reality, the audience is on the same journey I am to finding out the truth about a rumour. We’re all in it together”.
DeuxMoi says she makes it clear she is not a journalist, nor a Hollywood insider. “Curators of pop culture,” reads the bio. “Some statements made on this account have not been independently confirmed. This account does not claim information published is based in fact.”
But many of the followers are. From publicists, assistants and nannies to record label workers, TV runners, restaurant workers and even celebs themselves, many are willing to spill the tea. As a result, DeuxMoi has been first with some big celeb stories, such as Olivia WildeandHarry Styles‘ relationship, and Kim Kardashian and Kanye West’s break-up.
While some celebs understandably aren’t fans,there are others who can’t get enough. Kardashian herself has reportedly described it as “the Bible”, Cardi BandChrissy Teigen are among the account’s followers, and Drew Barrymore recently interviewed Deux on her podcast, Drew’s News.
There is now merchandise. A podcast. A recently released novel, Anon Pls – referencing the request by all titbit submitters to keep their names private. And in the works, according to reports, a HBO drama.
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More than just gossip?
There is an obvious argument against unverified stories being shared publicly. DeuxMoi appears to have filled the hole left by many celeb gossip mags of the noughties as they toned down – but with a follower count of 1.7m and rising, there is clearly an appetite for it.
Most is low-stakes. The “blinds” are for the content that is less so. In an era in which the rich and famous have almost complete control over the content they put out on social media, the appeal seems to be that this is unfiltered. DeuxMoi says the account is not just about gossip. Growing during the pandemic, as people were stuck at home, it created connection, she says.
“Drew, she understood, like, the humanistic side to it,” she says, speaking about her interview with Barrymore and the A-lister’s love of the site (she is also among its followers).
“In quarantine, when everything was closed down, people were sending in stories from five years ago, 10 years ago, 20 years ago, it was almost like a study in like human interaction. Like, how certain celebrities would interact with fans or how they would be at certain points in their career. I felt like Drew understood that aspect of the account and didn’t take it… as just a gossip account, because I do think it’s more than that.”
While there has been much speculation about her identity – with names reported in the US – DeuxMoi says who she is doesn’t matter. “I don’t think it’s an important factor. I’m not posting about myself.”
We know she lives in New York and she doesn’t use anything to alter her voice, she says, so apparently I’m hearing the real DeuxMoi. There are about 20 people in total, close friends and family members, who know her identity. At first, she was holding down a job and running DeuxMoi at the same time – living in constant “anxiety” for fear she might be unmasked. Now, DeuxMoi is the job.
And while she remains nameless, most celebrities are certainly aware of DeuxMoi. In an interview with Rolling Stone around the release of her fourth album in November 2021, Adele joked about the difficulties of dating. “You can’t set me up on a f****** blind date! I’m like, ‘How’s that going to work?’ There’ll be paparazzi outside and someone will call DeuxMoi, or whatever it’s f****** called! It ain’t happening.”
Rihanna headlining Glastonbury (rumours) and the next Bond…
Two rumours the account has posted about recently: Rihanna apparently headlining Glastonbury, and Aaron Taylor-Johnson being named as the next James Bond.
She addresses Rihanna first: “I want to go on record saying I don’t know how reliable that information is, but she has new music, she’s doing the Super Bowl. Her name has been thrown around for Coachella. Somebody wrote in and said she was close to confirming. But I’d like to say I don’t know how reliable that information is, so not to get everyone’s hopes up.”
British actor and Marvel star Aaron Taylor-Johnson she is more confident about. “Someone messaged me yesterday with some information that I can’t share because that would probably give them away. But he’s being heavily considered, if not already chosen.”
The Bond information “came from somebody I’ve been messaging with for years and they’ve given me information about stuff in the past”, she says. “The Glastonbury information came out of the blue from somebody I don’t really know.” This is how she differentiates “something from being reliable to not very reliable”, or not knowingly reliable.
Image: Aaron Taylor-Johnson: the next 007? Pic: AP/Lee Jin-man
Most recently, mentions of Styles and Wilde in her messages have been on the rise following their break-up. “People think they are fake broken-up,” she says. “So there’s interest in that.”
As the account has grown, she now has several people she considers trusted sources for information. “I won’t give a number but [I have] a handful of people I trust explicitly.”
With 1.7 million followers, there must be a sense of responsibility? She says there are certain issues, and celebrities, she won’t share information about. “I don’t like to post about somebody’s sexuality unless it’s been discussed publicly. And anything to do with anyone under the age of 18. Also… I really wouldn’t feel comfortable posting about things that have to do with rehab.”
Information that might have legal implications, she says she also passes on – but will sometimes give the information to journalists to investigate. And there are five individual celebrities you won’t see featured in DeuxMoi posts either, she says – two she says have made their feelings clear publicly, and three she has had private conversations with.
But there are celebrities and brands who want to be associated with DeuxMoi; the brand she has built has earned her invites to all sorts of exclusive events. She says she doesn’t accept. “I’ve been out in New York to restaurants that are celebrity-frequented that I post about all the time, I’ve sat very close to celebrities who I DM (direct message) with, and it did not make me feel good.”
The celebs on the DeuxMoi nice list
Image: Pic: Richard Shotwell/Invision/AP
Following the release of Anon Pls, a novel based on the story of DeuxMoi – mixing stories of fictional celebrities with real ones – there is now the TV show to prepare for. “It’s being produced by Greg Berlanti,” [The Flight Attendant, Batwoman, Free Guy, Dawson’s Creek] she says. “They are securing writers right now and the person who was named to me, I can’t say who because it’s not 100% signed, sealed, delivered. But it’s exciting, so cool.”
DeuxMoi ends the interview on the question anyone who works in the entertainment industry always gets asked: which celebs are the good ones? Giving the caveat again that these are not based on her own experiences, but on positive intel, she reels off a list of names: “Drew Barrymore, Paris Hilton, Hugh Jackman, Mark Ruffalo, Julianne Moore… I don’t know if this one is going to be controversial, but Will Smith, he was always someone that, stories were submitted about him and he always [seemed] like really, really nice to people he’d meet.
“Tom Cruise, another one who conducts himself very professionally and in that same manner. Oh, and Harry Styles, obviously. Those are the ones I think stand out. Colin Farrell, he’s a name that always comes up. Oh and Rupert Grint, Daniel Radcliffe. The Harry Potter kids, always nice. And the Jonas Brothers.”
But, she adds, you have to take into consideration “what type of environment… is it a red carpet event? Like, of course a celebrity’s going to be nice at a red carpet event!”
And DeuxMoi is diplomatic about the not-so-nice ones, choosing not to name names. “I haven’t had personal experiences with these people. Somebody could have caught them on a bad day, do you know what I mean? We’re all human, right?”
You’ll have to read the posts and decide for yourselves.
Actress Diane Keaton, who starred in films including The Godfather and Annie Hall, has died, reports have said.
People reported her death at the age of 79, citing a family spokesperson.
The magazine said she died in California with loved ones but no other details were immediately available, and representatives for Keaton did not immediately respond to inquiries from The Associated Press news agency.
Keaton’s death was also reported by the New York Times newspaper which said it has spoken to Dori Roth, who produced a number of Keaton’s most recent films, who confirmed she had died but did not provide any details about the circumstances.
With a long career, across a series of movies that are regarded as some of the best ever made, Keaton was widely admired.
She was awarded an Oscar, a BAFTA and two Golden Globe Awards, and was also nominated for two Emmys, and a Tony, as well as picking up a series of other Academy Award and BAFTA nominations.
Image: Diane Keaton, with her best actress Oscar for ‘Annie Hall’ in 1978. Pic: AP
Her best actress Oscar was for the Woody Allen film Annie Hall, which is said to be loosely based on her life.
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She appeared in several other Allen projects, including Manhattan, as well as all three Godfather movies, in which she played Kay, the wife and then ex-wife of Marlon Brando’s son Michael Corleone, played by Al Pacino, opposite him as he descends into a life of crime and replaces his father in the family’s mafia empire.
‘Brilliant, beautiful’
The unexpected news was met with shock around the world.
Her First Wives Club co-star Bette Midler wrote on Instagram: “The brilliant, beautiful, extraordinary Diane Keaton has died. I cannot tell you how unbearably sad this makes me.
“She was hilarious, a complete original, and completely without guile, or any of the competitiveness one would have expected from such a star. What you saw was who she was … oh, la, lala!”
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Actor Ben Stiller paid tribute on X, writing: “Diane Keaton. One of the greatest film actors ever. An icon of style, humor and comedy. Brilliant. What a person.”
Keaton was the kind of actor who helped make films iconic and timeless, from her “La-dee-da, la-dee-da” phrasing as Annie Hall, bedecked in the iconic necktie, bowler hat, vest and khakis, to her heartbreaking turn as Kay Adams, the woman unfortunate enough to join the Corleone family.
Keaton also frequently worked with Nancy Meyers, starting with 1987’s Baby Boom.
Their other films together included 1991’s Father of the Bride and its 1995 sequel, as well as 2003’s Something’s Gotta Give.
In 1996 she starred opposite Goldie Hawn and Midler in The First Wives Club, about three women whose husbands had left them for younger women.
More recently she collaborated with Jane Fonda, Mary Steenburgen and Candice Bergen on the Book Club films.
Keaton never married. She adopted a daughter, Dexter, in 1996 and a son, Duke, four years later.
Sky News has contacted Keaton’s agent for a comment.
Tom Hollander says he’s not worried about AI actors replacing real ones and thinks the creation of synthetic performers will only boost the value of authentic, live performance.
The 58-year-old plays entrepreneur Cameron Beck in The Iris Affair, a drama about the world’s most powerful quantum computer.
Dubbed “Charlie Big Potatoes” – it could eat ChatGPT for breakfast.
It’s a timely theme in a world where Artificial Intelligence is advancing at pace, and just last week, the world’s first AI starlet – Tilly Norwood – made her Hollywood debut.
Hollander is not impressed. He suggests rumours that Norwood is in talks with talent agencies are “a lot of old nonsense”, and questions the logistics of working with an AI actor, asking “Would it be, like a blue screen?”
Norwood – a pretty, 20-something brunette – is the creation of Dutch actor and comedian Eline Van der Velden and her AI production studio Particle6. It’s planning to launch its own AI talent studio, Xicoia, soon.
Hollander tells Sky News: “I’m perhaps not scared enough about it. I think the reaction against it is quite strong. And I think there’ll be some legal stuff. Also, it needs to be proven to be good. I mean, the little film that they did around her, I didn’t think was terribly interesting.”
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The sketch – shared on social media and titled AI Commissioner – poked fun at the future of TV development in a post-AI world.
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Stars including Emily Blunt, Natasha Lyonne and Whoopi Goldberg have objected to Norwood’s creation too, as has US actors’ union SAG-AFTRA.
Hollander compares watching an AI performer to watching a magic trick: “You know with your brain that you’re watching something that’s bullshit… If they don’t have to tell you, that would be difficult. But if they’ve told you it’s AI, then you’ll watch it with a different part of your brain.”
Image: Pic: Sky Atlantic
Always screen-ready, with no ego and low salary requirements, Norwood is being billed as a studio’s dream hire. In line with Hollywood’s exacting standards for female beauty, she’ll also never age.
Hollander’s Iris Affair co-star Niamh Algar, who plays genius codebreaker Iris Nixon in the show, doesn’t feel threatened by this new kid on the block, poking fun at Norwood’s girl-next-door persona: “She’s a nightmare to work with. She’s always late. Takes ages in her trailer.”
But Algar adds: “I don’t want to work with an AI. No.”
She goes on, “I don’t think you can replicate. She’s a character, she’s not an actor.”
Image: Pic: Sky Atlantic
Algar says the flaw in AI’s performance – scraped from the plethora of real performances that have come before it – is that we, as humans, are “excited by unpredictability”.
She says AI is “too perfect, we like flaws”.
Hollander agrees: “There’ll be a fight for authenticity. People will be going, ‘I refuse makeup. Give me less makeup, I want less makeup because AI can’t possibly mimic the blemishes on my face'”.
He even manages to pull a positive from the AI revolution: “It means that live performance will be more exciting than ever before…
“I think live performance is one antidote, and it’s certainly true in music, isn’t it? I mean, partly because they have to go on tour [to make money], but also because there’s just nothing like it and you can’t replace it.”
Algar enthusiastically adds: “Theatre’s going to kick off. It’s going to be so hot.”
Image: Pic: Sky Atlantic
As for using AI themselves, while Hollander admits he’s used it recently for “a bit of problem solving”, Algar says she tries to avoid it, worrying “part of my brain is going to go dormant”.
Indeed, the impact of technology on our brains is a source of constant inspiration – and torture – for The Iris Affair screenwriter Neil Cross.
Cross, who also created psychological crime thriller Luther, tells Sky News: “We are at a hinge point in history.”
He says: “I’m interested in what technological revolution does to people. I have 3am thoughts about the poor man who invented the like button.
“He came up with a simple invention whose only intention was to increase levels of human happiness. How could something as simple as a like button go wrong? And it went so disastrously wrong.
“It’s caused so much misery and anxiety and unhappiness in the human race entire. If something as simple as a small like button can have such dire, cascading, unexpected consequences, what is this moment of revolution going to lead to?”
Indeed, Cross says he lives in “a perpetual state of terror”.
Image: Supercomputer ‘Charlie Big Potatoes’. Pic: Sky Atlantic
He goes on: “I’m always going to be terrified of something. The world’s going to look very different. I think in 50 or 60 years’ time.
He takes a brief pause, then self-edits: “Probably 15 years’ time”.
With The Iris Affair’s central themes accelerating out of science fiction, and into reality, Cross’s examination of our instinctual fear of the unknown, coupled with our desire for knowledge that might destroy us is a powerful mix.
Cross concludes: “We’re in danger of creating God. And I think that’s the ultimate danger of AI. God doesn’t exist – yet.”
The Iris Affair is available from Thursday 16 October on Sky Atlantic and streaming service NOW
When John Davidson was 10 years old, he experienced his first symptoms of Tourette syndrome – small facial tics and eye blinking.
By the time he was 13, the neurological condition was causing full-body movements so extreme he compares himself with the young heroine in horror film The Exorcist.
John tells Sky News: “There’s a scene where the girl’s on the bed and her whole body’s twitching about and screaming. That’s almost what it felt like. My tics became so extreme that I was hurting myself. I was pulling muscles. I was tired all the time.
“I would break down and cry so many times in a day because I was totally out of control. Something had completely taken over my mind and my body.”
Image: John Davidson’s life story has been made into a film, with Robert Aramayo in the lead role. Pic: StudioCanal
Growing up in Galashiels in the Scottish Borders, John was repeatedly told his symptoms were in his head – or worse, intentional – when a chance meeting with a visiting junior doctor while in hospital led to a diagnosis.
Largely unheard of in the 1980s, today, high-profile figures including Scottish musician Lewis Capaldi and US star Billie Eilish have publicly spoken about living with Tourette’s.
Affecting more than 300,000 people in Britain, it’s more common than many think. One schoolchild in every hundred is estimated to be affected by the syndrome, according to NHS England.
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While severity can range, there is currently no cure.
And while the University of Nottingham is working on a device which uses electrical pulses to suppress tic urges, the wristband – called Neupulse – is currently awaiting full medical approval.
Image: John Davidson MBE, with his black Labrador Suki. Pic: StudioCanal
‘Medication turned me into a zombie’
Treated with drugs as a child, John suffered devastating side-effects: “Anti-psychotic medications turned me into a zombie. I’ve got probably about a two-year period in my teens where I have no real proper memories.”
Frustrated by the lack of support available to him growing up, John is now a Tourette syndrome campaigner, recognised for his work with an MBE.
But even that came with challenges unique to his condition. At the 2019 ceremony at Holyrood Palace, when collecting his award, John shouted “F*** the Queen” at Elizabeth II.
He says: “It was horrific for me. It was like the last thing I ever wanted to have to shout. And I think that’s the nature of the coprolalia, part of the condition, where it’s the worst possible thing you could say in that situation.”
Affecting a minority of the Tourette’s population, coprolalia is the involuntary utterance of socially inappropriate words or phrases.
While less common, it’s the feature of Tourette’s most often portrayed in the media.
John goes on: “It came as much of a shock to me as to everyone else, you know? But I’m the one in the moment having to deal with those emotions and feelings of wanting the ground to swallow me up. [Thinking] I don’t want to be here any more.”
Image: Maxine Peake also stars in the film. Pic: StudioCanal
‘Living with it is absolutely awful’
Now, in a bid to tackle the stereotype, a film is being made about John’s life based on his 2025 memoir, with Game Of Thrones star Robert Aramayo playing the lead role.
No stranger to media exposure himself, John has appeared in numerous documentaries over the years, following on from the groundbreaking 1989 documentary about his life, John’s Not Mad. But it hasn’t always been a positive experience.
John says: “Every time they make a documentary, they make such a thing about the swearing part, which then stigmatises the condition because people are then left to assume that everyone with Tourette’s swears and shouts obscenities.”
In reality, coprolalia is not typical of the condition and only affects around one in 10 people with Tourette’s.
John acknowledges there is a comedic element to this: “When people think of uncontrollably swearing like that, it’s funny. ‘Oh my God’, you know, ‘shock, horror’. But for the one living with it, it’s absolutely awful.”
Image: Scottish actor Peter Mullan with Robert Aramayo. Pic: StudioCanal
‘Let’s have sex!’
It’s a sentiment the film’s director echoes.
Kirk Jones first met John in 2022. Meeting him at his house to discuss the potential of making the film, John opened the door and, after inviting him in, shouted in his face: “Let’s have sex!”
His first introduction to John’s verbal ticks, the director admits it was a “steep learning curve”.
He tells Sky News: “There’s something about Tourette’s, which I don’t think has made it a very friendly or accessible condition. I think that’s down to the fact that people who have coprolalia come across as being aggressive or argumentative or difficult or upsetting people, and I think that’s unfair. They need as much support as anyone else.”
The director says it took him some time to gain John’s trust, showing he wanted to do more than just revisit tired stereotypes.
He says: “The Tourette’s community had been kind of abused in the past. They’ve been invited to appear on TV shows or radio or be in newspaper articles, under the guise of helping people to understand Tourette’s more. But what the TV channel or the radio show really wanted was just a cheap laugh.
“When I first met John and started talking about the idea of the film, he was understandably suspicious.”
Handing over some creative control, John is also an executive producer on the film.
Image: Actor Francesco Piacentini-Smith as Murray. Pic: StudioCanal
‘When you laugh, it breaks the ice’
Now, at 54, and having lived with the condition for over 40 years, John believes people are becoming more tolerant of Tourette’s, but would love to see further acceptance.
“It’s about not being shocked. It’s not about being dead serious with a straight face. Feel free to laugh, because when you laugh, it breaks the ice.
“I wish people had the confidence to approach people with Tourette’s and just deal with it as if it was an everyday thing.”
The director, too, hopes the film will have a real-world impact and open people’s eyes to the reality of the condition.
He says: “I hope this film can play a small part in starting to refocus people’s attention on helping and supporting people rather than just laughing or mocking.”
I Swear is in UK and Irish cinemas from Friday 10 October.
Anyone looking for support or information about Tourette syndrome can access resources at Tourettes Action or Tourette Scotland for those living in Scotland.