On 21 March 2020, the anonymous woman behind the Instagram account known only as DeuxMoi posted a message on an old account that had become dormant.
“Ok, better than… my amazing & captivating commentary… DM me any celeb stories (first or second hand) you are willing to share.” It didn’t take long for the responses to come in, the encounters to be shared, and the followers to rack up.
While those who don’t spend hours on the social media site may never have heard of DeuxMoi, to many it is the go-to source for pop culture, posting behind-the-scenes stories, anecdotes and rumours from insiders, as well as celeb sightings, casting info, and even details of who tips well at restaurants – and who doesn’t. (Tipping, especially the difference between UK and US stars, is a hot topic.)
Followers share their encounters and inside info, DeuxMoi reposts their stories; only moderated to sometimes remove a name or identifying details, should the sender not want to disclose. These are known as “blinds” – leaving followers to do their own detective work.
Speaking to Sky News, the nameless woman behind the account insists her content is mainly innocuous and isn’t presented as fact or as if she is an authority, but “in reality, the audience is on the same journey I am to finding out the truth about a rumour. We’re all in it together”.
DeuxMoi says she makes it clear she is not a journalist, nor a Hollywood insider. “Curators of pop culture,” reads the bio. “Some statements made on this account have not been independently confirmed. This account does not claim information published is based in fact.”
But many of the followers are. From publicists, assistants and nannies to record label workers, TV runners, restaurant workers and even celebs themselves, many are willing to spill the tea. As a result, DeuxMoi has been first with some big celeb stories, such as Olivia WildeandHarry Styles‘ relationship, and Kim Kardashian and Kanye West’s break-up.
While some celebs understandably aren’t fans,there are others who can’t get enough. Kardashian herself has reportedly described it as “the Bible”, Cardi BandChrissy Teigen are among the account’s followers, and Drew Barrymore recently interviewed Deux on her podcast, Drew’s News.
There is now merchandise. A podcast. A recently released novel, Anon Pls – referencing the request by all titbit submitters to keep their names private. And in the works, according to reports, a HBO drama.
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More than just gossip?
There is an obvious argument against unverified stories being shared publicly. DeuxMoi appears to have filled the hole left by many celeb gossip mags of the noughties as they toned down – but with a follower count of 1.7m and rising, there is clearly an appetite for it.
Most is low-stakes. The “blinds” are for the content that is less so. In an era in which the rich and famous have almost complete control over the content they put out on social media, the appeal seems to be that this is unfiltered. DeuxMoi says the account is not just about gossip. Growing during the pandemic, as people were stuck at home, it created connection, she says.
“Drew, she understood, like, the humanistic side to it,” she says, speaking about her interview with Barrymore and the A-lister’s love of the site (she is also among its followers).
“In quarantine, when everything was closed down, people were sending in stories from five years ago, 10 years ago, 20 years ago, it was almost like a study in like human interaction. Like, how certain celebrities would interact with fans or how they would be at certain points in their career. I felt like Drew understood that aspect of the account and didn’t take it… as just a gossip account, because I do think it’s more than that.”
While there has been much speculation about her identity – with names reported in the US – DeuxMoi says who she is doesn’t matter. “I don’t think it’s an important factor. I’m not posting about myself.”
We know she lives in New York and she doesn’t use anything to alter her voice, she says, so apparently I’m hearing the real DeuxMoi. There are about 20 people in total, close friends and family members, who know her identity. At first, she was holding down a job and running DeuxMoi at the same time – living in constant “anxiety” for fear she might be unmasked. Now, DeuxMoi is the job.
And while she remains nameless, most celebrities are certainly aware of DeuxMoi. In an interview with Rolling Stone around the release of her fourth album in November 2021, Adele joked about the difficulties of dating. “You can’t set me up on a f****** blind date! I’m like, ‘How’s that going to work?’ There’ll be paparazzi outside and someone will call DeuxMoi, or whatever it’s f****** called! It ain’t happening.”
Rihanna headlining Glastonbury (rumours) and the next Bond…
Two rumours the account has posted about recently: Rihanna apparently headlining Glastonbury, and Aaron Taylor-Johnson being named as the next James Bond.
She addresses Rihanna first: “I want to go on record saying I don’t know how reliable that information is, but she has new music, she’s doing the Super Bowl. Her name has been thrown around for Coachella. Somebody wrote in and said she was close to confirming. But I’d like to say I don’t know how reliable that information is, so not to get everyone’s hopes up.”
British actor and Marvel star Aaron Taylor-Johnson she is more confident about. “Someone messaged me yesterday with some information that I can’t share because that would probably give them away. But he’s being heavily considered, if not already chosen.”
The Bond information “came from somebody I’ve been messaging with for years and they’ve given me information about stuff in the past”, she says. “The Glastonbury information came out of the blue from somebody I don’t really know.” This is how she differentiates “something from being reliable to not very reliable”, or not knowingly reliable.
Image: Aaron Taylor-Johnson: the next 007? Pic: AP/Lee Jin-man
Most recently, mentions of Styles and Wilde in her messages have been on the rise following their break-up. “People think they are fake broken-up,” she says. “So there’s interest in that.”
As the account has grown, she now has several people she considers trusted sources for information. “I won’t give a number but [I have] a handful of people I trust explicitly.”
With 1.7 million followers, there must be a sense of responsibility? She says there are certain issues, and celebrities, she won’t share information about. “I don’t like to post about somebody’s sexuality unless it’s been discussed publicly. And anything to do with anyone under the age of 18. Also… I really wouldn’t feel comfortable posting about things that have to do with rehab.”
Information that might have legal implications, she says she also passes on – but will sometimes give the information to journalists to investigate. And there are five individual celebrities you won’t see featured in DeuxMoi posts either, she says – two she says have made their feelings clear publicly, and three she has had private conversations with.
But there are celebrities and brands who want to be associated with DeuxMoi; the brand she has built has earned her invites to all sorts of exclusive events. She says she doesn’t accept. “I’ve been out in New York to restaurants that are celebrity-frequented that I post about all the time, I’ve sat very close to celebrities who I DM (direct message) with, and it did not make me feel good.”
The celebs on the DeuxMoi nice list
Image: Pic: Richard Shotwell/Invision/AP
Following the release of Anon Pls, a novel based on the story of DeuxMoi – mixing stories of fictional celebrities with real ones – there is now the TV show to prepare for. “It’s being produced by Greg Berlanti,” [The Flight Attendant, Batwoman, Free Guy, Dawson’s Creek] she says. “They are securing writers right now and the person who was named to me, I can’t say who because it’s not 100% signed, sealed, delivered. But it’s exciting, so cool.”
DeuxMoi ends the interview on the question anyone who works in the entertainment industry always gets asked: which celebs are the good ones? Giving the caveat again that these are not based on her own experiences, but on positive intel, she reels off a list of names: “Drew Barrymore, Paris Hilton, Hugh Jackman, Mark Ruffalo, Julianne Moore… I don’t know if this one is going to be controversial, but Will Smith, he was always someone that, stories were submitted about him and he always [seemed] like really, really nice to people he’d meet.
“Tom Cruise, another one who conducts himself very professionally and in that same manner. Oh, and Harry Styles, obviously. Those are the ones I think stand out. Colin Farrell, he’s a name that always comes up. Oh and Rupert Grint, Daniel Radcliffe. The Harry Potter kids, always nice. And the Jonas Brothers.”
But, she adds, you have to take into consideration “what type of environment… is it a red carpet event? Like, of course a celebrity’s going to be nice at a red carpet event!”
And DeuxMoi is diplomatic about the not-so-nice ones, choosing not to name names. “I haven’t had personal experiences with these people. Somebody could have caught them on a bad day, do you know what I mean? We’re all human, right?”
You’ll have to read the posts and decide for yourselves.
Donald Trump has posted an AI-generated image of himself dressed in papal regalia on his Truth Social platform – just 11 days after the death of Pope Francis.
Uploaded onto his account early on Saturday morning, it shows the US president with a large gold cross on a chain around his neck.
From there, it was published, without comment or explanation, on the White House X and Instagram accounts and, though it drew fierce criticism, it was liked more than 100,000 times.
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It comes just a few days after the world leader joked that he’d like to be the pontiff.
Last week, he was asked by reporters on the White House lawn who he would like to succeed Francis and he replied: “I’d like to be Pope. That would be my number one choice.”
He went on to say that he did not have a preference, but there was a cardinal in New York who was “very good”.
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0:19
‘I’d like to be pope’
Mr Trump was quickly accused of mocking Pope Francis’sdeath, but, by noon, UK time, the post had been liked more than 58,000 times on Instagram.
User comments, however, were mostly negative, with one saying that the image “isn’t funny. It’s not satire. And it’s not harmless”.
Another simply called it “disgusting”, while other reactions included “disturbing”, “disrespectful” and “offensive”.
On X, where the picture was liked more than 78,000 times, a user commented that Mr Trump was “making a mockery of the pious”, while another judged it “not a wise decision”.
The Argentinian, who became pope in 2013, died on Easter Monday at the age of 88 due to a stroke and heart failure.
Last weekend, the president was criticised for wearing a non-traditional blue suit for Francis’s Vatican funeral and chewing gum during the ceremony.
However, his meeting in St Peter’s Basilica with Ukrainian President Volodymyr Zelenskyy before the outdoor mass got under way was dubbed “Pope Francis’s miracle” by members of the clergy.
Image: Donald Trump and Volodymyr Zelenskyy met in St Peter’s Basilica. Pic: Ukrainian Presidential Press Office
Mr Trump’s own religious views have long been a matter of speculation.
He was raised as a Presbyterian and publicly identified with it for most of his adult life, before, in October 2020, he renounced it and said he now considered himself a non-denominational Christian.
Many have questioned the depth of his faith, but that hasn’t stopped him appealing to conservative Christians and the Christian right, particularly evangelicals, some of whom have helped him get elected twice.
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Earlier this year, Mr Trump shared a bizarre AI-generated video on his Truth Social platform showcasing what appeared to be a vision of Gaza under his proposed plan.
The footage showed the area transformed into a Middle Eastern paradise with exotic beaches, Dubai-style skyscrapers, luxury yachts and people partying – and featured Israeli Prime Minister Benjamin Netanyahu and Elon Musk.
She was working as a production assistant at the time.
Weinstein has strenuously denied all allegations, and Ms Haley also testified at Weinstein’s initial trial.
Image: Miriam Haley. AP file pic
Image: Harvey Weinstein on Wednesday as he appeared for his retrial. Pic: AP
The 48-year-old was testifying in a Manhattan court when Weinstein’s defence lawyer Jennifer Bonjean questioned her account of the incident.
In court, Ms Bonjean asked why Ms Haley would agree to Weinstein’s invitation to his apartment after testifying about his previous behaviour, including her alleging that he barged into her home.
Ms Haley then became emotional after being asked how her clothes came off before Weinstein allegedly pulled out a tampon and performed oral sex on her.
She said Weinstein took off her clothing, but she didn’t recall the details, before Ms Bonjean asked: “You removed your clothes, right?”
Ms Haley then told jurors that Weinstein “was the one who raped me, not the other way around” – to which his lawyer said: “That is for the jury to decide.”
She then started crying and said: “No, it’s not for the jury to decide. It’s my experience. And he did that to me.”
Sky’s US partner network NBC News reported that Ms Haley said during the exchange: “Don’t tell me I wasn’t raped by that f*****g asshole.”
Judge Curtis Farber then halted questioning and sent jurors on a break. Ms Haley’s eyes were red and her face was glistening as she left the witness stand.
In February 2020, Weinstein was found guilty of sexually assaulting Ms Haley – along with raping former actor Jessica Mann in a New York hotel in 2013 – and sentenced to 23 years in prison.
His conviction for the two crimes was overturned in April after an appeals court ruled the trial judge unfairly allowed testimony against Weinstein based on allegations that weren’t part of the case.
After the appeal ruling, Weinstein was charged with raping one woman and forcing oral sex on two others.
Two of the charges are those he faced during the original trial, while the third – one of the charges of forcing oral sex on Kaja Sokola – was added last year.
Weinstein denies all allegations, and his lawyers argue his accusers had consensual sexual encounters.
Regardless of the outcome of the retrial, he will remain in prison over a 2022 conviction in Los Angeles for a separate count of rape. His lawyers are also appealing this sentence.
In any other government, at any other time, political expediency would have demanded his immediate sacking.
To have shared sensitive military information on a group chat is a most reckless error of judgement.
Bad enough that the information reached the inbox of a US journalist – who knows who else might have accessed the information in what is a commercially available app? China, Russia? Iran, the very country that backs the Houthi rebels who were under attack?
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Initially, Donald Trump defended Waltz as a “good man” who had “learned a lesson”. The president will have known, though, that he’s a man who has fundamentally weakened him.
Waltz’s mistake put the lives of US service personnel at risk and called into question the credibility of his ultimate boss.
The emoji-laden group chat read like the stuff of excited youngsters breathlessly sharing gossip.
It was recklessness over responsibility at the heart of government, and it reflected on the commander-in-chief and his judgement in appointing Waltz in the first place.
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1:50
‘Nobody was texting war plans’ – Hegseth
To keep him in post for weeks following the scandal looked like an acceptance, of sorts, and it didn’t look good. If there are questions about the circumstances surrounding Waltz, there are, too, about Trump’s defence secretary, Pete Hegseth.
Hegseth was also part of the Signalgate group chat and more.