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Matt Rogers went from Apple to Nest Labs and into many homes with the now-Google smart thermostat. He’s looking to get into your home again, this time to solve America’s food waste problem.

Chewie Labs

Matt Rogers has always liked to look at areas that are overlooked. 

Before he left Apple to start smart device company Nest Labs in 2010, for instance, no one thought twice about their home thermostat and took its technology for granted. Nest’s smart thermostat, which allows users to control their home’s heating from an app on their phone, ended up pioneering the way for the smart home revolution and changing the way people think about their energy use.

After Nest, Rogers began work on several philanthropic projects, many focusing on climate-related initiatives. In addition to co-founding Incite.org, he served as Chairman of Carbon180, an NGO focused on reducing carbon emissions, until September 2022, and he’s currently chairman of Advanced Energy Economy. 

What stuck out to Rogers through his environmental work was how much food is thrown away each year. With more than one-third of food in the United States being wasted and food being the single most abundant material found in landfills, Rogers felt there had to be a better way to prevent so much food from being thrown in the garbage.

“Waste is one of these areas that we’ve kind of taken for granted but doesn’t have to exist,” Rogers said. “It’s super important in the climate fight, people need to realize how bad it is that we throw food in the trash and it becomes methane in landfills.”

That’s how Rogers — along with Harry Tannenbaum, who Rogers worked with at Nest — came up with the idea for Mill, his latest venture that launched Tuesday focused on creating sustainable technology to help combat food waste.

Mill users put their food waste — including meat and dairy, items that aren’t normally able to be composted — into a new kitchen bin that dehydrates the food overnight, turning it into an odorless, coffee ground-like material the company calls food grounds. Once the bin fills up, which Rogers says takes about three weeks on average, its contents can be packaged up and sent back to Mill via mail. The company then repurposes the grounds into an ingredient for chicken feed and sends it to farms.

The start-up charges users a $33 monthly subscription fee to recycle their food scraps. It’s a system he hopes may help eliminate food waste from the American home.

“We’ve kind of gotten used to the way things are, but it doesn’t have to be that way,” Rogers said. “So when you come at it with fresh eyes, you actually end up building an entirely new system.”

During his time at Nest, Rogers said he found that systems need to be significantly easier to use and create a better overall user experience if people are going to change their daily habits. Nest made it easy for individuals to control the climate of their home from their smartphones. Mill now makes it easy for people to get rid of food waste and reduce their carbon footprint. It eliminates smelly food scraps going in the trash bin with minimal steps; it offers an alternative to composting, which often attracts fruit flies and requires more maintenance than Mill’s system. 

The bin can automatically dehydrate the waste every night, or users can program the bin to begin the dehydration process at times that best fit with their schedules. This is another lesson Rogers said he learned from Nest: while some people like to have their systems operate automatically, others like to have control.

Mill also includes some smart technology. An optional app lets users monitor their food waste from their phones and see how much they are putting into their bins. Rogers said making users aware of their waste habits — similar to how Nest makes them aware of their energy consumption habits — may help change purchasing behaviors over time, enabling them to save some money at the grocery store on food they don’t need to buy.

“If we start to think about things differently, actually, this is where individual actions can drive systemic change,” Rogers said. “That’s a really big deal.”

Ultimately, Rogers envisions Mill having the potential to reach beyond the household kitchen, to cities which have zero waste goals. 

“We’re in this for large-scale impact,” Rogers said. “We want to build a big business that also is good for the planet, and we want this to be for everyone.”

CNBC is now accepting nominations for the 2023 Disruptor 50 list – our 11th annual look at the most innovative venture-backed companies. Learn more about eligibility and how to submit an application by Friday, Feb. 17.

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Tesla’s Optimus humanoid robots hit by China’s rare earth restrictions, says Musk

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Tesla's Optimus humanoid robots hit by China's rare earth restrictions, says Musk

An Optimus bot from Tesla on display during the 2024 World AI Conference & High-Level Meeting on Global AI Governance at the Shanghai World Expo Exhibition and Convention Center on July 7, 2024.

Anadolu | Anadolu | Getty Images

Tesla CEO Elon Musk says China’s new trade restrictions on rare earth magnets have affected the production of the company’s Optimus humanoid robots, which rely on the exports. 

Speaking on a Tesla earnings call on Tuesday, Musk said that the company was working through the issue with Beijing and hoped to get approval to access the critical resources.

China, earlier this month, imposed new export controls on seven rare earth elements and magnets used in everything from defense to energy to automotive technologies. The move was in retaliation for U.S. President Donald Trump’s escalating tariffs.

According to Musk, Beijing has asked Tesla to guarantee that the rare earth magnets under expert control will not be used for military purposes.

“China wants some assurances that these aren’t used for military purposes, which obviously they’re not. They’re just going into a humanoid robot,” he said.

The new restrictions, which have raised the risk of global shortages, require exporters of medium and heavy rare earths in question to receive licenses from China’s Ministry of Commerce.

China dominates the market for many of these rare earths, with the U.S. unprepared to fill a potential shortfall, according to the Center for Strategic & International Studies. 

Meanwhile, the Trump administration has into potential new tariffs on all U.S. imports of critical minerals in response to China’s export controls. 

Future growth at risk? 

During the earnings call on Tuesday, Musk emphasized the importance of humanoid robots to the company’s future plans. 

“The future of the company is fundamentally based upon large scale autonomous cars and large scale, large volume and vast numbers of autonomous humanoid robots,” he said. 

Previously, Musk had announced plans for Optimus to produce about 5,000 units this year as the technology grows as part of Tesla’s future business plans. Moreover, he said that Tesla would deploy the robots in its EV factories. 

It’s unclear to what extent export controls might alter these plans. However, Musk reassured investors on Tuesday that the company still plans to produce thousands of robots this year, with thousands also expected to be deployed at Tesla factories.

Assessing Tesla's list of challenges post earnings

The emerging technology could help Tesla drive some investor optimism as its EV business struggles, with its stock down about 37% year-to-date.

Steve Westly, founder and managing partner of The Westly Group and former Tesla Board member, told CNBC’s ‘Closing Bell Overtime‘ on Tuesday that the company needs to find a new growth engine soon. 

The company is expected to face stiff competition from other humanoid robot players in China, such as Unitree Robotics and AgiBot, both of which reportedly plan to enter mass production this year. The export controls could give the Chinese players another advantage over their U.S. competitors, according to some analysts.

While Musk is upbeat about Tesla’s prospects in the space, going so far as to claim that it is ahead of the competition, he is concerned that the leaderboard will be filled with Chinese companies.

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Tesla is ‘carefully’ working on its India entry amid tariff concerns, says CFO

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Tesla is ‘carefully’ working on its India entry amid tariff concerns, says CFO

Elon Musk meets with Indian Prime Minister Narendra Modi at Blair House in Washington DC, USA on February 13, 2025.

Anadolu | Anadolu | Getty Images

Tesla is cautiously navigating an entry into India, CFO Vaibhav Taneja said on Tuesday in the U.S., as the electric vehicle maker faces falling sales and tariff threats. 

Speaking on an earnings call, Taneja confirmed reports that the company is working on an expansion into India, adding that it would be a great market to enter, thanks to its “big middle class.” 

Nevertheless, India is also “a very hard market,” with EV imports into the country subject to a 70% tariff and about 30% luxury tax, he said, noting that this could make India-sold Tesla’s twice as expensive, he said. 

“That’s why we’ve been very careful trying to figure out when is the right time… these kinds of things create a little bit of tension, which we are trying to work out,” he added. 

India has signaled interest in Tesla setting up a base in the country, though the country’s protectionist policies present some obstacles for the EV maker. 

Taneja’s statements come just days after Tesla CEO Elon Musk spoke with India’s Prime Minister Narendra Modi on topics including collaboration on technology and innovation.

Tariffs on batteries out of China can end up being really costly for tariffs, says Fmr. Tesla President

Modi also met with Musk during his visit to Washington, D.C., in February, fueling speculation about Tesla’s plans for India. That same month, sources told CNBC-TV18 that the company was considering importing EVs from its Berlin plant into the country as early as April.

On India’s part, the government has proposed a new policy that could see EV tariffs fall from about 70% to 15% for firms that plan to localize some manufacturing in the country.  

Still, experts have told CNBC that Tesla would face price pressures under the scheme, with the company likely to push for further policy reforms.

However, American President Donald Trump’s new tariffs placed on U.S. trading partners, including India, could cast a cloud over potential negotiations between Tesla and New Delhi. 

Washington has imposed additional tariffs of 10% on India, but these could rise by 26% if a 90-day pause on Trump’s “reciprocal tariffs” ends without a U.S.-India trade deal. 

Vice President JD Vance met with Modi in India on Monday, hailing “significant” progress made in trade talks between the two countries. 

Tesla reported disappointing first-quarter results Tuesday, including a 20% year-over-year drop in automotive revenue and a 71% slump in net income.

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Here’s what Elon Musk said about tariffs and their potential effect on Tesla

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Here's what Elon Musk said about tariffs and their potential effect on Tesla

U.S. President Donald Trump talks to the media, next to Tesla CEO Elon Musk with his son X Æ A-12, at the White House in Washington, D.C., U.S., March 11, 2025. 

Kevin Lamarque | Reuters

Elon Musk said on Tuesday that he doesn’t like high or unpredictable tariffs, but any decision on what happens with them “is entirely up to the president of the United States.”

Speaking on his company’s first-quarter earnings call, with tariff-related uncertainty swirling across the economy, Musk said Tesla is in a relatively good position, compared to other U.S. automakers, because it has “localized supply chains” in North America, Europe and China.

Musk said Tesla is the “least-affected car company with respect to tariffs at least in most respects.”

Tesla reported troubling quarterly earnings and sales on Tuesday, including a 20% year-over-year drop in automotive revenue and a 71% plunge in net income. The company also said that it wasn’t providing any guidance for 2025 at least until its second-quarter update.

While Musk is one of President Donald Trump’s closest advisers, tariffs are the one issue where he’s partially broken with the administration. He recently called Peter Navarro, Trump’s top trade adviser, a “moron” and “dumber than a sack of bricks.”

On Tuesday’s call, however, Musk said, “If some country is doing something predatory with tariffs,” or “if a government is providing extreme financial support for a particular industry, then you have to do something to counteract that.”

Tesla’s stock price has been hammered since the president floated his plan for widespread tariffs earlier this month, and that was after the shares plunged 36% in the first quarter, their worst performance for any period since 2022.

Because Tesla manufactures cars that it sells in the U.S. domestically, the company isn’t subject to Trump’s 25% tariff on imported cars. But Tesla counts on materials and supplies from China, Mexico, Canada and elsewhere for manufacturing equipment, automotive glass, printed circuit boards, battery cells and other products.

Musk said he offers his advice to the president on tariffs.

“He will listen to my advice. But then it’s up to him, of course, to make his decision,” Musk said. “I’ve been on the record many times saying that I believe lower tariffs are generally a good idea.”

He added that he’s an advocate for “predictable tariff structures,” as well as “free trade and lower tariffs.”

Musk said Tesla’s energy business faces an “outsized” impact from tariffs because it sources lithium iron phosphate battery cells, used in his company’s cars, from China.

“We’re in the process of commissioning equipment for the local manufacturing of LFP battery cells in the U.S.,” he said. But he said the company can “only serve a fraction of our total installed capacity” with its local equipment.

“We’ve also been working on securing additional supply chain from non-china based suppliers, but it will take time,” he said.

Musk called Tesla the most “vertically integrated car company” but said that there are still plenty of parts and materials that come from other countries. Even though it’s built a lithium refinery in Texas, “we’re not growing rubber trees and mining iron yet,” he said.

WATCH: Tariffs on batteries out of China can end up being really costly

Tariffs on batteries out of China can end up being really costly for tariffs, says Fmr. Tesla President

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