Barrett Strong: I Heard It Through The Grapevine writer and Motown’s first star dies aged 81
Founding Motown artist Barrett Strong, who collaborated on classic songs such as I Heard It Through The Grapevine and Papa Was A Rollin’ Stone, has died at the age of 81.
Strong’s death was confirmed by the Motown Museum in a series of tweets paying tribute to his prolific career.
“Barrett was not only a great singer and piano player, but he, along with his writing partner Norman Whitfield, created an incredible body of work,” Motown founder Berry Gordy said in a statement. No further details have been released.
Strong was the pianist and lead singer on Motown Records’ breakthrough hit Money (That’s What I Want), released early in 1960 and later covered by artists including The Beatles and the Rolling Stones.
It came less than a year after he agreed to let his friend Gordy – then in the early days of building his recording empire in Detroit – manage him and release his music.
While he never again approached the success of Money on his own – and the song ironically led to arguments over money as he fought for acknowledgement as a co-writer – with Whitfield he formed a productive and eclectic songwriting team.
Amy Winehouse to Bruce Springsteen – the artists who covered Strong’s work
I Heard It Through The Grapevine was first recorded by Gladys Knight And The Pips in 1966, and Marvin Gaye’s release two years later became one of the label’s biggest sellers of all time. The track has been covered numerous times, by everyone from Creedence Clearwater Revival to Amy Winehouse, and also charted again in the 1980s thanks to being featured in the famous Levi’s Launderette advert.
The Barrett-Whitfield partnership also wrote Cloud Nine and Psychedelic Shack for The Temptations, as well as the protest anthem War – with its famous refrain: “War! What is it good for? Absolutely… nothing!” – for Edwin Starr.
“With War, I had a cousin who was a paratrooper that got hurt pretty bad in Vietnam,” Strong told LA Weekly in 1999. “I also knew a guy who used to sing with (Motown songwriter) Lamont Dozier that got hit by shrapnel and was crippled for life. You talk about these things with your families when you’re sitting at home, and it inspires you to say something about it.”
His other hits with Whitfield, who died in 2008, included I Can’t Get Next To You, That’s The Way Love Is, and the Grammy-winning chart-topper Papa Was A Rollin’ Stone.
Artists who covered their songs ranged from The Rolling Stones (Just My Imagination) and Aretha Franklin (I Wish It Would Rain) to Bruce Springsteen (War) and Al Green (I Can’t Get Next to You).
‘Songs outlive people’
Pic: Louis Lanzano/AP 2004
Strong spent part of the 1960s recording for other labels, and left Motown again in the early 1970s and made a handful of solo albums, including Stronghold and Love Is You. In 2004, he was voted into the Songwriters Hall Of Fame, which cited him as “a pivotal figure in Motown’s formative years”.
The music of Strong and other Motown writers was later featured in the Broadway hit Ain’t Too Proud: The Life And Times Of The Temptations.
According to BMI (Broadcast Music Inc), there are more than 240 songs in his back-catalogue.
“Songs outlive people,” Strong told The New York Times in 2013. “The real reason Motown worked was the publishing. The records were just a vehicle to get the songs out there to the public.
“The real money is in the publishing, and if you have publishing, then hang on to it. That’s what it’s all about. If you give it away, you’re giving away your life, your legacy. Once you’re gone, those songs will still be playing.”
Video footage has shown the moment singer and actress Ariana Grande was accosted by a fan at a film premiere.
Ms Grande was in Singapore for the debut of Wicked: For Good when the incident unfolded on Thursday.
The video captured the moment the fan scaled the barricade and pushed past photographers towards Ms Grande.
Pic: tacotrvck_vb/X/via REUTERS
He then threw his arms around her, before co-star Cynthia Erivo intervened and security swoops in to stop him.
The man, now identified as Johnson Wen, 26, is reportedly a notorious red carpet crasher.
Wen, who has since been charged with being a public nuisance, goes by the nickname Pyjama Man, and gloated as he shared footage of the intrusion online.
“Dear Ariana Grande, Thank You for letting me Jump on the Yellow Carpet with You,” he wrote on Instagram.
Pic: tacotrvck_vb/X/via REUTERS
In video stories posted to the site beforehand, he was seen at the Universal Studios venue, revealing his intentions.
In one, he said: “I feel like I’m in a dream, that’s my best friend, Ariana Grande, and I’m gonna meet her. I’ve been dreaming about that.”
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The Australian has ambushed several performers on stage, according to reports, including Katy Perry and The Chainsmokers at concerts in Sydney, and The Weeknd in Melbourne.
It has been reported that Wen intends to plead guilty and that he could face a fine of more than £1,000.
Ariana Grande and Cynthia Erivo at the London premiere for Wicked: For Good
Ms Grande took a moment to gather herself in the aftermath of the intrusion, visibly shocked by the incident.
She didn’t address the incident on her own Instagram, but shared some photos with the caption “thank you, Singapore”, adding “we love you”.
The singer battled post-traumatic stress disorder after her 2017 concert in Manchester was bombed, leaving 22 people dead.
She told Vogue in 2018: “It’s hard to talk about because so many people have suffered such severe, tremendous loss. But, yeah, it’s a real thing.
“I know those families and my fans, and everyone there experienced a tremendous amount of it as well. Time is the biggest thing.
“I feel like I shouldn’t even be talking about my own experience – like I shouldn’t even say anything. I don’t think I’ll ever know how to talk about it and not cry.”
In the same interview she also addressed her own anxiety, saying she has “always” had it.
Ms Grande plays Galinda Upland in Wicked: For Good, the character who becomes Glinda the Good Witch. Ms Erivo plays Elphaba, the character who becomes the Wicked Witch of the West.
The film is released in UK cinemas on 21 November.
Entertainment
A third of daily music uploads are AI-generated and 97% of people can’t tell the difference, says report
Do you care if the music you’re listening to is artificially generated?
That question – once the realm of science fiction – is becoming increasingly urgent.
An AI-generated country track, Walk My Walk, is currently sitting at number one on the US Billboard chart of digital sales and a new report by streaming platform Deezer has revealed the sheer scale of AI production in the music industry.
Deezer’s AI-detection system found that around 50,000 fully AI-generated tracks are now uploaded every day, accounting for 34% of all daily uploads.
File pic: iStock
The true number is most likely higher, as Deezer’s AI-detection system does not catch every AI-generated track. Nor does this figure include partially AI-generated tracks.
In January 2025, Deezer’s system identified 10% of uploaded tracks as fully AI-generated.
Since then, the proportion of AI tracks – made using written prompts such as “country, 1990s style, male singer” – has more than tripled, leading the platform’s chief executive, Alexis Lanternier, to say that AI music is “flooding music streaming”.
‘Siphoning money from royalty pool’
What’s more, when Deezer surveyed 9,000 people in eight countries – the US, Canada, Brazil, UK, France, Netherlands, Germany and Japan – and asked them to detect whether three tracks were real or AI, 97% could not tell the difference.
That’s despite the fact that the motivation behind the surge of AI music is not in the least bit creative, according to Deezer. The company says that roughly 70% of fully AI-generated tracks are what it calls “fraudulent” – that is, designed purely to make money.
“The common denominator is the ambition to boost streams on specific tracks in order to siphon money from the royalty pool,” a Deezer spokesperson told Sky News.
“With AI-generated content, you can easily create massive amounts of tracks that can be used for this purpose.”
File pic: Reuters
The tracks themselves are not actually fraudulent, Deezer says, but the behaviour around them is. Someone will upload an AI track then use an automated system – a bot – to listen to a song over and over again to make royalties from it.
Even though the total number of streams for each individual track is very low – Deezer estimates that together they account for 0.5% of all streams – the work needed to make an AI track is so tiny that the rewards justify the effort.
Are fully-AI tracks being removed?
Deezer is investing in AI-detection software and has filed two patents for systems that spot AI music. But it is not taking down the tracks it marks as fully-AI.
Instead it removes them from algorithmic recommendations and editorial playlists, a measure designed to stop the tracks getting streams and therefore generating royalties, and marks the tracks as “AI-generated content”.
“If people want to listen to an AI-generated track however, they can and we are not stopping them from doing so – we just want to make sure they are making a conscious decision,” the Deezer spokesperson says.
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Concerns about artists’ livelihoods
Deezer’s survey found that more than half (52%) of respondents felt uncomfortable with not being able to tell the difference between AI and human-made music.
“The survey results clearly show that people care about music and want to know if they’re listening to AI or human-made tracks or not,” said the company’s boss Alexis Lanternier.
“There’s also no doubt that there are concerns about how AI-generated music will affect the livelihood of artists.”
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Musicians protests AI copyright plans
Earlier this year, more than 1,000 musicians – including Annie Lennox, Damon Albarn and Kate Bush – released a silent album to protest plans by the UK government to let artificial intelligence companies use copyright-protected work without permission.
A recent study commissioned by the International Confederation of Societies of Authors and Composers suggested that generative AI music could be worth £146bn a year in 2028 and account for around 60% of music libraries’ revenues.
By this metric, the authors concluded, 25% of creators’ revenues are at risk by 2028, a sum of £3.5bn.
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