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An attendee interacts with the AI-powered Microsoft Bing search engine and Edge browser during an event at the company’s headquarters in Redmond, Washington, US, on Tuesday, Feb. 7, 2023. Microsoft unveiled new versions of its Bing internet-search engine and Edge browser powered by the newest technology from ChatGPT maker OpenAI.

Chona Kasinger | Bloomberg | Getty Images

Microsoft has given a small group of people early access to the new version of its Bing search engine boosted with artificial intelligence courtesy of startup OpenAI, the maker of ChatGPT.

CNBC has spent some time testing it. The new Bing can at times be more helpful, or at least more entertaining, than the usual blue links in search results. And it’s similar to ChatGPT in that it provides a lot more information than you might expect from a traditional search.

If Microsoft manages to get more people to use Bing, it could make the company even more profitable than it already is. For every percentage point that Microsoft gains in search advertising, it will pick up $2 billion in new revenue, Phil Ockenden, finance chief for the company’s Windows, devices and search divisions, said on a Tuesday conference call with analysts. “This is the largest software category that exists, and it’s incredibly profitable, incredibly large and still growing,” Amy Hood, Microsoft’s chief financial officer, said on the call.

So far, the new Bing feels like it’s been supercharged, and at the very least, people might want to try it out to see if it satisfies them more than traditional search engines that billions of people have come to know in the past 25 years.

Here’s what it’s like.

You can chat with the new Bing

After you search on Bing, you can challenge the results rather than clicking on a few URLs or typing out a new query. To compare, I asked the current version of Bing to identify the largest software category, to which it said the answer is “enterprise software” with a citation to Statista. The new version provides similar information at the top of the search results page, but below that, you’ll find a text box in which you can type a message and kick off a chat. You might ask, “Really?” And Bing will respond with more information attempting to validate its previous answer.

That gets into the question of accuracy. You might ask the AI-boosted search engine if the response is wrong, for example. And the new chat feature will say that “one could argue that search advertising is the largest software category in the world by revenue,” and hedges by noting there are many ways to evaluate different kinds of software. That’s not what we’re used to seeing when we go to a search engine. It’s downright entertaining.

Bing is now like ChatGPT but it can provide more information

The chat feature in Bing can also perform a variety of fun maneuvers that people have come to know they can do with ChatGPT, the OpenAI chatbot that’s been available since late November. And people will surely compare it with Bing’s new chatbot.

With some queries, Bing, drawing on OpenAI’s GPT AI model, provides results that appear to go above and beyond what was asked compared to ChatGPT.

Consider the following prompt: “If I wanted to familiarize myself with the concept of German expressionism, what movies, music, and literature should I watch, listen to, and read?”‘

When that prompt is entered into ChatGPT, the OpenAI tool generates three bulleted lists detailing examples of German Expressionism in film, music and literature. The bullet points are simple and economical, containing examples of German Expressionism such as the 1920 film “The Cabinet of Dr. Caligari” and Gustav Meyrink’s novel “The Golem.”

Bing not only presents lists of cinema, music, and literature representing German Expressionism, but it also gives users extra context about the artistic movement. The result looks like a Wikipedia entry about German Expressionism, complete with footnotes linking to the source material, coupled with examples of the genre that complied with the prompt’s request.

Other differences between Bing and ChatGPT

Microsoft’s supercharged Bing seems to offer better advice than ChatGPT, at least regarding the following prompt: “Create a fitness routine and meal plan for me over the next 3 months. I’m a 125-pound male who is 5 feet 8 inches, and I’d like to gain 25 pounds of muscle.”

When given that prompt, ChatGPT displays a bulleted list of a proposed fitness routine and meal plan that presumably would lead someone to gain 25 pounds of muscle in 90 days. The tips include weightlifting (45-60 minutes, four or five times a week), cardio (20-30 minutes, two to three times a week) and a dinner “that is high in protein, healthy fats, and complex carbohydrates. Examples include salmon with quinoa and vegetables or a turkey burger with sweet potato fries.”

Bing, however, notes that it might not be realistic to gain 25 pounds in three months, and it warns that doing so could be “potentially unhealthy.” Gaining that much muscle mass could “require a lot of genetic potential, steroids, or both,” Bing noted, linking out to an article from the Healthline website about the subject.

Recognizing that the search query contains a potentially harmful premise, Bing suggests that you “adjust your expectations and aim for a more reasonable and sustainable goal, such as 10-15 pounds of muscle in 3 months.”

The search tool then shares a list of some general tips to help people bulk up, including adding more protein to one’s diet, lifting weights and getting rest.

At times the Bing chatbot opted not to do things that ChatGPT would do. Bing demurred when asked to compose an email to employees telling them that some would be laid off, while others would be given recognition for their excellent performance. But OpenAI gladly created an email, subject line and all.

Bing said that coming up with such a message is “a sensitive and personal matter that requires human judgment and empathy.”

Existing jobs will be more productive because of AI, says Microsoft CEO Satya Nadella

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After Trump pulled NASA nomination, Musk ally Jared Isaacman says stint in politics was ‘thrilling’

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After Trump pulled NASA nomination, Musk ally Jared Isaacman says stint in politics was 'thrilling'

Inspiration4 mission commander Jared Isaacman, founder and chief executive officer of Shift4 Payments, stands for a portrait in front of the recovered first stage of a Falcon 9 rocket at Space Exploration Technologies Corp. (SpaceX) on February 2, 2021 in Hawthorne, California. 

Patrick T. Fallon | Afp | Getty Images

Days after his nomination for NASA was pulled by President Donald Trump, Jared Isaacman told investors in his payments company Shift4 that his “brief stint in politics was a thrilling experience.”

Isaacman said in the letter that he was resigning as CEO of Shift4, which he founded in 1999 at age 16, and will assume the role of executive chairman. He had been planning to leave the company if his nomination was confirmed by the Senate. But it never got that far.

In a post on Truth Social over the weekend, Trump said that he was withdrawing Isaacman’s nomination “after a thorough review of prior associations.” The president didn’t indicate what those associations were, though some reports have suggested that it was a reference to Isaacman’s prior donations to Democrats.

“Even knowing the outcome, I would do it all over again,” Isaacman wrote in the letter.

In an episode of the All-In podcast that went live on Wednesday, Isaacman, who has close ties to Elon Musk, indicated that his past donations weren’t likely the reason for Trump’s decision. He noted that his donations were public long before he was nominated, and he described himself as “right-leaning” and a supporter of the president’s agenda.

“I don’t want to play dumb on this,” he said. “I don’t think the timing was much of a coincidence.”

The timing he was referencing was Musk’s official exit from his government service work at the end of May.

In addition to his career in finance, Isaacman has led two private spaceflights through Musk’s SpaceX, in 2021 and 2024, commanding crews on multiday trips around the Earth. Shift4 also invested $27.5 million in SpaceX, according to a 2021 filing.

Musk became one of Trump’s biggest backers and, until last week, was leading the administration’s Department of Government Efficiency (DOGE), tasked with slashing the size of the federal government. With Musk’s official time as a “special government employee” coming to an end because of the 130-day limit, the world’s richest person has quickly turned into a vocal critic of Trump’s massive tax-cut bill.

On Wednesday, Musk ramped up his attacks on the bill that Trump is pushing Congress to pass, claiming it will condemn America to “debt slavery” and urging lawmakers to “KILL the BILL.” A day earlier, Musk slammed what Trump has dubbed the “big, beautiful bill” as a “disgusting abomination.”

Trump’s decision to pull Isaacman’s nomination came before Musk’s latest tirade. But Musk had been distancing himself from the administration in recent weeks.

“You got one person,” Isaacman said on All-In, referring to Trump as the one making the call. He said he doesn’t “know what the trigger was or wasn’t” and said he doesn’t “fault the president for it.”

The White House didn’t immediately respond to a request for comment.

At Shift4, Isaacman said in Wednesday’s letter that he’ll be succeeded as CEO by Taylor Lauber, who started at the company in 2018 and has been serving as president.

“I have been working since I was a teenager and not planning to stop now,” Isaacman wrote. “I love this company, the strategy and our team. As the largest shareholder, I am eager to continue contributing where I believe my efforts will have the most impact.” 

— CNBC’s Lora Kolodny and MacKenzie Sigalos contributed to this report.

WATCH: Elon Musk slams Trump’s spending bill

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Court denies Apple appeal in Epic Games case, keeping App Store changes in place

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Court denies Apple appeal in Epic Games case, keeping App Store changes in place

The App Store logo is seen next to the Epic Games Store logo on two screens. Epic, maker of the popular game “Fortnite,” wants to sell digital items in its apps without giving a cut of the purchase price to Apple.

Fabian Summer | picture alliance | Getty Images

Apple was dealt a blow in the U.S. Court of Appeals for the Ninth Circuit on Wednesday, as a panel of judges denied the company’s emergency application to halt changes to its App Store that resulted from the company’s legal battle with Epic Games.

Apple “bears the burden of showing that the circumstances justify an exercise of [our] discretion,” according to the order. “After reviewing the relevant factors, we are not persuaded that a stay is appropriate.”

Last month, the iPhone maker asked the appeals court to pause an order from U.S. District Judge Yvonne Gonzalez Rogers that said that Apple could no longer charge a commission on payment links inside its apps nor tell developers how the links should look.

Apple said the ruling from the judge could cost the company “substantial sums.” 

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The ruling has already shifted the economics of app development in the U.S. Developers including Amazon and Spotify have been able to update their apps to avoid Apple’s 15% to 30% commission and direct customers to their own websites for payment.

Amazon’s iPhone Kindle app now shows an orange “Get Book” button that links to Amazon.com.

The rejection of Apple’s stay signals that recent changes under the order can stay in place. Apple CEO Tim Cook has said that Apple would appeal Rogers’ ruling.

In April, Rogers found that Apple had violated her original court order from the Epic Games trial, which was originally decided in 2021, that forced Apple to make limited changes to its link-out policy. She issued a new, more expansive ruling, that told Apple to immediately stop imposing its commissions.

The judge also alleged that Apple had misled the court. 

“We are disappointed with the decision not to stay the district court’s order, and we’ll continue to argue our case during the appeals process,” an Apple spokesperson said in a statement. “As we’ve said before, we strongly disagree with the district court’s opinion. Our goal is to ensure the App Store remains an incredible opportunity for developers and a safe and trusted experience for our users.”

“The long national nightmare of the Apple tax is ended,” Epic Games CEO Tim Sweeney posted on social media.

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This California startup is cleaning water and removing CO2 from the atmosphere — all at a reduced cost

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This California startup is cleaning water and removing CO2 from the atmosphere — all at a reduced cost

California startup Capture6 repurposes water treatment waste for clean water and carbon dioxide

As more parts of the world face intense drought, new technologies are emerging to clean and reuse existing water. Investors are seeing potential for big profits.

Water treatment is expensive. It uses a lot of energy and produces its own waste that gets disposed of at a hefty price. Capture6, a startup in Berkeley, California, says it’s developing a solution, and one with an added benefit to the environment.

Capture6’s technology repurposes industrial and water treatment waste, generating clean water and capturing carbon dioxide from the atmosphere.

“That combination of water treatment, brine management, and carbon capture all at once is part of what makes us unique, what makes our process innovative,” said Capture6 CEO Ethan Cohen-Cole, who co-founded the company in 2021. “We are able to do so at reduced energy costs.”

The process is complex. It starts with the waste from any sort of water treatment process. Once the solids are removed, that waste is called brine, which is leftover water plus concentrated salt – sodium chloride. Treatment facilities usually have to pay to get rid of it.

But Capture6 takes that brine, strips out the fresh water and separates the salt into sodium and chlorine. It then turns the sodium into lye.

“That lye has the really neat property that if you expose it to the air, it will bond with CO2 and strip it from the air, and that’s the punch line to the process,” said Cohen-Cole. “We have processed the waste salt, we’ve returned fresh water to our partner, and we’ve captured CO2 from the air.”

It’s a particularly attractive proposition in areas most in need of clean water. Capture6 is working in Western Australia, South Korea, and in drought-stricken California, at the Palmdale Water District north of Los Angeles. The district is still testing the technology, but is already projecting huge cost savings in its brine management.

“It will save us 10% on that capital cost, as well as saving us 20 to 40% in operational costs,” said Scott Rogers, assistant general manager at Palmdale Water District. “We’re recovering anywhere from 94% to 98% water out of water that would just normally be wasted.”

Rogers says it’s early but when more facilities start using the technology, it will create a circular economy that can benefit the environment.

Capture6 has raised $27.5 million from Tetrad Corporation, Hyundai Motors, Energy Capital Ventures, Elemental Impact and Triple Impact Capital. 

Cohen-Cole says the company’s entire process could run on renewable energy, so all of the CO2 that it captures will be net negative, improving the environment. That allows the company to generate added revenue by selling carbon credits.

It’s just one technology in a growing field of carbon capture, removal and sequestration. Others include direct air capture, burying carbon underground or injecting it into the ocean.

The Trump Administration recently canceled $3.7 billion worth of awards for new technology, including carbon capture, to fight climate change. Capture6 has received funding from the U.S. Department of Energy and from state-level sources including California, according to the company. So far, none of that has been canceled.

— CNBC producer Lisa Rizzolo contributed to this piece.

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