By the time the Academy Awards rolls out the red carpet each year, most stars in the running have spent months travelling the world, attending premieres and screenings, and schmoozing with industry VIPs to promote their films and themselves.
Oscarscampaigning is a multimillion-dollar industry. While the Academy has strict rules to help ensure standout films and performances win fair and square, this year’s unexpected nomination of Andrea Riseborough in the best actress category has sparked debate about how the process works.
In the wake of the controversy, Academy president Janet Yang told Sky News campaigning rules will be revisited again following this year’s ceremony, with the “changing environment” of social media in particular to be looked at. “We are going to buckle down and look very closely at the regulations that have been with us for a while,” she said. “There are a lot of things that weren’t addressed in the current campaign regulations that we feel need to be addressed now.”
How does campaigning work?
Campaigning can include everything from advertising to red carpets to placing actors for the right interviews, all to build the narrative that a film and its stars are Oscar-worthy. Why do film studios do it? Well, there were 301 films eligible for this year’s Oscars – they need to get their films noticed.
The Academy has strict rules around “the annual rite” of campaigning, which include limitations on the number of mailings that studios can send, and also on promotional items, lobbying and parties.
Nominees are, unsurprisingly, banned from making negative or derogatory statements about their rivals in public. Penalties for those who breach the rules can include disqualification and any existing member of the Academy (typically a previous winner) could face suspension or expulsion.
Life on the campaign trail
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Everything Everywhere star on Oscars nod
At a reception for Oscar nominees held in London in February, a few days after an Oscars luncheon in LA, The Banshees Of Inisherin stars Colin Farrell, Brendan Gleeson and Kerry Condon rubbed shoulders with fellow acting nominees including Angela Bassett, Michelle Yeoh and Ke Huy Quan, as well as industry bigwigs.
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“It’s crazy!” Condon said when asked about the work that goes on in the run-up. “It’s like a whole other skill that you have to be good at, chatting to people and getting your picture taken and all sorts of things you wouldn’t think of as an actor. And you have to get good at them fast.”
For some, this is all good fun. Take Everything Everywhere All At Once star Quan, who has made no secret of his excitement. “The audience embracing the movie the way they did is beyond anything we ever imagined,” he said. “I’m enjoying awards season very much… it’s been a wild ride.”
But it can be hard work. Producer Gareth Ellis-Unwin picked up his best picture Oscar for The King’s Speech in 2011 and is now an Academy Awards (and BAFTAs) voter. “It surprised me,” he says of the campaign for the film, which lasted for more than three months. “It was like running for local office.”
In 2016, former winner Susan Sarandon spoke out against the process, likening it to the race to become US president in terms of the cost and length. Speaking on a panel at that year’s Cannes Film Festival, she called for a reform to campaign finance. “People have to be available for months and someone has to pay for that,” she said.
Twelve years on from his win, Ellis-Unwin, who is now head of film and animation at the charity Screen Skills, says things are changing.
“Now you can bring a focus to a film project or TV show and not have the same marketing spend you had 10 years ago. Our distributors joked that it cost something like $30m to market our film for the award ceremony, which is twice the budget for the film.”
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Colin Farrell: Oscars ‘icing on the cake’
Why was Riseborough’s nomination a surprise?
The British actress’s nod for her performance in To Leslie – a small indie film in which she plays an alcoholic single mother who wins the lottery – was unexpected because there had been no substantial buzz surrounding her beforehand.
And because black actresses who did have that buzz – Viola Davis, for The Woman King, and Danielle Deadwyler, for Till missed out. While Davis, Deadwyler and others seemingly played the more traditional campaign game, Riseborough’s nomination came in the wake of praise on social media from A-listers including Gwyneth Paltrow, Jennifer Aniston and Edward Norton.
There is no suggestion Riseborough herself did anything wrong. But the controversy has raised questions over what campaigning looks like in the future, and reignited debates around opportunity and racism in the film industry.
Shortly after this year’s shortlists were announced, the Academy launched a review to ensure no campaign rules were broken. After a short investigation, the organisation said it discovered “social media and outreach campaigning tactics that caused concern” surrounding To Leslie, but not to the level that Riseborough should lose her nod.
Yang told Sky News it was an “unusual situation” but that no rules were broken “based on the existing rules”.
Can voters really be swayed?
When it comes to aggressive campaigning, industry insiders say it began with disgraced producer Harvey Weinstein; he reportedly started a whisper campaign against Steven Spielberg‘s Saving Private Ryan in 1999, when it was in the running for best picture alongside his own film Shakespeare In Love – which went on to win. The Academy has since tightened its campaigning rules.
Addressing the Riseborough controversy, Jenelle Riley, features editor for US entertainment publication Variety, says there is a “whole industry devoted to campaigning” but Academy voters will ultimately choose the films and stars they believe are worthy.
“The Academy is going to do what they want to do and they’re going to vote for what they want,” she says. “Nobody can force you to check off her name on a ballot. If people voted for her, it’s because they want to.
“Anyone who has seen To Leslie is not going to argue that she didn’t deserve to be nominated… the truth is, there’s just an embarrassment of riches. Part of me thinks they should increase the number of nominees.”
Can Riseborough win?
There could be a last-minute upset, but it seems unlikely. Not necessarily because of the campaigning investigation, but because the best actress category looked set to be a two-horse race between Cate Blanchett (Tar) and Yeoh (Everything Everywhere All At Once) even before the nominations were announced.
“The nomination is the win” for Riseborough, says Matthew Belloni, former editor of The Hollywood Reporter and a founding partner of digital media company Puck.
However, he says he doesn’t believe the investigation harmed her chances. “If anything, I think she picked up some votes because people didn’t like that this campaign was castigated. Members I’ve talked to thought it was ridiculous that they were potentially being punished for this,” he said.
Future rule changes?
Belloni describes the To Leslie campaign as innovative, having bypassed the traditional avenues of advertising, throwing parties and putting “the talent on a circuit of interviews and handshaking”.
Without a big budget behind them they instead built up support on social media.
Despite the Academy deciding not to take away Riseborough’s nomination, Belloni says he believes the scandal will lead to further rule changes limiting social media activity.
“I think it’s going to change things. I think we’re going to see new rules and it’s going to update the Academy code of conduct for the social media age,” she said.
You can watch the Academy Awards on Sunday 12 March from 11pm exclusively on Sky News and Sky Showcase.And for everything you need to know ahead of the ceremony, don’t miss our special Backstage podcast, available now, plus a winners special episode from Monday morning.
The family of Gavin & Stacey star Laura Aikman only found out she was returning to the sitcom while they watched the finale on Christmas Day.
The 39-year-old actress shared a video on her Instagram showing her family screaming in shock as her character Sonia appeared in the episode.
Sonia, the ex-girlfriend of James Corden’s character Neil “Smithy” Smith, appears in the final Christmas special in a crucial plot twist.
One member of Aikman’s family can be heard shouting “press pause” while another tells her “you never told me”.
“We never told anyone,” Aikman replies.
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Sharing the video on Instagram she wrote “the moment my family realise Sonia is ruining Christmas again” and captioned it: “I take an NDA very seriously.”
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She also shared a photo of a cast board of all the Gavin & Stacey characters, with a space missing where her picture would have been.
Aikman joined Gavin & Stacey as Sonia in the last Christmas Day episode in 2019, when Smithy brought his girlfriend to meet his family and friends.
But she did not get on with the group and left before Smithy could propose to her as he had planned.
Vanessa “Nessa” Jenkins, played by Ruth Jones, later got down on one knee and confessed her love for Smithy, but before he could respond to her proposal the episode ended on a cliffhanger.
Fans have waited five years to find out his answer, with the 2024 Christmas Day episode opening with the family of Stacey Shipman, played by Joanna Page, and her husband Gavin, portrayed by Mathew Horne, preparing for a wedding.
The BBC said the episode secured the highest overnight Christmas Day ratings since 2008.
The 90-minute episode drew an average audience of 12.3 million, according to overnight figures, surpassing the show’s 2019 Christmas special by more than half-a-million viewers.
It’s been five years since since we last caught up with Gavin and Stacey, and, more importantly, since Nessa got down on one knee to propose to Smithy.
Left on a Christmas cliffhanger, not since Rachel got off the plane has the nation been so invested in the fate of a will-they-won’t-they. Because Gavin and Stacey might have sweetly brought the worlds of Billericay and Barry together, but Nessa and Smithy’s anti-romance provided the comedy heart.
So. Seventeen years after that eventful first night in a central London hotel room (and en suite), one of the most beloved British comedies of all time has finally come to an end.
* Warning – some spoilers for Gavin & Stacey: The Finale ahead *
Gavin and Stacey are getting ready for a wedding. There is talk of suit fittings and bridesmaids and Smithy standing at the end of the aisle.
It’s the night before the stag and the hen dos, an occasion in itself, and in Essex, Gavin’s mum Pam is stressing about the “flow of the buffet”. Dad Mick is now retired, so her home, her sanctuary, is filled with golf balls and “Sky Sports blasting”. In Wales, Stacey’s mum Gwen appears to have a secret and Uncle Bryn is worrying about his roof rack and whether everyone will be ready to hit the road in three hours and 11 minutes.
So it seems Smithy did indeed say yes. Hurrah! But does this all feel a bit too easy? In John Lewis for official wedding list business, we finally catch a glimpse of his bride-to-be.
And… she isn’t Nessa. She is, in fact, Sonia, the girlfriend he fleetingly introduced five years ago, who left the 2019 Christmas celebrations early. Back then, they didn’t appear to be a match made in heaven. Have things changed?
“I’m so excited,” Sonia tells her fiance. “Somebody’s already bought the handheld Dyson.”
Smithy is more concerned about his stag – “the most important day of my life”.
Elsewhere, Stacey is keen to spice up hers and Gavin’s sex life, Dawn and Pete have finally ended their marriage (but not their sniping), and Nessa and Smithy’s son, Neil the Baby, is now 16 and about to start a plumbing course.
Over the course of an hour-and-a-half, we find out what happened five years ago and what Smithy did, or didn’t, say to Nessa. In a turn of events no one was expecting, there was Cossack dancing involved. Now, she wants to bail on Sonia’s hen do – “full Gareth” – and later reminds Smithy she won’t be at the wedding itself, but not because she has other plans. “We both knows that.”
As the families and friends are reuniting for a wedding, the finale is filled with familiar faces: Budgie and co are back (of course, when there’s a stag do involved), Smithy’s little sister makes an appearance, despite him blocking her on Snapchat, and Dave Coaches also has an unexpected new role…
We also hear more celebrity anecdotes from Nessa – she “done The Knowledge back in the day” and drove a black cab, which is how she “fell in with Hale and Pace” – and jokes referencing everything from Byker Grove to Baby Reindeer.
And of course, the infamous fishing trip. The finale gets tantalisingly close to revealing what happened, but Bryn is saved by the bell; or in this case, Gwen’s omelette and a fire alarm.
As always, the laughs and emotion are perfectly balanced, with one particularly lovely moment coming from Mick’s stag-do speech. He and Pam weren’t able to have another child after Gavin, he tells the boys, but when a seven-year-old Smithy came into their lives, “it didn’t feel like there was anything missing anymore”. There’s no time to get too sentimental though – not when there’s a foam party on the horizon.
As the big day approaches, Smithy’s friends start to voice their doubts. We see he still has Nessa’s ring. But she’s thinking of leaving Barry and returning to the ships…
At the preview screening, Corden and Jones were joined by castmates, who all shared their experiences of filming the final scenes.
“I remember just getting to the end and thinking, my God, I’m never going to get through that,” said Joanna Page, who plays Stacey, of the first time she read the script. I [knew I was] going to find that so hard to film because they’re all my friends and it’s such memories.”
Larry Lamb, who plays Mick, described the script as “another miracle from the dream weavers” Corden and Jones, and became emotional as he added: “I do not think I can ever remember being so moved by something either that I’ve been involved with or not involved with.”
Alison Steadman, who plays Pam, said she was “completely choked” watching the episode back. “It’s been one of the best jobs of my whole career,” she said. And it was never hard, she added, for her and Lamb to feel “like husband and wife”.
Up there with presents, turkey and Wham!, Christmas TV specials are as much a part of the UK’s annual traditions come 25 December. The best, from the soap drama of EastEnders and Coronation Street to the comedy of The Royle Family and The Office, are always remembered.
In saying goodbye to Gavin and Stacey, Nessa and Smithy, Corden and Jones have left fans with a pretty much perfect ending. Tears, laughs, joy – it has it all.
The finale sums up what is at heart a show about family, the one we are born into and the one we build. Gavin & Stacey is loved because it is so relatable, particularly at Christmas, capturing so well those wonderful snapshots of life spent with very different friends and relatives, whose paths otherwise might not cross.
“You just want it to feel satisfying,” Corden said of the ending. The last day in particular, he said, “was probably the most emotional film set that I’ve ever been on”.
Richard Perry, a hitmaking record producer who worked with Carly Simon, Rod Stewart, Ringo Starr and the Beatles, has died aged 82.
Perry, a recipient of a Grammys Trustee Award in 2015, died on Tuesday at a Los Angeles hospital after suffering cardiac arrest, friend Daphna Kastner said.
“He maximised his time here,” said Ms Kastner, who called him a “father friend” and said he was godfather to her son.
“He was generous, fun, sweet and made the world a better place. The world is a little less sweeter without him here. But it’s a little bit sweeter in heaven.”
Perry, who dated celebrities such as Jane Fonda and Elizabeth Taylor, was widely known as a “musician’s producer”.
Singers turned to him for a variety of reasons, including to try to update their sound, as in Barbra Streisand’s case, or to revive their career, like for Fats Domino.
“Richard had a knack for matching the right song to the right artist,” Streisand wrote in her 2023 memoir, My Name is Barbra.
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Starr’s album Ringo, released in 1973, would prove the drummer was a commercial force in his own right.
The album featured work from the other three Beatles as well as contributions from Harry Nilsson, Billy Preston, Steve Cropper, Martha Reeves and all five members of The Band.
It reached No. 2 on Billboard and sold more than 1m copies.
Hit singles included the chart toppers Photograph, co-written by Starr and George Harrison, and a remake of the 1950s favourite You’re Sixteen.
I’m the Greatest was another memorable track on the album as, thanks to Perry’s help, Starr, Lennon and Harrison came together for a near-total Beatles reunion just three years after the band’s break-up.
Perry was briefly married to the actor Rebecca Broussard.