It was less than a week before the Washington Capitals‘ game at the New York Rangers on March 14, and the ESPN production team still wasn’t sure how it would handle a video goal review during the game.
Normally, this wouldn’t be a concern. But normally, the referee isn’t a 3D animated chicken.
“When the ref skates out to make the announcement, we’ll just track the ref’s mic,” director Jeff Nelson of ESPN said. “But wait … this is interesting. I need to find out if the chicken would actually head out on the ice for something like that.”
These were the questions being asked and answered behind the scenes for several months as ESPN, Disney and the NHL partnered for a first-of-its-kind broadcast: an entire hockey game recreated in real-time inside a virtual environment, featuring 3D animated players whose movements synced with what was happening on the ice at Madison Square Garden, thanks to puck and player tracking data.
The “NHL Big City Greens Classic” features live, real-time volumetric animations of players and teams modeled after characters on the Emmy Award-winning “Big City Greens.” It’s scheduled to air on March 14 at 7 p.m. EDT on ESPN+, Disney Channel, Disney XD and Disney+. The traditional game telecast between the Rangers and Capitals will be available on ESPN and ESPN+.
The virtual game will take place in Big City’s “Times Circle,” and will feature animated avatars of actual players in the NHL game. When Alex Ovechkin takes a slap shot at MSG, the NHL Edge technology on his jersey and in the puck will register that and the player wearing his jersey in the Big City Greens Classic will do the same.
But along with the actual players, there will be characters from the show participating in the game. Gramma Alice and her son Bill will replace the starting goaltenders for the Capitals and Rangers. Cricket Green will replace a player on the Rangers while Tilly Green will replace one on the Capitals. Other characters might be involved later in the game and during intermissions.
The announcers for the game — Drew Carter and Kevin Weekes — will broadcast from ESPN’s Bristol studio wearing motion capture suits. Their animated avatars will appear on the broadcast.
“We were blown away. It’s an incredible accomplishment and such a cool way to watch hockey,” Chris Houghton, who co-created the animated show with brother Shane, said. “This all came together so quickly, and it’s all being rendered live as the actual players skate around on the ice.”
Actual players … and one chicken referee.
“The chicken ref,” Nelson said, smiling. “Once he drops the puck, he poofs away and appears again when there’s a faceoff.”
Less than a week before the broadcast, Nelson and his team were still trying to determine what viewers would see and hear from the chicken ref on a goal review.
Could the chicken simply mouth the audio captured from the referee’s mic on the ice at MSG? Well, that would lead to another complication: It was already determined the chicken would also sound like a chicken. For example, if there’s a controversial penalty during the game, the virtual announcers would have the ability to interview the chicken ref, who will justify its call with impassioned bocking, clucking and other fowl noises.
The chicken ref wasn’t always a chicken ref. In fact, many aspects of this landmark broadcast have morphed and changed over the last several months. But none of it would be possible without the data that’ll be used to control the virtual Capitals, Rangers, Cricket and Gramma Alice on Tuesday night.
“It’s almost been a year now since we understood the technology,” said Johanna Goldblatt, a manager in programming and acquisitions for ESPN that helped shepherd the project. “The puck and player tracking has been so crucial in making this happen.”
THE NHL DIDN’T start tracking its players and pucks with a chicken referee in mind — or really any of the immersive technology it can fuel today.
“Were we thinking about Metaverse then? No, we weren’t thinking about Metaverse,” David Lehanski, NHL senior VP for business development and global partnerships, said. “We were thinking about stats and analytics and new data and storytelling. We were thinking about broadcast visualizations. We were thinking a little bit about gaming. But we weren’t thinking about this stuff.”
For years, the NHL tried to figure out how to collect real-time data during games using technology. The 1990s saw the much-derided FoxTrax “glow puck,” in which an array of infrared emitters and the electronics were placed inside the puck. The NHL started seriously exploring puck and player tracking again in 2014, although its cost and some quality control problems with the pucks created growing pains.
The latest incarnation — dubbed NHL Edge and powered by SMT — has been the most successful version of puck and player tracking for the league. It collects data through sensors on player uniforms and inside the puck itself. There’s also an optical tracking component that validates that data “within a few milliseconds,” Lehanski said.
The data goes beyond player and puck location. The sensors measure speed and distance for skaters and on their shots, among other data points.
Now that they had a tracking system they were confident in, the NHL started chasing the big ideas they had for that data. For example, using real-time puck and player tracking to recreate a hockey game in a virtual 3D environment, with animated players and camera angles that couldn’t be accomplished in the real world.
That was something a Netherlands-based company called Beyond Sports was already doing for professional soccer matches. The NHL partnered with the firm and began showing demonstrations of virtual hockey games, which could be viewed on screens or using VR goggles. The players were big and blocky. The action was slower than in an actual game. But the potential for the technology was obvious and it’s only been refined since then.
When the NHL started its new media rights deals in 2021, brainstorming began on ways to use that tech for an alternative virtual broadcast of NHL games.
“In a really short window it kind of exploded. At one point, we were just thinking of doing something a little small,” Lehanski said. “Then it quickly grew and grew because of the buy-in from Disney.”
Beyond Sports and the NHL presented their technology to ESPN during the 2022 Stanley Cup Final. Ed Placey, a vice president in ESPN’s Event and Studio Production group, was one of those invited to check it out.
“I get immersed in a lot of our innovative production approaches and new technology,” he said. “So I get called into a lot of meetings to look at technology that somebody finds interesting and wants to know if there’s any ‘there’ there.”
Placey sat in a conference room at ESPN’s Seaport offices in New York City and watched a game between the Colorado Avalanche and Tampa Bay Lightning on two screens: The live game on one and a real-time recreation of the game in a virtual space on another.
In hearing the real play-by-play and watching the virtual game, Placey said the path forward was clear: Take the game seriously … but laugh a little bit in the presentation.
Since it was established there was some “there” there, Goldblatt started talking with the Disney Family Networks and found interest on the Disney XD side.
“They’re exploring sports more and really intrigued by the technology there,” she said. “‘Big City Greens’ seemed like an awesome opportunity, especially with the connections with the Houghton Brothers.”
Chris and Shane Houghton’s “Big City Greens” first aired on The Disney Channel in 2018. It featured a farmer named Bill Green who loses his home in the country and takes his children Cricket and Tilly to move in with Gramma Alice on a small farm in the middle of Big City. (They would eventually move back to their farm in Smalton.)
Shane Houghton said the brothers always had an affinity for hockey.
“Growing up, there was a pond on our parents’ property and when it would freeze over in the winter. We would lace up some skates, grab some hockey sticks, skate around, and smack a puck at each other,” he told ESPN. “I don’t know if I’d exactly call it ‘hockey,’ but it was definitely ‘hockey-esque.'”
The brothers would eventually attend Michigan State University and went to Spartans hockey games there. “We’d often get great seats right down close to the action. There is no sport that gets the blood pumping quite like watching hockey,” Shane Houghton said.
For the NHL and ESPN, the partnership with Big City Greens offered an avenue to bring hockey to potential new fans — and ones in demographics that the NHL is chasing.
“We want to meet the fans where they are,” Goldblatt said. “And if this is an environment that gets you more interested in watching hockey, then why shouldn’t we take advantage of, you know, the Disney company as a whole? Taking advantage of these family- and kid-friendly arms of content that we have only makes sense to us as we want to grow the sport of hockey and grow the fans that are interested in it.”
Even if the sport in question isn’t always well-mannered on the ice.
“Are we going to see Cricket and Tilly Green in a fist fight?” Goldblatt asked, with a laugh. “That’s the big question, right?”
THE SHORT ANSWER is “no,” there won’t be fistfights between “Big City Greens” characters or virtual Capitals and Rangers on Tuesday night.
“The biggest thing we get asked is what happens if there’s a fight,” Placey said. “Well, you won’t see punches thrown, arms swinging or anything else. You’ll at best see players belly-bumping more than anything else.”
The chips on the players’ jerseys don’t track body part movement. They interpret where the puck is in relation to the player. The virtual Capitals and Rangers will engage with their sticks and handle the pucks when the NHL Edge data indicates their real-life inspirations are doing so.
Getting the 3D animated players to look and act like hockey players was one of the challenges for the production team. The first iteration of the Beyond Sports tech featured large blocky players — think Minecraft or Roblox. Lehanski said that when those players would crowd around the net, the goalie would literally disappear from sight.
“The first couple iterations of this looked kind of jarring. You see the ‘Blockies’ and you’re like, ‘OK, think I understand how this looks, but it’s still kind of hard to see where everything is going,'” Goldblatt said. “Our creative services team made a version of the ‘Blockies’ that looked so much better. They’ve got stick movement and it’s better moving on the ice.”
The “Blockies” are now colloquially known as “Sparkies” behind the scenes. That’s because David Sparrgrove, a creative director at ESPN, re-modeled the players to be sleeker and better resembling their NHL inspirations. Silver Spoon, a New York-based real-time virtual production company, created the “bones” for those players and the “Big City Greens” characters.
One of the challenges was getting the proportions correct, as the ratios between the NHL players and their virtual proxies wasn’t 1-to-1. “Their heads are bigger, their arms are shorter, they only have four fingers. You can’t go in there and hand animate during a live game,” said Laura Herzing, an executive producer for Silver Spoon.
Another challenge: Taking traditionally 2D characters from “Big City Greens” and designing them for a 3D virtual environment. But the show indirectly helped out that effort when they created an episode based on virtual reality in Dec. 2022, which featured 3D characters.
“The crazy thing was to make the episode, we threw out the traditional animation pipeline and instead used software for video games instead of TV,” Shane Houghton said. “The look of the episode is incredible. After that technology was introduced to us, we knew we had to write an episode showcasing it.”
Silver Spoon’s previous work inspired another aspect of the “Big City Greens Classic”: In-game and intermission interviews with characters. They worked with CBS and Nickelodeon on the NFL “Nickmas” broadcast, which featured live commentary from Patrick Star of “SpongeBob SquarePants.” Voice actor Bill Fagerbakke wore a motion capture head harness and was able to interact in real time with the announcers.
“Big City Greens” voice actors will work with an ESPN crew in Glendale, Calif., on Tuesday night to provide commentary and interviews with the same technology. Cricket and Tilly will talk about playing in the game. During intermissions, there will be phone calls with “Big City Greens” characters like Driver Dave, who will “call in” to complain about the traffic the game has created. Wholesome Greg will gripe about the crowding of the Wholesome Foods parking lot. Then there’s Zamboni Tony, a new character created for the game.
Carter and Weekes will be able to see and hear the animated characters while broadcasting the game in their own motion capture suits. At first, the idea was to have real commentators cut in with the virtual game footage. ESPN suggested putting the commentators in the virtual environment themselves through motion capture technology. They’ll have the actual game and the virtual game in front of them, as synced up as possible, and then demonstrate some aspects of hockey between periods at a virtual goal net.
The announcers’ presence is another reminder that the “Big City Greens Classic” is, in fact, an NHL game broadcast, albeit one with a chicken referee.
The sound for the “Classic” will be from the traditional game broadcast. That offered its own challenge. Since the game will at Madison Square Garden, the goal horn and celebration for the Rangers will come in from the feed. But since the virtual game is being played at a “neutral site” in Times Circle, the broadcast will create a horn and celebration for Capitals goals as well.
Nelson said he has 49 “cameras” inside the virtual broadcast — as many as will cover the NFL Draft, for example — but doesn’t have the ability to see feeds from those cameras during the game. Instead, his team created a monitor wall with printed-out images of each camera angle as a reference point.
“As we go through the game, I know the angle that we’re looking for, even though I can’t see what’s going on in there,” Nelson said.
Many of those angles aren’t ones you’d find in a traditional broadcast.
“When you’re surveying an arena, you’re figuring out where you can put cameras and how much cameras cost, so you have to limit that,” Placey said. “But you can go into this world and place cameras wherever your wildest dreams can take you.”
In fact, some of those “wildest dreams” could end up on real NHL broadcasts.
IN SOME WAYS, the “Big City Greens” game will be a demo reel for what Placey hopes NHL coverage could look like one day.
“We’re over 40 camera angles — many of them traditional and some that we’ve made known that we’d like to have,” he said. “Cameras flying over the ice. Cameras following close behind players. You can show what can be done without having to go through the time and effort to figure out how to demo it in a real game.”
The game will also have “puck visuals,” with the speeding disc leaving behind a streak as it moves. While that might conjure images of the comet-tailed “glow puck” from the 1990s, Placey said there are two major advancements since that experiment: Puck tracking technology and the “second screen” experience.
Two other innovations he’s lobbied for on broadcasts that’ll be featured on the “Big City Greens” game: Full-time player identifications when they touch the puck and shot speeds presented on the ice for every shot that’s over 65 MPH.
(One idea the designers had for the “Big City” game: When the characters draw back to take a slapshot, there’s an animated comic-book graphic that says “POOF!” or “BANG!” that appears.)
Meanwhile, the NHL is continuing to refine its puck and player technology. Up next is an optical tracking solution that would add a significant amount of new data about body and stick positioning. That optical tracking system could show up next season, according to Lehanski.
For example, if a player is skating with the puck and then loses it, the current technology can determine who had the puck and where it traveled after the turnover. Optical tracking will illustrate how the puck was lost, perhaps through an unforced error or a defensive play.
“Once we have that, we will be able to have these virtual players, whatever they look like, be in the exact same position where their sticks and arm position are exactly the same,” he said.
For now, Lehanski is just thrilled to see years of technical refinement, trial and error lead to the “Big City Greens Classic,” having been awestruck when he saw the first game footage roll in.
“It’s almost like seeing a child graduate,” he said. “You’re kind of happy, you’re proud, you’re a little sad. It’s all those things. But when we actually saw it, it was like, ‘Oh my gosh, this is so amazing.'”
CHARLOTTE, N.C. — Austin Cindric was docked 50 points and fined $50,000 by NASCAR on Wednesday for intentionally spinning Ty Dillon in last weekend’s Cup Series race at Circuit of the Americas.
Dillon moved Cindric up the track early in the race and Cindric quickly retaliated by hooking Dillon in the right rear, spinning Dillon’s car.
NASCAR has made clear they will not tolerate drivers hooking competitors in the right rear to spin them because of the potential hazards. Bubba Wallace and Chase Elliott have both previously been suspended for similar actions.
The penalty drops Cindric of Team Penske from 11th to 35th in the standings heading into this weekend’s race at Phoenix Raceway.
NASCAR fined Carson Hocevar $50,000 and penalized him 25 points for intentionally wrecking Harrison Burton last year. Hocevar hooked Burton in the right rear while under caution at Nashville Superspeedway.
One of the reasons Cindric was not suspended, per a NASCAR official, is because it happened on a road course with lower speeds and tight confines — and the result didn’t draw a caution flag.
Wallace and Elliott both hooked other drivers on ovals with higher speeds that led to cautions.
In additional penalties announced Wednesday, NASCAR said two members of Kyle Larson‘s pit crew had been suspended two races for a tire coming off his car during last weekend’s Cup race at COTA. Brandon Johnson, the jackman, and front tire changer Blaine Anderson were both suspended.
CHARLOTTE, N.C. — Chase Briscoe and Joe Gibbs Racing won their appeal Wednesday when the National Motorsports Appeals Panel said his Toyota did not have an illegally modified spoiler when he won the Daytona 500 pole.
The victory restores the 100 points and 10 playoff points NASCAR had penalized Briscoe for the spoiler violation. The team also gets its 100 points and 10 playoff points back, and crew chief James Small’s four-race suspension was rescinded, as was the $100,000 fine to the team.
Briscoe is now tied for 14th in the season standings with Carson Hocevar headed into Sunday’s race at Phoenix Raceway. They are one point ahead of Kyle Larson, who is 16th in the season standings.
“The panel believes that the elongation of some of the holes on the number 19 Cup car spoiler base is caused by the process of attaching that specific spoiler base to the rear deck and not modification of the single source part,” the panel wrote.
Joe Gibbs said he was appreciative of the process “NASCAR has in place that allowed us the opportunity to present our explanation of what led to the penalty issued to our No. 19 team.
“We are thankful for the consideration and ruling by the National Motorsports Appeals Panel,” the team owner added. “It is obviously great news for our 19 team and everyone at Joe Gibbs Racing. We look forward to focusing on the remainder of our season starting this weekend in Phoenix.”
Briscoe also thanked the panel and NASCAR on social media “for giving us the option to show our evidence.” He also thanked Joe Gibbs Racing for preparing his car for his debut season with the team.
The appeals panel consisted of former motorsports marketing executive Dixon Johnston, former Speed Channel president Hunter Nickell and former South Boston Speedway general manager Cathy Rice.
CHARLOTTE, N.C. — NASCAR’s revenue-sharing charter system is under threat of being disbanded according to a Wednesday counterclaim filed by the stock car series against Michael Jordan-owned 23XI Racing and Front Row Motorsports that singles out Jordan’s longtime business manager.
The contentiousness began after more than two years of negotiations on new charter agreements — NASCAR’s equivalent of a franchise model — and the 30-page filing contends that Jordan business manager Curtis Polk “willfully” violated antitrust laws by orchestrating anticompetitive collective conduct in connection with the most recent charter agreements.
23XI and Front Row were the only two organizations out of 15 that refused to sign the new agreements, which were presented to the teams last September in a take-it-or-leave-it offer a mere 48 hours before the start of NASCAR’s playoffs.
The charters were fought for by the teams ahead of the 2016 season and twice have been extended. The latest extension is for seven years to match the current media rights deal and guarantee 36 of the 40 spots in each week’s field to the teams that hold them, as well as other financial incentives. 23XI and Front Row refused to sign and sued, alleging NASCAR and the France family that owns the stock car series are a monopoly.
NASCAR already has lost one round in court in which the two teams have been recognized as chartered organizations for the 2025 season as the legal dispute winds through the courts.
What is NASCAR counterclaiming?
In the new counterclaim, Polk is repeatedly singled out as the ringleader against the current charter proposals. NASCAR attorney Christopher Yates went so far as to tell The Associated Press that Polk, who in addition to being Jordan’s business manager is a co-owner of 23XI along with three-time Daytona 500 winner Denny Hamlin, does not understand the NASCAR business model.
“Curtis Polk basically orchestrated and threatened a boycott of one of the qualifying races for a major event and others did not go along with him,” Yates said. “He got other teams to boycott a meeting that was required by the charter. When you have a threatened boycott of qualifying races that are covered by media that’s not a good thing for other race teams, not a good thing when you are trying to collectively grow the sport.”
The qualifying race in question was the 2024 pair of 150-mile duels that set the field for the Daytona 500.
“I don’t think Mr. Polk really understands the sport,” Yates told the AP. “I think he came into it and his view is it should be much more like the NBA or other league sports. But it’s not. No motorsport is like that. He’s done a lot of things that might work in the NBA or might be OK in the NBA but just are not appropriate in NASCAR.”
Who is violating the antitrust act?
NASCAR’s complaint alleges “the undisputed reality is that it is 23XI and FRM, led by 23XI’s owner and sports agent Curtis Polk, that willfully violated the antitrust laws by orchestrating anticompetitive collective conduct in connection with the terms of the 2025 Charter Agreements.”
“It is truly ironic that in trying to blow-up the Charter system, 23XI and FRM have sought to weaponize the antitrust laws to achieve their goals,” the counterclaim says, alleging Polk’s threats are “attempting to misuse the legal system as a last resort to secure new terms.”
Bob Jenkins, an entrepreneur, owns Front Row Motorsports and joined 23XI in the lawsuit when he declined to sign the 2025 charter agreement last September.
NASCAR’s counterclaim asks for an injunction eliminating guaranteed starting spots for charter teams. NASCAR wants the four combined charters held by 23XI and Front Row before the lawsuit to be returned to NASCAR, and it wants to dissolve the two charters each team purchased ahead of the 2025 season for their own individual expansion.
“There’s a misperception out there that somehow 23IX and Front Row might achieve something that other teams can take advantage of, and that’s just not right,” Yates told the AP. “This is not going to be a renegotiation. NASCAR has no intent of renegotiating the terms of the charter. Front Row and 23XI are threatening the charter system and its continuation, and NASCAR is fine without the charter system.
“The charter system was created at the request of the teams. That was before 23XI and Curtis Polk’s time, I don’t think they understand that history. But if they succeed with their lawsuit and the charter system goes away, that’s OK.”
What do 23XI and Front Row want?
Yates told the AP he’s asked Jeffrey Kessler, the attorney representing 23XI and Front Row, what is it the two teams want and cannot get a straight answer.
“The mere fact that the lawsuit calls the system into question, I really think 23XI and Front Row are being pretty selfish in terms of what they are trying to do, and I don’t think they are taking into account the 32 teams that have signed the charters and think it is a good deal for them,” Yates said. “Do some of them think they should have gotten more? I’m sure. Does NASCAR think it should have gotten more? Absolutely. But NASCAR does not see the charter system as necessary.”
Jordan has said he’s suing NASCAR on behalf of all the teams so that even the smallest ones can receive equal footing in terms of benefits as a participant in the top motorsports league in the United States.
Among the improvements in the 2025 charters is a more equitable revenue share, but missing is the demand that teams wanted the charters to become permanent. NASCAR at its discretion can claw back charters from underperforming teams or eliminate the system completely. Yates said NASCAR has no intention of renegotiating the charters signed in September by 13 organizations, nor did he see a scenario in which NASCAR settles the lawsuit.
“Polk and 23XI’s other owners openly professed that they wanted to change NASCAR’s economic model by demanding more money for the teams from NASCAR media revenues, instead of teams competing against each other,” Yates said. “However, 23XI and FRM did not merely reject the terms of the 2025 Charters. Rather, those teams embarked on a strategy to threaten, coerce, and extort NASCAR into meeting their demands for better contract and financial terms.”