![Video: Magicycle's "eBike SUV" Brings a Hefty Portion of Fun [Sponsored]](https://i0.wp.com/electrek.co/wp-content/uploads/sites/3/2023/02/deer-main2.jpg?resize=1200,628&quality=82&strip=all&ssl=1)
Video: Magicycle’s “eBike SUV” Brings a Hefty Portion of Fun [Sponsored]
Magicycle, makers of multi-function, high voltage electric bikes has ventured into new territory with the Magicycle’s Deer; a full suspension eBike SUV. With over 1 kilowatt-hour of energy, the Deer is capable of careening into adventure, and can handle most any commute with comfort and ease.
Magicycle itself came from roots of over 10 years in electric bicycle product design, production and research & development for a variety of worldwide brands. But now it’s on their terms, and the brand is off to a flash start, offering over 10 models to date.
The official name of today’s bike is the Magicycle Deer Full Suspension Ebike SUV, and Magicycle calls it the first dual suspension step-through on the market. With an intro like that, the bike boasts quite a bit of specs to back that up. First is a high-capacity 52V 20Ah battery that provides hefty power for long rides, enabling riders to tackle steep hills and rough terrain without worrying about running out of juice. The bike’s dual suspension system and fat tires deliver stability and comfort on any terrain, whether you’re exploring the great outdoors or cruising through the city.
Specs
- Motor: 1100w Rear Hub (peak)
- Battery: 52v 20Ah (1.01kwh)
- Engagement: Cadence Pedal Assist, Throttle
- Frame: Dual Suspension 18″ 6061 Aluminum
- Fork: 80mm Suspension Fork
- Tires: 26″ x 4″ Fat Tire
- Gearing: 7 Speed Shimano Altus Derailleur
- Brakes: 180mm Hydraulic Disc
- Weight: 92lbs
- Load Capacity: 400lbs
- Extras: Extended Rear Rack, Full Coverage Fenders, Relaxed Riding Position, Front and Rear Integrated Lights
The Deer comes equipped with commuter accessories, that make it perfect for daily use. The rear rack offers 19” long rear rack is longer than the competition, providing extra storage space for gear. The maximum capacity of the bicycle is 400 lbs, which is easily above the industry standard of 300 lbs. The full coverage fenders keep everything clean and dry in wet weather, and the comfort grips and saddle reduce the rider’s fatigue by offering a comfortable riding position.
One of the sleeper features of the Deer is visibility. The Deer includes brake lights and integrated LED lights on the front and rear for seeing ahead, and being seen by motorists. Aside from the active safety features, the Deer comes in bright color options of Neon Green and Dawn Yellow (shown here). These eye-catching colors not only looks great but also enhances visibility for added safety. Of course, if you’d rather play it low-key, there is also Space Gray color.
The Deer’s 1100W peak rear hub motor provides ample power and speed, making it easy to navigate obstacles and climb steep hills with ease. The cadence based pedal assist will send out power depending on how much the rider pedals, and also the user established setting. Additionally, the Deer has a top speed of 28 mph on pedal assist, making it a great tool to beat the clock.
The bike’s LCD display shows a variety of information, including speed, battery life, clock, pedal assist level, max speed, average speed, timer, and distance traveled, so you can keep track of your ride easily. The display is also backlit, and in color making it easy to read in most any conditions.
The Deer’s custom frame is made from 6061 Aluminum, which provides amazing riding position for both comfort and commuting. There’s no way around it, the deer is heavy, coming in at 92lbs, with the battery. Although it would be tough to lug into the bed of an old truck, it will also very rarely loose traction on account of the weight, and the wide tires. These tires provide extra cushioning, making for a comfortable ride on rough terrain. Additionally, their width allows for better grip on loose surfaces like sand or snow, making the Deer a great option for exploring the great outdoors. They’re not just functional, but they also add to the bike’s overall style, making it stand out on the road or the trail. These tires truly are the cherry on top of an already impressive bike.
The bike’s Shimano Altus shifter and 7-speed gearing are easy to shift, and the 180mm hydraulic dosc brakes are powerful and reliable, allowing for smooth and safe stopping. Additionally, the Deer’s front suspension system is adjustable, with a lockout, and pre-load adjust so riders can customize the bike’s ride to their preferences. The rear coil suspension is set properly from the factory.
The Deer’s 52V 20Ah battery has a range of up to 80+ miles on a single charge, making it an excellent option for those who need a reliable electric bike for long rides. Despite the huge capacity, the battery charges relatively quickly, with a 3amp charger to go from 0-100% in about 6 and a half hours.
Finally, the Deer comes with a two-year warranty, giving riders peace of mind knowing that they’re covered in the event of any defects or issues.
Overall the Magicycle Deer is an impressive dual suspension fat tire electric bike that’s packed with features that make it an excellent option for both off-road adventures and daily commutes. Its got it all: high-capacity battery, dual suspension system, fat tires, commuter accessories, bright color, integrated lights, powerful rear hub motor, and adjustable suspension system make it a top choice for riders who want a versatile and dependable ride.
Magicycle operates an active facebook community (found here), where they interact with customers and shoppers directly. Check out these promo codes to save $300 off the purchase of 1 Deer (FH300), or $700 off the purchase of 2 (NA700).
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Genesis is preparing to shake things up with its most luxurious SUV yet, the GV90. Thanks to a new patent filing, we are getting a detailed look at how its Rolls-Royce-style coach doors will work.
New patent reveals Genesis GV90 coach door system
When Genesis first unveiled the full-size SUV at the NY Auto Show last March, it wasn’t the stunning design or advanced tech that caught everyone’s attention. It was the coach doors.
Although we were worried it wouldn’t make it to the production model, like many concepts, the Genesis GV90 will be offered with coach doors.
The ultra-luxe electric SUV was first caught with coach doors earlier this year on a car carrier in South Korea. Just last month, the GV90 was spotted in California with a hinge at the rear to open the coach doors.
After several new patents were filed with the United States Patent and Trademark Office for new door latching devices, we are getting a sneak peek at how they are expected to work.
The patents, titled “Cinching Device For Door Latches in Vehicle,” and “Door Latch Device for Vehicles,” give a pretty detailed explanation of how the Genesis GV90’s coach doors will operate. The “Door Latch Device” uses a door striker on the lower side of the door, which is opened or closed by a hinge unit.
Unlike traditional doors, which use the B-pillar for support, the device is attached directly to the door itself, allowing for hinge-like movement.
The cinching device works in a similar way. It’s also attached to the door and part of the vehicle. However, unlike most of its kind, Genesis found a way to use a single cinching device to control multiple units. Again, the device is used for B-pillarless doors that swing open.
Genesis already said that B-pillarless coach doors are now feasible in production vehicles. The patent reveals a glimpse into how the luxury automaker could make it a reality.
Although the Genesis GV90 is expected to be offered with coach doors, they will likely not be standard. Other variants, with traditional door handles, have also been spotted testing in the US and South Korea.
Genesis is expected to launch the GV90 in mid-2026. It will be built at Hyundai’s Ulsan plant in South Korea. The flagship Genesis SUV is scheduled to debut on Hyundai’s new eM platform, which the company said will “provide 50% improvement in driving range.” It will also be loaded with the latest technology, software, connectivity, and Level 3 or higher autonomous driving capabilities.
Source: USPTO
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Environment
Podcast: Tesla Model YL, more Tesla probes and lawsuits, new Nissan Leaf pricing, and more
In the Electrek Podcast, we discuss the most popular news in the world of sustainable transport and energy. In this week’s episode, we discuss the launch of the Tesla Model YL, more Tesla probes and lawsuits, new Nissan Leaf pricing, and more.
The show is live every Friday at 4 p.m. ET on Electrek’s YouTube channel.
As a reminder, we’ll have an accompanying post, like this one, on the site with an embedded link to the live stream. Head to the YouTube channel to get your questions and comments in.
After the show ends at around 5 p.m. ET, the video will be archived on YouTube and the audio on all your favorite podcast apps:
We now have a Patreon if you want to help us avoid more ads and invest more in our content. We have some awesome gifts for our Patreons and more coming.
Here are a few of the articles that we will discuss during the podcast:
Here’s the live stream for today’s episode starting at 4:00 p.m. ET (or the video after 5 p.m. ET:
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July EV sales looked strong on the surface, but the looming impact of tariffs and the end of EV tax credits reveal a more complicated picture, according to Cars.com’s new Industry Insights report.
New-vehicle sales jumped 6.6% year-over-year, even as dealer inventory fell for the first time since 2022. Much of the spike came from a “buy now” mindset as shoppers raced to lock in deals before tariffs and policy changes drive prices higher. For EVs in particular, the looming end of the federal $7,500 tax credit on September 30 added another layer of urgency.
EV inventory growth is slowing – for now
Shoppers technically have more EV options than ever, with 75 models on the market – a 27% jump from last year. But new EV inventory growth has slowed to just 9% year-over-year, the lowest since before the Inflation Reduction Act revived federal incentives. Analysts expect another wave of buying before the tax credit vanishes, but after that, higher prices could cool demand, especially with most new EVs still priced in the premium-to-luxury bracket.
Tariffs set to push prices higher
Automakers absorbed an estimated $12 billion in tariff costs in the second quarter alone to keep sticker prices steady. That’s not sustainable, and once those costs flow into 2026 models, EV buyers could be facing thousands more on the same car.
At current 25% tariff levels, the average new-vehicle price could jump from $48,000 to $54,400 – about $6,400 more. Even if trade deals trim tariffs to 15%, buyers would still see increases of more than $4,000. That’s a huge gap compared to household incomes, which grew only 1% last year.
The used EV market is heating up
While new EV prices are bracing for impact, the used EV market is gaining momentum. Inventory is up 33% year-over-year, while average prices dipped 2% to $36,000. Affordable used EVs under $25,000 – including the Tesla Model 3, Nissan Leaf, and Chevy Bolt EV – are selling 20% faster than average. Many also qualify for the $4,000 used-EV tax credit, which, like the new EV credit, ends September 30.
Read more: Global EV sales hit 10.7M in 2025 – Europe surges, US stalls
The 30% federal solar tax credit is ending this year. If you’ve ever considered going solar, now’s the time to act. To make sure you find a trusted, reliable solar installer near you that offers competitive pricing, check out EnergySage, a free service that makes it easy for you to go solar. It has hundreds of pre-vetted solar installers competing for your business, ensuring you get high-quality solutions and save 20-30% compared to going it alone. Plus, it’s free to use, and you won’t get sales calls until you select an installer and share your phone number with them.
Your personalized solar quotes are easy to compare online and you’ll get access to unbiased Energy Advisors to help you every step of the way. Get started here.
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