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These three vessels, owned by The Metals Company’s strategic partner Allseas, are seen here performing a pilot nodule collection system trial and environmental monitoring program for The Metals Company. Photo courtesy The Metals Company.

Photo courtesy The Metals company

The debate over collecting minerals from the bottom of the deep sea in international waters has gained new urgency ahead of a pending rule-making deadline.

As all matter of stakeholders gather in Kingston, Jamaica, to try to reach a consensus over regulation, a fierce debate is growing between supporters who say we need the rules urgently as demand for the minerals at the bottom of the deep sea grows, while opponents argue that the rush to open the seafloor in international waters could be a damaging decision that’s impossible to reverse.

One area of particular focus is a part of the Central Pacific, about 1,000 miles from the coast of Mexico, called the Clarion Clipperton Zone. Proponents say that deep-sea mining there is a less damaging way to gather metals like nickel, copper, manganese and cobalt. That’s especially true when the mining happens in areas like rain forests, which are rich in biodiversity and also serve as major carbon sinks that slow climate change.

“We have to take a planetary perspective. We have to look at the planet as a whole,” said Gerard Barron, the CEO of The Metals Company, which has permits to explore mining in the area under consideration. The Metals Company was founded in 2011, has raised $400 million from investors, and has been working for the last dozen years to do the research and get the regulations completed to be able to collect metals from this region in the deep sea.

“We don’t suggest that there’s zero impact,” Barron said. “But what we do say is that there’s very minimal impact, and we can manage those impacts.”

Opponents of deep-sea mining say there is not enough information to make that kind of decision.

“If mining does move forward, the damage caused will be irreversible,” said Diva Amon, a deep-sea marine biologist who is representing the Deep Ocean Stewardship Initiative.

Deep-sea creatures have adapted over millions of years to living in a dark, quiet place with little sediment. Many of these creatures have unusually long life spans: There are individual corals that have been living for more than 4,000 years and sea sponges that live for 10,000 years, Amon said. It’s also an impressive source of biodiversity, as scientists had never seen 70% to 90% of the many thousands of lifeforms discovered there.

“This is a thriving ecosystem,” Amon said. “Sure, many of the animals are small in size, but that doesn’t make them any less important.”

This image is of a new species from a new order of Cnidaria collected at 4,100 meters in the Clarion Clipperton Zone. This creature depends on sponge stalks attached to nodules to live. Photo courtesy the National Oceanic and Atmospheric Administration.

Photo courtesy National Oceanic and Atmospheric Administration.

The deadline pulling everyone to the table

From March 21 to April 1, the International Seabed Authority is meeting at its headquarters in Kingston, Jamaica.

Formed in 1996, the ISA has 168 countries as members and issues rules that govern 54% of the world’s oceans — all the oceans outside of the Exclusive Economic Zones of the countries that border them. It’s charged with managing mineral resources in the floor of the ocean “for the benefit of humankind as a whole,” and “has the mandate to ensure the effective protection of the marine environment from harmful effects that may arise from deep-seabed-related activities,” the organization says on its website.

The ISA has granted approvals for 22 contractors to explore metals in the deep seabed, and 19 of these exploration applications are for polymetallic nodules in the Clarion Clipperton Zone.

The Boston Metal Company holds three of the licenses, which it was able to obtain by being sponsored by the tiny Pacific island nations of Nauru, Tonga and Kiribati. But actually taking the metals from the seabed requires an exploitation license.

This map from the National Oceanic and Atmospheric Administration shows where the nodules are most abundant in the Clarion-Clipperton Zone.

Photo and map courtesy the National Oceanic and Atmospheric Administration.

On June 25, 2021, the President of Nauru submitted a letter to the ISA requesting that the organization have the rules and regulations finalized so that this exploitation application could be approved to begin work in two years. That two-year deadline is coming due in a matter of months.

Critics of the idea of deep-sea mining have said the process is being rushed.

The letter from Nauru was submitted “right in the middle of the pandemic when no meetings were held face to face, triggered a rule in the Law of the Sea that puts pressure on the ISA and its member states to finalize regulations within two years – or consider giving Nauru and its company a provisional license to begin mining with no regulations in place,” Jessica Battle, the lead for World Wildlife Fund‘s global No Deep Seabed Mining Initiative, told CNBC.

The rule was meant to be a sort of “safety valve” in case negotiations got stuck, but the negotiations are happening and Battle says that rule has placed too much pressure to reach a decision before all the research is done.

“Should Nauru be given a license, then the race is on to mine the ocean, with unknown but certainly dire consequences for the ocean,” Battle said.

Pradeep Singh, an expert on ocean governance, environmental law and climate policy told CNBC that “allowing mining activities to commence at this point in time would be a decision that could be legally challenged.”

Singh said the future of deep-sea mining is still undecided because it is the ISA’s duty to represent all of the 168 member states’ viewpoints. The members can “agree to delay or postpone” the move to mining.

“Putting legality aside, such a decision would also lack legitimacy,” said Singh, who is a member of the International Union for Conservation of Nature‘s delegation to the ISA. “The ISA was established to act on behalf of humankind as a whole and for the best interest of humankind — and not to promote the interest of industry or rather one private actor in this case.”

Billions of dollars on the line

The looming deadline comes as demand for these metals increases.

Nickel, copper, manganese and cobalt are strategic minerals in the push toward clean energy, as many of them are essential in batteries and electrical infrastructure, according to Andrew Miller, chief operating officer of the metals intelligence company Benchmark Mineral Intelligence.

“There is of course an opportunity for this to fill some of the void facing strategic battery raw material markets over the years to come,” he said.

A a polymetallic nodule collected during environmental baseline campaigns off the floor of the deep sea by The Metals Company.

Photo courtesy The Metals Company

“The drive towards decarbonization requires development of new technologies, which often depend on supply of more scarce or strategic materials,” Miller told CNBC. “If we are to meet these demands, the supply base of these materials will have to scale at an unprecedented rate. That’s what’s behind the drive for diversity of supply on land-based mining, as well as exploration of alternatives such as deep-sea mining.” 

Barron estimates that The Metals Company’s single NORI-D Project, has a lifetime adjusted earnings value of $85 billion, after paying about $8.5 billion to the countries that are sponsoring it. And that single project is only about 22% of the total resources the company can claim.

The Metals Company isn’t alone in its interest in the region of the international waters.

On March 16, Norway’s Loke Marine Minerals announced it acquired two deep-sea mineral licenses located in the Clarion Clipperton Zone previously owned by Lockheed Martin’s UK Seabed Resources.

For Barron, seeing Lockheed sell its stake in the space is a positive sign for the industry.

“Lockheed has been a pure passenger in this industry,” Barron told CNBC. “They were there in the 1970s, but they’ve been no help to the industry whatsoever. They are a big name, but they don’t do anything. They are a defense contractor. Their business is making bombs and warplanes. So the fact that we’ve got an active company from Norway, owned by some of the state entities of Norway, I think it’s a massive positive for the industry and we’re delighted about it.”

Finding consensus for the Wild West of the sea

The pilot nodule collector vehicle designed by Allseas for use by The Metals Company. Photo provided by The Metals Company.

Photo courtesy The Metals Company

The WWF and Greenpeace worked together to coordinate the call to get businesses to sign on to the moratorium.

“Our goal is to eliminate primary users from the market, so that even if the industry passes political hurdles, there will be less of a demand for metals extracted from the seafloor,” said Arlo Hemphill, the global corporate lead of Greenpeace’s Stop Deep Sea Mining Campaign. “Companies like Volkswagen and Google have substantial influence in the countries they work, so their support of the political moratorium on deep-sea mining is also of value here.”

The Metals Company, on the flipside, published on Tuesday a lifecycle assessment finding that determined the environmental impact of the metals coming out of the NORI-D project will be less damaging than land mining for nearly every category of battery components.

But Amon worries that the thesis being measured is wrong in the first place, and that deep-sea mining will simply add to, rather than replace, terrestrial mining.

“What is likely to happen is that if deep-sea mining begins, both will occur, one is not going to cancel out the other,” she said.

She also said that further innovation in battery technology could provide an alternative to the current technologies that are so heavily dependent on these minerals, So the decision shouldn’t be rushed.

A 40-centimeter long elasipod sea cucumber seen here about to be collected as part of an expidition of the Clarion Clipperton Zone by the National Oceanic and Atmospheric Administration. This sea cucumber has92 feet, seven lips, and numerous spikey processes, and was found at 3,500 meters.

Photo courtesy the National Oceanic and Atmospheric Administration.

“Ultimately, this is, this is about collective decision making,” Amon said. “We’re talking about areas beyond national jurisdiction, or international waters, which is where mineral resources belong to everyone on the planet.”

But Barron says mining will happen regardless, as the need for these metals is growing. So it’s better to decide than to wait.

“The problem is if we don’t get this agreed, it will just happen without regulations,” Barron said. “And that’s going to be really bad. Imagine that there’s no reporting. You could just not take the care and consideration that companies like us do. It could be the Wild West, and that would be a disaster for our oceans and for our planet.”

WATCH: Why our electronics aren’t really conflict-free

Why there are still conflict minerals in our electronics

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Ether and related stocks gain amid the latest crypto craze: Tokenization

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Ether and related stocks gain amid the latest crypto craze: Tokenization

A representation of cryptocurrency Ethereum is placed on a PC motherboard in this illustration taken on June 16, 2023.

Dado Ruvic | Reuters

Stocks tied to the price of ether, better known as ETH, were higher on Wednesday, reflecting renewed enthusiasm for the crypto asset amid a surge of interest in stablecoins and tokenization.

BitMine Immersion Technologies, a bitcoin miner that announced plans this week to make ETH its primary treasury reserve asset, jumped about 20%. It’s gained more than 1,000% since the announcement. Betting platform SharpLink Gaming, which has also initiated an ETH treasury strategy, added more than 11%. Bit Digital, which last week exited bitcoin mining to focus on its ETH treasury and staking plans, jumped more than 6%.

“We’re finally at the point where real use cases are emerging, and stablecoins have been the first version of that at scale but they’re going to open the door to a much bigger story around tokenizing other assets and using digital assets in new ways,” Devin Ryan, head of financial technology research at Citizens.

On Tuesday, as bitcoin ETFs snapped a 15-day streak of inflows, ether ETFs saw $40 million in inflows led by BlackRock’s iShares Ethereum Trust. ETH ETFs came back to life in June after much concern that they were becoming zombie funds.

The price of the coin itself was last higher by 5%, according to Coin Metrics, though it’s still down 24% this year.

Ethereum has been struggling with an identity crisis fueled by uncertainty about the network’s value proposition, weaker revenue since its last big technical upgrade and increasing competition from Solana. Market volatility, driven by geopolitical uncertainty this year, has not helped.

The Ethereum network’s smart contracts capability makes it a prominent platform for the tokenization of traditional assets, which includes U.S. dollar-pegged stablecoins. Fundstrat’s Tom Lee this week called Ethereum “the backbone and architecture” of stablecoins. Both Tether (USDT) and Circle‘s USD Coin (USDC) are issued on the network.

Fundstrat's Tom Lee on being named chairman of BitMine Immersion Technologies

BlackRock’s tokenized money market fund (known as BUIDL, which stands for USD Institutional Digital Liquidity Fund) also launched on Ethereum last year before expanding to other blockchain networks.

Tokenization is the process of issuing digital representations on a blockchain network of publicly traded securities, real world assets or any other form of value. Holders of tokenized assets don’t have outright ownership of the assets themselves.

The latest wave of interest in ETH-related assets follows an announcement by Robinhood this week that it will enable trading of tokenized U.S. stocks and ETFs across Europe, after a groundswell of interest in stablecoins throughout June following Circle’s IPO and the Senate passage of its proposed stablecoin bill, the GENIUS Act.

Ether, which turns 10 years old at the end of July, is sitting about 75% off its all-time high.

Don’t miss these cryptocurrency insights from CNBC Pro:

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China’s Honor launches new challenge to Samsung with thin foldable smartphone and a big battery

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China's Honor launches new challenge to Samsung with thin foldable smartphone and a big battery

Honor launched the Honor Magic V5 on Wednesday July 2, as it looks to challenge Samsung in the foldable space.

Honor

Honor on Wednesday touted the slimness and battery capacity of its newly launched thin foldable phone, as it lays down a fresh challenge to market leader Samsung.

The Honor Magic V5 goes will initially go on sale in China, but the Chinese tech firm will likely bring the device to international markets later this year.

The company, which spun off from Chinese tech giant Huawei in 2020, is looking to stand out from rivals with key features of the Magic V5, like artificial intelligence, battery and size.

Honor said the Magic V5 is 8.8 mm to 9mm when folded, depending on the color choice. The phone’s predecessor, the Magic V3 — Honor skipped the Magic V4 name — was 9.2 mm when folded. Honor said the Magic V5 weighs 217 grams to 222 grams, again, depending on the color model. The previous version was 226 grams.

In China, Honor will launch a special 1 terabyte storage size version of the Magic V5, which it says will have a battery capacity of more than 6000 milliampere-hour — among the highest for foldable phones.

Honor has tried hard to tout these features, as competition in foldables ramps up, even as these types of devices have a very small share of the overall smartphone market.

Honor vs. Samsung

Foldables represented less than 2% of the overall smartphone market in 2024, according to International Data Corporation. Samsung was the biggest player with 34% market share followed by Huawei with just under 24%, IDC added. Honor took the fourth spot with a nearly 11% share.

Honor is looking to get a head start on Samsung, which has its own foldable launch next week on July 9.

Francisco Jeronimo, a vice president at the International Data Corporation, said the Magic V5 is a strong offering from Honor.

“This is the dream foldable smartphone that any user who is interested in this category will think of,” Jeronimo told CNBC, pointing to features such as the battery.

“This phone continues to push the bar forward, and it will challenge Samsung as they are about to launch their seventh generation of foldable phones,” he added.

The thinness of a foldable phone has become a battleground for smartphone makers to appeal to consumers who want the large screen size the device has to offer without extra weight.

At its event next week, Samsung is expected to release a foldable that is thinner than its predecessor and could come close to challenging Honor’s offering by way of size, analysts said. If that happens, then Honor will be facing more competition, especially against Samsung, which has a bigger global footprint.

“The biggest challenge for Honor is the brand equity and distribution reach vs Samsung, where the Korean vendor has the edge,” Neil Shah, co-founder of Counterpoint Research, told CNBC.

Honor’s push into international markets beyond China is still fairly young, with the company looking to build up its brand.

“Further, if Samsung catches up with a thinner form-factor in upcoming iterations, as it has been the real pioneer in foldables with its vertical integration expertise from displays to batteries, the differentiating factor might narrow for Honor,” Shah added.

Vertical integration refers to when a company owns several parts of a product’s supply chain. Samsung has a display and battery business which provides the components for its foldables.

Honor talks up AI

Smartphone players, including Honor, have also looked to stand out via the AI features available on their device.

In March, Honor pledged a $10 billion investment in AI over the next five years, with part of that going toward the development of next-generation agents that are seen as more advanced personal assistants.

Honor said its AI assistant Yoyo can interact with other AI models, such as those created by DeepSeek and Alibaba in China, to create presentation decks.

The company also flagged its AI agent can hail a taxi ride across multiple apps in China, automatically accepting the quickest ride to arrive? and cancelling the rest.

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AI virtual personality YouTubers, or ‘VTubers,’ are earning millions

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AI virtual personality YouTubers, or ‘VTubers,’ are earning millions

One of the most popular gaming YouTubers is named Bloo, and has bright blue wavy hair and dark blue eyes. But he isn’t a human — he’s a fully virtual personality powered by artificial intelligence.

“I’m here to keep my millions of viewers worldwide entertained and coming back for more,” said Bloo in an interview with CNBC. “I’m all about good vibes and engaging content. I’m built by humans, but boosted by AI.”

Bloo is a virtual YouTuber, or VTuber, who has built a massive following of 2.5 million subscribers and more than 700 million views through videos of him playing popular games like Grand Theft Auto, Roblox and Minecraft. VTubers first gained traction in Japan in the 2010s. Now, advances in AI are making it easier than ever to create VTubers, fueling a new wave of virtual creators on YouTube.

The virtual character – whose bright colors and 3D physique look like something out of a Pixar film or the video game Fortnite – was created by Jordi van den Bussche, a long time YouTuber also known as kwebbelkop. Van den Bussche created Bloo after finding himself unable to keep up with the demands of content creation. The work no longer matched the output.

“Turns out, the flaw in this equation is the human, so we need to somehow remove the human,” said van den Bussche, a 29-year old from Amsterdam, in an interview. “The only logical way was to replace the human with either a photorealistic person or a cartoon. The VTuber was the only option, and that’s where Bloo came from.”

Jordi Van Den Bussche, YouTuber known as Kwebbelkop.

Courtesy: Jordi Van Den Bussche

Bloo has already generated more than seven figures in revenue, according to van den Bussche. Many VTubers like Bloo are “puppeteered,” meaning a human controls the character’s voice and movements in real time using motion capture or face-tracking technology. Everything else, from video thumbnails to voice dubbing in other languages, is handled by AI technology from ElevenLabs, OpenAI’s ChatGPT, Google’s Gemini and Anthropic’s Claude. Van den Bussche’s long-term goal is for Bloo’s entire personality and content creation process to be run by AI.

Van den Bussche has already tested fully AI-generated videos on Bloo’s channel, but says the results have not yet been promising. The content doesn’t perform as well because the AI still lacks the intuition and creative instincts of a human, he said. 

“When AI can do it better, faster or cheaper than humans, that’s when we’ll start using it permanently,” van den Bussche said.

The technology might not be far away.

Startup Hedra offers a product that uses AI technology to generate videos that are up to five minutes long. It raised $32 million in a funding round in May led by Andreessen Horowitz’s Infrastructure fund.

Hedra’s product, Character-3, allows users to create AI-generated characters for videos and can add dialogue and other characteristics. CEO Michael Lingelbach told CNBC Hedra is working on a product that will allow users to create self-sustaining, fully-automated characters.

Hedra’s product Character-3 allows users to make figures powered by AI that can be animated in real-time.

Hedra

“We’re doing a lot of research accelerating models like Character-3 to real time, and that’s going to be a really good fit for VTubers,” Lingelbach said. 

Character-3’s technology is already being used by a growing number of creators who are experimenting with new formats, and many of their projects are going viral. One of those is comedian Jon Lajoie’s Talking Baby Podcast, which features a hyper-realistic animated baby talking into a microphone. Another is Milla Sofia, a virtual singer and artist whose AI-generated music videos attract thousands of views. 

Talking Baby Podcast

Source: Instagram | Talking Baby Podcast

These creators are using Character-3 to produce content that stands out on social media, helping them reach wide audiences without the cost and complexity of traditional production.

AI-generated video is a rapidly evolving technology that is reshaping how content is made and shared online, making it easier than ever to produce high-quality video without cameras, actors or editing software. In May, Google announced Veo 3, a tool that creates AI-generated videos with audio.

Google said it uses a subset of YouTube content to train Veo 3, CNBC reported in June. While many creators said they were unaware of the training, experts said it has the potential to create an intellectual property crisis on the platform.

Faceless AI YouTubers

Creators are increasingly finding profitable ways to capitalize on the generative AI technology ushered in by the launch of OpenAI’s ChatGPT in late 2022.

One growing trend is the rise of faceless AI channels. These are run by creators who use these tools to produce videos with artificially generated images and voiceover that can sometimes earn thousands of dollars a month without them ever appearing on camera.

“My goal is to scale up to 50 channels, though it’s getting harder because of how YouTube handles new channels and trust scores,” said GoldenHand, a Spain-based creator who declined to share his real name.

Working with a small team, GoldenHand said he publishes up to 80 videos per day across his network of channels. Some maintain a steady few thousand views per video while others might suddenly go viral and rack up millions of views, mostly to an audience of those over the age of 65.

GoldenHand said his content is audio-driven storytelling. He describes his YouTube videos as audiobooks that are paired with AI-generated images and subtitles. Everything after the initial idea is created entirely by AI.

He recently launched a new platform, TubeChef, which gives creators access to his system to automatically generate faceless AI videos starting at $18 a month.

“People think using AI means you’re less creative, but I feel more creative than ever,” he said. “Coming up with 60 to 80 viral video ideas a day is no joke. The ideation is where all the effort goes now.”

AI Slop

As AI-generated content becomes more common online, concerns about its impact are growing. Some users worry about the spread of misinformation, especially as it becomes easier to generate convincing but entirely AI-fabricated videos.

“Even if the content is informative and someone might find it entertaining or useful, I feel we are moving into a time where … you do not have a way to understand what is human made and what is not,” said Henry Ajder, founder of Latent Space Advisory, which helps business navigate the AI landscape.

Others are frustrated by the sheer volume of low-effort, AI content flooding their feeds. This kind of material is often referred to as “AI slop,” low-quality, randomly generated content made using artificial intelligence. 

Google DeepMind Veo 3.

Courtesy: Google DeepMind

“The age of slop is inevitable,” said Ajder, who is also an AI policy advisor at Meta, which owns Facebook and Instagram. “I’m not sure what we do about it.”

While it’s not new, the surge in this type of content has led to growing criticism from users who say it’s harder to find meaningful or original material, particularly on apps like TikTok, YouTube and Instagram.

“I am actually so tired of AI slop,” said one user on X. “AI images are everywhere now. There is no creativity and no effort in anything relating to art, video, or writing when using AI. It’s disappointing.”

However, the creators of this AI content tell CNBC that it comes down to supply and demand. As the AI-generated content continues to get clicks, there’s no reason to stop creating more of it, said Noah Morris, a creator with 18 faceless YouTube channels.

Some argue that AI videos still have inherent artistic value, and though it’s become much easier to create, slop-like content has always existed on the internet, Lingelbach said.

“There’s never been a barrier to people making uninteresting content,” he said. “Now there’s just more opportunity to create different kinds of uninteresting content, but also more kinds of really interesting content too.”

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