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Compare and contrast the following.

Exhibit A – “over the next four weeks, this campaign will be shining a relentless spotlight on Scott Morrison‘s failures as Prime Minister”.

Exhibit B – “we are going to be ruthless in showing how 13 years of Tory government has broken our systems and held everyone back”.

Nearly half of Starmer’s top team haven’t shared controversial attack ads – politics latest

The first is an email from an Australian Labor party director during Anthony Albanese’s successful 2022 election campaign.

Australian Prime Minister Scott Morrison visits Tokyo
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Former Australian PM Scott Morrison was on the receiving end of a similar campaign

The second is from an e-mail sent by a UK Labour official and leaked to the Sunday Times newspaper this weekend.

So no prizes for guessing where Sir Keir Starmer’s team took inspiration from for their latest close focus attack campaign.

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But after all, Labour here are trying to pull of the same trick as Labor there.

A leader generally accepted as honest, but frequently accused of being bland, trying to overturn a party whose lengthy spell in government has been beset by chaos, scandal and incompetence.

There’s one key difference though.

While Australia’s Labor party had the unpopular Scott Morrison to take chunks out of, Keir Starmer finds himself pitched against a man with similar attributes to himself whom the public like more than the Conservative Party he leads.

Labour party Tweet
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One of Labour’s ads attacked the Tories’ record on jailing child sex abusers

As Tory peer and pollster Lord Hayward puts it: “What the Labour Party seem to be trying to do is making sure that the Conservative Party is not dragged up to Rishi Sunak’s level, as he is polling better than the party.”

But while the prime minister’s poll rating and persona could be the motivation for this campaign, it may also be its undoing.

“For it to work, it’s got to be aimed at the right sort of person…Scott Morrison was a certain sort of individual who you could attack and the population wouldn’t mind, if they’d been going at Boris then people wouldn’t have reacted in the way that they have done,” said Lord Hayward.

Policy and the polls matter here too.

The coming 18 months will likely see Rishi Sunak attempt to divorce his premiership from the 13 years of preceding Conservative rule, culminating in a pitch for the British public to hand him his first full term as prime minister in next year’s general election.

There’s some evidence he is already making his way down this path, as a handful of polls throw up reduced leads for Labour following progress made by Number Ten on key policy issues.

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Sky’s Rob Powell explains row over Labour tweet

A new poll by Redfield and Wilton puts the gap at 14 points – the narrowest since Mr Sunak became prime minister.

Other pollsters give Starmer chunkier leads, but nevertheless Labour are trying to stop Mr Sunak airbrushing away the policy unpleasantries of the last decade by pinning on him any failure they can find – including ones predating his time in politics.

The trio of Easter attack ads – created in house at Labour – attempt to do this by borrowing heavily from the Vote Leave Brexit campaign.

‘Mission accomplished’ for Labour

The strategy goes like this: put out content that is so controversial it generates coverage and carries your core message further than it would otherwise have travelled.

As one Labour source involved in the campaign says, “it’s mission accomplished – we’ve dominated the news agenda and started a serious conversation about the Tories appalling record on crime”.

Read more:
Labour’s attack ad is straight out of Vote Leave playbook
Scottish Tory leader further muddies waters after tactical voting comments

The strategy doesn’t have universal shadow cabinet support though.

Several senior frontbenchers haven’t shared the attack ads on their Twitter feeds, with concern about playing fast and loose with the facts and the apparent politicisation of child sexual abuse.

Those on the left of the party have been most withering in their criticism, suggesting the strategy is a symptom of a moral and values-led vacuum at the heart of Labour right now.

But despite all that, we’re likely to see more of these ads.

Party sources confirmed the campaign would move onto the cost of living in the coming days with likely attempts to link Mr Sunak to Liz Truss’s disastrous time in office.

So the gloves have clearly come off, but most in Labour know they need to do more than poke holes to pull off an Australian-style ousting.

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What are West Bank settlements, who are settlers, and why are they controversial?

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What are West Bank settlements, who are settlers, and why are they controversial?

There are increasing reports of violence and intimidation by Israeli settlers in occupied Palestinian territory.

Sky News chief correspondent Stuart Ramsay has been inside the West Bank, where he’s found settlers feeling emboldened since the October 7 attack by Hamas on Israel.

With the government largely supporting them, they act with impunity and are in many ways enabled by Israel security forces.

But what are the settlements, and why are they controversial?

What are settlements?

A settlement is an Israeli-built village, town, or city in occupied Palestinian territory – either in the West Bank or East Jerusalem.

The largest, Modi’in Illit, is thought to house around 82,000 settlers, according to Peace Now.

There is also a growing movement of Israelis wanting to build settlements in Gaza.

Settlements are illegal under international law and have been condemned by the UN. They are, however, authorised by the Israeli government.

As well as official, government-approved settlements, there are also Israeli outposts.

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Israeli settlers attack Palestinian villages

These are established without government approval and are considered illegal by Israeli authorities. But reports suggest the government often turns a blind eye to their creation.

Israel began building settlements shortly after the 1967 Six-Day War.

The Etzion Bloc in Hebron, which was established that year, now houses around 40,000 people.

Read more:
Israel-Hamas war: A glossary of terms
Israeli-Palestinian conflict: A century of war, heartbreak, hope
What is the two-state solution?

According to the Israel Policy Forum, the settlement programme is intended to protect Israel’s security, with settlers acting as the first line of defence “against an invasion”.

The Israeli public appears divided on the effectiveness of the settlements, however.

A Palestinian man walks next to a wall covered with sprayed Hebrew slogans. Pic: Reuters
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A Palestinian man walks next to a wall covered with sprayed Hebrew slogans. Pic: Reuters

A 2024 Pew Research Centre poll found that 40% of Israelis believe settlements help Israeli security, 35% say they hurt it, and 21% think they make no difference.

Why are they controversial?

Israeli settlements are built on land that is internationally recognised as Palestinian territory.

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The activists trying to stop Israeli settlers

Sky News has spoken to multiple Palestinians who say they were forced out of their homes by Israeli settlers, despite having lived there for generations.

“They gradually invade the community and expand. The goal is to terrorise people, to make them flee,” Rachel Abramovitz, a member of the group Looking The Occupation In The Eye, told Sky News in May.

Settlers who have spoken to Sky News say they have a holy right to occupy the land.

American-born Israeli settler Daniel Winston told Sky’s chief correspondent Stuart Ramsay: “God’s real, and he wrote the Bible, and the Bible says, ‘I made this land, and I want you to be here’.”

Settlers make up around 5% of Israel’s population and 15% of the West Bank’s population, according to data from Peace Now.

How have things escalated since 7 October 2023?

Since the Hamas-led attacks on 7 October 2023 and Israel’s subsequent military bombardment of Gaza, more than 100 Israeli outposts have been established, according to Peace Now.

In May, Prime Minister Benjamin Netanyahu’s government approved 22 new settlements, including the legalisation of outposts that had previously been built without authorisation.

Settler violence against Palestinians has also increased, according to the UN, with an average of 118 incidents each month – up from 108 in 2023, which was already a record year.

The UK government has sanctioned two members of Mr Netanyahu’s cabinet, Itamar Ben-Gvir and Bezalel Smotrich, for “repeated incitements of violence against Palestinian civilians” – notably in the West Bank.

The UN’s latest report on Israeli settlements notes that in October 2024, there were 162 settler attacks on Palestinian olive harvesters, many of them in the presence of IDF soldiers.

Of the 174 settler violence incidents studied by the UN, 109 were not reported to Israeli authorities.

Most Palestinian victims said they didn’t report the attacks due to a lack of trust in the Israeli system; some said they feared retaliation by settlers or the authorities if they did.

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‘There is no more time’: Madonna urges the Pope to go to Gaza

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'There is no more time': Madonna urges the Pope to go to Gaza

Madonna has urged the Pope to go to Gaza and “bring your light” to the children there.

In a plea shared across her social media channels, the pop star told the pontiff he is “the only one of us who cannot be denied entry” and that “there is no more time”.

“Politics cannot affect change,” wrote the queen of pop, who was raised Catholic.

“Only consciousness can. Therefore I am reaching out to a Man of God.”

The Like A Prayer singer told her social media followers her son Rocco’s birthday prompted her post.

“I feel the best gift I can give to him as a mother – is to ask everyone to do what they can to help save the innocent children caught in the crossfire in Gaza.

“I am not pointing fingers, placing blame or taking sides. Everyone is suffering. Including the mothers of the hostages. I pray that they are released as well.”

Pope Leo XIV leads a Mass for young people in Rome. File pic: AP
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Pope Leo XIV leads a Mass for young people in Rome. File pic: AP

Pope Leo has been outspoken about the crisis in Gaza since his inauguration, calling for an end to the “barbarity of war”.

“I appeal to the international community to observe humanitarian law and respect the obligation to protect civilians as well as the prohibition of collective punishment, of indiscriminate use of force and forced displacement of the population,” he said in July.

Read more from Sky News:
Warning over water shortfall

Trump gaffe speaks volumes
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Gaza: ‘This is a man-made crisis’

WHO chief thanks Madonna

Every child under the age of five in Gaza is now at risk of acute malnutrition, according to UNICEF – “a condition that didn’t exist in Gaza just 20 months ago”.

At the end of May, the NGO reported that more than 50,000 children had been killed or injured since October 2023.

World Health Organisation director general Tedros Adhanom Ghebreyesus thanked Madonna for her post, saying: “humanity and peace must prevail”.

“Thank you, Madonna, for your compassion, solidarity and commitment to care for everyone caught in the Gaza crisis, especially the children. This is greatly needed,” he wrote on X.

Sky News has approached the Vatican for comment.

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CCTV shows men in combat clothing shooting hospital volunteer at point-blank range in Syria

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CCTV shows men in combat clothing shooting hospital volunteer at point-blank range in Syria

Sky News has obtained shocking CCTV from inside the main hospital in the city of Sweida in southern Syria – where our team found more than 90 corpses laid out in the grounds following a week of intense fighting.

Warning this article shows images of a shooting

The CCTV images show men in army fatigues shooting dead a volunteer dressed in medical scrubs at point-blank range while a crowd of other terrified health workers are held at gunpoint with their hands in the air.

The mainly Druze city of Sweida was the scene of nearly a week of violent clashes, looting and executions last month which plunged the new authorities into their worst crisis since the toppling of the country’s former dictator Bashar al Assad.

The new Syrian government troops were accused of partaking in the atrocities they were sent in to quell between the Druze minority and the Arab Bedouin minority groups.

The government troops were forced to withdraw when Israeli jets entered the fray, saying they were protecting the Druze minority and bombed army targets in Sweida and the capital Damascus.

Men in military fatigues enter the hospital.
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Men in military fatigues enter the hospital.

The hospital volunteer is seen on the floor moments before he was shot
Image:
The hospital volunteer is seen on the floor moments before he was shot

A second man fires with a handgun
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A second man fires with a handgun

Days of bloodletting ensued, with multiple Arab tribes, Druze militia and armed gangs engaging in pitched battles and looting before a ceasefire was agreed.

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The government troops then set up checkpoints and barricades encircling Sweida to prevent the Arab tribes re-entering.

The extrajudicial killing captured on CCTV inside the Sweida hospital is corroborated by eyewitnesses we spoke to who were among the group, as well as other medics in the hospital and a number of survivors and patients.

Body bags in the grounds of hospital
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Body bags in the grounds of hospital

The CCTV is date- and time-stamped as mid-afternoon on 16 July and the different camera angles show the men (who tell the hospital workers they are government troops) marauding through the hospital; and in at least one case, smashing the CCTV cameras with the butt of a rifle.

One of the nurses present, who requested anonymity, told us: “They told us if we talked about the shooting or showed any film, we’d be killed too. I thought I was going to die.”

Dr Obeida Abu Fakher, a doctor who was in the operating section at the time, told us: “They told us they were the new Syrian army and interior police. We cannot have peace with these people. They are terrorists.”

Read more:
Inside Sweida: The Syrian city ravaged by sectarian violence
Who are the Druze and who are they fighting in Syria?
Why Israel is getting involved in Syria’s internal fighting

A destroyed ambulance in Sweida
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A destroyed ambulance in Sweida

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Multiple patients and survivors told us when we visited the hospital last month that government troops had participated in the horror which swept through Sweida for days but this is the first visual evidence that some took part in atrocities inside the main hospital.

In other images, one of the men can be seen smashing the CCTV camera with the butt of his rifle – and another is wearing a black sweater which appears to be the uniform associated with the country’s interior security.

One survivor calling himself Mustafa Sehnawi, an American citizen from New Jersey, told us: “It’s the government who sent those troops, it’s the government of Syria who killed those people… we need help.”

Mustafa Sehnawi speaks to Sky's Alex Crawford
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Mustafa Sehnawi speaks to Sky’s Alex Crawford

A destroyed tank in Sweida
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A destroyed tank in Sweida

The government responded with a statement from the interior ministry saying they would be investigating the incident which they “denounced and condemned” in the strongest terms.

The statement went on to promise all those involved would be “held accountable” and punished.

The new Syrian president Ahmed al Sharaa is due to attend the United Nations General Assembly next month in New York – the first time a Syrian leader has attended since 1967 – and what happened in Sweida is certain to be among the urgent topics of discussion.

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