Today, Mercedes-Maybach has unveiled the ultra-lux EQS 680 SUV – a souped-up version of the existing Mercedes-Benz EQS SUV that “combines technical perfection with Maybach exclusivity.” Aside from having more Maybach logos than we’ve ever seen integrated into a single-vehicle design, the all-electric Mercedes SUV has some truly unique, forward-thinking features, both inside and out, that you’ve got to see.
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Maybach finally brings an electric to market
Mercedes-Maybach is a current sub-brand of Mercedes-Benz whose history in autos dates all the way back to the early 1900s. Through its evolution over the last century-plus, the Maybach name is one currently associated with the utmost luxury and unique design features only the most affluent of customers can unlock.
The sub-brand has gained popularity through its upscale version of the Mercedes S-Class and a couple of other combustion models but has been flirting with the idea of luxury electric vehicles since 2016. That began with the Vision Mercedes-Maybach 6 – a 2+2 electric coupé concept with 200 miles of range. Maybach followed up with an electric SUV concept in 2018 called the Vision Mercedes-Maybach Ultimate Luxury.
Parent company Mercedes Group has done a decent job in embracing electrification so far and is rolling out an ever-growing lineup of EQ brand EVs, including the EQE SUV we recently drove in Portugal. During that time abroad, we also got our first peek behind the curtain at the all-electric Mercedes-Maybach EQS 680 SUV – which was recently teased ahead of its official public debut today.
There’s a lot to explore here, so let’s start with some images and break down what makes this luxury electric Maybach truly special.
EQS SUV arrives as the first electric Mercedes-Maybach
If you’ve read about our drives in the Mercedes EQS or EQE SUVs or have experienced the tech yourself, you’re likely aware that the legacy automaker is delivering some of the best EVs in the business right now, especially in terms of their interior cockpits and passenger accommodations.
With the EQS 680, Maybach has taken Mercedes-Benz’s electric SUV architecture and taken it to another echelon inside and out. Per Ola Källenius, chair of the board of management at Mercedes-Benz Group:
Mercedes-Maybach customers expect the extraordinary, and we aim to exceed their high expectations. The Mercedes-Maybach EQS SUV unites our ambition to lead in digital and electric with our focus on the luxury segment. The very first all-electric vehicle from Mercedes-Maybach complements the best technologies from Mercedes-Benz with the extra comfort and individual details that are only available from Mercedes-Maybach.
Beginning with the exterior, you’ll notice the recognizable star hood ornament, which has been placed upright like previous combustion Mercedes models. The automaker’s EQ line has abandoned the upright ornament for the sake of aerodynamics, so this is more a nod to previous luxury designs synonymous with the Maybach name.
Moving down the hood, you’ll spy a unique radiator grille that is really more for show than function. As a result, the front end looks more like a traditional Mercedes-Maybach but with a closed-design twist for an all-electric age.
The chrome running down the grille compliments plenty of shiny trim around the SUV’s exterior, from its pillars to its handles, along its running boards, and even around the side bumper where dozens of not-so-discreet Maybach emblems can be found. When approaching the electric SUV, the driver gets their own special light show (seen above), which is complemented by an animated pattern of the Maybach emblem projected from all four doors (see below).
We tried to tally how many Maybach emblems were integrated into this electric SUV but lost count well into the thirties. There are A LOT. Also, viewing the exterior, you’ll notice the Mercedes-Maybach EQS SUV includes exclusive two-tone paint with an ornamental pinstripe. The designers’ shared exteriors will come in five different color combinations or can be one solid color if requested.
I made a comment about all the chrome, and one of the designers told me that Maybach was exploring a blacked-out version of the EQS 680 SUV to please younger consumers who may find all the chrome a little gaudy. No further comments from the millennial writer…
The exterior of the EQS 680 is certainly unique, but you truly don’t grasp that this electric SUV is a Maybach until you get inside. Check it out.
The interior of the EQS 680 is where Maybach truly shines
Given the two-tone paint and the decision to integrate chrome trim, the exterior of the freshly debuted electric Mercedes-Maybach SUV may not be for everyone. The interior, however, might be. Like much of the SUV’s design as a whole, Maybach has taken Mercedes’ existing technology and upgraded it.
For example, the standard MBUX Hyperscreen is present in the EV’s cockpit but has been integrated with Mercedes-Maybach-specific start-up animations on all three digital displays, in addition to an overall deep blue visual theme unique to this model. The electric SUV also has its own “Maybach” display style in addition to “understated” and “sport.”
Rear passengers each have their own 11.6-inch displays on the front seat backrests in addition to an MBUX rear tablet that can be used outside the EV. Maybach offers three different options of sustainably processed Nappa Leather tanned using vegetables throughout the interior, including the rear reclining seats that include massaging functions and a “feel-good atmosphere and cocooning effect for all senses.”
Part of that immersive experience includes Dolby Atmos sound throughout the cabin, which is a huge selling point, in my opinion. The system consists of 15 different speakers, including two 3D speakers in the headliner. The Maybach team demoed jungle sounds for us, and it genuinely felt like we were in a movie theater. To give it the true test, however, we had to blast “Bohemian Rhapsody” by Queen, followed, of course, by “C.R.E.A.M.” by Wu-Tang Clan. The sound quality was unreal, and you could hear the vibrations from outside the SUV, just like a theater. I could have sat there for hours, vibing.
Moving on, as you’ll notice from the images above, the floating front center console, complete with wooden trim, flows back around the front seat backs and up through the rear console. That rear design also houses what else but silver-plated champagne flutes and access to a trunk fridge.
The fridge takes up a lot of space in the trunk, but the Maybach team demonstrated how easily it can be removed and stored using one hand. I’m not sure where you would keep your EV’s refrigerator when you’re not using it, but I don’t think I’ll have to worry about that issue any time soon.
Last but not least, Mercedes-Maybach has also improved the performance of the electric SUV for the new 680 version. Here are some of the specs future owners can expect to see standard on the EV:
EQS 680 SUV
Drive configuration
4MATIC AWD
Powertrain
Dual motor
Output
484 kW (649 hp)
Torque
700 ft-lb
Acceleration (0-60 mph)
4.1 seconds
Top speed
130 mph
Range (provisional WLTP)
up to 600 km (373 miles)
Onboard charger
9.6 kW
AC Charge time (0-100%)
12.75 hours
DC fast charging max
200 kW
DC charging (10-80%)
31 minutes
Range after 15 mins DCFC
up to 220 km (137 mi) (WLTP)
Length / width (w/o mirrors) / height
201.7″ / 80.1″ / 67.9″
Wheelbase
126.4”
Turning radius (rear-axle steering 10°)
36.1″
Cargo capacity
15.3 cubic-feet
Combined power consumption (provisional values)
24.4-22.5 kWh/100 km
One minor detail Mercedes-Maybach has failed to mention in regard to its ultra-lux electric SUV is pricing. Given some of its top-tier design features, we’d imagine this one is going to cost quite a bit, but we haven’t gotten those official numbers yet.
A representative for Mercedes-Benz told us pricing will be reveal closer to the launch of the electric Maybach this coming fall.
Whether you’re a fan or not, the Maybach EQS 680 SUV is certainly something to see. Be sure to check out a closer look in the video below.
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Renewables increased their output by almost 10% and provided nearly a quarter of US electrical generation in 2024, according to newly released US Energy Information Administration (EIA) data.
Solar was still No 1
Solar remained the US’s fastest-growing source of electricity in 2024. Utility-scale and “estimated” small-scale (e.g., rooftop) solar combined increased by 26.9% in 2024 compared to the same period in 2023, according to the SUN DAY Campaign, which reviewed EIA’s “Electric Power Monthly” report data.
Utility-scale solar thermal and photovoltaic expanded by 32%, while small-scale solar increased by 15.3%. Together, solar was nearly 7% (6.91%) of total US electrical generation for the year.
In December alone, electrical generation by utility-scale solar expanded by 42% compared to December 2023.
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Small-scale solar (systems <1 MW) accounted for 27.9% of all solar generation and provided 1.9% of the US electricity supply in 2024. In fact, small-scale solar PV generates over five times more electricity than utility-scale geothermal.
2024 renewables milestones
The electrical output of US wind farms in 2024 grew by 7.7% year-over-year. Wind remains the largest source of electrical generation among renewable energy sources, accounting for 10.3% of the US total.
Wind and solar combined provided more than 17.2% of US electrical generation during 2024. The mix of all renewables – wind, solar, hydropower, biomass, geothermal – provided 24.2% of total US electricity production in 2024 compared to 23.2% of electrical output a year earlier.
Between January and December, electrical generation by renewables grew by 9.6% compared to the same period the year before – nearly three times the growth rate of natural gas (3.3%) and over 10 times that of nuclear power (0.9%).
In December alone, electrical generation by renewables grew by 10.1% compared to December 2023.
Wind and solar together produced 15.9% more electricity than coal and came close to matching nuclear power’s share of total generation (17.2% vs. 17.8%).
The mix of renewables reinforced their position as the second largest source of electrical generation, behind only natural gas.
“Renewable energy sources now provide a quarter of the nation’s electricity,” said the SUN DAY Campaign’s executive director, Ken Bossong. “Consequently, the rash efforts of the Trump Administration to undermine wind, solar, and other renewables will have serious negative consequences for the nation’s electricity supply and the economy.”
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However, we suspected that this would not be “unsupervised self-driving’ in customer vehicles like Tesla has been promising since 2016, but an internal fleet with teleoperation support in a geo-fenced area for ride-hailing services, much like Waymo has been doing for years.
With the focus on Austin in June, Tesla stopped talking about California, which was announced to happen at the same time as Texas last year.
Now, Bloomberg reports that Tesla has applied for a ride-hailing permit in California:
The electric vehicle manufacturer applied late last year for what’s known as a transportation charter-party carrier permit from the California Public Utilities Commission, according to documents viewed by Bloomberg. That classification means Tesla would own and control the fleet of vehicles.
But this application is for a regular ride-hailing service, like Uber, albeit for an internal fleet rather than vehicles operated by customers.
Tesla has yet to apply for a permit to operate driverless vehicles:
In its communications with California officials, Tesla discussed driver’s license information and drug-testing coordination, suggesting the company intends to use human drivers, at least initially. Tesla is applying for the same type of permit used by Waymo, Alphabet Inc.’s robotaxi business. While Tesla has approval to test autonomous vehicles with a safety driver in California, it doesn’t have, nor has applied for, a driverless testing or deployment permit from the state’s Department of Motor Vehicles, according to a spokesperson.
Musk claimed that he believes Tesla will be able to achieve “unsupervised self-driving” in California by “the end of the year”, but he has claimed that every year for the past decade.
This is just a step for Tesla to test ride-hailing services ahead of autonomy. A nothing burger, really, since ride-hailing has obviously been solved already by several companies, Lyft, Uber, Didi, etc.
What needs to be solved is autonomous driving.
As I have been saying for the last year, I am sure Tesla will be able to launch an internal fleet with teleoperation support in a geo-fenced area for a ride-hailing service in California later this year like it plans to do in Austin in June, but that’s nowhere near what Tesla promised since 2016.
It’s a moving of the goal post, and it’s basically just proving that Tesla is able to do something similar to Waymo – 5 years later.
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The feature is called “Autopilot automatic assisted driving on urban roads” as Tesla seems more cautious about using the term “Full Self-Driving” in China, but it is a feature known for being in the FSD package everywhere else.
Tesla has been facing a lot of issues in releasing FSD features in China. The automaker has been limited in its neural net training due to restrictions about data coming in and out of the country, and it found it difficult to adapt to regulations regarding bus lanes and other China-specific road rules.
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CEO Elon Musk warned that FSD in China would be a problem during Tesla’s earnings call last month due to the different rules. He mentioned bus lanes as an example:
By the way, were about the biggest challenges in making FSD work in China is the bus lanes are very complicated. And there’s like literally like hours of the day that you’re allowed to be there and not be there. And then if you accidentally go in that bus lane at the wrong time, you get an automatic ticket instantly. So, it’s kind of a big deal, bus lanes in China.
The automated ticketing system is not just for bus lanes and Tesla owners are learning about it the hard way.
Tesla owners have been testing out the features in live streams on social media and some of them are reporting getting numerous tickets for using FSD.
For example, this Tesla driver received 7 tickets in the space of a single drive because the FSD drove in bike lanes and made illegal maneuvers:
Car News China tracked several live streams and customer feedback on Chinese social media, and the consensus appears to be that it’s “pretty good, but with lots of bugs”.
The drivers are particularly impressed with how “natural” FSD drives, but they also noted that it still
Where the system lacks is the understanding of local traffic rules (such as no use of shoulder/bike lanes on turns, similar to the bus lane rules that Elon talked about in the most recent earnings call) and the sporadic use of wrong lanes (e.g. going straight in a left or right turn only lane) or navigation showing the vehicle in one lane when in fact it’s in another or wrong perception of objects (red balloons as traffic lights). Many of the live streams counted the number of traffic violations from the vehicle and the number of points that would have been taken off or licenses suspended (12 points = suspension) as a result.
Chinese media websites are now getting flooded with Tesla vehicles running red traffic lights, failing to recognize green lights, and driving on restricted lanes, like the video above.
The report also highlights how Tesla is facing strong competition in ADAS in China, with competitors like Nio, Xpeng, BYD, and others launching competitive products, which is not necessarily the case in other markets for Tesla.
Electrek’s Take
I feel like this is likely going to result in bad PR for Tesla in China. You can’t have drivers losing their licenses because FSD doesn’t recognize bike lanes.
Now, of course, Tesla will say that the driver remains responsible, but I don’t know how good Tesla’s messaging is on that front in China.
It’s going to be an interesting story to track in the coming months.
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