This fancy Scandinavian electric bike just launched in the US for $109… per month
Swedish mobility company Vässla has become well known over several years for its electric scooters and mopeds, but last year it joined the e-bike party when it launched a highly acclaimed electric bike known as the Vässla Pedal. Now the company has brought that model to the US with a combination of direct purchase and subscription plans.
The Vässla Pedal is available as a direct-to-consumer electric bike, meaning you can hop on the company’s website, click a few buttons, wave your credit card, and have a shiny new US $2,690 Scandinavian e-bike show up at your front door.
But perhaps even more interestingly, the company has embraced a subscription model as well. For as little as $109 per month, you can be rolling around on your own Vässla Pedal.
The subscription is only available in New York City, where Vässla set up its US headquarters, but founder and CEO Rickard Bröms thinks that it’s a perfect city to start:
The average speed for cars in NYC is 7.5 mph, which is half the speed of e-bikes and slower than the horse and carriage we used 200 years ag. Replacing cars, ride shares and taxis with an e-bike for short urban trips is by far the easiest way to improve CO2 emissions and noise-pollution in cities.
Anyone interested in a Scandinavian e-bike but who doesn’t call themselves a New Yorker can still enjoy getting a Vässla Pedal the old-fashioned way.
The bike’s design is both minimalist and striking, lacking exposed wires or buttons and using a single frame tube instead of a conventional front triangle.
A 250W nominal and 45 Nm rear hub motor sheds gears in exchange for a Gates carbon belt drive system. The single-speed operation won’t be ideal for ultra-hilly areas, but should work great in relatively flat cities. Modest hills can still be conquered relatively easy thanks to the electric assist.
While the EU version of the Vässla Pedal came with a 25 km/h (15 mph) top speed, the US version gets a speed boost to max out the Class 1 e-bike limit of 20 mph (32 km/h).
The 24″ wheels and unisex frame were designed to be as accessible as possible, while the lightweight setup at just 42 lb. (19 kg) makes the bike easier to lug around or carry up the stairs into an apartment. And in case you’re worried that someone will try to make off with such a fancy-looking bike, a built-in GPS tracker will keep constant tabs on the bike’s location.
“With the Pedal we have created a new type of electric bicycle,” says designer Christian Zanzotti. “The goal was to create a modern masterpiece with a high level of performance, and more inclusive than any bike on the market. The Pedal stands for the new urban era, and is an amazing product that I am very proud of.”
The Vässla Pedal’s 5-pound (2.3 kg) removable battery offers up to 62 miles (100 km) of range on pedal assist, though higher power levels will cut into that range figure.
The bike includes a torque sensor for a more intuitive and refined pedaling experience. Hydraulic disc brakes offer strong stopping power as well as a low-maintenance solution.
Commuters will be happy to see that integrated LED lights and included fenders are both standard features.
Between the lack of gears, mechanical brakes, or a chain, there’s almost nothing to maintain other than the tires and the brake pads. Depending on how much you ride, that might mean performing maintenance just once or twice a year. Though with the subscription model, even that gets taken care of for you.
Electrek’s Take
I like the bike, but I can already tell you that reactions will be mixed. Those that understand what goes into European designed e-bikes with higher-quality parts and a focus on daily usability will see the value. Americans that for some reason think an e-bike’s price should be solely determined by its motor power will be disappointed.
For true commuters though, this seems like a good quality, nearly maintenance-free electric bike. And that subscription model is seriously enticing. Rarely can you get such a nice e-bike for barely more than a Benjamin per month. Of course you’ve got to live in NYC to enjoy that benefit, but it doesn’t seem like Vässla is going to be able to saturate that massive market too quickly.
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Amazon is adding over 200 Mercedes-Benz eActros 600 electric semi trucks to its fleet later this year – its largest-ever order of electric heavy goods vehicles (eHGVs).
Amazon’s new electric semi trucks
These electric trucks will handle high-mileage routes across the UK and Germany, moving trailers between Amazon’s fulfillment centers, sorting centers, and delivery stations.
The new eHGVs are expected to transport more than 350 million packages annually once fully operational.
Amazon is installing 360kW charging stations at key sites capable of powering the 40-tonne trucks from 20-80% in just over an hour. The company is also working with stakeholders to establish external charging locations to support longer routes.
The eActros 600 is Mercedes-Benz Trucks’ flagship electric long-hauler, with a battery capacity of more than 600 kWh and a range of 310 miles (500 km). Production of the eActros 600s recently began at Mercedes-Benz’s factory in Wörth, Germany.
Sustainable delivery across Europe
In the UK, Amazon has begun using the electric rail network for package transport at scale. It’s also rolling out on-foot delivery options in London, with associates using carts that can be restocked from nearby vans. In Germany, Amazon doubled its fleet of Rivian electric delivery vans to over 600, and electric cargo bikes delivered more than 1.5 million packages in Berlin alone last year.
By the end of 2024, Amazon plans to expand its micromobility hubs – locations supporting deliveries by foot and cargo bike – to Germany’s five largest cities and beyond. Across Europe, the company is investing more than €1 billion to further electrify and decarbonize its transportation network.
Amazon’s European network already includes 38 eHGVs, with 50 electric semis recently deployed in California. The company’s fleet of electric delivery vans in Europe has grown to over 3,000 and is expected to surpass 10,000 by the end of 2025. Micromobility hubs have also expanded from 20 cities in 2022 to more than 45 by the end of 2024, including new additions in Belfast, Madrid, Rome, and Vienna.
Electrek’s Take
Amazon says its latest electric semi truck order aligns with The Climate Pledge it announced in 2019, in which the company committed to achieving net zero across its operations by 2040. While The Climate Pledge initiative has garnered praise, it has also faced criticism and skepticism regarding its effectiveness and transparency.
In 2020, Amazon faced allegations of retaliating against employees who spoke out about the company’s environmental policies. The National Labor Relations Board found that Amazon had illegally fired workers who advocated for climate action and better safety measures.
Amazon is also donating $1 million to President-elect Donald Trump’s inaugural fund. Trump is a climate change denier who actively opposes renewables, and not just in the US. Earlier this month Trump demanded that the British government open up the North Sea to fossil fuel drilling and get rid of “windmills.”
Read more: It begins: Mercedes eActros 600 electric semi truck enters production
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![Check out the new Genesis GV60 interior, it looks even more luxurious in blue [Video]](https://i0.wp.com/electrek.co/wp-content/uploads/sites/3/2025/01/Genesis-new-GV60-interior.jpeg?resize=1200,628&quality=82&strip=all&ssl=1)
If you thought the current GV60 looked pretty inside, wait until you see the updated model. Genesis unveiled the new GV60 earlier this month, its first major redesign since launching in 2021. Here’s our first look at the interior of the new Genesis GV60.
Genesis GV60 interior gets an upgrade in the new model
Genesis launched the GV60 in October 2021 as its first dedicated EV. Less than four years later, the luxury electric SUV is already getting a new look.
The luxury brand unveiled the new GV60 last week for the first time. One of the biggest updates is to the front end.
Although the GV60 is already a sporty-looking EV, the redesigned front bumper with a new 3-D shape takes it up another level. Then, add the signature Genesis Two Line headlamps with Micro Lens Array (MLA) tech, and the refreshed GV60 is a head turner.
The revamped model now features 21″ wheels with a new five-spoke design, complementing its wide, low stance.
Inside, the upgraded GV60 features its new 27″ connected car Integrated Cockpit (ccIC) infotainment system. The design “eliminates the bezel” between the driver display and infotainment screens.
The new Genesis GV60 interior also gains a redesigned three-spoke steering wheel for an even more sporty feel while you’re in the cockpit. Other popular features from the outgoing model, like the Crystal Sphere shift-by-wire system, are still included.
After revealing the updated model for the first time last week, we are already getting a look at the redesigned interior.
A new video from Korea’s HealerTV gives us our first look at the Genesis GV60 interior in a new blue color. Although the reporter initially thought it was a performance model, he noted it was just a new color option. Other added design elements, like the large quilting pattern on the side panels, give it that Bentley or Rolls-Royce feel.
Last week, HealerTV posted a video revealing the first look at the updated Genesis GV60 exterior design. You can see the redesigned front and rear bumpers add to the GV60’s already impressive look.
In the US, the 2025 Genesis GV60 starts at $52,350. A new AWD trim was introduced this year, starting at $55,850.
The current mode gets up to 294 miles driving range, but a bigger battery is expected to push that number closer to 300 miles in the 2025MY. It’s expected to feature the same 84 kWh battery as the updated 2025 IONIQ 5, which provides up to 318 miles range. That’s up from 303 miles in the previous model with a 77.4 kWh battery.
| 2025 Genesis GV60 trim | Range (EPA-est) |
Starting Price* |
| Standard RWD | 294 miles | $52,350 |
| Standard AWD | 264 miles | $55,850 |
| Advanced AWD | 248 miles | $60,900 |
| Performance AWD | 235 miles | $69,900 |
Genesis will launch the updated GV60 in Korea in the first quarter of the year, with overseas markets following shortly after. Check back for more info, including prices and specs, closer to launch.
What do you think about the new GV60 design? Do you like the changes? What would you change? Let us know in the comments below.
Ready to check out the electric luxury SUV for yourself? With the 2025 models here, Genesis is offering clearance prices on the 2024 lineup while they are still in stock. You can use our link to find offers on 2024 and 2025 Genesis GV60 models at a dealer near you today.
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