Andrew Tate: How the arrest of controversial influencer has impacted his Twitter following
Andrew Tate has gained more than six million followers in the five months since his Twitter account was reinstated.
His profile spiked in popularity after he was detained in Romania and when he was put under house arrest.
The controversial influencer had 38,400 followers when his profile was brought back to the platform in November. Now, Tate has more than 6.4 million followers.
The popularity of Tate’s profile may be bringing in serious income for Twitter, with researchers estimating the platform could earn almost £10m in advertising revenue a year from Tate-generated traffic.
He was banned from the platform towards the end of October 2017 after posting inflammatory tweets, including one now-deleted post that said: “Next point, if you put yourself in a position to be raped, you must bare some responsibility. I’m not saying it’s OK you got raped.”
A number of banned accounts have been reinstated by Twitter CEO Elon Musk. Tate was among those brought back on 18 November 2022.
The influencer marked his return by posting a photo of himself.
His account went from less than 40,000 followers to one million within 48 hours, archived screenshots of Tate’s account show.
Tate’s profile has continued to grow in popularity: a month on from his account being reinstated, his follow count had almost hit three million followers.
Andrew Tate had almost gained 3 million followers after a month back on Twitter. Pic: Twitter
Tate, a British-US citizen, was arrested on 29 December in Romania and faces allegations of sexual assault, exploitation, organised crime and human trafficking – all of which he denies.
Hundreds of thousands of users decided to follow Tate that day. His follower count rose from 3.4 million to 3.8 million in 24 hours. He hit four million followers by 31 December.
His popularity spiked again after he was taken out of prison and put under house arrest on 31 March. He gained half a million followers that day.
At the time of writing, Tate has 6.4 million followers, meaning that on average Tate has gained around 40,000 followers a day since 18 November.
The rate at which Tate has gained followers appears to be unusually high.
Jordan B Peterson is another controversial online figure who was suspended from Twitter but brought back by Mr Musk on the same day as Tate.
Dr Peterson’s follower list has grown from 3 million on 18 November to 4.1 million today. Pic: Twitter
He had three million followers when he was brought back and now has 4.1 million.
Another comparison can be made with climate activist Greta Thunberg, who was embroiled in a high-profile Twitter argument with Tate at the time of his arrest.
Ms Thunberg now has 5.8 million followers, compared to 5.1 million on 29 December. Pic: Twitter
Between 29 December and 5 December, Tate’s profile gained almost a million followers. Ms Thunberg gained 600,000 in the same time period. Today her follow count stands at 5.8 million, having been outstripped by Tate.
The follower account of some high-profile users are inflated by bots, which are automated profiles that can be either purchased to artificially boost a profile’s popularity or may be present without the person’s consent or knowledge.
Changes to some of Twitter’s technology under Mr Musk means that researchers are now unable to test for suspected bots on the same scale as before, meaning it is not possible to check Tate’s entire follower list for bots.
But free software from Norton, a cyber-protection company, enables users to see in real time whether a Twitter profile may be a bot, with users highlighted in red being suspect.
Sky News ran the BotSight software over the first 100 profiles that recently followed Tate as a small sample.
Around half appeared to be genuine accounts, a quarter were questionable and a quarter were suspicious. None are confirmed as bot accounts.
Tate’s popularity on Twitter may be bringing in significant money to the platform, according to the Centre for Countering Digital Hate (CCDH).
The centre’s research, shared exclusively with Sky News, found that Twitter stands to make an estimated £9.8m a year in advertising revenue from Tate’s account alone, prompting researchers to argue this could be why controversial accounts have been allowed back on the platform.
Callum Hood, CCDH’s head of research, told Sky News: “Twitter has made a deliberate decision to reinstate Andrew Tate – and many other extremist accounts – for business reasons.
“Because it is the only mainstream platform where you can still find Andrew Tate’s personal account, it has now become a must-see attraction for his cult-like following.
“By simply offering him a platform, Twitter is giving him all the legitimacy and exposure he needs to attract an army of new followers.”
The CCDH found that Tate’s tweets generate an estimated average of 35 million “impressions” a day (how often a tweet is seen), based on more than a month’s worth of his postings.
They used this data, along with their research into how often adverts appear and how much Twitter adverts cost, to estimate Twitter’s potential Tate-related earnings.
Tate’s other social media accounts are not seeing the same level of popularity as his Twitter.
He is currently still banned from Instagram, Facebook and YouTube, although a recent Sky News investigation found his content was pushed to a “test” teenager’s account after a little more than an hour on YouTube Shorts.
The influencer still has two channels on Rumble, a free-speech video streaming platform. The more popular one has 1.16 million followers and has only gained 295,000 followers in the time Tate has been back on Twitter.
Andrew Tate’s main Rumble account is not as popular as his Twitter profile. Pic: Rumble
Social media expert Matt Navarra explained to Sky News why there is such a big difference in Tate’s follower count on the two social media platforms.
He said: “Platforms like Rumble and others have much, much smaller users bases and are considered to be alternative social platforms which are only of appeal to those with fringe interests. It’s kind of like a second home for those that have been banned everywhere else.
“It’s no surprise to me that you won’t have seen such an explosive growth there compared to somewhere like Twitter that’s got hundreds of millions of users and is considered by most the mainstream, broad-appeal and broad-interest social platform.”
Sky News attempted to contact Twitter’s press office in relation to this article. The company did not reply, only sending an automatic email containing a poo emoji in response, which is the current default reply to all messages to the press office.
The Data and Forensics team is a multi-skilled unit dedicated to providing transparent journalism from Sky News. We gather, analyse and visualise data to tell data-driven stories. We combine traditional reporting skills with advanced analysis of satellite images, social media and other open source information. Through multimedia storytelling we aim to better explain the world while also showing how our journalism is done.
World
Asianmarkets bounce back after Trump pauses higher tariffs for most countries – despite increasing those on China to 125%
Asian markets have reacted positively after Donald Trump paused his so-called “reciprocal” tariffs on most of America’s trading partners for 90 days, despite the US president increasing those on China to 125%.
There have been fears of a global recession and stock markets around the world had plummeted after Mr Trump announced his “Liberation Day” tariffs on Wednesday 2 April.
However, Japan’s Nikkei share average was up 8.2% by 3.50am BST, while the broader Topix had risen 7.5%.
Similarly, the S&P 500 stock index had jumped 9.5% and global markets bounced back following Mr Trump’s announcement on Wednesday that the increased tariffs on nearly all trading partners would now be paused.
Tariffs latest: Trump gives reasons for pausing some tariffs
In a post on his Truth Social platform, Mr Trump said the “90-day pause” was for the “more than 75 countries” who had not retaliated against his tariffs “in any way”.
He added that during this period they would still have to pay a “substantially lowered” 10% tariff, which is “effective immediately”.
It is lower than the 20% tariff that Mr Trump had set for goods from the European Union, 24% on imports from Japan and 25% on products from South Korea.
The UK was already going to face a blanket 10% tariff under the new system.
Mr Trump said the increased 125% tariff on imported goods from China was “effective immediately”.
He added: “At some point, hopefully in the near future, China will realise that the days of ripping off the USA, and other countries, is no longer sustainable or acceptable.”
Hours after Mr Trump announced the pause on tariffs for most countries, a White House official clarified that this did not apply to the 25% duties imposed on some US imports from Mexico and Canada.
The tariffs were first announced in February and Mexico and Canada were not included in the “Liberation Day” announcements.
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Donald Trump says China ‘wants to make a deal’
Hours before the 125% tariff on China was revealed, Beijing said it was increasing tariffs on US goods by 50%.
It meant tariffs of 84% would be enforced on US goods – up from the 34% China had previously planned.
Mr Trump spoke to reporters in the Oval Office. Pic: Reuters
China ‘want to make a deal’
Asked why he posted “BE COOL” on Truth Social hours before announcing his tariff pause, Mr Trump told reporters at the White House: “I thought that people were jumping a little bit out of line.”
“They were getting yippy, you know, were getting a little bit yippy, a little bit afraid,” he added.
Mr Trump continued: “China wants to make a deal, they just don’t know how to go about it.
“[They’re] quite the proud people, and President Xi is a proud man. I know him very well, and they don’t know quite how to go about it, but they’ll figure it out.
“They’re in the process of figuring out, but they want to make a deal.”
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White House press secretary Karoline Leavitt said the walk back was part of a grand negotiating strategy by Mr Trump.
“President Trump created maximum negotiating leverage for himself,” she said, adding that the news media “clearly failed to see what President Trump is doing here”.
US Treasury Secretary Scott Bessent also insisted Mr Trump had strengthened his hand through his tariffs.
“President Trump created maximum negotiating leverage for himself,” he said.
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Mr Bessent said Mr Trump decided to raise tariffs on China because Beijing hadn’t reached out to the US and instead increased its own levies on US goods.
Downing Street said that the UK will “coolly and calmly” continue its negotiations with the US.
A Number 10 spokeswoman said: “A trade war is in nobody’s interests. We don’t want any tariffs at all, so for jobs and livelihoods across the UK, we will coolly and calmly continue to negotiate in Britain’s interests.”
Along the thin strip of beach and woodland known as the Vistula Spit which marks the northernmost demarcation between Poland and the Russian exclave of Kaliningrad, there is not much in the way of a border.
Just some torn wire fencing and a few rotten posts which seem to stagger drunkenly into the shallows of the Baltic Sea.
Beneath a sign barring entry, we find a couple of empty bottles of Russian cognac and vodka.
It doesn’t feel like the edge of NATO territory.
This doesn’t feel like the edge of NATO territory
“I don’t see much protection. It’s not good,” says Krzysztof from Katowice, who has come to inspect the border himself.
“We have to have some kind of scare tactic, something to show that we are trying to strengthen our army,” says Grzegorz, who lives nearby.
“At the same time I think I would not base the defence of our country solely on our army. I am convinced that Europe or America, if anything were to happen, will help us 100%.”
Poland is investing massively in its defence, with military spending set to hit 4.7% of GDP in 2025, more than any other NATO country.
Polish Prime Minister Donald Tusk has said he will introduce voluntary military training for men of any age, and women too should they wish, so the army has a competent reserve force in the event of war.
Border between EU and the Russian Federation
He is investing $2.5bn in stronger border fortifications between Russia and Belarus, a project called East Shield which will include anti-tank obstacles, bunkers and potentially minefields too.
Along with its Baltic neighbours, Poland is withdrawing from the Ottawa convention against the use of land mines. It hasn’t committed to using them, but it wants to have that option.
We’ve been granted access to one of the cornerstones of Polish, and European defence, which is a couple of hours drive from the Vistula spit at the Redowicze military base.
Aegis Ashore Poland
Aegis Ashore Poland, together with its sister site in Romania, are the land-based arms of NATO’s missile defence shield over Europe, which is run by the US navy.
They are symbols of the US commitment to NATO and to the protection of Europe.
The control room at Aegis Ashore Poland
And despite changes at the top of the Pentagon it is “business as usual”, says Captain Michael Dwan who oversees air and missile defence within the US Sixth Fleet.
“Our mission to work with NATO forces has been unchanged. And so our commitment from the United States perspective and what capability we bring to ballistic missile defence and the defence of NATO is championed here in Poland.”
The control room at Aegis Ashore Poland
As far as Russia is concerned, NATO’s two missile defence bases in Romania and Poland represent a NATO threat on their doorstep and are therefore a “priority target for potential neutralisation”, per Russia’s foreign ministry.
NATO says the installations are purely defensive and their SM-3 interceptor missiles are not armed and are not intended to carry warheads. Russia counters they could easily be adapted to threaten Russia.
Not the case, Captain Dwan says.
Aegis Ashore Poland
Aegis Ashore Poland
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“It’s not a matter of moving offensive weapons here into the facility, the hardware and the infrastructure is simply not installed.
“It would take months or years to change the mission of this site and a significant amount of money and capability and design.”
With so much marked “secret” on the site, it seems amazing to be granted the access.
But for NATO, transparency is part of deterrence. They want potential adversaries to know how sophisticated their radar and interception systems are.
They know that if they carried warheads on site, that would make them a target so they don’t.
Deterrence also depends on whether potential adversaries believe in the US’s commitment to NATO and to Europe’s defence.
On an operational level, as far as the troops are concerned, that commitment may still be iron-clad.
But as far as its commander-in-chief goes, there is still – as with so much around Donald Trump’s presidency – a great deal of uncertainty.
In the Oval Office on Wednesday afternoon President Trump suggested he might bundle a potential US troop drawdown in Europe together with the issue of EU trade and tariffs.
“Nice to wrap it up in one package,” he said, “it’s nice and clean”.
Probably not the way Europe sees it, not with a resurgent Russia on their doorstep, economic tailwinds breeding animosity and the notion of Pax Americana crumbling at their feet.
The defence secretary will urge “coalition of the willing” nations to increase pressure on Russia to end its war in Ukraine as plans to support peace ramp up.
John Healey and French defence minister Sebastien Lecornu will lead about 30 defence ministers in Brussels on Thursday as they discuss operational plans for a multinational peacekeeping force in Ukraine as part of the “coalition of the willing”.
They will look at each nation’s capabilities and how they could be best used to support Ukraine’s long-term defence and security as part of what the Ministry of Defence called a “reassurance force”.
UK and French military chiefs discussed planning with Ukrainian President Volodymyr Zelenskyy and his military chiefs in Kyiv last weekend.
Peace negotiations are ongoing between the US and Russia, however, US officials appear to be growing increasingly impatient with the lack of progress after Donald Trump publicly suggested a month ago Vladimir Putin wants to end the war.
Read more: Who’s in and who’s out of the coalition of the willing?
Leaders of nations part of the coalition of the willing at a summit in Paris on 27 March. Pic: AP
Last Tuesday, the Kremlin described the latest US peace proposal as unacceptable in its current form because it does not solve the “root causes” of the conflict.
Mr Putin wants to dismantle Ukraine as an independent, functioning state and has demanded Kyiv recognise Moscow’s annexation of Crimea and other partly occupied areas and pull its forces out, as well as a pledge for Ukraine to never join NATO and to demilitarise.
Secretary of State Marco Rubio said on Friday Mr Trump is not “going to fall into the trap of endless negotiations” with Moscow.
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Children killed in Russian missile strike
Despite the apparent impasse in talks, the coalition of the willing – which does not include the US – is continuing with its plans for when peace is agreed.
Mr Healey is expected to tell his fellow defence ministers: “We cannot jeopardise the peace by forgetting about the war, so we must put even more pressure on Putin and step up our support for Ukraine – both in today’s fight and the push for peace.
“Our commitment is to put Ukraine in the strongest position to protect Ukraine’s sovereignty and deter future Russian aggression.”
On Friday, the defence secretary and his German counterpart, Boris Pistorius, will chair the 27th meeting of the Ukraine Defence Contact Group at NATO’s headquarters in Brussels.
The group is an alliance of about 50 countries – all 32 NATO member states, including the US, and about 20 other countries – that has been supporting Ukraine by sending military equipment since Russia invaded in April 2022.
A Ukraine Defence Contact Group meeting – including the US defence secretary – in March. Pic: AP
Mr Healey and Mr Pistorius will “drive forward additional military support” as Russia continues to attack Ukraine.
The latest development in the war has seen Mr Zelenskyy say Ukraine has intelligence there are at least 155 Chinese citizens fighting for the Russian military.
On Tuesday, Mr Zelenskyy released a video of a Chinese soldier taken by Ukrainian forces, with another captured by Ukrainian forces, he said.
Chinese foreign ministry spokesperson Lin Jian denied claims there were “many more” Chinese citizens fighting alongside Russians in Ukraine.
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