Nearly 70 years ago, the idea of a viable solar car concept was introduced to the world in Chicago, Illinois. While these vehicles started small (literally), they have progressed alongside the sustainable technology segment to a point where scalable solar electric vehicles are closer than ever, but there’s still plenty of room for innovation.
By harnessing the free and abundant energy from our Sun, we are already able to power homes, businesses, and the charging stations that replenish our cars daily, but what about a solar powered car?
In recent years, we’ve seen multiple startups emerge to bring the booming segment of electric vehicles one step further in sustainability, by introducing solar panel technology. Companies like Aptera Motors and Lightyear have tried and failed to reach production, but have found a second life thanks to funding from others who still believe in the technology’s potential.
While we still await scalable solar cars, it’s fascinating to note that these modern day companies were by no means the first to try it. There are other trailblazers that took a crack at it decades before many of us were even born.
On August 31, 1955, GM employee William G. Cobb introduced the “Sunmobile” to a crowd at the General Motors Powerama Auto Show in Chicago, as the world’s first solar-powered automobile. Look closely at the featured image above – notice anything?
Yes, that’s a finger. No, Cobb was not a fairytale-sized giant, I thought the same thing at first. The Sunmobile solar car was actually only 15-inches in length – just a tad too small to fit any human passengers.
No, the visitors to the month-long event were not able to drive the world’s first solar car, but they did marvel at it. More importantly, Cobb’s concept vehicle introduced the world to photovoltaics – the core scientific process of converting the Sun’s rays into electricity. When sunlight hit the 12 photoelectric selenium cells atop the Sunmobile, a zero-emissions electric current actually powered a tiny motor.
This idea inspired many innovators that followed, leading to the first solar car large enough to transport passengers less than a decade later.
(Left) The 1912 Baker EV converted with a solar panel (Right) the upcoming Aptera Launch Edition solar EV
The future of solar-powered cars remains partly cloudy
Three years after the debut of the Sunmobile, the International Rectifier Company took a vintage model 1912 Baker electric car (seen above) and converted it to run on photovoltaic energy using a rooftop panel implemented with approximately 10,640 solar cells.
The solar Baker electric car wouldn’t make its public debut until 1962, but still showcased that a passenger vehicle could potentially run entirely from the Sun’s energy. Fifteen years after that, full scale prototypes were demonstrating the same idea, but bolstered by advancements in technology.
This innovation continued through the 1980s as solar powered cars were garnering Guinness World Records for their record breaking trips, including GM’s 1987 Sunraycer. Still, these were one-off competition vehicles and nothing designed for mass consumers.
Today, solar powered cars have gotten a lot sleeker and more efficient thanks to advancements in photovoltaics and aerodynamics, but the world is still nowhere near a future where are able get around using energy from the Sun alone.
Batteries still play a huge role in zero-emissions travel as part of a mobile energy storage system (ESS). That being said, combining solar technology in an EV makes a lot more sense, yet still remains a challenge to deliver.
Companies like Winnebago have implemented solar panels to RV roofs, but they only garner enough energy to power the electronics within the RV, not propel the vehicle itself. Other companies like Lightyear and Aptera have produced much more efficient solar technology, but still – those solar EVs require several hours, if not days in the Sun, to replenish enough energy back.
Furthermore, the funding needed to scale and mass produce electric cars bolstered by solar technology is so great, many of these startups have yet to deliver a production vehicle.
The idea of a 100% solar passenger car that can deliver the performance of a traditional vehicle may not truly ever be possible, but look how far the idea has come since 1955. Solar cell technology will only improve in the future and we are sure to, at the very least, see the technology recharging our vehicle batteries.
It’s an exciting evolution to follow in clean mobility, and it’s awe-inspiring to think how much the technology will have improved in another 70 years. I’ll check back in then – promise.
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While Washington continues to threaten America’s economic security and position as a global technology leader by toying with the idea of killing the $7,500 Federal EV tax credit, the ENERGY STAR program, and other energy efficiency incentives, the private energy sector is stepping up with massive investments in battery storage, charging infrastructure, and commercial EV rebates – and helping fleet buyers navigate those new incentives is becoming part of the broader business plan.
The inspiration for this article was a recent announcement by Ford Pro, which is baking its incentive sourcing plan into its new new Electric Vehicle Incentive Consultation Service – a new offering designed to help Ford’s commercial customers navigate the rapidly-changing world of EV incentives.
The approach is working, too. In the few short weeks since launching the Consultation Service, tFord Pro helped customers discover over $40,000 in available incentives for charging purchases and $1.5 million for electric vehicle purchases.
Case(s) in point
Joliet Junior College; via Joliet Junior College.
Joliet Junior College in Illinois wanted to take advantage of the reduced air pollution, noise, and operating costs promised by EVs, but faced budget constraints that made the up-front costs of electrifying seem like an insurmountable obstacle. Consultants from Ford Pro were able to identify a number of state and local utility incentives the college was eligible for, which resulted in ra free L2 EV charger and an $8,000 EV charging infrastructure make-ready rebate from ComEd that, when combined, covered 100% of the college’s installation costs.
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The college was also able to qualify for a $7,500 commercial EV rebate (also from ComEd) that was applied at the point of sale, allowing the college to begin realizing fuel savings on day one.
“I recently worked with Ford Pro to learn more about rebates for a 2025 Ford Lightning truck that will be used as a police patrol vehicle for our college campus,” explained Tracy Williams, Deputy Chief of the Joliet Junior College Police Department. “They went above and beyond my expectations in this process. The rebate we were eligible for was proactively added upfront to our quote. This service was a significant help to our small department, allowing us to allocate resources more effectively and reduce the initial outlay.”
“Smart tools informed by data like E-Switch Assist are opening up many new conversations with our commercial customers large and small about EV readiness; we’re already using E-Switch Assist regularly in consultations to help organizations determine if electric trucks and vans are right for them,” says Nate McDonald, EV strategy and cross vehicle brand manager at Ford Pro. “The importance of these tools and technologies goes beyond selling a customer a new vehicle—it changes mindsets about whether electric vehicles will work for their business while potentially saving them time and money.”
There’s no question, then, that E-Switch Assist is a great product, but it kind of highlights one of my big criticisms of using fleet assessment and grant sourcing products as an integrated G2M strategy for OEMs.
Maybe they will, but if you got a fleet assessment from Motiv, another one from Chevy, and a third one from Bollinger, do you think any of them would tell you to go hit your local Isuzu dealer if that was, indeed, the most cost-effective choice for your fleet’s specific needs? Or do you think that each analyst would, through a miracle of miracles involving novel pivot tables and a sketchy misrepresentation of the law of large numbers, discover that their company’s products were ideally suited to meet your fleet’s needs?
In fairness to Ford Pro, their E-Switch Assist product only looks at Ford products, identifying when ICE-powered F-150s and Transits can seamlessly be switched out for F-150 Lightning pickups and E-Transit electric vans. I’d also say that, in my experience, ReVolt founder Gus Gardner and Highland Electric CEO Duncan McIntyre are stand-up guys who would probably be the first to tell you if their company’s products aren’t right for you – but that’s easy for me to say when it’s not my millions of dollars and my job security on the line, you know?
When it’s all coming together with the right information, product offering, and utility involvement, you see results – which is why Illinois’ EV growth is outpacing the rest of the nation by 4:1. Here’s hoping other states and utilities are paying attention, and start getting this EV thing right, too.
U.S. President Donald Trump looks on as he gives remarks outside the West Wing at the White House in Washington, D.C., U.S., May 8, 2025.
Kent Nishimura | Reuters
President Donald Trump is standing in his own way when it comes to passing crypto legislation.
Lawmakers this week rejected the GENIUS Act — a bill meant to establish federal rules for stablecoins — due in part to concerns that President Trump’s personal cryptocurrency ventures have created an unprecedented conflict of interest.
“Currently, people who wish to cultivate influence with the president can enrich him personally by buying cryptocurrency he owns or controls,” Sen. Jeff Merkley, D-Ore., said in a statement to CNBC explaining his opposition to the bill. “This is a profoundly corrupt scheme. It endangers our national security and erodes public trust in government.”
Stablecoins are digital currencies that are pegged to the value of other assets, like the U.S. dollar.
Getting anything passed in Congress is a steep uphill battle for Republicans given their razor-thin majority in the House, filibuster-proof requirement in the Senate, and Democrats’ increasingly unified stance against President Trump’s agenda. But enough Democrats appeared to be on board with a stablecoin law to bring about a rare bipartisan win for the president.
That’s until $TRUMP got in the way.
The president’s meme coin, which he launched just before the inauguration in January, has added billions of dollars of paper worth to his coffers. Its value soared last month after the project ran a promotion offering top $TRUMP holders a dinner with the president and a “VIP White House tour.” Sen. Richard Blumenthal, D-Conn., called it a “pay-for-play scheme.” First Lady Melania Trump has a coin as well.
The GENIUS bill failed to advance in the Senate on Thursday. It needed 60 votes to move to the Senate floor for final passage. The final tally was 48 in favor and 49 against. Three senators didn’t vote.
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Earlier in the week, Senate Democrats unveiled the “End Crypto Corruption Act,” spearheaded by Merkley and Minority Leader Chuck Schumer of New York, meant to prohibit elected officials and senior executive branch personnel and their families from issuing or endorsing digital assets.
But the key defections to the stablecoin legislation came last weekend, when a group of nine Senate Democrats — four of whom had previously voted for the bill in committee — said that they wouldn’t support it and called for stronger provisions to address “anti-money laundering, foreign issuers, and national security.”
‘Ongoing self-dealing’
Sen. Lisa Blunt Rochester of Delaware was one of the four. She pointed directly at Trump’s financial entanglements.
“I also remain concerned about the ongoing self-dealing and financial conflicts of interest being carried out by the Trump family,” she wrote in a statement on Thursday.
It’s not just about the $TRUMP and $MELANIA meme coins. There’s also the Trump family crypto venture World Liberty Financial, which was established last year and launched a stablecoin just as the administration pushed for looser regulations on digital assets.
Reports have indicated that Abu Dhabi-based MGX is using Trump’s stablecoin for a $2 billion investment in crypto exchange Binance, creating yet another potential conflict of interest for a sitting president.
For some investors and entrepreneurs in the crypto industry, the president’s pursuit of personal profits is creating a major impediment to long-awaited advancements. After years of setbacks during the Biden administration, the crypto lobby became a powerful force in funding Trump’s 2024 campaign and in successfully backing industry-friendly candidates for Congress.
“It’s unfortunate that personal business is getting in the way of good policy,” said Ryan Gilbert, founder of fintech venture fund Launchpad Capital. “I would hope that everybody in the administration, including the president, gets out of the way of good policy.”
The White House didn’t respond to a request for comment. At a press conference on Friday, White House press secretary Karoline Leavitt said, when asked about the meme coin dinner, that “the president is abiding by all conflict of interest laws.”
“The president is a successful businessman, and I think it’s one of the many reasons that people reelected him back to this office,” Leavitt said.
A number of top Democrats, including Sen. Elizabeth Warren of Massachusetts and Kirsten Gillibrand of New York have joined the parade of critics, targeting President Trump’s personal pursuits. Gillibrand helped introduce the GENIUS Act earlier this year, but she said this week that there are “a number of outstanding issues that needed to be addressed before the bill could pass the full Senate.”
“I believe it is essential to the future of the U.S. economy and to everyday Americans that we enact strict stablecoin regulations and consumer protections where none currently exist,” Gillibrand said in a statement. “I remain extremely confident and hopeful that very soon we can finish the job.”
Sen. Blumenthal called for an investigation into Trump-linked coins, demanding financial records from World Liberty Financial and slamming the president for “the attempted use of the White House to host competitions to prop up the value of $TRUMP.”
Sen. Ruben Gallego, D-Arizona, had supported the GENIUS Act but said he couldn’t move forward this week after Republicans declined to provide more time to negotiate.
“Without more time to at least finish the bill, there was no true bipartisan path forward,” he wrote on X.
Launchpad’s Gilbert said the GENIUS Act is just the first piece. More broadly, the president’s conflicts could have an impact on hopes for other legislative achievements and deregulation efforts as well as the reputation of the U.S. crypto industry on the world stage.
“We will be the laughing stocks of the world for this particular reason, and it will hold back continued investment and innovation,” Gilbert said. “There was hope for the past six months that that we could lead in the United States, and that investment should pour into crypto-related businesses, and then it will be simpler and doable again, for all companies to take a lead and to invest in crypto assets.”
However, he said, “if the GENIUS Act doesn’t pass, we’re back to square one.”
Volvo Cars has teased an all-new Volvo XC70 plug-in hybrid crossover with 400 hp and 200 km (approx. 125 miles) of all-electric range, giving it the longest battery-only range of any of the company’s plug-in hybrid offerings.
Built on the company’s new SMA platform for extended-range plug-in hybrids, the new XC70 resurrects an iconic name for the brand and represents an important product addition to the lineup and meet the growing demand for longer-range plug-in hybrids – especially in China, where the 2026 Volvo XC70 will be available for order later this year.
“The XC70 marks our strategic entry into the extended-range plug-in hybrid segment, a perfect bridge to full electrification,” says Håkan Samuelsson, president and returning chief executive of Volvo Cars. “[XC70] enables us to maintain and develop a balanced product portfolio, while offering a highly attractive alternative to customers who are not yet ready for fully electric cars. This is also an example of regionalization, where we adapt to the local market needs.”
Early reports indicate that the car shares a platform with the 400 hp Lynk & Co 08. It’s called the “CMA” in Lynk & Co speak, but the short version is 1.5L turbocharged engine and dual electric motors
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Volvo XC70 PHEV SUV unveiled in China
Volvo is a Chinese-Swedish car brand owned by the Geely Group. The Volvo XC70 is a new PHEV SUV with all-wheel drive, designed and developed in China for the Chinese market.
Up front, the XC70 features the same, shield-like closed grille as the brand’s newest all-electric models. It’s paired with an active grille shutter in the bumper that adjusts automatically opens and closes to to optimize for aerodynamics, cabin climate, and cooling – whatever is needed in the moment to maximize energy efficiency and, ultimately, driving range.
The trademark Volvo “Thor’s Hammer” headlight design has evolved into distinctive DRLs – the headlights on the XC70 are actually beneath those, and feature Matrix LED technology that adapts the headlights intelligently to road and traffic situations, helping to improve both visibility and safety without blinding everyone in your path.
Towards the rear, the vertical taillight design creates a modern look consistent with Volvo styling cues … styling cues, by the way, taken from the granddaddy of the entire XC line. The V70 Cross Country. Which, you know, is what “XC” is all about to begin with.
Volvo V 70 XC Cross Country
OG V 70 XC Cross Country; via Volvo Cars.
I mean, sure – the new XC70 isn’t boxy enough, but we all have to make sacrifices in the name of efficiency and ecology, right? And, frankly, if the new ES90 or EX90 models are any indication, XC70 drivers won’t be suffering too badly.
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