Aiming to be the “Italian redefinition of electric mobility,” AEHRA is a new global ultra-premium EV mobility brand. After recruiting talent from Lamborghini and Ferrari, AEHRA looks to disrupt the auto industry with Italian design and world-class engineering. AEHRA is launching two new EVs, including an electric “supercar sedan” and an SUV.
Born in the US and raised in Italy, AEHRA’s founder and CEO, Hazim Nada, launched the new ultra-premium EV brand last June.
Nada aims to redefine ultra-high premium EV mobility by instilling the “very latest engineering, battery, and manufacturing technologies in a manner not yet achieved by any automaker.”
After founding Aero Gravity, Europe’s largest vertical wind tunnel, in 2015, NADA decided to use his advanced aerodynamics knowledge to reenvision the premium auto industry.
Nada realized “no automotive manufacturer was taking full advantage of emerging EV architecture to deliver a genuine step-change in vehicle aerodynamics, cabin space, comfort, and human journey experience.” Instead, he says, most automakers design and manufacture EVs like ICE vehicles.
To address this issue, AEHRA is optimizing its cars’ exterior and interior design based on Italian influence, including a dedicated EV platform.
The AEHRA team is led by Chief Design Officer Filippo Perini, former Lamborghini lead designer who oversaw the design of several iconic models, including the Murciélago LP 640, Aventador, Huracan, Centenario, and Urus.
In addition, AEHRA appointed Franco Climatti, who spent 32 years with Ferrari, as chief engineering officer earlier this year.
With a team of seasoned professionals from Lamborghini, Ferrari, Lotus, Alfa Romeo, and others behind it, AEHRA is releasing an electric SUV and supercar sedan.
AEHRA reveals its electric supercar sedan
After revealing the first images of its premium all-electric SUV last year, AEHRA said it would follow it up with a sedan model this year.
Holding true to its promise, AEHRA teased the first images of its electric sedan on Wednesday. AEHRA says the new sedan follows in the footsteps of the SUV version with “exquisitely beautiful flowing lines and exceptionally strong organic, muscular proportions.”
The company describes the profile and tapered rear design characteristics as something “that would typically be the preserve of a supercar show vehicle.”
Perini, head of design, explained:
At AEHRA, we do not believe in creating unrepresentative concept cars, so when we unveil the new Sedan at the Milano Monza Moving Motor Show on June 16th, the car will look virtually identical to the final production model that will arrive in 2026.
The electric supercar sedan will feature recyclable carbon fiber composite material and advanced engineering to deliver a unique all-electric driving experience.
AEHRA will begin production on the electric sedan in 2025, six months after the SUV, with deliveries following by 2026. Both are aiming for at least 800 km (497 miles) range. Perini told Autocar it was the “best vehicle” he has ever designed and “the exterior is amazing.”
To streamline production, the sedan will share 70% of its parts with the SUV, including a 3m-long monobody chassis and a 120 kWh battery. It’s also expected to be offered with two or three motors for up to 794 bhp output.
AEHRA plans to build 25,000 of each model, with a strategic global rollout scheduled in 2026, including North America, Europe, China, and the Gulf States.
The company seems too good to be true – an all-electric premium EV brand led by a former Lamborghini designer and Ferrari Engineer.
Although the company has aggressive ambitions for the future, AEHRA says it has “substantial private funding in place” and a “clear roadmap to deliver on its unique transformative business model.”
We will learn more about the electric supercar sedan and the company’s plans during the model’s debut at the Milano Monza Moving Motor Show on June 16.
Volkswagen cites slow demand amid EV production cuts at German plants
Amid several reports that Volkswagen is cutting EV production at two German plants, the automaker revealed the reason – slowing demand.
Volkswagen suspends EV production in Germany
Last week, a report from the German newspaper Automobilwoche claimed Volkswagen was pausing EV production at its Dresden facility in Germany.
Volkswagen’s Dresden facility has built over 150,000 VW Phaeton, e-Golf, ID.3, and Bentley Flying Spur models since beginning production in 2002. Last year, 6,500 ID.3 EVs were built at the location.
The automaker will temporarily suspend ID.3 production at the plant for two weeks during the Saxon autumn holidays, as first reported by Germany’s DPA news. Starting October 16, the electric car will be built again in regular single-shift operation.
Dresden’s roughly 300 employees will be reassigned to other areas, including “innovative manufacturing and testing.”
Meanwhile, at Volkswagen’s main BEV plant in Zwichau, one of the two production lines will shut down during the holidays, according to a spokesperson (via Automobilwoche).
The news comes after VW announced at a staff meeting earlier this month it would be cutting 269 temporary jobs at the site.
Although Volkswagen’s ID.3 and Cupra Born will be impacted by the halt, ID.4, ID.5, Audi Q4 e-tron, and Audi Q4 sportback e-tron models will continue regular production in three shifts.
Volkswagen is discussing with local labor reps how to proceed with EV production at the Zwickau plant.
The company did not specify how many units or employees would be affected by the changes.
Volkswagen is struggling to attract new EV orders amid higher inflation and weaning subsidies in Europe. Europe’s largest automaker also faces a growing threat from more advanced EV competitors like Tesla and BYD.
The core Volkswagen brand faces pressure as cheaper, more advanced EVs are taking market share at home and abroad.
In Volkswagen’s largest market by revenue (China), the automaker was surpassed by BYD as the best-selling car brand earlier this year.
In the wake of slowing demand, VW slashed ID.3 and ID.4 prices in the region. But how long can VW keep this up?
Volkswagen Group CEO Oliver Blume aims to boost VW brand returns to 6.5% over the next three years. Currently, it’s around 3.6%.
With EV makers like Tesla, BYD, and several other Chinese start-ups expanding rapidly, Volkswagen will need to act urgently to risk falling further behind.
Honda’s new electric sports car will debut next month, hinting at an NSX successor EV
At the Japan Mobility Show next month, Honda will showcase several new products and tech, including a new electric sports car that will headline the booth.
The new electric sports car will “enable the driver to experience the pure joy of driving,” according to Honda.
Although the automaker was light on the details behind the project, it claims the concept will represent “Honda’s continuous pursuit of the joy of driving” while embodying Honda’s universal sports mindset and distinctive characteristics.
Also ready to make an appearance at the booth is Honda’s SUSTAINA-C Concept and Pocket Concept, designed to use limited resources.
Both models are made of recycled and reused acrylic resin with the idea of “resource circulation” for environmental sustainability and future mobility freedom.
Other EV products set to make their world debut include the Honda CI-MEV. The two-seat, four-wheel mini EV uses Honda’s cooperative intelligence (CI) and automated driving for last-mile deliveries and areas with limited mobility options.
A prototype of Honda’s new commercial-use mini EV with a portable external power output device, Power Exporter e: 6000, will also be displayed.
Honda to unveil new electric sports car
Honda revealed plans to launch 30 new EV models globally by the end of the decade, including at least two electric sports cars.
One will be a specialty model, while the other will be a flagship. Speculation suggests one of the models will be an NSX, a two-seater sports coupe (An Acura model in North America), with the other being a GT.
Honda teased the upcoming electric sports cars under wraps, showing a low-profile vehicle with a similar body design to the NSX.
According to the British automotive magazine Car, Honda’s EV performance car will ride on the automaker e:n platform, featured in its e:Ny1 electric SUV.
The EV could also wear the Type R badge, as Honda’s technical consultant, Kotaro Yamamoto, said, “Type R stands for racing. It’s a pleasure transported. An electric car can deliver this, and a Type R is not obliged to use a combustion engine. Even in a fully electric society, there will still be Type Rs delivering ultimate driving pleasure.”
Other than that, Honda is keeping the details under wraps. We’ll learn more about the electric performance car next month.
The electric sports car will make its world debut at the Japan Mobility Show, running from October 28 to November 5, 2023. Media days will be October 25-26.
Is this the production Tesla Cybertruck?
New Tesla Cybertrucks, rumored to be “Master Candidates,” the final step before production, have been spotted coming out of Gigafactory Texas.
For the past month, Tesla has had full and at times, partial shutdowns, of production at Gigafactory Texas as it conducted factory upgrades.
Yesterday, a drone video shot by Joe Tegtmeyer confirmed that workers are now coming back to the factory.
The video showed new Model Y bodies coming out of the factory and new Cybertrucks.
There have been rumors that the shutdown at Gigafactory Texas might have been linked to the start of Cybertruck production.
Tegtmeyer, who often gets to talk to Giga Texas employees as he flyes drones there almost daily, claims that the new Cybertrucks spotted coming out of the factory are “Master Candidates,” the last step before production.
While it can’t be confirmed if they are master candidates or production versions, the two Cybertrucks spotted at the factory did look a lot more refined than the previously spotted prototypes:
The trims and fittings seem to blend better with the stainless steel body of the electric pickup truck.
While we can’t judge the vehicle’s fit and finish too closely because the footage is taken from a distance with a drone, the looks of those two Cybertrucks are encouraging.
Tesla is expected to officially start Cybertruck production any day now with deliveries to start at an event likely within the next month.
More Cybertrucks have been spotted parked at the homes of Tesla employees, which is a good sign that internal testing has expanded.
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