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Nissan’s luxury division Infiniti revealed a modern brand refresh on Friday amid a multi-year sales slump. The revamp includes a new logo and Apple-like stores complete with signature scents and sounds. One thing missing from these showrooms – is fully electric vehicles. Infiniti showed off its first EV at a recent dealer meeting, with dealers describing it as a Tesla Model-like electric sedan.

After car sales fell 46,619 in the US last year, down from 58,553 in 2021 and over 79,500 in 2020, Infiniti laid out a roadmap this week to get the luxury automaker back on track.

The comeback plan, according to Automotive News, involves more than doubling sales to 100K by mid-decade. Infiniti will rely on the brand’s overhaul to drive growth, which involves four new (or refreshed) models, including two fully electric vehicles, by the end of 2027.

At Infiniti’s dealer meeting this week in Los Angeles, dealers got a glimpse of the automaker’s Japanese-inspired redesigned showrooms with big glass windows and plenty of empty space (think Apple stores).

Also included will be “an invigorating new multisensory signature” experience, including signature Japanese forest scents and its own master track, “Moment of Tranquility.”

For the fourth time in the company’s history, Infiniti is introducing a new logo, emphasizing the “infinite road.”

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Infiniti QS Inspiration concept EV (Source: Infiniti)

Infiniti shows Tesla Model S-like sedan to dealers

“It’s a new dawn,” Craig Keeys, group vice president for Infiniti Americas, explained. Infiniti plans to advance software and technology to drive profits.

Meanwhile, Infiniti (and parent company Nissan) are getting left behind as the industry transitions to all-electric. One retailer, who wished to remain anonymous, said:

Nissan and Infiniti are about three years behind on product compared to other OEMs. By 2027, many competitors will be way ahead on technology and range.

Although some dealers wished it would be sooner, Infiniti doesn’t plan to release a fully electric car until the second half of the decade. Its first is expected to go on sale in late 2026.

Dealers, who were shown the Infiniti EV model, described it as similar to the Tesla Model S electric sedan in terms of proportion and design. It also had a “striking evolution” of the Q70.

The new Infiniti EV features a longer wheelbase with shorter overhangs, a new headlight and a taillight design, a single light strip across the width of the vehicle, and a sport Porsche-like rear.

Nissan will build the electric sedan at its factory in Canton, Miss, alongside a new midsize electric crossover. Dealers were also shown a picture of the midsize crossover EV, with one describing it as a “futuristic-looking Infiniti QX50.”

Electrek’s Take

Infiniti’s new electric model sounds exciting, but waiting until the second half of the decade to release them will feel like lightyears regarding EV battery, software, and tech development.

Tesla and several others will have improved second-gen, third-gen, etc. EV models that will be optimized from what’s on the roads today. Meanwhile, Infiniti will be just launching its first model.

After a multi-year sales slump, a brand refresh (with signature scents and sounds) alone likely won’t turn things around. The market is going all-electric, with many automakers already achieving double-digit and even 100% EV sales.

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Toxic Pennsylvania mineland is about to become a big solar farm

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Toxic Pennsylvania mineland is about to become a big solar farm

Rush Township supervisors in Centre County, Pennsylvania, voted this week to greenlight a key permit for the Black Moshannon Solar project – a large solar development that would turn toxic former mineland into a major source of clean power.

If built, the Pennsylvania solar project would generate 265 megawatts of electricity – enough to power about 200,000 homes annually – on nearly 2,000 acres of toxic mineland. Developers deliberately chose the site, as the project is designed to reclaim land left behind by mining and fold environmental cleanup into the solar buildout.

According to project plans, the site would be restored with pollinators and pollinator-friendly ground cover planted beneath the solar panels. Developers have also committed to ongoing water quality and soil testing during construction and operations, along with soil improvements such as applying lime to help neutralize mining-related contamination and support vegetation growth.

Beyond the environmental cleanup, the project is expected to deliver a financial boost to the region. Black Moshannon Solar is projected to generate more than $5 million in tax revenue for the Phillipsburg-Osceola Area School District, along with more than $700,000 in direct tax payments to Centre County.

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Environmental and energy advocates praised the township’s decision. David Masur, executive director of PennEnvironment, called the vote a model for other communities across the state. “We are hopeful that other local government officials across Pennsylvania will follow Rush Township’s lead and implement similar, much-needed solar projects all across the Keystone State.”

Jim Gregory, executive director of the Conservative Energy Network-Pennsylvania, also applauded the approval. “In 40 years, their forward-thinking decisions will be recognized as catalysts for environmental protection, public health improvements, and economic prosperity.”

Read more: Trump admin OKs $1B loan for Three Mile Island nuclear reboot


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Genesis GV90 leaks as breathtaking ultra-luxe SUV with coach doors [Video]

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Genesis GV90 leaks as breathtaking ultra-luxe SUV with coach doors [Video]

Genesis is gearing up to launch the stunning new flagship SUV. Ahead of its official debut, the GV90 leaked during an internal presentation, revealing our first look at the ultra-luxe electric SUV.

Genesis GV90 leak reveals coach doors and more

The GV90 is arriving as the largest, most luxurious Genesis SUV to date. Based on the Neolun Concept, the new flagship SUV will sit above the GV80 as Genesis expands into new segments.

As Genesis calls it, the “ultra-luxe, state-of-the-art SUV” stole the spotlight at the New York Auto Show last March.

It wasn’t the stunning, reductive design inspired by Korea’s moon-shaped porcelain jars or the premium Royal Indigo and Purple silk materials that caught most people’s attention at the event, but the B-pillarless coach doors.

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The SUV was showcased with Rolls-Royce-like coach doors, offering a new level of luxury for Genesis. Although we’ve seen the GV90 spotted out in public testing a few times now with coach doors, we wondered if they would make it to the production model.

Genesis-GV90-leak-coach-doors
The Genesis Neolun electric SUV concept, a preview of the GV90 (Source: Genesis)

After the full-size SUV reportedly leaked during an internal presentation, it looks like we’ve found our answer. The Genesis GV90 leak reveals two versions: a standard model and a coach-door model.

The leaked images from our friends at ShortsCar offer our first look at the production version in full. Earlier this month, a GV90 prototype was spotted out in public with the coach doors wide open, providing a sneak peek of the interior.

From what was shown, the cabin will feature a similar layout to the concept, with high-end purple and indigo materials. The GV90 was also caught with an all-black interior, which is expected to be the standard version.

A new video from the folks over at HealerTV offers a closer look at the breathtaking interior ahead of its official debut.

The GV90 appears to retain the gear selector located near the top of the steering wheel from the Neolun concept.

Another report, from TheKoreanCarBlog, confirms the new gear selector after the first interior spy shots surfaced.

From what we’ve seen so far, the GV90 is shaping up to be a near replica of the ultra-luxe Neolun concept. Genesis has yet to announce a launch date for the GV90, but it is expected to make an official debut by the end of the year with sales starting in mid-2026.

Prices and final specs, like driving range, will be revealed closer to launch, but the Genesis GV90 is rumoured to be the first vehicle to ride on Hyundai’s new eM platform.

Hyundai said the new platform will deliver a 50% improvement in range compared to its current E-GMP-based EVs, such as the IONIQ 5. It’s also expected to offer Level 3 autonomous driving as well as other advanced driver assistance system (ADAS) features.

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Battery storage hits $65/MWh – a tipping point for solar

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Battery storage hits /MWh – a tipping point for solar

Turning cheap daytime solar into electricity you can actually use at night just got a lot cheaper. A new analysis from energy think tank Ember shows that utility-scale battery storage costs have fallen to $65 per megawatt-hour (MWh) as of October 2025 in markets outside China and the US. At that level, pairing solar with batteries to deliver power when it’s needed is now economically viable.

Battery storage costs have fallen dramatically over the past two years, and the decline continues. Following a steep decline in 2024, Ember’s analysis indicates that prices continued to fall sharply again in 2025.

The findings are based on real-world data from recent battery and solar-plus-storage auctions in Italy, Saudi Arabia, and India, as well as interviews with active developers across global markets.

According to Ember, the cost of a whole, grid-connected utility-scale battery storage system for long-duration projects (four hours or more) is now about $125 per kilowatt-hour (kWh) as of October 2025. That figure applies to projects outside China and the US. Core battery equipment delivered from China costs around $75/kWh, while installation and grid connection typically add another $50/kWh.

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Those lower upfront costs have pushed down the levelized cost of storage (LCOS) to just $65/MWh. Ember’s calculation reflects real-world assumptions around financing costs, system lifetime, efficiency, and battery degradation.

Cheaper hardware isn’t the only reason storage costs are falling. Longer battery lifetimes, higher efficiencies, and lower financing costs, helped by clearer revenue models such as auctions, have all contributed to the sharp drop in LCOS. Ember has published a live calculator alongside the report, allowing users to estimate LCOS using their own assumptions.

Why this matters comes down to how solar is actually used. Most solar power is generated during the day, so only a portion needs to be stored to make it dispatchable. Ember estimates that if half of daytime solar generation is shifted to nighttime, the $65/MWh storage cost adds about $33/MWh to the cost of solar electricity.

With the global average price of solar at $43/MWh in 2024, adding storage would bring the total cost to about $76/MWh, delivering power in a way that better matches real demand.

As Ember global electricity analyst Kostantsa Rangelova put it, after a 40% drop in battery equipment costs in 2024, the industry is now on track for another major fall in 2025. The economics of battery storage, she said, are “unrecognizable,” and the industry is still adjusting to this new reality.

“Solar is no longer just cheap daytime electricity; now it’s anytime dispatchable electricity. This is a game-changer for countries with fast-growing demand and strong solar resources,” Rangelova added.

Together, solar and battery storage are increasingly emerging as a scalable, secure, and affordable foundation for future power systems.

Read more: EIA: Solar + storage soar as fossil fuels stall through September 2025


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