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Electric vehicle maker Rivian (RIVN) hired Sarah O’Brien to lead the company’s communications efforts on Friday. O’Brien previously served as vice president of communications at Tesla during the launch of the Model 3 and at Apple before that for a critical eight-year stretch.

Rivian taps former Tesla, Apple communications leader

Tesla hired O’Brien in September 2016 as vice president of communication, serving until August 2017 during the launch of the Model 3, Solar Roof, and Tesla Semi Truck.

The relationship lasted just over a year, with O’Brien reportedly leaving due to “drama surrounding Chief Executive Officer Elon Musk’s aborted attempt to take the electric carmaker private,” according to Bloomberg.

Before her two-year stint at Tesla, O’Brien worked for over eight years at Apple, leading communications for the Apple Watch (which now has over two billion active users) in addition to launches for the global iPhone, iPad, App Store, and the iTunes Music Festival.

Most recently, O’Brien spent the last four years at Meta as vice president of executive and product communications.

O’Brien starts her position as chief communications officer at Rivian, starting June 30, 2023. Commenting on her new role, the new communications leader said:

Rivian is still in the early chapters of its incredible story, and I’m thrilled to be able to play a role in telling the next chapters. Rivian is delivering on an ambitious mission, not only to create electric vehicles that redefine the ownership experience, but to provide its customers with real ways to get carbon out of transportation and drive real impact. By helping to tell Rivian’s stories, we hope to inspire people from across the world to explore responsibly and preserve our natural world.

Her new responsibilities at Rivian will include overseeing the EV maker’s communications efforts, including products (like the upcoming R2), consumer (managing brand reputation), internal (informing employees on updates), and corporate communications (media and public relations).

Electrek’s Take

O’Brien is joining Rivian at a critical time. The EV maker is scaling production capabilities while at the same time, striving to achieve positive gross margins by the second half of 2024.

Communications will be vital in the EV maker’s ability to hit its targets. As a startup, building a reputable brand is vital for future success. O’Brien will help shape Rivian’s brand identity going forward with the hopes of building trust with customers by relaying what makes the EV maker unique.

The new COO is also tasked with attracting investors. Rivian’s stock (like most startups) is down over 80% from the start of 2022, making it harder to raise cheap funds through equity raises.

O’Brien led communications for Tesla, Apple, and Meta, during critical stretches of their history, and she will be doing the same for Rivian.

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Sunreef Yachts introduces ‘Double Happiness’ – its first 100-foot solar electric ‘supercat’

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Sunreef Yachts introduces 'Double Happiness' – its first 100-foot solar electric 'supercat'

Sustainable boatbuilder Sunreef Yachts has unveiled another stunning solar electric catamaran, or “supercat,” which it is calling “Double Happiness.” This fully-electric yacht is 100 feet, Sunreef’s longest to date.

As we’ve pointed out in the past, Sunreef Yachts has been pushing the boundaries of sustainable marine travel since 2002. Over that time, the Polish boatbuilder launched the world’s first 74-foot luxury oceangoing catamaran with a flybridge.

Over twenty years later, hundreds of Sunreef Yachts can be seen traversing waters worldwide, showcasing the company’s lineup of sustainable luxury catamarans, all-electric propulsion, and advanced solar panels it calls “solar skin.”

Over the years, we’ve highlighted some of Sunreef’s solar-electric catamarans, ranging in length from 40 to 100 meters, including the Eco Explorer and the 80 Power Eco. Today, Sunreef has introduced its newest addition to its all-electric lineup: a 100-foot catamaran named “Double Happiness.”

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Sunreef’s newest electric yacht boasts length and power

According to Sunreef Yachts, the new Double Happiness is its first all-electric 100-foot yacht to combine cruising and eco-technology. This 100 Sunreef Power Eco supercat is propelled by four 180 kW electric motors and powered by a massive 990 kWh battery pack onboard.

There’s also the option for range extension via two generator sets (350 kW at 622 V DC). Additionally, rooftop solar panels (12 kWp) help power some of the onboard electronics. The result is a 16-passenger super catamaran that can accommodate up to ten guides across five en-suites. Given its size, the all-electric 100 Sunreef Power Eco yacht offers vast and luxurious spaces as well as quiet, secluded areas. Sunreef Yachts Founder and CEO, Francis Lapp, spoke:

The first models of the 100 Sunreef Power were a revolution, they offered unbelievable amounts of space, comfort, proximity with the sea, and seaworthiness. With this 100 Sunreef Power Eco, named Double Happiness, we take the 100 Sunreef Power to the next level. Now, this superyacht is able to navigate in full silence, no vibrations, no fumes, fostering a better connection with the sea and superior energy efficiency.

The 100 Sunreef Power Eco joins the boatbuilder’s growing lineup of quiet, emission-free solar-electric catamarans that are not only sustainable but also ultra-luxurious and well-crafted.

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Chevy Brightdrop finally gets a lease deal worth writing about

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Chevy Brightdrop finally gets a lease deal worth writing about

GM may have decided to pull the plug on the forward-looking Chevy Brightdrop electric van a few months ago, but don’t let that stop you, but don’t let that fool you. Right now might be the best time ever to get your hands on one.

SKIP THE STORY: jump right to the deals (trusted affiliate link).

It’s hard to overstate how good the deals on Chevy’s Brightdrop got while GM was still trying to build up demand for its fleet-focused van, and now that the company has decided to stop production, the deals have gotten even better, with a newly announced $699 lease for 39 mo. with $2,999 down through January 2nd — and that’s before you factor in an additional $3,000 discount reserved for Costco Executive Members!

Despite that, I’ve heard more than one fleet manager express hesitation at the thought of adding a discontinued product to their fleet, even if it is a killer discount. To them, I offer the following, model-agnostic rebuttal:

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Legacy brands support their products


GM-Envolve-electric
Fleet of FedEx BrightDrop 600 electric vans; via GM.

Companies like GM aren’t going anywhere soon, and neither are the customers they’ve spent millions of dollars acquiring over the past several decades. They’ll keep building parts and offering service and maintenance on vehicles like the Brightdrop for at least a decade — not least of which because they have to!

GM sells each Brightdrop with a minimum 8 year/100,000 mile warranty on the battery and other key components, which can be extended either through GM itself or through reputable third-party companies like Xcelerate Auto for seven more.

There are precious few large fleets out there looking at 15 year, 200-plus thousand mile vehicle replacement cycles. For those that are, however, all indications so far are that the vehicle’s battery health and general performance will still be well within usable limits.

So, yes: parts longevity and manufacturer support will be there (something I’d be less confident about with a startup like Rivian or Bollinger, for example), but there’s more.

Section 179 and local incentives


National construction company deploys its 100th Chevrolet Silverado EV
McKinstry’s 100th Silverado EV; via GM.

The One Big, Beautiful Bill Act (OBBBA) of 2025 gutted America’s energy independence goals and ensuring its auto industry would fall even further behind the Chinese in the EV race, but the loss of Section 45W wasn’t the only change written into the IRS’ rulebook. Section 179, an immediate expense reduction that business owners can take on depreciable equipment assets, has been made significantly more powerful for 2025.

The section 179 expense deduction is limited to such items as cars, office equipment, business machinery, and computers. This speedy deduction can provide substantial tax relief for business owners who are purchasing startup equipment.

INVESTOPEDIA

The revised Section 179 tax credit (or, more accurately, expense reduction) allows for a 100% deduction for equipment purchases has doubled to $2.5 million, with a phase-out kicking in at $4 million of capital investments that drops to zero at $6.5 million. That credit and can be applied to new and used vehicles, as well as charging infrastructure, battery energy storage systems, specialized tools, and more (as long as they’re new to you).

What’s more, with regional incentives like the up to $15,000 off a new medium-duty van available from Illinois utility ComEd, the net cost of GM’s $699 promo lease drops to ~$315/mo., and there is still state money out there, as well, depending on where you live.

All of which is to say: don’t let a little thing like GM discontinuing the Brightdrop convince you to skip it. If you do that, the bean counters that killed off the Buick Grand National, GMC Syclone, and Pontiac Fiero win.

SOURCE | IMAGES: GM Envolve.


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EIA: Solar + storage soar as fossil fuels stall through September 2025

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EIA: Solar + storage soar as fossil fuels stall through September 2025

US Energy Information Administration (EIA) data released on November 25 and reviewed by the SUN DAY Campaign reveal that, during the first nine months of 2025 and for the past year, solar and battery storage have dominated growth among competing energy sources, while fossil fuels and nuclear power have stagnated.

Solar set new records in September

EIA’s latest “Electric Power Monthly” report (with data through September 30, 2025), once again confirms that solar is the fastest-growing source of electricity in the US.

In September alone, electrical generation by utility-scale solar (>1 megawatt (MW)) ballooned by well over 36.1% compared to September 2024, while “estimated” small-scale (e.g., rooftop) solar PV increased by 12.7%. Combined, they grew by 29.9% and provided 9.7% of US electrical output during the month, up from 7.6% a year ago.

Moreover, generation from utility-scale solar thermal and photovoltaic systems expanded by 35.8%, while that from small-scale systems rose by 11.2% during the first nine months of 2025 compared to the same period in 2024. The combination of utility-scale and small-scale solar increased by 29.0% and produced a bit over 9.0% (utility-scale: 6.85%; small-scale: 2.16%) of total US electrical generation for January-September, up from 7.2% a year earlier.

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And for the third consecutive month, utility-scale solar generated more electricity than US wind farms: by 4% in July, 15% in August, and 9% in September. Including small-scale systems, solar has outproduced wind for five consecutive months and by over 40% in September.

Wind leads among renewables

Wind turbines across the US produced 9.8% of US electricity in the first nine months of 2025 – an increase of 1.3% compared to the same period a year earlier and 79% more than that produced by US hydropower plants.

During the first nine months of 2025, electrical generation from wind plus utility-scale and small-scale solar provided 18.8% of the US total, up from 17.1% during the first three quarters of 2024.

Wind and solar combined provided 15.1% more electricity than did coal during the first nine months of this year, and 9.8% more than the US’s nuclear power plants. In fact, as solar and wind expanded, nuclear-generated electricity dropped by 0.1%.

Renewables are now only second to natural gas

The mix of all renewables (wind, solar, hydropower, biomass, and geothermal) produced 8.7% more electricity in January-September than they did a year ago, providing 25.6% of total US electricity production compared to 24.2% 12 months earlier.

Renewables’ share of electrical generation is now second to only that of natural gas, which saw a 3.8% drop in electrical output during the first nine months of 2025.  

Solar + storage have dominated 2025

Between October 1, 2024, and September 30, 2025, utility-scale solar capacity grew by 31,619.5 MW, while an additional 5,923.5 MW was provided by small-scale solar. EIA foresees continued strong solar growth, with an additional 35,210.9 MW of utility–scale solar capacity being added in the next 12 months.

Strong growth was also experienced by battery storage, which grew by 59.4% during the past year, adding 13,808.9 MW of new capacity. EIA also notes that planned battery capacity additions over the next year total 22,052.9 MW.

Wind also made a strong showing during the past 12 months, adding 4,843.2 MW, while planned capacity additions over the next year total 9,630.0 MW (onshore) plus 800.0 MW (offshore).

On the other hand, natural gas capacity increased by only 3,417.1 MW and nuclear power added 46.0 MW. Meanwhile, coal capacity plummeted by 3,926.1 MW and petroleum-based capacity fell by an additional 606.6 MW.

Thus, during the past year, renewable energy capacity, including battery storage, small-scale solar, hydropower, geothermal, and biomass, ballooned by 56,019.7 MW while that of all fossil fuels and nuclear power combined actually declined by 1,095.2 MW.

The EIA expects this trend to continue and accelerate over the next 12 months. Utility-scale renewables plus battery storage are projected to increase by 67,806.1 MW (a forecast for small-scale solar is not provided). Meanwhile, natural gas capacity is expected to increase by only 3,835.8 MW, while coal capacity is projected to decrease by 5,857.0 MW, and oil capacity is anticipated to decrease by 5.8 MW. EIA does not project any new growth for nuclear power in the coming year.

SUN DAY Campaign’s executive director Ken Bossong said:

The Trump Administration’s efforts to jump-start nuclear power and fossil fuels are not succeeding. Capacity additions from solar, wind, and battery storage continue to dramatically outpace those from gas, coal, and nuclear, and by growing margins.

Read more: EIA: Solar + storage dominate, fossil fuels stagnate to August 2025


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