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Americans love frozen food.

Virtually all American households purchase frozen food at least once a year, but without resilient cold storage supply chain infrastructure, the growth and safety of the massive $265 billion global frozen food market may be put at risk.

“Consumers are buying more frozen products. It’s going to require more storage capability and a more efficient supply chain,” Brian Choi, CEO and managing partner of The Food Institute, told CNBC.

In 2022, frozen food sales in the U.S. reached more than $72 billion, according to the American Frozen Food Institute.

“We’re seeing that growth continue,” Alison Bodor, CEO of the American Frozen Food Institute, told CNBC.

During the coronavirus lockdowns in 2020, frozen food sales reached more than $65 billion, according to the institute.

“The pandemic taught consumers to invest in bulk buying,” Sonia Punwani, chief marketing officer of Cargill Protein North America, told CNBC. “Frozen foods were some of the bestselling items during the pandemic since they can be really stored for long periods of time.”

There’s a sophisticated supply chain keeping perishables frozen. Products have to maintain proper temperature throughout a complex network of refrigerated trucks and cold storage facilities.

Approximately 13% of all food produced globally is lost due to poor cold storage supply chains every year, according to a study from Columbia University’s Climate School.

“In the world of cooling refrigeration, we’re still depending upon a more than century-old mechanical incumbent,” Tony Atti, CEO of Phononic, a solid-state cooling company, told CNBC.

Phononic aims to minimize food waste. One of its products is a temp-sensitive refrigerator tote that allows shippers to spend less getting food to e-grocers and grocery stores. Phononic is one of CNBC’s 2023 Disruptor 50 companies, marking its fourth time on the annual list.

Also on CNBC’s 2023 Disruptor 50 list is Lineage Logistics, a company on a mission to make the food supply chain more efficient.

“We’re helping to move food through the entire cold chain and ensuring that it keeps a safe temperature the entire way,” said Jeff Rivera, COO of Lineage Logistics.

The Michigan-based company has grown to more than 430 locations across 20 countries, offering a global network of temperature-controlled cold storage facilities for food products and each facility “blast freezes” millions of pounds of product a day with warehouse racks specifically designed for efficiency. 

Watch the video above to learn more about the influence of frozen food, the global cold storage supply chain infrastructure, what it takes to freeze food products and what’s next for this growing section of the grocery store.

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E-quipment highlight: Liebherr R 920 G8-E electric crawler excavator

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E-quipment highlight: Liebherr R 920 G8-E electric crawler excavator

Global mining and construction equipment giant Liebherr recently rolled out its first-ever battery electric crawler excavator, setting a new standard in heavy earth-moving equipment capabilities with low noise levels and zero local emissions.

Liebherr has made headlines in the sustainability space with its massive electric haul trucks and stupefyingly quick 6MW cryo-cooled DC fast chargers, but its conventional mid-sized equipment lines haven’t electrified as quickly, leaning instead on hydrogen combustion and fuel cell efforts. That seems to be changing, however, with the launch of the 20-ton R 920 G8-E – the brand’s first-ever factory fresh HDEV.

The company’s official copy is characteristically low-key, with an emphasis on the facts and features instead of hype:

The new model completes the product range of Liebherr crawler excavators produced in Colmar (France). It is particularly quiet and emission-free. It generates the same output as a diesel machine in the same category and is particularly suitable for building sites that require low noise levels and avoiding exhaust gas emissions, such as in cities or underground operating locations.

LIEBHERR

Despite the lack of excitement in the release copy, there is a lot of excitement about the R 920 G8-E’s innovative new control cab philosophy.

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Liebherr INTUSI controls


Dubbed INTUSI (for INTuitive USer Interface), the system integrates intelligent control logic with advanced machine learning capabilities to give operators a highly customizable interface that can follow them from asset to asset, from wheel loader to excavator to haul truck, dramatically flattening the learning curve for operators on a given job site.

Liebherr says INTUSI improves both operational efficiency and user comfort on Liebherr job sites through the integration of a number of new features. From the press release:

  • Haptic feedback – vibrations alert the operator to critical conditions—such as reaching dynamic device limits—enhancing situational awareness and speeding up reaction times.
  • Optical feedback – integrated RGB LEDs on the joystick provide real-time visual cues about device status and servo control, ensuring clear communication without distraction.
  • Functional safety – control elements with status LEDs allow safe operation of critical functions—without requiring two-handed input—streamlining workflow while maintaining safety standards.
  • Hand detection – capacitive proximity sensor detects the operator’s hand automatically, enabling seamless activation of controls only when needed.
  • Display navigation – a mini-joystick embedded in the handle allows for quick and efficient navigation of the display interface, reducing the need to reach for external controls.
  • Ergonomics – multi-stage handle height adjustment ensures optimal comfort and usability, adapting to different operator preferences and working conditions

In addition to the INTUSI-powered custom cockpit, the new Liebherr R 920 G8-E electric excavator ships with your choice of either a 188 or 282 kWh high capacity li-ion battery, which is capable of 150 kW DC fast charging. Fast enough, in other words, to power up the machine during shift changes, if needed.

Electrek’s Take


R 920 G8-E electric crawler excavator; via Liebherr.

If the notion of a battery electric Liebherr excavator seems familiar, that’s because it should – the company first converted one of its ultramassive R9400 mining excavators last year, as a proof of concept co-developed with global mining giants Fortescue as they invest in new technology to decarbonize their mines.

Since then, Fortescue has used the machine to move millions of tons of dirt, and has ordered several more. And, because everything from excavators to loaders to heavy trucks are built to be powertrain agnostic, and manufacturers will often offer the same basic vehicle with Cummins, Detroit Diesel, or Volvo power, so there’s a degree of openness baked into those systems already. Liebherr is just taking that to the next level by installing an electric drive motor in place of an internal combustion engine, and I expect this excavator will be the first of many such machines from the brand.

SOURCE | IMAGES: Liebherr.


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Looks like Rivian is working on a steer-by-wire system

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Looks like Rivian is working on a steer-by-wire system

Rivian has posted a job listing for a steering engineer, specifically mentioning work on a future steer-by-wire system for the company.

Steer-by-wire is an automotive concept that has been around for a long time, but hasn’t yet reached mass adoption. The idea is to replace (or supplement) mechanical linkages between the steering wheel and the wheels with electronic actuators instead.

There are a number of potential benefits to this, like allowing more customizability or adaptability to a steering system, reducing mechanical complexity, or adding speed-sensitive variable steering ratios.

Although there are also disadvantages, like a reduction in steering feel (although, since most cars are moving to electronic power steering, that was already gone anyway).

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But few cars have implemented steer-by-wire systems, or at least not fully committed to them, given that mechanical steering racks are a relatively solved problem and the general inertia of the car industry which would rather stick with a solution they know than switch to something better (haven’t we here, at this EV publication, heard *that* one before…). There’s also the matter of regulations, which have often been written to require mechanical steering systems, and may need updating to allow for steer by wire.

But, steer by wire made it into mass production with the release of the Tesla Cybertruck. This was big news when Tesla committed to this – at the time, it was the only thing on the road to exclusively use a steer by wire system, though there are other cars with partial steer by wire (for example, mechanical front wheel steering, and steer by wire rear-wheel steering).

But it seems to have opened the floodgates, as a number of other companies are working on or have since released steer by wire systems (Lexus, for example).

And now, it looks like Rivian is one of those companies – though we don’t know if it’s for the front or rear.

The company posted a job listing for “Sr. Staff Technical Program Manager, Steering Actuator System,” based at its Irvine, CA headquarters (spotted by Rivianforums). This wouldn’t be so exceptional, except that the job posting also specifically points out that “you’ll have full cradle-to-grave ownership of the SBW subsystem.”

So – we know they’re working on steer by wire, to some extent.

But a few other EVs, particularly large EVs like the Rivian R1 platform is, use steer by wire just for the rear wheels – for example the Hummer EV and Rolls-Royce Spectre. These systems are particularly helpful for giant vehicles, because it allows them to be more nimble and make turns that otherwise would require a lot more… negotiation in a giant land yacht.

So it’s possible that Rivian is only working on rear wheel steer by wire here, but we’d like to think there’s a chance it’s working on steer by wire for the full vehicle.

We also don’t know if this would show up on all of Rivian’s vehicles, or only on certain models – the R2 and R3 are in development, and the R1 just got a big refresh. But, perhaps even more interestingly (and very speculatively), VW has invested heavily in Rivian for technology help, so we wonder if we might end up seeing this in VW group vehicles, or Scout vehicles eventually…


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Your personalized solar quotes are easy to compare online and you’ll get access to unbiased Energy Advisors to help you every step of the way. Get started here.

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Hyundai cuts IONIQ 5 N lease prices by $150 a month

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Hyundai cuts IONIQ 5 N lease prices by 0 a month

Hyundai’s electric sports car just got a whole lot cheaper. The 2025 Hyundai IONIQ 5 N now costs $150 less per month to lease after another unexpected price cut.

How much is it to lease the 2025 Hyundai IONIQ 5 N?

The new and improved 2025 IONIQ 5 is coming off its best US sales month yet in July, but that isn’t stopping Hyundai from wanting more.

After Hyundai cut lease prices on all trims last month to as low as $179 per month, it’s now offering even more savings.

The 2025 Hyundai IONIQ 5 N is now listed for lease at just $549 per month. The offer is for 36 months, with $3,999 due at signing. At an effective monthly rate of $660, Hyundai’s EV is $150 cheaper a month than it was in July.

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Hyundai is currently offering some of the best deals on electric cars, with the 2025 IONIQ 5 SE Standard Range listed for lease at just $179 per month.

Hyundai-IONIQ-5-lease
2025 Hyundai IONIQ 5 at a Tesla Supercharger (Source: Hyundai)

The Standard Range model has a driving range of 245 miles. If you’re looking for more, the Extended
Range SE, with a range of 318 miles, is available to lease from $199 per month.

You can even lease the rugged new XRT trim right now for under $300 a month. All deals are for 24 months with $3,999 due at signing and end on September 2

2025 Hyundai IONIQ 5 Trim EV Powertrain Driving Range (miles) Starting Price*  Monthly lease price July 2025
IONIQ 5 SE RWD Standard Range 168-horsepower rear motor 245 $42,500 $179
IONIQ 5 SE RWD 225-horsepower rear motor 318 $46,550 $199
IONIQ 5 SEL RWD 225-horsepower rear motor 318 $49,500 $209
IONIQ 5 Limited RWD 225-horsepower rear motor 318 $54,200 $309
IONIQ 5 SE Dual Motor AWD 320-horsepower dual motor 290 $50,050 $249
IONIQ 5 SEL Dual Motor AWD 320-horsepower dual motor 290 $53,000 $259
IONIQ 5 XRT Dual Motor  AWD 320 horsepower dual motor 259 $55,400 $359
IONIQ 5 Limited Dual Motor AWD 320-horsepower dual motor 269 $58,100 $299
IONIQ 5 N Dual Motor AWD Up to 601-horsepower
dual motor
221 $66,200 $549
2025 Hyundai IONIQ 5 price, range, and lease price

With the $7,500 EV tax set to expire at the end of September, Hyundai is offering savings across its entire electric car lineup.

Even Hyundai’s new three-row electric SUV is surprisingly affordable. The 2026 INIQ 9 is listed with monthly lease prices as low as $419 per month.

Looking to test drive one out for yourself? We can help you get started. You can use our link to find deals on the 2025 Hyundai IONIQ 5 at a dealer near you (trusted affiliate link).

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