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Netflix has removed its cheapest monthly plan for subscribers to watch advert-free in the US and UK, it has been revealed.

The move, which only affects new customers, emerged shortly before the latest Netflix financial results which showed steady revenue and earnings growth but projected a fall in content spending, partly due to the impact of industry strikes.

A total of 5.9 million new customer additions, likely caused by its well-publicised crackdown on password sharing, smashed Wall Street expectations of 1.9 million for the three months to the end of June.

It emerged earlier in the day that its basic £7-a-month ad-free plan would no longer be available to new subscribers.

It is part of the streaming video platform’s efforts to draw more customers towards its ad-supported and higher-priced tiers under plans to grow revenue in an increasingly crowded market, particularly in the US.

The company launched a cheaper tier with advertising late last year, later moving to build its subscriber base through the curbs on sharing passwords.

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Striking actor: ‘It’s war!’

It insisted that users who were already on the basic ad-free plan could remain, until such time as they changed plans or cancelled their account.

The decision leaves Netflix with three main price plans at a time when household budgets are strained by the effects of inflation on both sides of the Atlantic.

The second quarter results statement forecast third quarter revenue would hit $8.5bn – just shy of analysts’ forecasts.

The March-June number was $8.2bn – a rise of just under 3%.

Market experts suggested that Netflix, unlike many of its US competitors, would be less likely to be affected by the strikes involving tens of thousands of actors and writers in Hollywood.

Writers Guild of America members and supporters picket outside Sunset Bronson Studios and Netflix Studios, after union negotiators called a strike for film and television writers, in Los Angeles, California, U.S., May 3, 2023. REUTERS/Mario Anzuoni
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Writers Guild of America members protest outside Sunset Bronson Studios and Netflix Studios in May

That has been put down to its global production footprint which includes major studio space in the UK.

However, the company added in a letter to shareholders: “We now anticipate at least $5bn in FCF [free cash flow] for 2023, up from our prior estimate of at least $3.5bn.

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“Our updated expectation reflects lower cash content spend in 2023 than we originally anticipated due to timing of production starts and the ongoing WGA and SAG-AFTRA strikes.”

The letter added: “While we’ve made steady progress this year, we have more work to do to reaccelerate our growth.”

It pledged to create a “steady drumbeat of must watch shows and movies; improving monetization; growing the enjoyment of our games; and investing to improve our service for members.”

Shares were down more than 3% in extended trading.

Sophie Lund-Yates, lead equity analyst at Hargreaves Lansdown, said of its core numbers for the second quarter: “Netflix’s account sharing crackdown was an inconvenient hammer-blow for those of us who had their viewing interrupted, but it’s supercharged the streaming giant’s subscriber base.

“The sheer strength of Netflix’s appeal means millions of people opted to set up their own legitimate accounts, where there had been concerns the move would trigger a mass exodus. In this case, it seems that not-sharing is caring, at least that’s how Netflix investors will see it.”

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Inside ‘data centre alley’ – the biggest story in economics right now

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Inside 'data centre alley' - the biggest story in economics right now

If you ever fly to Washington DC, look out of the window as you land at Dulles Airport – and you might snatch a glimpse of the single biggest story in economics right now.

There below you, you will see scattered around the fields and woods of the local area a set of vast warehouses that might to the untrained eye look like supermarkets or distribution centres. But no: these are in fact data centres – the biggest concentration of data centres anywhere in the world.

For this area surrounding Dulles Airport has more of these buildings, housing computer servers that do the calculations to train and run artificial intelligence (AI), than anywhere else. And since AI accounts for the vast majority of economic growth in the US so far this year, that makes this place an enormous deal.

Down at ground level you can see the hallmarks as you drive around what is known as “data centre alley”. There are enormous power lines everywhere – a reminder that running these plants is an incredibly energy-intensive task.

This tiny area alone, Loudoun County, consumes roughly 4.9 gigawatts of power – more than the entire consumption of Denmark. That number has already tripled in the past six years, and is due to be catapulted ever higher in the coming years.

Inside ‘data centre alley’

We know as much because we have gained rare access into the heart of “data centre alley”, into two sites run by Digital Realty, one of the biggest datacentre companies in the world. It runs servers that power nearly all the major AI and cloud services in the world. If you send a request to one of those models or search engines there’s a good chance you’ve unknowingly used their machines yourself.

Inside a site run by Digital Realty
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Inside a site run by Digital Realty

Their Digital Dulles site, under construction right now, is due to consume up to a gigawatt in power all told, with six substations to help provide that power. Indeed, it consumes about the same amount of power as a large nuclear power plant.

Walking through the site, a series of large warehouses, some already equipped with rows and rows of backup generators, there to ensure the silicon chips whirring away inside never lose power, is a striking experience – a reminder of the physical underpinnings of the AI age. For all that this technology feels weightless, it has enormous physical demands. It entails the construction of these massive concrete buildings, each of which needs enormous amounts of power and water to keep the servers cool.

Sky's Ed Conway at the data centre
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Sky’s Ed Conway at the data centre

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We were given access inside one of the company’s existing server centres – behind multiple security cordons into rooms only accessible with fingerprint identification. And there we saw the infrastructure necessary to keep those AI chips running. We saw an Nvidia DGX H100 running away, in a server rack capable of sucking in more power than a small village. We saw the cooling pipes running in and out of the building, as well as the ones which feed coolant into the GPUs (graphic processing units) themselves.

Such things underline that to the extent that AI has brainpower, it is provided not out of thin air, but via very physical amenities and infrastructure. And the availability of that infrastructure is one of the main limiting factors for this economic boom in the coming years.

According to economist Jason Furman, once you subtract AI and related technologies, the US economy barely grew at all in the first half of this year. So much is riding on this. But there are some who question whether the US is going to be able to construct power plants quickly enough to fuel this boom.

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For years, American power consumption remained more or less flat. That has changed rapidly in the past couple of years. Now, AI companies have made grand promises about future computing power, but that depends on being able to plug those chips into the grid.

Last week the International Monetary Fund’s chief economist, Pierre-Olivier Gourinchas, warned AI could indeed be a financial bubble.

He said: “There are echoes in the current tech investment surge of the dot-com boom of the late 1990s. It was the internet then… it is AI now. We’re seeing surging valuations, booming investment and strong consumption on the back of solid capital gains. The risk is that with stronger investment and consumption, a tighter monetary policy will be needed to contain price pressures. This is what happened in the late 1990s.”

‘The terrifying thing is…’

For those inside the AI world, this also feels like uncharted territory.

Helen Toner, executive director of Georgetown’s Center for Security and Emerging Technology, and formerly on the OpenAI board, said: “The terrifying thing is: no one knows how much further AI is going to go, and no one really knows how much economic growth is going to come out of it.

“The trends have certainly been that the AI systems we are developing get more and more sophisticated over time, and I don’t see signs of that stopping. I think they’ll keep getting more advanced. But the question of how much productivity growth will that create? How will that compare to the absolutely gobsmacking investments that are being made today?”

Whether it’s a new industrial revolution or a bubble – or both – there’s no denying AI is a massive economic story with massive implications.

For energy. For materials. For jobs. We just don’t know how massive yet.

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Pizza Hut to shut 68 restaurants in UK after company behind venues falls into administration

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Pizza Hut to shut 68 restaurants in UK after company behind venues falls into administration

Pizza Hut is to close 68 restaurants and 11 delivery sites with the loss of more than 1,200 jobs after the company behind its UK venues fell into administration.

The company has said 1,210 workers are being made redundant as part of the closures.

DC London Pie, the firm running Pizza Hut’s restaurants in the UK, appointed administrators from corporate finance firm FTI on Monday.

It comes less than a year after the business bought the chain’s restaurants from insolvency.

On Monday, American hospitality giant Yum! Brands, which owns the global Pizza Hut business, said it had bought the UK restaurant operation in a pre-pack administration deal – a rescue deal that will save 64 sites and secure the future of 1,276 workers.

A spokesperson for Pizza Hut UK confirmed the Yum! deal and said as a result it was “pleased to secure the continuation of 64 sites to safeguard our guest experience and protect the associated jobs.

“Approximately 2,259 team members will transfer to the new Yum! equity business under UK TUPE legislation, including above-restaurant leaders and support teams.”

Nicolas Burquier, Managing Director of Pizza Hut Europe and Canada, called Monday’s agreement a “targeted acquisition” which, he said, “aims to safeguard our guest experience and protect jobs where possible.

“Our immediate priority is operational continuity at the acquired locations and supporting colleagues through the transition.”

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The administration came after HMRC filed a winding up petition on Friday against DC London Pie.

DC London Pie was the company formed after Directional Capital, which operated franchises in Sweden and Denmark, snapped up 139 UK restaurants from the previous UK franchisee Heart with Smart Limited in January of this year.

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Bank of England job fears as Andrew Bailey warns of tough choices

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Bank of England job fears as Andrew Bailey warns of tough choices

Staff at the Bank of England are on alert for potential job cuts in Threadneedle Street after the governor, Andrew Bailey, warned of tough decisions about the institution’s future cost base.

Sky News has learnt that Mr Bailey informed Bank of England employees in a memo last week that it was taking a detailed look at costs, although it did not specifically refer to the prospect of redundancies.

One source said the memo had been sent while Mr Bailey was attending the International Monetary Fund (IMF) meeting in Washington.

Its precise wording was unclear on Monday, but one source said it had warned of “tough choices” that would need to be made as the bank accelerated its investment in new technology.

They added that managers had been briefed to expect to have to make savings of between 6% and 8% of their operating budgets.

The Bank of England employed 5,810 people at the end of February, of whom just over 5,000 were full-time, according to its annual report.

Those numbers were marginally higher than in the previous year.

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The central bank’s budget, funded through a levy, is expected to be £596m in the current financial year.

The workforce figures include the Prudential Regulation Authority, Britain’s main banking regulator, which is set to get a new boss next year when Sam Woods steps down after two terms in the role.

A Bank of England spokesperson declined to comment on the contents of Mr Bailey’s memo.

They also declined to provide details of the timing of any previous rounds of redundancies at the bank.

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