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The world’s most popular YouTube star is suing the company behind his fast food chain after fans called the food “low quality” and “inedible”.

Jimmy Donaldson, known to his subscribers as MrBeast, partnered with Florida-based Virtual Dining Concepts to launch MrBeast Burger in 2020.

He is known for his big-money competitions and expensive stunts, as well as his philanthropy.

Mr Donaldson claims the company is harming his brand and reputation by providing low-quality products and customer experience.

He is asking a judge to allow him to terminate the account.

The lawsuit claims “Virtual Dining Concepts was more focused on rapidly expanding the business as a way to pitch the virtual restaurant model to other celebrities for its own benefit, it was not focused on controlling the quality of the MrBeast Burger customer experience and products”.

It says customers received orders which were “delivered late, in unbranded packaging, fail to include the ordered items, and in some instances, were inedible”.

Mr Donaldson’s lawyers submitted examples of hundreds of online reviews about the food, including screenshots and links to YouTube reviews, as well as viral images of customers saying they were served raw meat.

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‘Cancelled over burgers’

In some of the complaints Mr Donaldson was blamed for the poor service.

“Customers have referred to the burgers as being ‘disgusting,’ ‘revolting,’ and ‘inedible,'” the complaint states.

“They have claimed that ‘it is sad that MrBeast would put his name on this’, ‘MrBeast is being cancelled over burgers’; ‘never had something so nasty’; ‘inaccurate marketing’; ‘Orlando’s worst burger’; ‘big name, poor food’; ‘very upsetting for the high price’; and ‘likely the worst burger I have ever had’.”

The lawsuit states MrBeast Burger generated “millions of dollars” but “MrBeast has not received a dime”.

It claims because of the poor customer service experience and poor quality of items served “MrBeast’s reputation and brand has, indeed, been materially and irreparably harmed.”

Mr Donaldson has responded to his fans when asked about the partnership.

“Is @MrBeastBurger done?” one asked.

Mr Donaldson replied: “Yeah, the problem with Beast Burger is I can’t guarantee the quality of the order. When working with other restaurants it’s impossible to control it sadly.”

MrBeast currently has around 172 million subscribers on YouTube, making it the second-most subscribed channel and the most subscribed non-brand channel.

Sky News has contacted Virtual Dining Concepts for comment.

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The anniversary of George Floyd’s murder is a reminder of America’s racial divides

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The anniversary of George Floyd's murder is a reminder of America's racial divides

In Minneapolis, the spot where George Floyd was murdered has been turned into a mural.

His face is depicted in street art on a pavement covered in flowers, rosaries, and other trinkets left by people who have come to pay their respects in the last five years.

His final moments, struggling for breath with white police officer Derek Chauvin’s knee on his neck, were captured in a viral video that provoked anger, upset, and outrage.

Derek Chauvin kneeling on George Floyd's neck
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Derek Chauvin kneeling on George Floyd’s neck

In Minneapolis and other parts of America, there were protests that at points boiled over into unrest.

The events to mark the fifth anniversary of his death took on a very different tone – one of celebration and joy.

Behind a wooden statue of a clenched fist on one end of a junction now renamed George Perry Floyd Square, people gathered in the morning.

There was a moment of prayer before a brass band began to play and the group marched, while singing and chanting.

George Perry Floyd Square, a makeshift memorial area
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George Perry Floyd Square, a makeshift memorial area

‘It made us want to fight harder’

Among those gathered in front of a makeshift stage built in the square were two of Floyd’s family members – his cousin Paris and aunt Mahalia.

To them, the man whose death sparked a racial reckoning in America and further afield, was simply “Perry,” a larger-than-life figure whose presence is missed at family gatherings.

Speaking to me while the speakers behind them thumped and people danced, they didn’t just reflect with sadness though.

There was also pride at a legacy they felt has led to change.

“It made us want to fight harder,” said Mahalia, “and it’s a feeling you cannot explain. When the whole world just stood up.”

George Floyd's aunt Mahalia and cousin Paris
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George Floyd’s aunt Mahalia and cousin Paris

Referring to Chauvin’s eventual murder charge, Paris added: “I think that from here on out, at least officers know that you’re not going to slide through the cracks. Our voices are heard more.”

The tapestry of items outside the Cup Foods convenience store, now renamed Unity Foods, is not the only makeshift memorial in the area.

A short walk away is the “Say Their Names” cemetery, an art installation honouring black people killed by the police.

Meeting me there later in the day, activist Nikema Levy says the installation and George Floyd Square are called “sacred spaces” in the community.

As someone who took to the streets at the time of Floyd’s death and a community organiser for years before that, she’s constantly stopped by people who want to speak to her.

Activist Nikema Levy speaking to Sky News
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Activist Nikema Levy speaking to Sky News

‘White supremacy on steroids’

Once we do manage to speak, Levy reminds me of a wider political picture. One that goes beyond Minneapolis and is a fraught one.

In the week of the anniversary, the US Department of Justice rolled back investigations into some of the largest police forces in the country, including in Minneapolis – a move she calls “diabolical.”

“That type of cruelty is what we have seen since Donald Trump took office on January 20th of this year,” she continued.

“From my perspective, that is white supremacy on steroids. And it should come as no surprise that he would take these types of steps, because these are the things that he talked about on the campaign trail.”

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Has US changed five years after George Floyd’s death?

‘True healing has never taken place’

Trump has argued his policing reforms will help make America’s communities safer.

Even on a day of optimism, with a community coming together, Levy’s words in front of headstones bearing the names of black people who have died at the hands of the police are a reminder of how deep the racial divides in America still are – a sentiment she leaves me with.

“From the days of slavery and Jim Crow in this country, we’ve just had the perception of healing, but true healing has never taken place,” she says.

“So the aftermath of George Floyd is yet another example of what we already know.”

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US-EU trade war fears reignite as Europe strikes back at Trump’s threat

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US-EU trade war fears reignite as Europe strikes back at Trump's threat

Fears of a US-EU trade war have been reignited after Europe refused to back down in the face of fresh threats from Donald Trump.

The word tariff has dominated much of the US president’s second term, and he has repeatedly and freely threatened countries with them.

Money blog: Trump sends message to UK on energy bills

This included the so-called “liberation day” last month, where he unleashed tariffs on many of his trade partners.

On Friday, after a period of relative calm which has included striking a deal with the UK, he threatened to impose a 50% tariff on the EU after claiming trade talks with Brussels were “going nowhere”.

The US president has repeatedly taken issue with the EU, going as far as to claim it was created to rip the US off.

However, in the face of the latest hostile rhetoric from Mr Trump’s social media account, the European Commission – which oversees trade for the 27-country bloc – has refused to back down.

EU trade chief Maros Sefcovic said: “EU-US trade is unmatched and must be guided by mutual respect, not threats.

“We stand ready to defend our interests.”

President Donald Trump speaks to reporters after signing executive orders regarding nuclear energy in the Oval Office of the White House, Friday, May 23, 2025, in Washington, as Commerce Secretary Howard Lutnick and Defense Secretary Pete Hegseth listen. (AP Photo/Evan Vucci)
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Donald Trump speaks to reporters in the Oval Office on Friday

Fellow EU leaders and ministers have also held the line after Mr Trump’s comments.

Polish deputy economy minister Michal Baranowski said the tariffs appeared to be a negotiating ploy, with Dutch deputy prime minister Dick Schoof said tariffs “can go up and down”.

French trade minister Laurent Saint-Martin said the latest threats did nothing to help trade talks.

He stressed “de-escalation” was one of the EU’s main aims but warned: “We are ready to respond.”

Mr Sefcovic spoke with US trade representative Jamieson Greer and commerce secretary Howard Lutnick after Mr Trump’s comments.

Mr Trump has previously backed down on a tit-for-tat trade war with China, which saw tariffs soar above 100%.

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US and China end trade war

Sticking points

Talks between the US and EU have stumbled.

In the past week, Washington sent a list of demands to Brussels – including adopting US food safety standards and removing national digital services taxes, people familiar with the talks told Reuters news agency.

In response, the EU reportedly offered a mutually beneficial deal that could include the bloc potentially buying more liquefied natural gas and soybeans from the US, as well as cooperation on issues such as steel overcapacity, which both sides blame on China.

Stocks tumble as Trump grumbles

Major stock indices tumbled after Mr Trump’s comments, which came as he also threatened to slap US tech giant Apple with a 25% tariff.

The president is adamant that he wants the company’s iPhones to be built in America.

The vast majority of its phones are made in China, and the company has also shifted some production to India.

Shares of Apple ended 3% lower and the dollar sank 1% versus the Japanese yen and the euro rose 0.8% against the dollar.

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Trump accused of ‘pouring salt on the wounds’ five years after murder that shook America

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Trump accused of 'pouring salt on the wounds' five years after murder that shook America

In the dozens of framed images and newspaper clippings covering the walls of his office in downtown New York City, Al Sharpton is pictured alongside presidents and leading protests.

He has spent decades campaigning and is perhaps the most famous civil rights activist in the US today.

Many of those clippings on the wall relate to one moment in May 2020 – the murder of George Floyd.

George Floyd was killed while under arrest in Minneapolis in May
Image:
George Floyd was killed while under arrest in Minneapolis in May 2020

Speaking to Sky News ahead of the five-year anniversary of that moment, Mr Sharpton remembered the combination of “humiliation and deep anger” he felt seeing the footage of Mr Floyd’s death that swept the world.

“The more I watched, the more angry I felt,” he said.

Mr Floyd was murdered in Minneapolis by Derek Chauvin, a 44-year-old white police officer.

Mr Floyd had been arrested after a store clerk reported he had made a purchase using counterfeit money.

Chauvin knelt on Mr Floyd’s neck for over nine minutes, while he was handcuffed and lying face down in the street.

Chauvin pressed his knee on Mr Floyd's neck for more than nine minutes, as the victim repeatedly said "I can't breathe" Pic: AP
Image:
Chauvin pressed his knee on Mr Floyd’s neck for more than nine minutes, as the victim repeatedly said ‘I can’t breathe’. Pic: AP

‘A seismic moment’

For Mr Sharpton, who has marched with countless other families, this felt different because it was “graphic and unnecessary”.

“What kind of person would hear somebody begging for their life and ignore them?” he said.

“I had no idea this would become a seismic moment,” he continued.

“I think people would accuse civil rights leaders, activists like me of being opportunistic, but we don’t know if one call from the next one is going to be big, all we know is we have to answer to the call.”

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Has US changed five years after George Floyd’s death?

Trump ‘pouring salt on the wounds’

Mr Floyd’s death took place during Donald Trump’s first term in the White House.

During Trump’s second term, his administration has moved to repeal federal oversight plans for the Minneapolis Police Department – a move originally supported by Joe Biden’s administration.

Mr Sharpton believes Mr Trump and the Department of Justice have purposely timed this for the 5th Anniversary of Mr Floyd’s Death.

“It’s pouring salt on the wounds of those that were killed, and those that fought,” he said.

“I think Donald Trump and his administration is actively trying to reverse and revoke changes and progress made with policing based on the movement we created after George Floyd’s death, worldwide.”

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Protesters took to the street the day before jury selection, due to take three weeks, started
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The murder of George Floyd sparked Black Lives Matter protests around the world

Mr Sharpton still supports George Floyd’s family and will be with them this weekend in Houston, Texas, where many of them will mark the anniversary.

He said the legacy of Mr Floyd’s death is still being written.

Evoking the civil rights movement of the 1960s he said: “The challenge is we must turn those moments into permanent movements, it took nine years from 1955 to 1964 for Dr [Martin Luther] King in that movement to get a Civil Rights Act after Rosa Parks sat in the front of a bus in Montgomery.

“We’re five years out of George Floyd, we’ve got to change the laws.

“We can do it in under nine years, but we can’t do it if we take our eye off the prize.”

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