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Sex sells, but does it when the price of almost everything has gone up?

Sex worker Jenna Love is a Sydney, Australia-based escort, and shes currently watching her industry adapt to these strained financial times.

When you are a sex worker, you are relying on people having a disposable income, so Ms. Love saw the cost of living crisis coming from a mile away.

We feel the pinch with this stuff quite early on, she said.

Theres no denying that plenty of people are financially strapped at the moment.

The US also continues to grapple with inflation, with the rate currently at nearly 3%.

People are cutting back on expenses, with a recent CNBC and Morning Consult Poll finding that 92% of US consumers are spending less.

So where does that leave sex workers?

If people cant justify mince, can they justify paying for intimacy? The answer is complicated.

Ms. Loves unique job gives her insight into the general vibe of wealth in Australia. For instance, she flagged when the building industry was drying up way before anyone was writing about construction companies collapsing.

She simply noticed she was booking less appointments with tradies paying in cash.

She also flagged early the trend of Gen Z staying at home longer after chatting with her younger clients.

People in their twenties, they dont see how they could move out.

Given Ms Love makes a living by dealing with people and often people at their most vulnerable shes very aware of how the cost of living is impacting her clients, and therefore her and the sex industry in Australia.

Across the broader sex industry, Ms Love knows from speaking with other sex workers that times are tough, and people arent making the money they used to.

People are pretty worried.

If you have regulars, you will get through, but if you arent established, its a real struggle, she told news.com.au.

The nature of sex work is to make yourself seem desirable and in-demand.

Its basic marketing, but it means you are never going to see an escort reveal shes having trouble getting enough private bookings to make rent, and that means even when things are tough, the sex industry looks misleadingly glamorous.

Lots of people in my industry are struggling at the moment, I speak to women who are getting only one booking a month, she said.

You arent going to put on your marketing that you are doing really poorly. We have got to put out this image that we are really successful.

For every OnlyFans success story, Ms Love knows plenty of sex workers who are currently barely making rent.

A spokesman from Scarlet Alliance, the Australian Sex Workers Association Sex workers, confirmed that sex workers are feeling the pinch during the cost of living crisis.

We face the same inflationary pressures as all other workers including increasing costs for food, mortgages or rents, electricity, and so on.

The spokesman said sex workers are in a more vulnerable position than other Aussie workers.

Due to stigma, discrimination, and criminalization in some states and territories, sex workers may find it harder to access government and other supports. We saw this during the COVID-19 response, and we encourage any sex worker doing it tough to get in touch with their local sex worker organization for support and appropriate referrals.

Ms Love explains shes in a lucky position in the industry because shes an established sex worker and has regulars, but even shes noticed a shift in her demand and bookings.

Yes, she has her regulars, but some have cut back from coming once a week to once a month or fortnight.

Theres been a reduction, she tells news.com.au.

I used to be heavily booked and have a waitlist, and Im not in that position these days. But I do still have enough bookings.

A single hour spent with Ms Love will set you back $600 ($420 USD), but shes not planning to lower her rates.

Remember the price of tomatoes?

While she understands if clients cant afford to keep visiting her, shes not prepared to lower her costs at a time when all her personal bills are going up.

She does offer a cuddles and chat option, which is only $250 ($165 USD) per hour, but that service involves no sex.

It was an idea that stemmed from the pandemic when she realised how many people were just starved of touch, and something shes kept on as the cost of living pressures increase.

It was also in my mind because things were starting to get tough for us all, well, most of us besides the 1 per cent.

So does she think sex work is drying up? Well, no.

Ms Love thinks there will always be a demand for intimacy and human connection, but the bigger question is will Aussies keep being able to pay for it?

Sex sells, but you have to be able to afford it.

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Sources: UConn, Toledo’s Candle finalizing deal

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Sources: UConn, Toledo's Candle finalizing deal

UConn is finalizing a six-year deal with Toledo‘s Jason Candle to replace Jim Mora, who left to coach Colorado State, sources told ESPN’s Pete Thamel on Saturday.

Candle went 81-44 in 10 seasons at Toledo, with two MAC titles. He also coached the Rockets to a win in his debut as head coach, the Boca Raton Bowl in the 2015 season. Toledo was 8-4 this season and is awaiting a bowl assignment.

The 46-year-old Candle has been the top target of UConn’s search since the beginning, sources told Thamel. He visited campus Thursday, and the sides are expected to formalize the deal soon.

Mora is coming off back-to-back nine-win seasons at UConn, which hadn’t had one since 2007. Mora led UConn to three bowl seasons in his four years there; the school had been to only one bowl game in the previous 11 seasons.

UConn’s 2025 season (9-3) included a 2-1 mark against ACC schools, with wins over Duke and Boston College. UConn also had the distinction of not having any losses in regulation, as all three of its defeats came in overtime.

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Penn State hires Cyclones’ Campbell as new coach

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Penn State hires Cyclones' Campbell as new coach

Penn State named Iowa State‘s Matt Campbell as its head football coach, the school announced Friday.

The deal, which will go before the compensation committee of the school’s board of trustees for final approval Monday, is for eight years, sources told ESPN’s Pete Thamel.

“Coach Campbell is, without a doubt, the right leader at the right time for Penn State Football,” athletic director Patrick Kraft said in a statement. “He is a stellar coach with a proven track record of success and his values, character and approach to leading student-athletes to success on and off the field align perfectly with the traditions and values of Penn State.”

Campbell, the winningest coach in Iowa State history, met with Penn State officials Thursday night before negotiating a deal Friday. Iowa State quickly moved to hire Washington State coach Jimmy Rogers to replace Campbell.

In its search to replace longtime coach James Franklin, who was fired Oct. 12, Penn State shifted its focus to Campbell after BYU coach Kalani Sitake agreed to a long-term extension Tuesday to remain with the Cougars.

Campbell, a three-time Big 12 Coach of the Year, led the Cyclones for 10 seasons and achieved eight winning seasons, two Big 12 championship game appearances and a Fiesta Bowl victory over Oregon in 2020 for the school’s first top-10 finish.

Campbell, 46, went 72-55 during his decade at Iowa State, becoming its winningest coach last season, and went 35-15 as coach at Toledo from 2011 to 2015.

He will bring strong Midwest ties to the job as a Massillon, Ohio, native who began his college playing career at Pitt before winning three national championships as a player at Division III Mount Union.

This season, Iowa State started 5-0 and climbed as high as No. 14 in the AP poll before a four-game losing streak knocked the team out of the Big 12 title race. The Cyclones rallied with a three-game winning streak in November to go 8-4.

Last year, Iowa State went 11-3 and would have advanced to the College Football Playoff with a victory over Arizona State in the Big 12 title game. The program finished No. 15 in the AP poll after defeating Miami in the Pop-Tarts Bowl.

Campbell and his coaching staff have developed 15 NFL draft picks over the past seven years, including NFL stars Brock Purdy, Breece Hall and David Montgomery. Defensive end Will McDonald IV became the first Cyclones player to be selected in the first round since 1973.

Before Campbell’s arrival, Iowa State hadn’t had a winning season since 2009 and hadn’t played in a Big 12 championship game. The Cyclones won 14 games against AP Top 25 opponents during his tenure.

Campbell had been a serious candidate for high-profile coaching jobs throughout his decade at Iowa State, including the Detroit Lions and USC, but preferred to stay in Ames and continue building a program that had never achieved a 10-win season until last year.

He was earning $5 million per year in total compensation at Iowa State after agreeing to a contract extension through 2032 with the school earlier this year.

Penn State ranked No. 2 in the preseason AP Top 25 and was expected to compete for a national championship in 2025 after reaching the College Football Playoff semifinals last season. Franklin was fired during a three-game losing streak to open Big Ten play that dropped the Nittany Lions out of the Top 25 at 3-3.

Franklin agreed to a five-year deal to become the coach at Virginia Tech on Nov. 17 and took a $9 million settlement with Penn State on the $49 million buyout that he was originally owed upon his firing.

Former Penn State interim coach Terry Smith agreed to a four-year deal to stay on staff and work with Campbell, sources told Thamel, confirming a report by Inside the Lions. Smith is a Penn State graduate who has been a linchpin on the school’s staff for the past 12 seasons. The Nittany Lions won their final three Big Ten games this year to become bowl-eligible at 6-6 under Smith.

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Sources: Mississippi State, Arnett set for reunion

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Sources: Mississippi State, Arnett set for reunion

Mississippi State defensive coordinator Coleman Hutzler has been informed that he is not returning next season, with the Bulldogs expected to target former head coach Zach Arnett to be the next defensive coordinator, sources told ESPN’s Pete Thamel on Saturday.

The move would be the rare reunion of a former head coach returning to the staff of that team.

Arnett is a proven high-end defensive coordinator in the SEC. In three years as Mississippi State DC (2020-22), his defenses ranked in the top five in the conference in total defense, rushing defense and takeaways.

He took over as coach following the death of Mike Leach in December 2022, but Arnett was fired with two games to play in 2023 after leading the Bulldogs to a 4-6 record that season.

After leaving Mississippi State, Arnett has spent the past two seasons as an analyst at Ole Miss and Florida State.

Hutzler had been the Bulldogs’ defensive coordinator since 2024, but Mississippi State has ranked last and second to last in yards per game allowed and points per game allowed the past two seasons.

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