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TALLAHASSEE, Fla. — Florida State athletic director Michael Alford picks up a thick white binder in his office, one that he keeps with him at all times for reference. He calls it a “living, breathing document,” one that has pages and pages of financial models, valuations and projections for his athletic department all the way through 2043.

When he says both Florida State and the ACC are facing an insurmountable revenue gap with the SEC and Big Ten, he can point to the spreadsheets. His concerns have been aired both privately and publicly. Florida State has been the most vocal school in the ACC about this revenue gap and also what that gap could mean for FSU’s long-term future in the league.

Florida State’s vocal approach has been strategic — and has coincided with what is expected to be its best football season in nearly a decade. Ten years removed from its last national championship, No. 8 Florida State knows there is no turning back — both from its very public demands for more money and the on-field stakes for the team and the conference when it plays No. 5 LSU on Sunday night in Orlando (7:30 p.m. ET, ABC).

This, of course, presents an interesting contrast. The ACC needs Florida State to be good to change its own football narrative and help close the revenue gap with the SEC and Big Ten. But a championship-contending Florida State could have the leverage to leave the ACC when another seismic shift in conference realignment arrives.

“We haven’t been shy about letting everyone know that we are looking at all of our options,” Alford said during a recent interview with ESPN. “You know that Malcolm Gladwell book, ‘The Tipping Point?’ What are our tipping points over the next 10 years, next 15 years? What contracts come to play that are going to impact us? We’re not making a decision for next month, next year. We’re looking five, 10, 20 years down the road, to make sure that we make the best decisions for Florida State.”

To say football success is critical is an understatement. Now in Year 4, coach Mike Norvell has worked to turn around a program that was in decline when he arrived. After starting 3-10 in his first 13 games, Norvell faced questions about the direction Florida State was headed, but he never wavered in his belief that he and his staff would get the Seminoles back on track.

Rebuilding the foundation of the program through hard work, discipline and culture was just the first step. Norvell has also used the transfer portal to fill holes across the roster, and those transfer additions — from defensive end Jermaine Johnson to safety Jammie Robinson to running back Trey Benson and defensive end Jared Verse — have played a huge role in getting Florida State to its current preseason top-10 ranking.

Beating eventual SEC West champion LSU to start last season helped get Florida State to its first 10-win season since 2016. But their meeting this time around comes with far loftier expectations for both programs, considering how much their respective fortunes have changed over the span of one year — from serious question marks to serious playoff contenders.

Florida State goes into the matchup having won six straight to close 2022. More importantly, the Seminoles return the bulk of their offensive and defensive production, including quarterback Jordan Travis — a Heisman contender — leading rusher Trey Benson, top receiver Johnny Wilson and projected first-round pick Jared Verse at defensive end. In all, Florida State returns 77 players from last season, but Norvell once again used the transfer portal to add several players who will start against the Tigers, including receiver Keon Coleman (Michigan State), defensive tackle Braden Fiske (Western Michigan) and cornerback Fentrell Cypress II (Virginia).

“I believed in where we were going even when nobody else maybe did,” Norvell told ESPN. “I had a group of players that believed in where we were going, maybe when nobody else did. So now that we’re at this point, there’s still that belief. I think you see a program that’s on the ascent.”


Norvell has benefitted from both a shift in priorities over the past two years and better financial standing. University president Richard McCullough was hired in August 2021, and he then hired Alford four months later to run the athletic department.

Alford had spent the previous 15 months working as CEO and president of Seminole Boosters — the primary fundraising arm of the Florida State athletic department. When he arrived in Tallahassee in 2020, Florida State was at a crossroads not only for the football program but for the entire department.

The football program was struggling to win games and sell tickets and was on its third head coach since 2017. Then COVID-19 hit and an athletic department that was already cash-strapped was forced to make cuts — 20% to its operating budget, including a nearly $1 million salary reduction for Norvell over 2020 and 2021. A project to build a standalone football facility had stalled and Florida State was stuck paying an $18 million buyout to coach Willie Taggart, fired before the 2019 season ended. More investment was needed in football.

Alford worked on fundraising through Seminole Boosters to start making football investment a priority again. During his time with the Boosters, 2,000 members were added, and he raised $15 million to go toward the football facility, which is expected to be completed in 2025.

“If you look at programs like Clemson, we were lagging behind some of the top programs and so we made all those investments in football and with the idea that we have to win,” McCullough told ESPN.

Alford and his staff have raised nearly $221 million over the past three years. A large portion has gone directly into football — including a bigger assistant coach salary pool, more staff positions, renovations to the locker room and weight room and giving Norvell a hefty pay raise. Norvell is now scheduled to make $8.05 million per year — more than double what he made during the pandemic.

Alford has plans to renovate Doak Campbell Stadium to make it more of a revenue driver and he is still finalizing details with a private equity firm that has been consulting with Alford since he became AD on a wide variety of topics, including stadium pricing, suites, hospitality, concessions and merchandising.

That firm is co-founded by Jerry Jones, owner of the Dallas Cowboys. Alford worked with the Cowboys from 2008 to 2012 as senior director of corporate partnerships and sales and was part of the team that helped sell AT&T Stadium, which opened in 2009.

“If you get someone who wants to work hard, and is smart, usually good things follow, and I think that is the definition of Michael,” said Jerry Jones Jr., who worked closely with Alford in Dallas. “When you think about the persistent work ethic, the salesmanship, but also the smarts to get something accomplished.”


With investment and fundraising efforts in football ramped up, Alford and McCullough also began working on where Florida State fits in the national picture. Major conference realignment had already begun, with Texas and Oklahoma announcing in July 2021 they would join the SEC — leaving schools like Florida State to evaluate its future.

Florida State has spent about $750,000 hiring media, revenue and financial consultants and a group of lawyers to help the in-house legal counsel take a look at the current ACC grant of rights — which gives the league control over broadcast rights and television dollars through 2036.

The Seminoles are not alone in parsing over the document — Clemson, North Carolina, Miami, Virginia, Virginia Tech and NC State discussed moving forward from the grant of rights with FSU — but they have been the most vocal about the long-term health of the ACC considering a looming $30 million annual revenue gap with the Big Ten and SEC.

That is a change in approach from previous athletic directors, who preferred to say little publicly and were not nearly as aggressive in positioning Florida State for long-term success.

“I let my stance be known and I let expectations be known,” Alford said. “It’s really not being shy. It’s just saying we have an issue. As a conference, we have an issue and we need to address it. I need to address it on behalf of Florida State. We need to continue to push the envelope and push the envelope with a sense of urgency.”

When the Seminoles joined the league and began playing football in 1992, they were at the height of their success under coach Bobby Bowden. Their success (national titles in 1993 and 1999, along with nine straight ACC championships) gave the basketball-first ACC much needed credibility on the football field. But the Seminoles also questioned whether the ACC would ever make football a priority.

To that end, speculation engulfed the program in 2012 during a wave of conference realignment that saw the Big Ten, Big 12 and ACC make changes to their membership. Florida State was rumored to be looking at the Big 12. Comments made in May 2012 are eerily similar to those made over the past several months. Then-coach Jimbo Fisher said during ACC spring meetings, “TV revenue is big. That’s what’s changed the landscape of college athletics, in particular college football.”

In the months that followed, then-ACC commissioner John Swofford flew to Tallahassee and met individually with the university president and board members about signing a grant of rights agreement, as a way to keep the league together for the long term. The ACC had lost Maryland to the Big Ten and could not afford to lose Florida State, too.

Believing it was in the university’s best interest to sign, then-president Eric Barron did so in 2013, but a portion of the fan base was unhappy with the decision.

Three years later, that grant of rights was extended even further with the addition of the ACC Network to the ESPN television deal and would go through 2036. Florida State willingly signed both times, a point multiple ACC insiders make when discussing the angst the Seminoles have publicly shared about closing the looming revenue gap.

They also point out what has happened to Florida State since 2016 — a dip in the football program that they believe has done nothing to help enhance the value of ACC football. Between 2017 to 2021, Florida State only had one winning season.

“They just haven’t been very good,” one insider said. “That hasn’t helped us any.”

Alford likes to counter that argument with numbers. Despite being down, Florida State averaged 3.09 million viewers from 2014 to 2021, leading all ACC schools. Last year, two of Florida State’s regular-season games had more than 3 million viewers, and its bowl game against Oklahoma was the second-most viewed ACC postseason game behind the Orange Bowl between Clemson and Tennessee.

To that end, Alford wants a change to the revenue sharing model when it comes to television distribution. Currently, that money is divided up evenly among all league schools. Alford believes it should be weighted on brand, marketability and ratings. It is an argument he has not won yet, but he will keep making it in the hopes that there will be change.

That of course, leads to questions about what the next play is for Florida State. There does not appear to be another landing spot at the moment in either the Big Ten and SEC, as both conferences have made clear. There also is the matter of challenging the grant of rights in court and a $120 million exit fee. On Friday, the ACC added Stanford, Cal and SMU, a move that will provide more money to existing members. But Florida State was one of three schools to vote against the additions, believing it did not address the long-term revenue issues.

“It’s not that we’re unhappy in the ACC,” Alford said. “If that narrative’s out there, it’s not correct. It’s a great conference. It represents greatness in athletics. But when you look at the resources that are needed to continue to provide those winning edge resources for our coaches and student-athletes, that’s where the points need to be looked at, and that’s what we’re doing.”

The ACC knows it needs the Seminoles onboard for its own long-term prospects. This football season happens to come at a crucial time for both the league and Florida State.

Though the ACC is second behind the SEC in total College Football Playoff appearances, the league has not had a CFP contender since Clemson made it in 2020. Florida State has not made the CFP since 2014. Having both those schools ranked in the preseason top 10 is a huge starting point for a league fighting a narrative that football does not measure up.

“We have to get off to a really good start,” ACC commissioner Jim Phillips said during ACC media days in Charlotte. “It doesn’t negate having a really good season, if you don’t, but if you stumble once or twice it’s really difficult to overcome that. Florida State and Clemson getting a lot of opportunities, I think we have a bunch of others that can also get off to a good start and show that the league is a really, really good football league.”

Florida State begins that quest Sunday night, knowing full well its moves over the past year will mean more scrutiny — but an even bigger opportunity not only for this season, but down the line.

“Yes, there’s going to be a lot of eyes,” Norvell said. “You’re on a grand stage. When you come to a program that’s in the national spotlight, you come to a program like Florida State, it’s only going to be magnified. That’s what these guys have chosen to do. I like embracing it. Nothing’s guaranteed but if you’re willing to work, it makes the journey so much more enjoyable and rewarding because of all the experiences.”

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How a Sugar Bowl scramble exemplified the best of Riley Leonard at Notre Dame

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How a Sugar Bowl scramble exemplified the best of Riley Leonard at Notre Dame

The easiest way to understand why quarterback Riley Leonard has Notre Dame on the verge of its first national title game in more than a decade is to watch him run.

Really, any run will do. But perhaps the best — or at least, most recent — example is the run on third-and-7 with 5:53 left in the Allstate Sugar Bowl. The Irish were nursing a 23-10 lead, chewing up the final minutes in a game of keep-away, and Leonard needed a conversion. He took the snap, took a half-step forward, then tucked the ball and darted outside. He slid out of a tackle behind the line with a stiff-arm, then outran a defender to the perimeter. At the line to gain, he met Georgia star Malaki Starks head-on. Starks went low. Leonard leaped — flew almost — in a head-first jailbreak for the marker.

Leonard soared over Starks, landed 3 yards beyond the line-to-gain, popped up with the ball in his hand and signaled for the first down.

The crowd went wild. His teammates went wild. Leonard, the kid from a little town in southwest Alabama, at least reached something close to wild.

“Everybody keeps telling me to stop doing that,” Leonard said of the hard run. “I did it. And it worked out. But we’re in the playoffs, so it’s like — put your butt on the line.”

Notre Dame’s drive ate another four minutes off the clock, and after stuffing Georgia on downs, the Irish celebrated a Sugar Bowl win — their biggest victory in more than 30 years. Now, their next biggest game is a date with Penn State in the playoff semifinals on Thursday in the Capital One Orange Bowl (7:30 p.m. ET on ESPN).

Notre Dame is here for many reasons, but perhaps the biggest one is Leonard’s drive to win at all costs. Not that anyone doubted Leonard’s competitiveness when he arrived at Notre Dame in January as an injured transfer from Duke. But what he has shown in the past three months since the Irish last lost a football game — a loss Leonard took full responsibility for — is that he’ll put his butt, his shoulder, his head and anything else he needs to on the line if it means winning a football game.

“It’s in his DNA,” said offensive coordinator Mike Denbrock. “I knew he was a competitive guy. That’s a strong trait we knew he had. But it’s so much greater than I’d imagined. He’s a winner, and he brings people around him to his level. And I think that’s the biggest compliment you can give a quarterback.”

Those runs like the Sugar Bowl scramble are the height of playoff football, but Leonard has been doing this since he was young. He played some wide receiver growing up, and he loved going across the middle. He torments defenders at practice, teammate RJ Oben said, because he’ll run hard even wearing a noncontact jersey. He played baseball, too, and his father, Chad, jokes that Riley knew how to slide feet-first then, but he refuses to do it on the football field.

“I hold my breath waiting for him to get up,” said Heather Leonard, his mother, “but when they need something, he’s always going to get it.”

It’s the dichotomy of Riley’s approach. He is overlooked, polite, smiley and understated, and yet at the same time he’s utterly driven to win at a level even other players find hard to capture.

Perhaps that’s the secret to those runs. He’s underestimated, and he’s relentless.

“I don’t understand why I’m hard to tackle, honestly,” Leonard said. “I don’t have very good juke moves. I’m very tall. Not intimidating, at least on the field. But guys just miss.”

Plenty of people missed on Leonard coming out of high school.

Back in Fairhope, Alabama, he played football and baseball, but basketball was his passion. College basketball was the dream until COVID-19 hit and scuttled Leonard’s best opportunities to impress college recruiters. That’s when he started to seriously consider football as an alternative. Turns out, one of his coaches was pals with former Duke coach David Cutcliffe, who liked what he saw in Leonard. Duke was Leonard’s only FBS scholarship offer.

Leonard’s first college start came on Nov. 13, 2021. It was 17 degrees in Blacksburg, Virginia. Winds swirled, and the crowd was ferocious. Leonard was so out of sorts, he forgot his mouthguard leaving the locker room, then amid the team’s run onto the field for kickoff, he turned and retreated, pushing his way through a sea of charging teammates to retrieve it, like an overwhelmed performer retreating from the stage.

Leonard threw for just 84 yards in that game. Three weeks later, Cutcliffe was fired at Duke after the team finished 3-9. Mike Elko arrived for 2022, and Leonard opened fall camp that year in the midst of a QB competition, which he narrowly won before the opener.

He won that game. Then another. And he kept on winning.

Duke finished 2022 a surprising 9-4, Leonard started gaining legitimate attention from NFL scouts, and after upending Clemson in the 2023 opener, the attention reached a fever pitch.

None of it fazed the kid from Fairhope.

Back in his high school days, he began a tradition with his mom. He wanted to avoid the pitfalls of success and stay grounded in the work, so he asked her to text him with the same message before every game: “You suck.” He now wears a green wristband with the same words. Leonard’s biggest fear has always been forgetting how hard it is to win. Appreciating the difficulty is his secret weapon.

Football delivered another reminder of its fickle nature just as the wave of Riley-mania reached its zenith in Durham. Duke was 4-0, and Leonard had the Blue Devils on the brink of a program-defining win over Notre Dame. But the Irish broke a late run to take the lead, Leonard injured his ankle in a failed comeback attempt, and over the next eight months, he struggled to get back on the field, endured three surgeries, and ultimately transferred to South Bend, joining the program that had effectively ended his miraculous run at Duke.

For Leonard, Notre Dame represented a chance to finish his college career at a level that might have seemed unimaginable when it began.

“I wanted an opportunity to reach my potential as a player,” he said. “I’m at a point in my career now where I have the most confidence in my game. I understand this offense probably more than any offense I’ve ever been in.”

It didn’t start out that way though.

Notre Dame opened its season with a hard-fought win over Texas A&M, but one in which Leonard and the offense struggled to move the ball through the air. A week later, the one-dimensional attack proved costly. Northern Illinois‘ defense utterly flummoxed Leonard, and the Huskies stunned Notre Dame 16-14. It was arguably the biggest upset of the college football season, and any hopes for the playoff were on life support.

That version of Riley Leonard looked lost.

“I don’t even think I’d recognize the player that was playing earlier on in the season,” he said recently.

Leonard isn’t into making excuses, but he had missed all of spring practice and much of the summer. He simply hadn’t had enough reps with his new team. He was frustrated — even if he rarely let it show, Heather said.

“That was one of the hardest weeks of his life,” Heather said. “It definitely took a toll on him, but he also knew he had to move on.”

Leonard promised his team he’d be better. He took the blame for the loss, and he assured his teammates he’d approach the rest of the season the same way he does those third-down runs. He would leave nothing in the tank.

“He took it on his shoulders,” said tight end Mitchell Evans. “You could see it in the way he practices, his mindset, his confidence — he has grown in a remarkable way. That’s what you have to do to be the Notre Dame quarterback.”

After four games, Leonard had yet to throw a touchdown pass in a Notre Dame uniform.

But in the 10 games since, Leonard has completed 68% of his throws, has an 81.1 Total QBR, and has 17 touchdown passes to just four picks. And the 13-1 Irish haven’t lost again.

“Riley has shaken off the ‘he’s just a runner’ thing people were saying about him,” said tailback Jeremiyah Love, “and we’re more explosive in the passing game. The running game is better than it was, and the offensive line has come together. We’re way better now.”

And so what if it was still a run — a hard, physical, acrobatic run — that served as Leonard’s highlight in Notre Dame’s biggest win of the year? He was hurting after the NIU loss because he felt like he had let his team down, but he had never listened to any of the criticism about his arm. He said he doesn’t care how he’s perceived.

“The moment I start to say I need to throw this many yards or score this many touchdowns is when I get off track,” he said. “My job is to win the football game however that may look.”

He is two victories away from claiming his place among the greatest winners in the history of one of college football’s most storied programs. That’s a long way from the basketball courts in Fairhope.

But Leonard has never paid much attention to how far off his destination might seem. He likes to dream big, and if there are obstacles in his way, well, Georgia’s defenders found out how that goes.

The one thing that has changed in the waning moments of his unlikely college football career is Leonard is trying to take some time to reflect.

“I don’t think I would’ve written the story any differently,” Leonard said. “It’s cool now to go back and look at it. I don’t really do that too often, but I’m very proud of the person I’ve grown into.”

He still hasn’t watched film from that NIU game, but he said he will once the year’s over, because it’s a moment he now cherishes, one that helped him get to where he is now. It’s supposed to be difficult, he said. That’s what makes it fun.

“I try to remind myself to appreciate it — like, you’re living your dream,” he said. “I don’t want to live my dream and then end up thinking you shouldn’t have taken that for granted. But moments like these make me appreciate it.”

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How a Sugar Bowl scramble exemplified the best of Riley Leonard at Notre Dame

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How a Sugar Bowl scramble exemplified the best of Riley Leonard at Notre Dame

The easiest way to understand why quarterback Riley Leonard has Notre Dame on the verge of its first national title game in more than a decade is to watch him run.

Really, any run will do. But perhaps the best — or at least, most recent — example is the run on third-and-7 with 5:53 left in the Allstate Sugar Bowl. The Irish were nursing a 23-10 lead, chewing up the final minutes in a game of keep-away, and Leonard needed a conversion. He took the snap, took a half-step forward, then tucked the ball and darted outside. He slid out of a tackle behind the line with a stiff-arm, then outran a defender to the perimeter. At the line to gain, he met Georgia star Malaki Starks head-on. Starks went low. Leonard leaped — flew almost — in a head-first jailbreak for the marker.

Leonard soared over Starks, landed 3 yards beyond the line-to-gain, popped up with the ball in his hand and signaled for the first down.

The crowd went wild. His teammates went wild. Leonard, the kid from a little town in southwest Alabama, at least reached something close to wild.

“Everybody keeps telling me to stop doing that,” Leonard said of the hard run. “I did it. And it worked out. But we’re in the playoffs, so it’s like — put your butt on the line.”

Notre Dame’s drive ate another four minutes off the clock, and after stuffing Georgia on downs, the Irish celebrated a Sugar Bowl win — their biggest victory in more than 30 years. Now, their next biggest game is a date with Penn State in the playoff semifinals on Thursday in the Capital One Orange Bowl (7:30 p.m. ET on ESPN).

Notre Dame is here for many reasons, but perhaps the biggest one is Leonard’s drive to win at all costs. Not that anyone doubted Leonard’s competitiveness when he arrived at Notre Dame in January as an injured transfer from Duke. But what he has shown in the past three months since the Irish last lost a football game — a loss Leonard took full responsibility for — is that he’ll put his butt, his shoulder, his head and anything else he needs to on the line if it means winning a football game.

“It’s in his DNA,” said offensive coordinator Mike Denbrock. “I knew he was a competitive guy. That’s a strong trait we knew he had. But it’s so much greater than I’d imagined. He’s a winner, and he brings people around him to his level. And I think that’s the biggest compliment you can give a quarterback.”

Those runs like the Sugar Bowl scramble are the height of playoff football, but Leonard has been doing this since he was young. He played some wide receiver growing up, and he loved going across the middle. He torments defenders at practice, teammate RJ Oben said, because he’ll run hard even wearing a noncontact jersey. He played baseball, too, and his father, Chad, jokes that Riley knew how to slide feet-first then, but he refuses to do it on the football field.

“I hold my breath waiting for him to get up,” said Heather Leonard, his mother, “but when they need something, he’s always going to get it.”

It’s the dichotomy of Riley’s approach. He is overlooked, polite, smiley and understated, and yet at the same time he’s utterly driven to win at a level even other players find hard to capture.

Perhaps that’s the secret to those runs. He’s underestimated, and he’s relentless.

“I don’t understand why I’m hard to tackle, honestly,” Leonard said. “I don’t have very good juke moves. I’m very tall. Not intimidating, at least on the field. But guys just miss.”

Plenty of people missed on Leonard coming out of high school.

Back in Fairhope, Alabama, he played football and baseball, but basketball was his passion. College basketball was the dream until COVID-19 hit and scuttled Leonard’s best opportunities to impress college recruiters. That’s when he started to seriously consider football as an alternative. Turns out, one of his coaches was pals with former Duke coach David Cutcliffe, who liked what he saw in Leonard. Duke was Leonard’s only FBS scholarship offer.

Leonard’s first college start came on Nov. 13, 2021. It was 17 degrees in Blacksburg, Virginia. Winds swirled, and the crowd was ferocious. Leonard was so out of sorts, he forgot his mouthguard leaving the locker room, then amid the team’s run onto the field for kickoff, he turned and retreated, pushing his way through a sea of charging teammates to retrieve it, like an overwhelmed performer retreating from the stage.

Leonard threw for just 84 yards in that game. Three weeks later, Cutcliffe was fired at Duke after the team finished 3-9. Mike Elko arrived for 2022, and Leonard opened fall camp that year in the midst of a QB competition, which he narrowly won before the opener.

He won that game. Then another. And he kept on winning.

Duke finished 2022 a surprising 9-4, Leonard started gaining legitimate attention from NFL scouts, and after upending Clemson in the 2023 opener, the attention reached a fever pitch.

None of it fazed the kid from Fairhope.

Back in his high school days, he began a tradition with his mom. He wanted to avoid the pitfalls of success and stay grounded in the work, so he asked her to text him with the same message before every game: “You suck.” He now wears a green wristband with the same words. Leonard’s biggest fear has always been forgetting how hard it is to win. Appreciating the difficulty is his secret weapon.

Football delivered another reminder of its fickle nature just as the wave of Riley-mania reached its zenith in Durham. Duke was 4-0, and Leonard had the Blue Devils on the brink of a program-defining win over Notre Dame. But the Irish broke a late run to take the lead, Leonard injured his ankle in a failed comeback attempt, and over the next eight months, he struggled to get back on the field, endured three surgeries, and ultimately transferred to South Bend, joining the program that had effectively ended his miraculous run at Duke.

For Leonard, Notre Dame represented a chance to finish his college career at a level that might have seemed unimaginable when it began.

“I wanted an opportunity to reach my potential as a player,” he said. “I’m at a point in my career now where I have the most confidence in my game. I understand this offense probably more than any offense I’ve ever been in.”

It didn’t start out that way though.

Notre Dame opened its season with a hard-fought win over Texas A&M, but one in which Leonard and the offense struggled to move the ball through the air. A week later, the one-dimensional attack proved costly. Northern Illinois‘ defense utterly flummoxed Leonard, and the Huskies stunned Notre Dame 16-14. It was arguably the biggest upset of the college football season, and any hopes for the playoff were on life support.

That version of Riley Leonard looked lost.

“I don’t even think I’d recognize the player that was playing earlier on in the season,” he said recently.

Leonard isn’t into making excuses, but he had missed all of spring practice and much of the summer. He simply hadn’t had enough reps with his new team. He was frustrated — even if he rarely let it show, Heather said.

“That was one of the hardest weeks of his life,” Heather said. “It definitely took a toll on him, but he also knew he had to move on.”

Leonard promised his team he’d be better. He took the blame for the loss, and he assured his teammates he’d approach the rest of the season the same way he does those third-down runs. He would leave nothing in the tank.

“He took it on his shoulders,” said tight end Mitchell Evans. “You could see it in the way he practices, his mindset, his confidence — he has grown in a remarkable way. That’s what you have to do to be the Notre Dame quarterback.”

After four games, Leonard had yet to throw a touchdown pass in a Notre Dame uniform.

But in the 10 games since, Leonard has completed 68% of his throws, has an 81.1 Total QBR, and has 17 touchdown passes to just four picks. And the 13-1 Irish haven’t lost again.

“Riley has shaken off the ‘he’s just a runner’ thing people were saying about him,” said tailback Jeremiyah Love, “and we’re more explosive in the passing game. The running game is better than it was, and the offensive line has come together. We’re way better now.”

And so what if it was still a run — a hard, physical, acrobatic run — that served as Leonard’s highlight in Notre Dame’s biggest win of the year? He was hurting after the NIU loss because he felt like he had let his team down, but he had never listened to any of the criticism about his arm. He said he doesn’t care how he’s perceived.

“The moment I start to say I need to throw this many yards or score this many touchdowns is when I get off track,” he said. “My job is to win the football game however that may look.”

He is two victories away from claiming his place among the greatest winners in the history of one of college football’s most storied programs. That’s a long way from the basketball courts in Fairhope.

But Leonard has never paid much attention to how far off his destination might seem. He likes to dream big, and if there are obstacles in his way, well, Georgia’s defenders found out how that goes.

The one thing that has changed in the waning moments of his unlikely college football career is Leonard is trying to take some time to reflect.

“I don’t think I would’ve written the story any differently,” Leonard said. “It’s cool now to go back and look at it. I don’t really do that too often, but I’m very proud of the person I’ve grown into.”

He still hasn’t watched film from that NIU game, but he said he will once the year’s over, because it’s a moment he now cherishes, one that helped him get to where he is now. It’s supposed to be difficult, he said. That’s what makes it fun.

“I try to remind myself to appreciate it — like, you’re living your dream,” he said. “I don’t want to live my dream and then end up thinking you shouldn’t have taken that for granted. But moments like these make me appreciate it.”

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Can Penn State coach James Franklin win the big one?

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Can Penn State coach James Franklin win the big one?

There’s no sugarcoating it: As Penn State‘s coach, James Franklin owns an abysmal 4-19 record against opponents ranked in the Associated Press top 10 — and is just 3-10 in such games when his team is also in the top 10.

It’s a mark that saw a small but significant boost with Penn State’s resounding 31-14 College Football Playoff quarterfinal win against No. 8-ranked Boise State in the VRBO Fiesta Bowl, but with each step forward in the CFP bracket comes a greater opportunity — and louder doubters about Franklin’s ability to beat the best.

As the Big Ten runner-up and No. 6 seed in the College Football Playoff, the narrative surrounding Penn State was that they had arguably the easiest path to the national title — a home game against overmatched No. 11 seed SMU, followed by a matchup against Mountain West Conference champion and No. 3 seed Boise State. The Nittany Lions outscored their first two playoff opponents by a combined 69-24.

Now Franklin is two wins away from the school’s first national championship since 1986, but in order to win it, he has to do something that has eluded him during most of his career: beat a top-5 team. He is 1-14 at Penn State against AP Top-5 teams, the lone win coming in 2016 against No. 2 Ohio State. By comparison, former Alabama coach Nick Saban (30-16), former Ohio State coach Urban Meyer (14-5) and Georgia coach Kirby Smart (11-7) all have winning records against AP Top-5 opponents, according to ESPN Research. Ohio State coach Ryan Day, though, is 5-6 against them, and former Penn State coach Joe Paterno was 3-12 in his first 15 games against AP Top-5 teams at Penn State.

Franklin is also 0-5 against teams ranked in the top five by the CFP selection committee, and he has lost those games by an average of 20.4 points according to ESPN Research. The Nittany Lions will face Notre Dame (No. 3 AP/No. 5 CFP) on Thursday in a College Football Playoff semifinal at the Capital One Orange Bowl (7:30 p.m. ET, ESPN) in what is undoubtedly the biggest game of Franklin’s career.

Franklin “understands” his fans’ frustration. He declined to comment for this story but said this following a 20-13 loss to No. 4 Ohio State on Nov. 2: “Nobody is looking in the mirror harder than I am. I’ve said this before, but 99% of the programs across college football would die to do what we’ve been able to do in our time here.”

Despite his struggles against top teams, Franklin enters the Orange Bowl with a record of 101-41 and is 64-33 in the Big Ten over the past decade in State College. That includes five top-10 finishes, a Big Ten title (2016) and regular appearances in New Year’s Six bowl games. Under Franklin, Penn State joins Alabama, Georgia and Ohio State as the only programs that have ranked in the selection committee’s final top 12 at least seven of the past nine seasons.

He has six years left on his contract and the support of his administration.

“I’m not going to give credence to the criticism, because I see it differently,” said Penn State athletic director Patrick Kraft, who was hired at Penn State on July 1, 2022 after serving two years as the athletic director at Boston College. “When I got here, I was really surprised where just the infrastructure and how everything was set up, how behind we really were. Yes, wins and losses are what we are all judged on, but I will tell you, the culture of that building and the young men he brings in and graduates are second to none.

“You don’t see behind the curtain as a fan or just someone watching,” Kraft said, “and when you get behind the curtain, the thing that oozes out for me is culture and family. That’s really how it’s built, but the infrastructure behind it wasn’t matching that culture and we still have a ways to go. So yes, we want to win every single game — that’s the expectation for every program, but to see what he has done and that consistency is what’s remarkable to me.”

As a former Big Ten head coach who spent seven seasons leading Indiana, first-year Penn State defensive coordinator Tom Allen has studied the Nittany Lions from the inside out. He has game-planned against Franklin, and now he’s trying to help Franklin win his first national title. Allen heard Franklin’s critics when he was at Indiana, and he has heard them again as a member of Franklin’s staff.

“Now that I’m here and I see the behind-the-scenes and the day-to-day and see how much of a bulldog he is — that’s the word I use — he’s a bulldog for the details and the little things and just being on top of everything,” Allen said. “To me, those criticisms, they’re not fair, but until you win those big games, they’re going to be there. And I think we all as coaches understand that.”

What Franklin has accomplished so far is often overshadowed by what he hasn’t. According to ESPN Research, when Franklin won his 100th game at Penn State in the first-round against SMU, he became the fourth FBS coach to win 100 games at a single school since he headed to State College in 2014. The career milestone put him in elite company, joining Dabo Swinney at Clemson (129 since 2014), Nick Saban at Alabama (127 from 2014-23) and Kirby Smart at Georgia (105 since 2016).

There’s one thing separating Franklin from the rest of the group, though — multiple national titles.

“We don’t run away from the expectation,” Kraft said. “Being the head coach of Penn State, there’s so much scrutiny on him and he handles it really well internally. He and I are partners in this.”

One current Big Ten head coach said the expectations of Franklin should mirror the resources he has to work with.

“Ryan Day has been in championships, Clemson has been in championships, Bama has won them, Michigan has won them,” he said. “If the Penn State expectation is they should have at least played for championships in 10 years of his tenure, then no, he’s not successful, right? If their expectation is, ‘Hey, we only have resourced him to be a 10-win team, January 1 bowl team, right at the bottom of the blue bloods from a resource standpoint — which I don’t know — then yeah, he matches the expectations of a 10-win guy. If you’re a blue blood, are you being resourced like Clemson, like Michigan, like Ohio State, like the people we’re comparing them to, because it’s not fair to have that expectation if he hasn’t had the resources.”

Kraft said so much of Penn State’s growth under Franklin has come behind the scenes with things like working to build the budget for NIL, salaries for assistant coaches, stadium renovations and improvements for Penn State’s student-athletes in all sports in areas such as mental health, nutrition and travel — all things that ultimately contribute to winning a national title but happen off the field.

“You have to build the infrastructure in-house,” Kraft said. “That is what I think has really improved is allowing him — and all of our sports — to go and do the things they need to do internally to get to the championship level.”

A second Big Ten head coach said the most noticeable improvements with Penn State and Franklin this year are twofold: the hire of two proven coordinators in Allen and offensive coordinator Andy Kotelnicki, and Franklin’s overall growth as a head coach in certain situations.

“James has surrounded himself, in my opinion, with maybe the best coordinator combo in our league,” the source said. “Now James has been able to manage games and do the things he’s good at for the first time. He’s at a different level as a head coach.

“I get it, I get the narrative,” the coach said, “but that’s probably based on more of the past than the present. Even him having a better understanding of how you’ve got to use your players. He’s been at Penn State so long, he’s always been the favorite, so when he gets in these games where he’s the underdog, you’ve got to not only play different, you’ve got to strategize different. And when he ran that fake punt against Minnesota … I don’t think he’s ever had to do that before, and he’s kind of realizing, this is what I’ve got to do to win this game. I can’t just win it on my talent alone. And there’s a learning curve for that.”

Kotelnicki said Franklin doesn’t get enough credit for being as consistently good as he has. From 2016 to 2019, Franklin led Penn State to 42 wins, the most in program history for the Big Ten era, and a school-record 28 conference wins.

“It’s really hard to win, and to do it over a decade like he has as a head football coach here, it’s really hard,” Kotelnicki said in the Nittany Lions’ locker room following their win against Boise State. “I’ve had the opportunity in my life to work with some pretty good head coaches. He’s in elite company for sure. So I don’t know if [beating Boise State] is going to silence the critics — probably not. … But I hope it does [calm down] a little bit for his sake. He deserves a little, ‘Alright, OK, I guess he’s OK.'”

Penn State’s defense was more than “OK” in the Fiesta Bowl win against Boise State, and it will have to play at a championship-caliber level for Franklin to improve his record and advance against the Irish. According to ESPN Research, the defense is at the heart of Penn State’s problem in previous top-10 matchups. The Nittany Lions have allowed 31 points per game in those matchups and 422 total yards. The defense has also allowed 190 rushing yards per game under Franklin in top-10 matchups.

Against Boise State and Ashton Jeanty, the Heisman runner-up was held to a season-low 104 rushing yards. That trend will need to continue: Notre Dame has relied on its running game this season, ranking in the top five in yards per rush and rushing touchdowns.

Penn State will be playing its third AP Top-5 matchup of the season, losing the previous two games against Ohio State and Oregon. The program’s woes run deeper than Franklin, too: The Nittany Lions haven’t won a top-five matchup since 1999 against No. 4 Arizona.

“You just have to do a great job of blocking that out, but also not being afraid to dig and find ways to create change,” Allen said. “That’s what I see him doing, is, ‘Hey, what can we do?’ and there’s this constant evaluation of how we practice, the game plans if something doesn’t go a certain way. I see him just being so relentless in that as the leader of our program. So to me, I just think it’s a matter of time.”

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