SHENZHEN, CHINA – 2020/10/05: Chinese coffee shop chain Luckin Coffee logo seen at a store. (Photo by Alex Tai/SOPA Images/LightRocket via Getty Images)
Sopa Images | Lightrocket | Getty Images
Chinese coffee giant Luckin Coffee hit 10,000 stores in China in June, surpassing Starbucks as the largest coffee chain brand in the country following rapid nationwide expansion this year.
Founded in 2017, Luckin Coffee burst onto the Chinese coffee scene to challenge Starbucks through affordable coffee options and mobile ordering. China is Starbucks’ second-largest market after the U.S.
“They are very aggressive in store expansion and in China, it is very common to buy a drink from Luckin for $2 or less after heavy discounts,” said Jianggan Li, founder and CEO of tech research company Momentum Works.
Luckin stores are also of a smaller format compared to Starbucks, which has much larger stores.
Rahul Maheshwari
Early-stage investor
China is traditionally a tea-drinking market, but over the last few years, coffee sales have been increasing steadily, especially in urban areas and among younger professionals.
China’s overall coffee sales will rise at an 8.7% compound annual growth rate (CAGR) from 2022–2027, according to analytics firm GlobalData. CAGR is a measure of investment returns, which takes into account what an investment yields at an annual rate over a specified period.
Aggressive expansion
In the quarter ended June 30, Luckin Coffee opened 1,485 new stores, averaging 16.5 new stores daily. Of the 10,829 stores in China, 7,181 are self-operated and 3,648 are partnership stores, according to the company’s earnings transcript.
The Chinese coffee chain expanded to Singapore in March in its first international foray and has opened 14 stores in the city-state so far, according to a CNBC check.
Cumulative transacting customers surpassed 170 million, while average monthly transacting customers reached 43.07 million in the second quarter, according to the company.
“Luckin was able to expand so fast because of its operating model — which includes self-operated stores and franchises,” said Li of Momentum Works.
Meanwhile, Starbucks’ stores worldwide are company-owned and the American coffee chain does not franchise operations, according to its website. Instead, it sells licenses to operate. In the quarter ended July 2, the company opened 588 new stores — about 40% of Luckin’s count.
Vivian Leung, an office worker residing in Guangzhou, said that there are at least two Luckin Coffee outlets within 50 meters from her apartment.
TIANJIN, CHINA – 2023/07/24: Customers are waiting in front of the counter.
Zhang Peng | Lightrocket | Getty Images
“Franchising unlocks very fast growth because you don’t have to put that amount of capital. Otherwise you will always be limited from growth. The density of Luckin stores is so high where there’s a store in almost every neighborhood,” said Rahul Maheshwari, an early-stage investor in Asia. He previously worked in Beijing at a Chinese venture capital firm and as a general manager with a Chinese app.
Luckin found mass market appeal. Price wise, it is already differentiated from Starbucks. Quantity wise, it’s still better, compared to many of the low end brands, said Li of Momentum Works.
“Luckin stores are also of a smaller format compared to Starbucks, which has much larger stores,” said Maheshwari.
Luckin found mass market appeal. Price wise, it is already differentiated from Starbucks. Quantity wise, it’s still better, compared to many of the low end brands.
Jianggan Li
Founder and CEO at Momentum Works
“As you can imagine, the asset-heavy model is expensive to operate and slow to scale,” said Momentum Works in a report.
Luckin operates a grab-and-go model, where customers order from the app and pick up their orders at the store, unlike Starbucks which offers a cozy environment for people to work and socialize.
As a result, Luckin has lower operating costs and can “break even within a year,” said Maheshwari.
Mass market appeal
Luckin and Starbucks have different pricing strategies.
A cup of coffee from Luckin costs 10 to 20 yuan, or about $1.40 to $2.75. That’s because Luckin offers heavy discounts and offers. Meanwhile, a cup of coffee from Starbucks is priced at 30 yuan or more — that’s at least $4.10.
“Luckin found mass market appeal. Price wise, it is already differentiated from Starbucks. Quality wise, it’s still better, compared to many of the low end brands,” said Li.
According to Guangzhou resident Leung, said that Luckin Coffee is “delicious and affordable.”
Luckin is also looking to collaboration and partnerships to raise the profile of its brand.
Last Tuesday, the company launched a new drink with Kweichow Moutai, a Chinese liquor maker famed for its “baijiu,” or white liquor made from rice grains.
Moutai, sometimes called maotai, is a premium distilled Chinese liquor and has been dubbed the “national liquor of China.”
Moutai topped the list of spirits brands with a value of $42.9 billion, according to a 2022 study by valuation consultancy Brand Finance.
Shawn Yang, managing director at Blue Lotus Research Institute, said it was a strategic move to “offer premium products to offset the sense of cheapness from 9.9 yuan per cup.”
“Luckin [extended its] customer base by leveraging the influence of legacy Chinese brands, including Moutai and Coconut Palm,” said Yang in a report.
Other localized hits with the Chinese market include brown sugar boba latte, as well as cheese latte and coconut latte.
“Luckin Coffee has played an important role in deepening the coffee market in China by introducing products which would suit the Chinese customer,” said Maheshwari in a recent blog post.
OpenAI CEO Sam Altman speaks during the Federal Reserve’s Integrated Review of the Capital Framework for Large Banks Conference in Washington, D.C., U.S., July 22, 2025.
Ken Cedeno | Reuters
OpenAI is detailing its plans to address ChatGPT’s shortcomings when handling “sensitive situations” following a lawsuit from a family who blamed the chatbot for their teenage son’s death by suicide.
“We will keep improving, guided by experts and grounded in responsibility to the people who use our tools — and we hope others will join us in helping make sure this technology protects people at their most vulnerable,” OpenAI wrote on Tuesday, in a blog post titled, “Helping people when they need it most.”
Earlier on Tuesday, the parents of Adam Raine filed a product liability and wrongful death suit against OpenAI after their son died by suicide at age 16, NBC News reported. In the lawsuit, the family said that “ChatGPT actively helped Adam explore suicide methods.”
The company did not mention the Raine family or lawsuit in its blog post.
OpenAI said that although ChatGPT is trained to direct people to seek help when expressing suicidal intent, the chatbot tends to offer answers that go against the company’s safeguards after many messages over an extended period of time.
The company said it’s also working on an update to its GPT-5 model released earlier this month that will cause the chatbot to deescalate conversations, and that it’s exploring how to “connect people to certified therapists before they are in an acute crisis,” including possibly building a network of licensed professionals that users could reach directly through ChatGPT.
Additionally, OpenAI said it’s looking into how to connect users with “those closest to them,” like friends and family members.
When it comes to teens, OpenAI said it will soon introduce controls that will give parents options to gain more insight into how their children use ChatGPT.
Jay Edelson, lead counsel for the Raine family, told CNBC on Tuesday that nobody from OpenAI has reached out to the family directly to offer condolences or discuss any effort to improve the safety of the company’s products.
“If you’re going to use the most powerful consumer tech on the planet — you have to trust that the founders have a moral compass,” Edelson said. “That’s the question for OpenAI right now, how can anyone trust them?”
Raine’s story isn’t isolated.
Writer Laura Reiley earlier this month published an essay in The New York Times detailing how her 29-year-old daughter died by suicide after discussing the idea extensively with ChatGPT. And in a case in Florida, 14-year-old Sewell Setzer III died by suicide last year after discussing it with an AI chatbot on the app Character.AI.
As AI services grow in popularity, a host of concerns are arising around their use for therapy, companionship and other emotional needs.
But regulating the industry may also prove challenging.
On Monday, a coalition of AI companies, venture capitalists and executives, including OpenAI President and co-founder Greg Brockman announced Leading the Future, a political operation that “will oppose policies that stifle innovation” when it comes to AI.
If you are having suicidal thoughts or are in distress, contact the Suicide & Crisis Lifeline at 988 for support and assistance from a trained counselor.
Okta CEO Todd McKinnon appears on CNBC in September 2018.
Anjali Sundaram | CNBC
Okta shares rose 4% in extended trading on Tuesday after the identity software maker reported fiscal results that exceeded Wall Street projections.
Here’s how the company did in comparison with LSEG consensus:
Earnings per share: 91 cents adjusted vs. 84 cents expected
Revenue: $728 million vs. $711.8 million expected
Okta’s revenue grew about 13% year over year in the fiscal second quarter, which ended on July 31, according to a statement. Net income of $67 million, or 37 cents per share, was up from $29 million, or 15 cents per share, in the same quarter last year.
In May, Okta adjusted its guidance to reflect macroeconomic uncertainty. But business has been going well, said Todd McKinnon, Okta’s co-founder and CEO, in an interview with CNBC on Tuesday.
“It was much better than we thought,” McKinnon said. “Yeah, the results speak for themselves.”
U.S. government customers are being more careful about signing up for deals after President Donald Trump launched the Department of Government Efficiency in January.
“But even under that additional review, we did really well,” McKinnon said.
Net retention rate, a metric to show growth with existing customers, came to 106% in the quarter, unchanged from three months ago.
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Companies will need to buy software to manage the identities of artificial intelligence agents working in their environments, which should lead to expansions with customers, McKinnon said. Selling suites of several kinds of Okta software should also boost revenue growth, he said.
Management called for 74 cents to 75 cents in adjusted earnings per share and $728 million to $730 million in revenue for the fiscal third quarter. Analysts surveyed by LSEG had expected earnings of 75 cents per share, with $722.9 million in revenue. Okta expects $2.260 billion to $2.265 billion in current remaining performance obligation, a measurement of subscription backlog to be recognized in the next 12 months, just above StreetAccount’s $2.26 billion consensus.
The company bumped up its fiscal 2026 forecast. It sees $3.33 to $3.38 in full-year adjusted earnings per share, with $2.875 billion to $2.885 billion in revenue. The LSEG consensus showed $3.28 in adjusted earnings per share on $2.86 billion in revenue. Okta’s full fiscal year guidance from May included $3.23 to $3.28 per share and $2.850 billion to $2.860 in revenue.
“Palo Alto is going to be like, ‘You have to buy security from us, and your endpoint from us and your SIEM [security information and event management] from us and your network from us,’ ” McKinnon said. “We just think that’s wrong, because customers need choice. It’s very unlikely they’re going to get every piece of technology or every piece of security from one vendor.”
A Palo Alto spokesperson did not immediately respond to a request for comment.
Earlier on Tuesday, Okta said it had agreed to acquire Israeli startup Axiom Security, which sells software for managing data access. The companies did not disclose terms of the deal.
As of Tuesday’s close, Okta shares were up 16%, while the technology-heavy Nasdaq was up 11%.
Executives will discuss the results with analysts on a conference call starting at 5 p.m. ET.
Apple on Tuesday sent invites to the media and analysts for a launch event at its campus on September 9 at 10 A.M pacific time.
The tagline on the invite is: “Awe dropping.”
Apple is expected to release new iPhones, as it usually does in September. This year’s model would be the iPhone 17. It also often announces new Apple Watch models in September.
While Apple’s launch events used to be held live, with executives demonstrating features on stage, since 2020 they have been pre-recorded videos. Apple said it would stream the event on its website.
Analysts expect Apple to release a lineup of new phones with updated processors and specs, including a new slim version that trades battery life and cameras for a light weight and design.