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Apple iPhone Pro A17 Pro chip.

Source: Apple Inc.

Apple spent a lot of time talking at its iPhone 15 launch event about the features of its products that use artificial intelligence, even if it didn’t mention AI by name.

The Cupertino-based tech giant touted what was under the hood of its iPhone 15 range as well as its Apple Watch Series 9, in particular the chip that powers the devices.

Apple designs its own semiconductors for both. For the Apple Watch Series 9 and Apple Watch Ultra 2, Apple unveiled the S9 chip. The iPhone 15 Pro and Pro Max meanwhile are powered by the A17 Pro chip.

While it spoke about these chips, Apple focused on what kind of features they powered.

For example, the S9 allows requests to Apple’s voice assistant Siri to be processed on-device. This is an AI process that typically would happen in the cloud and only when your watch is connected to the internet. But as chips become more powerful, these AI processes are able to happen on the device itself.

This typically allows processes to be faster and more secure as your data isn’t being transmitted over the internet.

But instead of Apple talking about AI, it focused on the usefulness of Siri on the device.

On the Apple Watch Ultra 2, there is a feature called “double tap” which lets you control features on the device by tapping your index finger and thumb together. Again, this requires AI processing.

“Apple doesn’t like mentioning AI on conference calls or product events, which has led to speculation that the company is falling behind when it comes to capitalizing on the new paradigm,” Gene Munster, managing partner at Deepwater Asset Management, said in a note on Tuesday.

“The reality is Apple is aggressively pursuing AI.”

Apple highlights latest chip tech with iPhone 15 launch

Apple’s A17 Pro chip in the iPhone 15 Pro and Pro Max is a 3 nanometer semiconductor. The nanometer figure refers to the size of each individual transistor on a chip. The smaller the transistor, the more of them can be packed onto a single semiconductor. Typically, a reduction in nanometer size can yield more powerful and efficient chips.

The iPhone 15 Pro and Pro Max are the only smartphones on the market with a 3nm chip.

Apple said this can help to power features such as more accurate predictive typing and the camera technology, again a process that requires AI.

“As more applications that leverage AI emerge, phones will be tasked with powering them, a dynamic that will make phones with legacy chips feel sluggish,” Munster said. “Chips are important when it comes to AI, and Apple is leading the way in building the hardware to enable those features.”

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Meta employees criticize Zuckerberg decisions to end fact-checking, add Dana White to board

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Meta employees criticize Zuckerberg decisions to end fact-checking, add Dana White to board

This photo illustration created on January 7, 2025, in Washington, DC, shows an image of Mark Zuckerberg, CEO of Meta, and an image of the Meta logo. 

Drew Angerer | Afp | Getty Images

Meta employees took to their internal forum on Tuesday, criticizing the company’s decision to end third-party fact-checking on its services two weeks before President-elect Donald Trump’s inauguration.

Company employees voiced their concern after Joel Kaplan, Meta’s new chief global affairs officer and former White House deputy chief of staff under former President George W. Bush, announced the content policy changes on Workplace, the in-house communications tool. 

“We’re optimistic that these changes help us return to that fundamental commitment to free expression,” Kaplan wrote in the post, which was reviewed by CNBC. 

The content policy announcement follows a string of decisions that appear targeted to appease the incoming administration. On Monday, Meta added new members to its board, including UFC CEO Dana White, a longtime friend of Trump, and the company confirmed last month that it was contributing $1 million to Trump’s inauguration.

Among the latest changes, Kaplan announced that Meta will scrap its fact-checking program and shift to a user-generated system like X’s Community Notes. Kaplan, who took over his new role last week, also said that Meta will lift restrictions on certain topics and focus its enforcement on illegal and high-severity violations while giving users “a more personalized approach to political content.”

One worker wrote they were “extremely concerned” about the decision, saying it appears Meta is “sending a bigger, stronger message to people that facts no longer matter, and conflating that with a victory for free speech.”

Another employee commented that by “simply absolving ourselves from the duty to at least try to create a safe and respective platform is a really sad direction to take.” Other comments expressed concern about the impact the policy change could have on the discourse around topics like immigration, gender identity and gender, which, according to one employee, could result in an “influx of racist and transphobic content.”

A separate employee said they were scared that “we’re entering into really dangerous territory by paving the way for the further spread of misinformation.”

The changes weren’t universally criticized, as some Meta workers congratulated the company’s decision to end third-party fact checking. One wrote that X’s Community Notes feature has “proven to be a much better representation of the ground truth.” 

Another employee commented that the company should “provide an accounting of the worst outcomes of the early years” that necessitated the creation of a third-party fact-checking program and whether the new policies would prevent the same type of fall out from happening again.

As part of the company’s massive layoffs in 2023, Meta also scrapped an internal fact-checking project, CNBC reported. That project would have let third-party fact checkers like the Associated Press and Reuters, in addition to credible experts, comment on flagged articles in order to verify the content.

Although Meta announced the end of its fact-checking program on Tuesday, the company had already been pulling it back. In September, a spokesperson for the AP told CNBC that the news agency’s “fact-checking agreement with Meta ended back in January” 2024. 

Dana White, CEO of the Ultimate Fighting Championship gestures as he speaks during a rally for Republican presidential nominee and former U.S. President Donald Trump at Madison Square Garden, in New York, U.S., Oct. 27, 2024.

Andrew Kelly | Reuters

After the announcement of White’s addition to the board on Monday, employees also posted criticism, questions and jokes on Workplace, according to posts reviewed by CNBC.

White, who has led UFC since 2001, became embroiled in controversy in 2023 after a video published by TMZ showed him slapping his wife at a New Year’s Eve party in Mexico. White issued a public apology, and his wife, Anne White, issued a statement to TMZ, calling it an isolated incident.

Commenters on Workplace made jokes asking whether performance reviews would now involve mixed martial arts style fights.

In addition to White, John Elkann, the CEO of Italian auto holding company Exor, was named to Meta’s board.

Some employees asked what value autos and entertainment executives could bring to Meta, and whether White’s addition reflects the company’s values. One post suggested the new board appointments would help with political alliances that could be valuable but could also change the company culture in unintended or unwanted ways.

Comments in Workplace alluding to White’s personal history were flagged and removed from the discussion, according to posts from the internal app read by CNBC.

An employee who said he was with Meta’s Internal Community Relations team, posted a reminder to Workplace about the company’s “community engagement expectations” policy, or CEE, for using the platform.

“Multiple comments have been flagged by the community for review,” the employee posted. “It’s important that we maintain a respectful work environment where people can do their best work.” 

The internal community relations team member added that “insulting, criticizing, or antagonizing our colleagues or Board members is not aligned with the CEE.”

Several workers responded to that note saying that even respectful posts, if critical, had been removed, amounting to a corporate form of censorship.

One worker said that because critical comments were being removed, the person wanted to voice support for “women and all voices.”

Meta declined to comment.

— CNBC’s Salvador Rodriguez contributed to this report.

WATCH: Meta adds Dana White, John Elkann, and Charlie Songhurst to board of directors.

Meta adds Dana White, John Elkann, and Charlie Songhurst to board of directors

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Bitcoin drops below $98,000 as Treasury yields pressure risk assets

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Bitcoin drops below ,000 as Treasury yields pressure risk assets

Nicolas Economou | Nurphoto | Getty Images

Bitcoin slumped on Tuesday as a spike in Treasury yields weighed on risk assets broadly.

The price of the flagship cryptocurrency was last lower by 4.8% at $97,183.80, according to Coin Metrics. The broader market of cryptocurrencies, as measured by the CoinDesk 20 index, dropped more than 5%.

Crypto stocks Coinbase and MicroStrategy fell more than 7% and 9%, respectively. Bitcoin miners Mara Holdings and Core Scientific were down about 5% each.

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Bitcoin drops below $98,000

The moves followed a sudden increase in the 10-year U.S. Treasury yield after data released by the Institute for Supply Management reflected faster-than-expected growth in the U.S. services sector in December, adding to concerns about stickier inflation. Rising yields tend to pressure growth oriented risk assets.

Bitcoin traded above $102,000 on Monday and is widely expected to about double this year from that level. Investors are hopeful that clearer regulation will support digital asset prices and in turn benefit stocks like Coinbase and Robinhood.

However, uncertainty about the path of Federal Reserve interest rate cuts could put bumps in the road for crypto prices. In December, the central bank signaled that although it was cutting rates a third time, it may do fewer rate cuts in 2025 than investors had anticipated. Historically, rate cuts have had a positive effect on bitcoin price while hikes have had a negative impact.

Bitcoin is up more than 3% since the start of the year. It posted a 120% gain for 2024.

Don’t miss these cryptocurrency insights from CNBC Pro:

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Hims & Hers donates $1 million to Trump’s inauguration fund

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Hims & Hers donates  million to Trump's inauguration fund

Hims & Hers Health has donated $1 million to President-elect Donald Trump’s inauguration fund, CNBC confirmed Tuesday.

The company, which offers a range of direct-to-consumer treatments for conditions like weight loss, erectile dysfunction and hair loss, is the latest in a string of tech companies that have tried to curry favor with the incoming administration. OpenAI CEO Sam Altman and Meta both announced $1 million donations to the inaugural fund late last year, and Amazon and Apple CEO Tim Cook have also reportedly contributed.

“At Hims & Hers, we stand with leaders and advocates who are committed to improving America’s broken healthcare system,” the company said in a statement to CNBC.

Axios first reported Hims & Hers’ donation.

Hims & Hers was a breakout star in the digital health sector last year, largely thanks to the success of its popular new weight loss offering.

The company began prescribing compounded semaglutide through its platform in May after launching a weight loss program late in 2023. Semaglutide is the active ingredient in Novo Nordisk‘s blockbuster medications Ozempic and Wegovy, which can cost around $1,000 a month without insurance. Compounded semaglutide is a cheaper, custom-made alternative to the brand drugs and can be produced when the brand-name treatments are in shortage.

The future of compounded GLP-1s in the U.S. is not entirely clear, especially as members of Trump’s circle have expressed conflicting opinions about the drugs more broadly. Robert F. Kennedy Jr.,  Trump’s pick to lead the Department of Health and Human Services, has criticized GLP-1s. He told CNBC in an interview that “the first line of response” to obesity should be lifestyle changes, though he added that “GLP drugs have a place.”

Dr. Marty Makary, Trump’s pick to lead the Food and Drug Administration, has served as an executive of the telehealth company Sesame, which connects consumers to physicians who can prescribe compounded GLP-1s. However, Makary’s role at Sesame has been mostly ceremonial in recent years. 

Elon Musk, the Tesla CEO who has been a close confidant of Trump’s since the election, has openly expressed his support for the medications.

“Nothing would do more to improve the health, lifespan and quality of life for Americans than making GLP inhibitors super low cost to the public,” Musk wrote in a post on his social media platform X in December.

At an event with reporters in New York City late last year, which was attended by CNBC, Hims & Hers said it would work with the incoming administration and share the company’s point of view about the value of the medications.

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