Apple debuted a new Series 9 Watch with a more powerful processor on Tuesday ahead of an expected announcement about the iPhone 15 with new charging ports and better cameras – and possibly higher prices for top models.
CEO Tim Cook also said Apple is “on track” to ship its Vision Pro mixed-reality headset early next year.
The event at Apple’s Cupertino, Calif., headquarters comes amid a global smartphone slump and lingering economic uncertainty, especially in China, Apple’s third-largest market where it faces challenges from expanded restrictions on using its iPhones in government offices and the first new flagship phone in several years from Huawei Technologies.
Apple is also expected to debut new AirPods models at the event, but the star of the show will be the iPhone, which still made up more than half of Apple’s $394.3 billion in sales last year.
By far the biggest change for most Apple customers will be a switch from Apple’s propriety “Lightning” charging cables to USB-C, a standard that Apple already uses on its laptops and some high-end iPads.
Apple was forced into the change by European regulations, but analysts believe that the company will position the change as an upgrade, taking advantage of faster data speeds that can transfer high-quality videos made with iPhones.
Analysts are also expecting a new “periscope” camera technology that could give phones better zoom capabilities and titanium cases, as well as upgraded chips. Such “periscope” lenses can use mirrors or prisms to get a longer lens without having to make the camera module much larger.
The biggest question of the day will be whether Apple reserves those features for a new top-end device and makes smaller upgrades to its cheaper models.
“Just like we saw people who aren’t Ultra athletes buy the Apple Watch Ultra, we’re going to see a bunch of people buy this even if they aren’t camera or photography enthusiasts, just because they like the latest and greatest,” said Ben Bajarin, chief executive and principal analyst of Creative Strategies. “That by itself creates that buzz and momentum and allure to the top end.”
Apple is expected to increase the average price per phone sold to boost its revenue, but the question is whether it does that by raising prices across the board or just on premium versions.
The global smartphone market has slumped from shipping 294.5 million total phones to 268 million in the second quarter, but Apple’s shipments declined the least of any major smartphone maker, dropping from 46.5 million phones to 45.3 million, according to data from Counterpoint Research.
“The truth of the matter is, we’re in a very down smartphone market,” said Bob O’Donnell, head of TECHnalysis Research.
O’Donnell said he will also be on the lookout for any hints about Apple’s plans with what is known as generative artificial intelligence, the technology trend behind applications like OpenAI’s ChatGPT and Microsoft’s “Copilot” assistant technologies for its Office software.
Analysts have repeatedly prodded Apple about its plans for such technology but the company has given few hints so far, other than Chief Executive Tim Cook’s comments in July that the company’s secret work on the technology is driving up its research spending.
“Will Apple tease an advanced form of Siri? That would be something that would generate some excitement,” O’Donnell said.
Europe has secured its first astronaut seat to orbit the Moon through NASA’s Artemis program, marking a historic milestone for ESA. Director General Josef Aschbacher confirmed that a German astronaut will take the inaugural European lunar-orbit mission, enabled by Europe’s contributions to Orion’s service module and the Lunar Gateway. Veteran astronauts Matthias…
US Representative Stephen Lynch pressed Federal Reserve Vice Chair Michelle Bowman on Tuesday over her past remarks encouraging banks to “engage fully” with digital assets, questioning the Fed’s role in advancing crypto frameworks while showing confusion over the definition of stablecoins.
In a Tuesday oversight hearing, Lynch asked Bowman, the Fed vice chair for supervision, about remarks she had made at the Santander International Banking Conference in November. According to the congressman, Bowman said she supported banks “[engaging] fully” with respect to digital assets.
However, according to Bowman’s comments at the conference, she referred to “digital assets” rather than specifically cryptocurrencies. The questioning turned into Lynch asking Bowman about distinctions between digital assets and stablecoins.
The Fed official said that the central bank had been authorized by Congress — specifically, the GENIUS Act, a bill aimed at regulating payment stablecoins — to explore a framework for digital assets.
“The GENIUS Act requires us to promulgate regulations to allow these types of activities,” said Bowman.
While the price of many cryptocurrencies can be volatile, stablecoins, like those pegged to the US dollar, are generally “stable,” as the name suggests. Though there have been instances where some coins have depegged from their respective currencies, such as the crash of Terra’s algorithmic stablecoin in 2022, the overwhelming majority of stablecoins rarely fluctuate past 1% of their peg.
Bowman said in August that staff at the Fed should be permitted to hold small “amounts of crypto or other types of digital assets” to gain an understanding of the technology.
FDIC acting chair says stablecoin framework is coming soon
Also testifying at the Tuesday hearing was Travis Hill, acting chair of the Federal Deposit Insurance Corporation. The government agency is one of many responsible for implementing the GENIUS Act, which US President Donald Trump signed into law in July.
According to Hill, the FDIC will propose a stablecoin framework “later this month,” which will include requirements for supervising issuers.
The Honda Prologue was a top-selling EV, thanks in part to discounts that climbed over $20,000 at times. But after losing the $7,500 tax credit, sales of the electric SUV fell 86% in November.
Honda Prologue sales fall in November despite discounts
After launching the Prologue last March, the electric SUV quickly became one of the most popular EVs in the US, thanks to its competitive range, affordable price, and Honda’s trusted name.
The momentum carried into this year, with the Prologue consistently ranking among the most popular EVs alongside the Tesla Model Y, Model 3, Chevy Equinox EV, Hyundai IONIQ 5, and Ford Mustang Mach-E.
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Thanks to policy changes under the Trump administration, including the elimination of the $7,500 tax credit at the end of September, nearly every automaker reported significantly fewer EV sales in November. Ford, Hyundai, Kia, and Toyota all reported significant EV sales declines last month, and Honda was no exception.
Honda Prologue Elite (Source: Honda)
Honda sold just 903 Prologues in November, 86% fewer than the over 6,800 it sold the year prior. Through November, Honda sold 38,262 Prologues, which is still more than the roughly 33,000 it sold in all of 2024.
Despite the lower EV sales, Honda said “electrified” vehicles, which are mainly gas-powered hybrids, reached 30.9% of brand sales. With another 28,258 units sold last month, Honda’s electrified vehicle sales reached 385,453 through November, a new annual sales record.
The interior of the Honda Prologue (Source: Honda)
Although Honda confirmed the Acura ZDX will not return for a 2026 model year, the Prologue will remain on sale for at least another year.
The Prologue is built on GM’s Ultium platform, the same one that underpins all electric Chevy, GMC, and Cadillac vehicles.
Honda Prologue at a Tesla Supercharger (Source: Honda)
Honda has been offering some of the most significant discounts on the Prologue, with combined savings exceeding $20,000 in some months. Even after the tax credit expired, Honda is still offering nearly $17,000 off select Prologue models.
Next year, Honda will introduce its new 0 Series electric vehicles, based on a dedicated EV platform. The first vehicle based on the platform will be an SUV in 2026, followed shortly by a sedan.
Of the over 102,000 vehicles Honda sold in the US last month, only 925 were all-electric vehicles (including the Prologue and Acura ZDX), or less than 1%. Those 0-series EVs can’t come soon enough.
As most automakers agree, the policy changes under the Trump administration led to a rush of buyers ahead of the tax credit expiration at the end of September. Despite reports claiming the credit created false demand for EVs, the market is expected to reset over the next few months.
With nearly $17,000 in savings, the Prologue is still a great deal. If you’re looking to test drive one for yourself, we can help you get started. You can use our link to find the Honda Prologue in your area.
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