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Dave Limp, senior vice president of devices and services at Amazon.com Inc., speaks during the Amazon Devices and Services event at the HQ2 campus in Arlington, Virginia, on Sept. 20, 2023.

Al Drago | Bloomberg | Getty Images

Amazon introduced a “smarter and more conversational” version of its Alexa voice assistant that the company hopes will bolster its position in the tech industry’s artificial intelligence race.

The company hosts an annual devices bonanza, where it typically unveils a smattering of new hardware and software products. In his final keynote address at the event on Wednesday, Amazon’s devices chief Dave Limp showed off a demo of an updated Alexa that’s freshly equipped with features powered by generative AI.

Limp, a 13-year veteran of Amazon, plans to step down from his role later this year.

From an event space at its new second headquarters in northern Virginia, Amazon showed a montage in which Alexa users were seen asking an Echo smart speaker for information such as the “best dates to travel to Puerto Rico.” One man requested that Alexa tell him a story about balloons, before abruptly changing his mind and asking for a tale about Jell-O.

There were a few hiccups during Limp’s demo. At times, Alexa lagged in its response, and at a few points, Limp had to repeat his question to get an answer.

Amazon calls the new feature “Let’s chat,” and said it will be available as an “early preview” for existing Echo owners in the coming weeks.

The new Alexa will have a more humanlike voice and is able to hold more natural conversations without being prompted by a wake word. It will also learn about users with each new interaction.

Similar to ChatGPT or other generative AI applications, Alexa will be able to compose messages for users and send them on their behalf. As an example, Amazon showed an invitation that Alexa wrote to a friend, asking the person to come over for a football game.

Eventually Amazon will stagnate, there needs to be a company to take its place, says Bradley Tusk

Rohit Prasad, a senior vice president at Amazon and head scientist overseeing generative AI, gave another sports example.

“The Red Sox are my favorite team,” Prasad said. “Imagine if they won, then Alexa would respond in a joyful voice. If they lost, it will be empathetic to me.”

Amazon previewed ways it’s using AI to better operate smart homes. With upcoming Alexa updates, users will be able to make more conversational requests, like asking the voice assistant to make their lights “look spooky” or say “Alexa, there’s a mess in here,” prompting a robot vacuum to switch on and suck up crumbs.

Limp employed the phrase “AI hallucinations,” a term that describes mistakes made by AI models, to explain how Alexa would do better.

“It would be incredibly frustrating if it hallucinated and turned on the wrong light over and over again,” Limp said, adding that Amazon’s AI models are fine-tuned to be able to work with various smart home applications, so that when “you ask it to turn on the living room light, it’s able to execute that correctly.”

Amazon also debuted new hardware, including an updated Echo Show 8 smart speaker. The device uses computer vision to adjust its display based on where the user is standing in a room. If they’re farther away, it will show fewer items on screen, but as they move closer, it will show more detailed information. Amazon said the device costs $150 and will ship in October.

It also unveiled a $120 Fire TV sound bar that’s available starting Wednesday, and two new Fire TV Sticks that the company says are faster and feature upgraded processors.

Amazon showed a new feature coming to the Alexa App and Echo Hubs, called Map View, which is essentially a digital floor plan of a user’s home. The feature is designed to make it simpler for users to manage their smart home devices. It could also provide a wealth of valuable data for Amazon to understand how people organize their smart home. Amazon says it’s opt-in only, and users select which rooms they want to add to their floor plan. They’re able to delete the data at any time.

WATCH: Eventually Amazon will stagnate

Eventually Amazon will stagnate, there needs to be a company to take its place, says Bradley Tusk

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Musk’s Starlink rival Eutelsat shares plummet 7% after report of SoftBank cutting its stake

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Musk's Starlink rival Eutelsat shares plummet 7% after report of SoftBank cutting its stake

French satellite group Eutelsat, often seen as Europe’s answer to Elon Musk’s Starlink, saw its share price plummet Wednesday following a report that Japanse investor SoftBank cut its stake in the company.

Shares in Eutelsat were last trading 7.8% lower as of 6:00 a.m. ET.

The moves come following a Reuters report that SoftBank has sold 36 million rights, corresponding to around 26 million shares and around half their stake in the satellite operator.

Eutelsat is the owner of the satellite internet provider OneWeb, which it merged with in 2023 in a bid to challenge Starlink’s dominance in the market.

But the French group has struggled to tap into the U.S. company’s market share. Eutelsat currently has more than 600 satellites in orbit compared to Starlink’s over 6,750, according to the companies’ websites.

After soaring more than 600% in early March this year, as Europe scrambled to bolster its tech sovereignty in the wake of the U.S. cutting military support to Ukraine, Eutelsat shares have since dropped more than 70%.

The company is seen as crucial to Europe’s tech sovereignty ambitions. In June the French state led a 1.35 billion euro ($1.57 billion) investment in Eutelsat, becoming its biggest shareholder with a roughly 30% stake.

Tech sovereignty

In November SoftBank said it had sold its entire stake in U.S. chipmaker Nvidia as it looked to free up funds for its investment in OpenAI and other projects.

SoftBank wouldn’t have made the move if it didn’t need to bankroll its next artificial intelligence investments, founder Masayoshi Son said on Monday at an event.

SoftBank founder Masayoshi Son 'was crying' about firm's need to sell Nvidia stake

The Japanese giant’s Eutelsat move mirrors its “aggressive monetisation” across its portfolio, Luke Kehoe, analyst at Ookla, told CNBC.

“With governments and strategic European investors, not SoftBank, now funding the recapitalisation, Eutelsat is becoming less a growth story and more a pillar of Europe’s digital sovereignty infrastructure.”

While Starlink is holding on to its scale advantage and is dominant in retail broadband, Eutelsat is carving out a niche in government, aviation, backhaul and emergency connectivity, said Kehoe.

“The open question is whether that higher-value, B2B-centric positioning can deliver attractive returns once the current wave of capex and recapitalisations is behind it, and whether Europe is willing to keep writing cheques at the scale required to narrow the gap with Starlink.”

Eutelsat and SoftBank have been approached for comment.

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iPhone 17 will drive record Apple shipments in 2025, IDC says

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iPhone 17 will drive record Apple shipments in 2025, IDC says

Apple’s latest iPhone models are shown on display at its Regent Street, London store on the launch day of the iPhone 17.

Arjun Kharpal | CNBC

Apple will hit a record level of iPhone shipments this year driven by its latest models and a resurgence in its key market of China, research firm IDC has forecast.

The company will ship 247.4 million iPhones in 2025, up just over 6% year-on-year, IDC forecast in a report on Tuesday. That’s more than the 236 million it sold in 2021, when the iPhone 13 was released.

Apple’s predicted surge is “thanks to the phenomenal success of its latest iPhone 17 series,” Nabila Popal, senior research director at IDC, said in a statement, adding that in China, “massive demand for iPhone 17 has significantly accelerated Apple’s performance.”

Shipments are a term used by analysts to refer to the number of devices sent by a vendor to its sales channels like e-commerce partners or stores. They do not directly equate to sales but indicate the demand expected by a company for their products.

When it launched in September, investors saw the iPhone 17 series as a key set of devices for Apple, which was facing increased competition in China and questions about its artificial intelligence strategy, as Android rivals were powering on.

Apple’s shipments are expected to jump 17% year-on-year in China in the fourth quarter, IDC said, leading the research firm to forecast 3% growth in the market this year versus a previous projection of a 1% decline.

In China, local players like Huawei have been taking away market share from Apple.

IDC’s report follows on from Counterpoint Research last week which forecast Apple to ship more smartphones than Samsung in 2025 for the first time in 14 years.

Bloomberg reported last month that Apple could delay the release of the base model of its next device, the iPhone 18, until 2027, which would break its regular cycle of releasing all of its phones in fall each year. IDC said this could mean Apple’s shipments may drop by 4.2% next year.

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Anthropic reportedly preparing for one of the largest IPOs ever in race with OpenAI: FT

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Anthropic reportedly preparing for one of the largest IPOs ever in race with OpenAI: FT

Nurphoto | Getty Images

Anthropic, the AI startup behind the popular Claude chatbot, is in early talks to launch one of the largest initial public offerings as early as next year, the Financial Times reported Wednesday. 

For the potential IPO, Anthropic has engaged law firm Wilson Sonsini Goodrich & Rosati, which has previously worked on high-profile tech IPOs such as Google, LinkedIn and Lyft, the FT said, citing two sources familiar with the matter.

The start-up, led by chief executive Dario Amodei, was also pursuing a private funding round that could value it above $300 billion, including a $15 billion combined commitment from Microsoft and Nvidia, per the report. 

It added that Anthropic has also discussed a potential IPO with major investment banks, but that sources characterized the discussions as preliminary and informal. 

If true, the news could position Anthropic in a race to market with rival ChatGPT-maker OpenAI, which is also reportedly laying the groundwork for a public offering. The potential listings would also test investors’ appetite for loss-making AI startups amid growing fears of a so-called AI bubble. 

However, an Anthropic spokesperson told the FT: “It’s fairly standard practice for companies operating at our scale and revenue level to effectively operate as if they are publicly traded companies,” adding that no decisions have been made on timing or whether to go public.

CNBC was unable to reach Anthropic and Wilson Sonsini, which has advised Anthropic for a few years, for comment. 

According to one of the FT’s sources, Anthropic has been working through internal preparations for a potential listing, though details were not provided. 

The FT report follows several notable changes at the company of late, including the hiring of former Airbnb executive Krishna Rao, who played a key role in the firm’s 2020 IPO.

CNBC also reported last month that Anthropic was recently valued to the range of $350 billion after receiving investments of up to $5 billion from Microsoft and $10 billion from Nvidia. 

In its race to overtake OpenAI in the AI space, the startup has also been expanding aggressively, recently announcing a $50 billion AI infrastructure build-out with data centers in Texas and New York, and tripling its international workforce.

According to the FT report, investors in the company are enthusiastic about Anthropic’s potential IPO, which could see it “seize the initiative” from OpenAI.

While OpenAI has been rumoured to be considering an IPO, its chief financial officer recently said the company is not pursuing a near-term listing, even as it closed a $6.6 billion share sale at a $500 billion valuation in October.

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