Rishi Sunak is considering a recommendation that would effectively ban cigarettes for the next generation.
The prime minister could introduce some of the world’s toughest anti-smoking measures by steadily increasing the legal age for consuming tobacco, according to The Guardian, citing Whitehall sources.
The paper said it also understood Mr Sunak’s leadership pledge to fine people £10 for missing a GP or hospital appointment could be under consideration once more.
Downing Street did not deny Mr Sunak was considering adopting a more stringent approach to smoking.
Last year a major review led by Dr Javed Khan backed England following New Zealand’s plan to impose a gradually rising smoking age to prevent tobacco being sold to anyone born on or after 1 January 2009.
Dr Khan recommended “increasing the age of sale from 18, by one year, every year until no one can buy a tobacco product in this country”.
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If implemented by 2026, it would mean anyone aged 15 and under now would never be able to buy a cigarette.
However, health minister Neil O’Brien appeared to reject adopting that approach in April, when he said the government’s policy for achieving a smoke-free nation by its 2030 target would focus on “helping people to quit” rather than applying bans.
But it is now understood Mr Sunak is looking at different policy advice on how to reach England’s smoke-free target.
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In his government-commissioned report published in June 2022, Dr Khan said without urgent action England would miss the 2030 target by at least seven years, with the poorest areas not meeting it until 2044.
He put the annual cost to society of smoking at about £17bn – £2.4bn to the NHS alone.
A government spokesperson said: “Smoking is a deadly habit – it kills tens of thousands of people each year and places a huge burden on the NHS and the economy.
“We want to encourage more people to quit and meet our ambition to be smoke free by 2030, which is why we have already taken steps to reduce smoking rates.
“This includes providing one million smokers in England with free vape kits via our world first ‘swap to stop’ scheme, launching a voucher scheme to incentivise pregnant women to quit and consulting on mandatory cigarette pack inserts.”
The legal age for buying cigarettes and other tobacco products in England and Wales is 18, having been raised from 16 in 2007 by the previous Labour government.
Kemi Badenoch will promise to introduce a “golden rule” to get the deficit down and “get our economy back on track” if the Tories win the next election.
During her keynote speech at the end of the Conservative Party’s conference on Wednesday, the Tory leader will say her party is the only party “who can be trusted to meet the test of our generation”.
“We are the only party with a plan to get our economy back on trust,” she is expected to say.
Ms Badenoch will tell Tory members she would introduce a “golden economic rule” to ensure for every pound saved, half or more will go to reduce the deficit and half will go towards tax cuts or spending to boost the economy.
She will accuse Chancellor Rachel Reeves of doubling the deficit “with her borrowing and tax doom loop” over the next decade.
“It’s not sustainable, and it’s not fair,” she will say.
“It is stealing from our children and grandchildren, and Conservatives will put a stop to it.”
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Where will the cuts fall?
Ms Badenoch will say the Tories have already identified £47bn in savings, including £23bn from welfare, £8bn from the civil service and £7bn from the overseas aid budget.
She will also announce plans to reform the higher education sector, double apprenticeship funding, and back high-value courses for young people.
She will pledge to end “debt trap” degrees, which she will say offer poor value to students and taxpayers, and instead fund “worthwhile courses”.
This will lead to savings, she will say, to pay for the doubling of apprenticeship funding, in addition to the employers’ apprenticeship levy funds currently paid by UK employers with a payroll of more than £3m.
“This can’t be right – young people in Britain deserve a better deal, which is why the Conservatives are throwing out the status quo,” she is expected to say.
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Empty seats at Tory party conference
The plan would see more apprenticeships for people aged 18-21, while any remaining funding would be used to support “high-quality” courses at research-intensive British universities.
Dubai’s regulator announced it had issued financial penalties against 19 companies related to digital asset activities amid approval for BitGo’s MENA entity.
Her personal poll rating, minus 47, is worse than the lowest ebb of Iain Duncan Smith’s fated leadership and worse than when Boris Johnson resigned.
To rub salt into the wounds, a Sky News/YouGov poll this week found that the majority of Tory members think Robert Jenrick should be the leader, while half don’t think she should lead them into the next general election.
Being leader of the Opposition is often described as the hardest job in politics, but for Badenoch, with Reform stealing the march as the party of the right, it looks pretty much impossible.
For someone who needs to try to win people over, Badenoch has a curious style. She likes to be known as a leader who isn’t afraid of a fight and, at times, she approached our interview at the Conservative Party conference as if she was positively looking for one.
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A few times in our interview when I asked her a question she didn’t like, or didn’t want to answer (it is my job to ask all politicians hard questions), she seemed tetchy.
And when I deigned to ask her whether she admired Nigel Farage, she criticised me for asking the question. She asked why I was not asking her if I admire Sir Keir Starmer or Sir Ed Davey.
Her approach surprised me, as I had asked the prime minister exactly the same question a week before. He’d answered it directly, without arguing over why I had asked it: “I think he is a formidable politician,” said Sir Keir.
Badenoch told me she didn’t understand the question, and then told me she wasn’t interested in talking about him. It made for an awkward, ill-tempered exchange.
The facts remain that Farage is topping the polls, helped by Labour’s collapsing support and the Conservatives’ deep unpopularity.
And in the run-up to our interview, Reform drip-fed the news that 20 Tory councillors were defecting to Farage’s party.
There is open talk in Badenoch’s party about whether the Tories will need to try to come to some sort of agreement with Reform at the next election to try to see off Labour and ‘progressive parties’.
Farage says absolutely not, as does Badenoch – but many in her party do not think she has that luxury.
Andrew Rosindell, MP for Romford, told GB Newshe’ll lose his seat unless the two sides “work together” and said the right must unite to defeat the left. Arch-rival Robert Jenrick pointedly refuses to rule it out, saying only it’s “not the priority”. Meanwhile, party members support an electoral pact by two to one, according to our Sky News poll.
On the matter of whether these MPs, and party members, have a point, Badenoch bristled: “It is important that people know what we stand for. Robert Jenrick is not the leader of the Conservative Party, neither is Andrew Rossindell. I am the leader of the party and we are not having a coalition or a pact with Reform.”
When I ask colleagues if they think Badenoch is too aloof, too argumentative, too abrasive to lead this rebuild, the popular refrain for her supporters is that she is “a work in progress” and that it would be madness to change the leader again.
The question is, will she be given the time to develop? The plot to oust her is active and much of the chatter around this conference is whether she might be challenged before or after the May local elections.
There are some colleagues who believe it is better to give her more time to turn things around and, if May is truly dreadful and the party goes further backwards, remove her then.
Ahead of conference, when asked by Tim Shipman of the Spectator whether she would resign if the Conservatives go backwards in May, she said rather cryptically “ask me after the locals”.
When I asked Badenoch why she said that she replied, “let’s see what the election result is about”.
When I explained that it sounded rather like she might throw in the towel after next May and so was seeking clarification, she told me that I was asking irrelevant questions.
“Your viewers want to know how their lives are going to be better. Not be inside the Westminster bubble politics of who’s up, who’s down… It’s part of the reason why the country is in this mess. Perhaps if people had scrutinised Labour’s policies instead of looking at just poll ratings, they would be running the country better.”
But Tories are looking at poll ratings and there is a view from some in the party that if the Tories wait until another drubbing in the May local, Scottish and Welsh elections, there might not be much of a party apparatus left to rebuild from.
Image: More than half of Tory members want pact with Reform
In short, there is not a settled view on when a challenge might come, but with the party in the position it is in, talk of a challenge will not go away.
Badenoch wants to make the case that her “authentic conservatism” is worth sticking with and that the policies the Conservatives are announcing will give them a pathway back.
On borders, the Tories are trying to neutralise Reform with a very similar offer. On the economy and welfare cuts, they hope they can beat Labour and Reform.
But really, the question about this party and this leader is about relevance. The prime minister didn’t even bother to name check Badenoch in his conference speech, while Davey trained his guns on Farage rather than his traditional Tory rival.
Badenoch may not like being asked about Reform, might – in her words – not be interested in Reform, but her former voters, and the country, are. The enormous challenge for her in the coming months is to see if she can get them to look at her.