Connect with us

Published

on

Price hikes lifted PepsiCo’s profits in the third quarter, but the company says those increases are likely to moderate in the coming year.

Pepsi raised prices 11% in the July-September period, the seventh straight quarter that the Purchase, New York, company has increased prices by double-digits.

The higher prices took a toll on demand, with sales volumes down 2.5%.

PepsiCo said some of that volume decline is strategic.

The company said it has been shrinking package sizes to meet consumer demand for convenience and portion control.

Units are growing much faster than volume, PepsiCo Chairman and CEO Ramon Laguarta said Tuesday in a conference call with investors.

But there is also some consumer pushback on prices. Consumers are looking for value and, in some cases, are trading down to cheaper stores.

I do think that we see the consumer right now being more selective, PepsiCo’s Chief Financial Officer Hugh Johnston said Tuesday on a conference call with investors.

Still, Johnston said convenience store sales and food service sales, which usually weaken in times of high consumer stress, are strong.

Johnston said Pepsi continues to see higher prices for commodities like grain and cooking oil.

In 2024, Pepsi expects inflation to be slightly higher than the 2% to 3% it was accustomed to before the pandemic.

Consumers should expect to see price increases roughly in line with inflation, he said.

Pepsi is watching the growing use of weight loss drugs like Ozempic, but so far their impact on the business has been negligible, Laguarta said.

They could be outweighed by other trends, including rising incomes in many countries and the growing popularity of snacking in place of meals.

Were seeing a lot of tailwinds that will continue to drive our categories, he said.

Pepsi shares were up 1.5% in morning trading.

In the third quarter, Frito-Lay North America sales volumes dropped 0.5% during the July-September period as net prices rose 8%.

North American beverage sales volumes dropped 6% as prices rose 12%.

Sales volumes in Europe were flat. Sales volumes in Latin America dropped 5%.

Net pricing includes price hikes as well as changes in the mix of products sold and smaller package sizes.

In prepared remarks Tuesday, PepsiCo said consumers are gravitating toward smaller packages for convenience and portion control.

Net revenue was $23.4 billion, the company said Tuesday. That was in line with Wall Streets expectations, according to analysts polled by FactSet.

Net income for Pepsi rose 14% to $3.1 billion, or $2.24 per share.

That beat the $2.15 per share that analysts had forecast.

Pepsi now expects its full-year earnings per share to increase 13%, up from previous projections of 12%, due to the strength of its sales and cost-cutting efforts.

Continue Reading

Technology

The question everyone in AI is asking: How long before a GPU depreciates?

Published

on

By

The question everyone in AI is asking: How long before a GPU depreciates?

Nvidia President and CEO Jensen Huang speaks about NVIDIA Omniverse as he delivers the keynote address during the Nvidia GTC (GPU Technology Conference) at the Walter E. Washington Convention Center on Oct. 28, 2025 in Washington, DC.

Anna Moneymaker | Getty Images

As a handful of the world’s most valuable companies set out to spend $1 trillion over the next five years on data centers for artificial intelligence, one line item is on the minds of executives and investors: depreciation.

In accounting, depreciation is the act of allocating the cost of a hard asset over the course of its expected useful life. It’s an increasingly important concept in the tech industry, as companies predict how long the hundreds of thousands of Nvidia graphics processing units they’re purchasing will remain useful or retain their value.

Infrastructure giants like Google, Oracle and Microsoft have said their servers could be useful for up to six years. But they could also depreciate much sooner. Microsoft said in its latest annual filing that its computer equipment lasts two to six years.

That’s a lot to consider for the investors and lenders financing the giant AI buildouts, because the longer equipment remains valuable, the more years a company can stretch out depreciation and the less it hurts profits.

Read more CNBC reporting on AI

AI GPUs represent a particular challenge because they’re still relatively new to the market. Nvidia’s first AI-focused processors for the data center came out around 2018. The current AI boom started with the launch of ChatGPT in late 2022. Since then Nvidia’s annual data center revenue has jumped from $15 billion to $115 billion in the year that ended in January.

There’s no real track record for how long GPUs last when compared with other types of heavy equipment that businesses have been using for decades, said Haim Zaltzman, vice chair of Latham & Watkins’ emerging companies and growth practice.

“Is it three years, is it five, or is it seven?” said Zaltzman, who works on GPU financings, in an interview. “It’s a huge difference in terms of how successful it is for financing purposes.”

Some of Nvidia’s customers say AI chips will retain value for a long time and that customers will continue to pay for access to older processors because they’ll still be useful for other tasks. CoreWeave, which buys GPUs and rents them out to clients, has used six-year depreciation cycles for its infrastructure since 2023.

CoreWeave CEO Michael Intrator told CNBC this week, following quarterly earnings, that his company is being “data driven” about GPU shelf life.

Intrator said that CoreWeave’s Nvidia A100 chips, which were announced in 2020, are all fully booked. He also added that a batch of Nvidia H100 chips from 2022 became available because a contract expired, and they were immediately booked at 95% of their original price.

“All of the data points that I’m getting are telling me that the infrastructure retains value,” Intrator said.

CoreWeave CEO, Michael Intrator appears on CNBC on July 17, 2024.

CNBC

Still, CoreWeave shares plunged 16% after the earnings report as delays at a third-party data center developer hit full-year guidance. The stock is down 57% from its high reached in June, part of a broader selloff reflecting concerns about overspending in AI. Oracle shares have plummeted 34% from their record high in September.

Among the most vocal skeptics of the AI trade is short seller Michael Burry, who recently disclosed bets against Nvidia and Palantir.

Burry this week suggested that companies including Meta, Oracle, Microsoft, Google and Amazon are overstating the useful life of their AI chips, and understating depreciation. He pegs the actual useful life of server equipment at around two to three years, and said companies are inflating their earnings as a result.

Amazon and Microsoft declined to comment. Meta, Google and Oracle did not respond to requests for comment.

‘You couldn’t give Hoppers away’

Microsoft Chairman and Chief Executive Officer Satya Nadella speaks during the Microsoft Build 2025, conference in Seattle, Washington, on May 19, 2025.

Jason Redmond | AFP | Getty Images

Although Microsoft plans to build AI infrastructure aggressively, CEO Satya Nadella said this week that his company is trying to space out its AI chip purchases and not overinvest in a single generation of processors. He added that the biggest competitor for any new Nvidia AI chip is its predecessor.

“One of the biggest learnings we had even with Nvidia is that their pace increased in terms of their migrations,” Nadella said. “That was a big factor. I didn’t want to go get stuck with four or five years of depreciation on one generation.”

Nvidia declined to comment.

Dustin Madsen, vice president of the Society of Depreciation Professionals and the founder of Emrydia Consulting, said depreciation is a financial estimate by management and that developments in a fast-moving industry like technology can change initial predictions.

Depreciation estimates, Madsen said, generally take into account assumptions such as technological obsolescence, maintenance, historical lifespans of similar equipment and internal engineering analysis.

“You’re going to have to convince an auditor that what you’re suggesting what its life will be is actually its life,” Madsen said. “They will look at all of those factors, like your engineering data that suggests that the life of these assets is approximately six years, and they will audit that at a very detailed level.”

— CNBC’s Jordan Novet contributed to this story.

WATCH: Chris Wood: We’ve removed Nvidia from our portfolio, prefer China AI names

Chris Wood: We've removed Nvidia from our portfolio, prefer China AI names

Continue Reading

Business

Direct cost of Jaguar Land Rover cyber attack which impacted UK economic growth revealed

Published

on

By

Direct cost of Jaguar Land Rover cyber attack which impacted UK economic growth revealed

The cyber attack on Jaguar Land Rover (JLR), which halted production for nearly six weeks at its sites, cost the company roughly £200m, it has been revealed.

Latest accounts released on Friday showed “cyber-related costs” were £196m, which does not include the fall in sales.

Profits took a nose dive, falling from nearly £400m (£398m) a year ago to a loss of £485m in the three months to the end of September.

Money blog: Apple launches £220 iPhone ‘sock’ today – fans are divided

Revenues dropped nearly 25% and the effects may continue as the manufacturing halt could slow sales in the final three months of the year, executives said.

The impact of the shutdown also hit factories across the car-making supply chain.

Slowing the UK economy

The production pause was a large contributor to a contraction in UK economic growth in September, official figures showed.

Had car output not fallen 28.6%, the UK economy would have grown by 0.1% during the month. Instead, it fell by 0.1%.

Please use Chrome browser for a more accessible video player

How cyber attack ‘effectively hacked GDP’

Read more from Sky News:
Telegraph future in limbo again as RedBird abandons £500m deal

Reacting to JLR’s impact on the GDP contraction, its chief financial officer, Richard Molyneux, said it was “interesting to hear” and it “goes to reinforce” that JLR is really important in the UK economy.

The company, he said, is the “biggest exporter of goods in the entire country” and the effect on GDP “is a reflection of the success JLR has had in past years”.

Recovery

The company said operations were “pretty much back running as normal” and plants were “at or approaching capacity”.

Production of all luxury vehicles resumed.

Investigations are underway into the attack, with law enforcement in “many jurisdictions” involved, the company said.

When asked about the cause of the hack and the hackers, JLR said it was not in a position to answer questions due to the live investigation.

A run of attacks

The manufacturer was just one of a number of major companies to be seriously impacted by cyber criminals in recent months.

Please use Chrome browser for a more accessible video player

Are we in a cyber attack ‘epidemic’?

High street retailer Marks and Spencer estimated the cost of its IT outage was roughly £136m. The sum only covers the cost of immediate incident systems response and recovery, as well as specialist legal and professional services support.

The Co-Op and Harrods also suffered service disruption caused by cyber attacks.

Four people were arrested by police investigating the incidents.

Continue Reading

Technology

StubHub stock plummets 24% after company withholds fourth-quarter guidance

Published

on

By

StubHub stock plummets 24% after company withholds fourth-quarter guidance

In this photo illustration, the StubHub logo and webpage are displayed on a cell phone and computer monitor on April 17, 2024 in Los Angeles, California. 

Mario Tama | Getty Images

StubHub‘s stock plummeted 24% on Friday after the company withheld financial guidance for the current quarter, citing a “long-term” focus.

StubHub CEO Eric Baker told investors on Thursday’s conference call that the timing of when tickets go on sale can shift from quarter to quarter, making it hard to predict consumer demand.

Baker reiterated that demand for live events is “phenomenal,” and added that the company plans to offer an outlook for 2026 when it reports fourth-quarter results.

“This year, we are observing some shifts in the timing of these on-sales,” CFO Connie James told investors on the call. “Several large tours that would typically go on sale in the fourth quarter occurred earlier in late September. It remains to be seen how this concert on-sale timing dynamic plays out in November and December.”

Wedbush analysts said in an investor note on Friday that they were “surprised” by StubHub executives’ decision not to offer any guidance.

“The lack of forward guidance will pressure shares, with investor concern building around lack of visibility over the near-term,” the analysts wrote. They have an outperform rating on StubHub stock.

The lack of guidance overshadowed the company’s stronger-than-expected results in its first earnings report as a public company. Third-quarter revenue grew 8% year over year to $468.1 million, topping the average analyst estimate of $452 million, according to LSEG.

Gross merchandise sales, which represent the total dollar value paid by ticket buyers, jumped 11% year over year to $2.43 billion. That surpassed Wall Street’s expected $2.36 billion, according to FactSet.

The ticket vendor posted a net loss of $1.33 billion, or a loss of $4.27 per share, due to one-time stock-based compensation charges related to its initial public offering in September.

Read more CNBC tech news

Stock Chart IconStock chart icon

hide content

StubHub stock one-day chart.

Continue Reading

Trending