U.S. tech giants added $2.4 trillion to their market capitalizations in a year defined by the hype around generative artificial intelligence, according to a new report from venture capital firm Accel.
Accel, in its annual Euroscape report, said the share price values of big technology firms such as Apple, Microsoft, Alphabet, Amazon and Nvidia rose by an average of 36% year over year.
Nvidia joined the trillion-dollar club for the first time, with the U.S. chip giant now worth over $1 trillion. Nvidia’s high-performance chips power many advanced generative AI models, which produce new content from huge volumes of training data.
The world’s biggest technology companies added $2.4 trillion to their market capitalizations in 2023, according to Accel data.
Accel
Accel’s Euroscape index, which includes massive cloud and software-as-a-service (SaaS) names such as Salesforce, Palantir and Unity, rose 29% in the year to date.
The Euroscape index, which tracks several publicly-listed cloud stocks, is up 29% year-to-date, according to Accel.
Accel
Last year, the picture for cloud and SaaS was grim. Companies saw $1.6 trillion wiped off their value as investors rotated out of high-growth tech stocks, according to Accel. Now, there are signs the pressure is easing.
Faster recovery than after dotcom bust
The tech-heavy Nasdaq Composite returned to 80% of its all-time high within 18 months, according to Accel, marking a faster bounce back than than after the dotcom bust in the 1990s.
The Nasdaq recovered 80% of its all-time high within 18 months.
Accel
It took the Nasdaq around 14 years to reach that milestone, Accel said.
It took the Nasdaq Composite 14 years to recover 80% of its 2000 peak.
Accel
Public multiples for Euroscape companies are also back to a 10-year pre-Covid average of 6.1-times next-twelve-months revenue. Funding for cloud and SaaS companies in Europe, Israel and the U.S. has also reverted to pre-Covid levels.
Public SaaS and cloud company multiples have reverted back to their 10-year, pre-Covid average, according to Accel.
Accel
“We are in a very different time than 2000,” Botteri told CNBC.
“If you look back at 2000, it really took a long time … for the Nasdaq to get back to 80% of its peak. And now, after the 2021 reset, it only took 18 months to get there.”
The year of AI
AI was the primary technology driving the performance of cloud and SaaS in 2023, according to Accel — and it’s not difficult to see why.
The world has been abuzz with talk about generative AI tools like OpenAI’s ChatGPT, Google’s Bard and Anthropic’s Claude.
“Generative AI is something that is really redefining software,” Philippe Botteri, partner at Accel, told CNBC on a call Friday.
“Any software company is leveraging generative AI, whether they’re just a startup or a new company or an existing company … You should really think about this as something that is pervasive.”
The U.S. led the way in generative AI funding deals, with the likes of OpenAI and Anthropic raising billions. OpenAI raised the biggest sum — $10 billion — and Inflection came second with $1.3 billion raised.
The number of new unicorns created in 2023 has reverted back to pre-Covid levels — however, AI is a bright spot with a majority of the unicorns now generative AI companies.
Accel
In Europe, three of the biggest generative AI company rounds came out of France — Hugging Face ($235 million), Poolside ($126 million) and Mistral AI ($113 million).
The number of unicorn companies reverted to pre-Covid levels, with AI taking up a much greater proportion of new billion-dollar companies. In Europe and Israel, 40% of new unicorns were in generative AI; in the United States, it was 80%.
Shifting focus to profitability
This year has been a tough one for tech, with fundraising and valuations dropping sharply as investors grew wary of the sector.
Tech companies tend to prioritize growth and expansion over short-term profits. But investors have been shifting money away from high-growth bets amid higher interest rates, which make the cost of capital more expensive.
Accordingly, the growth rates of Euroscape companies fell from an average of 68% in the first quarter of 2021 to 23% in the second quarter of 2023.
Free cash flow increased on average from -9% to +5% in the same period.
Big Tech takes a beating
This year, deal-making activity from tech giants hit a snag as regulators clamped down on those firms over concerns that they’d become too large.
There were only 10 transactions involving a Big Tech company this year, Accel noted. That’s down sharply from prior years. In 2021, acquisitions led by FAANG (Facebook, Amazon, Apple, Netflix and Google) hit 27, and in 2022 there were 26 Big Tech deals.
The number of Big Tech-led acquisitions declined sharply in 2023 — down from 26 last year.
Accel
One deal that faced a lot of pressure from regulators was Microsoft’s blockbuster bid to acquire Activision Blizzard, the massive video game studio behind hit titles “Call of Duty,” “Candy Crush” and “Crash Bandicoot.”
The two companies finally sealed the deal last week after British regulators gave their blessing. But that was only after a protracted fight between the two parties.
TikTok’s grip on the short-form video market is tightening, and the world’s biggest tech platforms are racing to catch up.
Since launching globally in 2016, ByteDance-owned TikTok has amassed over 1.12 billion monthly active users worldwide, according to Backlinko. American users spend an average of 108 minutes per day on the app, according to Apptoptia.
TikTok’s success has reshaped the social media landscape, forcing competitors like Meta and Google to pivot their strategies around short-form video. But so far, experts say that none have matched TikTok’s algorithmic precision.
“It is the center of the internet for young people,” said Jasmine Enberg, vice president and principal analyst at Emarketer. “It’s where they go for entertainment, news, trends, even shopping. TikTok sets the tone for everyone else.”
Platforms like Meta‘s Instagram Reels and Google’s YouTube Shorts have expanded aggressively, launching new features, creator tools and even considering separate apps just to compete. Microsoft-owned LinkedIn, traditionally a professional networking site, is the latest to experiment with TikTok-style feeds. But with TikTok continuing to evolve, adding features like e-commerce integrations and longer videos, the question remains whether rivals can keep up.
“I’m scrolling every single day. I doom scroll all the time,” said TikTok content creator Alyssa McKay.
But there may a dark side to this growth.
As short-form content consumption soars, experts warn about shrinking attention spans and rising mental-health concerns, particularly among younger users. Researchers like Dr. Yann Poncin, associate professor at the Child Study Center at Yale University, point to disrupted sleep patterns and increased anxiety levels tied to endless scrolling habits.
“Infinite scrolling and short-form video are designed to capture your attention in short bursts,” Dr. Poncin said. “In the past, entertainment was about taking you on a journey through a show or story. Now, it’s about locking you in for just a few seconds, just enough to feed you the next thing the algorithm knows you’ll like.”
Despite sky-high engagement, monetizing short videos remains an uphill battle. Unlike long-form YouTube content, where ads can be inserted throughout, short clips offer limited space for advertisers. Creators, too, are feeling the squeeze.
“It’s never been easier to go viral,” said Enberg. “But it’s never been harder to turn that virality into a sustainable business.”
Last year, TikTok generated an estimated $23.6 billion in ad revenues, according to Oberlo, but even with this growth, many creators still make just a few dollars per million views. YouTube Shorts pays roughly four cents per 1,000 views, which is less than its long-form counterpart. Meanwhile, Instagram has leaned into brand partnerships and emerging tools like “Trial Reels,” which allow creators to experiment with content by initially sharing videos only with non-followers, giving them a low-risk way to test new formats or ideas before deciding whether to share with their full audience. But Meta told CNBC that monetizing Reels remains a work in progress.
While lawmakers scrutinize TikTok’s Chinese ownership and explore potential bans, competitors see a window of opportunity. Meta and YouTube are poised to capture up to 50% of reallocated ad dollars if TikTok faces restrictions in the U.S., according to eMarketer.
Watch the video to understand how TikTok’s rise sparked a short form video race.
The X logo appears on a phone, and the xAI logo is displayed on a laptop in Krakow, Poland, on April 1, 2025. (Photo by Klaudia Radecka/NurPhoto via Getty Images)
Nurphoto | Nurphoto | Getty Images
Elon Musk‘s xAI Holdings is in discussions with investors to raise about $20 billion, Bloomberg News reported Friday, citing people familiar with the matter.
The funding would value the company at over $120 billion, according to the report.
Musk was looking to assign “proper value” to xAI, sources told CNBC’s David Faber earlier this month. The remarks were made during a call with xAI investors, sources familiar with the matter told Faber. The Tesla CEO at that time didn’t explicitly mention any upcoming funding round, but the sources suggested xAI was preparing for a substantial capital raise in the near future.
The funding amount could be more than $20 billion as the exact figure had not been decided, the Bloomberg report added.
Artificial intelligence startup xAI didn’t immediately respond to a CNBC request for comment outside of U.S. business hours.
The AI firm last month acquired X in an all-stock deal that valued xAI at $80 billion and the social media platform at $33 billion.
“xAI and X’s futures are intertwined. Today, we officially take the step to combine the data, models, compute, distribution and talent,” Musk said on X, announcing the deal. “This combination will unlock immense potential by blending xAI’s advanced AI capability and expertise with X’s massive reach.”
Alphabet CEO Sundar Pichai during the Google I/O developers conference in Mountain View, California, on May 10, 2023.
David Paul Morris | Bloomberg | Getty Images
Alphabet‘s stock gained 3% Friday after signaling strong growth in its search and advertising businesses amid a competitive artificial intelligence environment and uncertain macro backdrop.
“GOOGL‘s pace of GenAI product roll-out is accelerating with multiple encouraging signals,” wrote Morgan Stanley‘s Brian Nowak. “Macro uncertainty still exists but we remain [overweight] given GOOGL’s still strong relative position and improving pace of GenAI enabled product roll-out.”
The search giant posted earnings of $2.81 per share on $90.23 billion in revenues. That topped the $89.12 billion in sales and $2.01 in EPS expected by LSEG analysts. Revenues grew 12% year-over-year and ahead of the 10% anticipated by Wall Street.
Net income rose 46% to $34.54 billion, or $2.81 per share. That’s up from $23.66 billion, or $1.89 per share, in the year-ago period. Alphabet said the figure included $8 billion in unrealized gains on its nonmarketable equity securities connected to its investment in a private company.
Adjusted earnings, excluding that gain, were $2.27 per share, according to LSEG, and topped analyst expectations.
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Alphabet shares have pulled back about 16% this year as it battles volatility spurred by mounting trade war fears and worries that President Donald Trump‘s tariffs could crush the global economy. That would make it more difficult for Alphabet to potentially acquire infrastructure for data centers powering AI models as it faces off against competitors such as OpenAI and Anthropic to develop largely language models.
During Thursday’s call with investors, Alphabet suggested that it’s too soon to tally the total impact of tariffs. However, Google’s business chief Philipp Schindler said that ending the de minimis trade exemption in May, which created a loophole benefitting many Chinese e-commerce retailers, could create a “slight headwind” for the company’s ads business, specifically in the Asia-Pacific region. The loophole allows shipments under $800 to come into the U.S. duty-free.
Despite this backdrop, Alphabet showed steady growth in its advertising and search business, reporting $66.89 billion in revenues for its advertising unit. That reflected 8.5% growth from the year-ago period. The company reported $8.93 billion in advertising revenue for its YouTube business, shy of an $8.97 billion estimate from StreetAccount.
Alphabet’s “Search and other” unit rose 9.8% to $50.7 billion, up from $46.16 billion last year. The company said that its AI Overviews tool used in its Google search results page has accumulated 1.5 billion monthly users from a billion in October.
Bank of America analyst Justin Post said that Wall Street is underestimating the upside potential and “monetization ramp” from this tool and cloud demand fueled by AI.
“The strong 1Q search performance, along with constructive comments on Gemini [large language model] performance and [AI Overviews] adoption could help alleviate some investor concerns on AI competition,” Post wrote in a note.