Easy Life legal row: The charity brand taking on easyGroup – and what happens next for Leicester band?
“Thanks so much for celebrating our story with us,” was the message from Easy Life, after playing their final gigs under that name. “See you later, maybe never.”
For the band and their thousands of fans, hopefully there will be another chapter.
The two gigs, hastily organised for London and their hometown of Leicester, came less than two weeks after they announced they were being sued by easyGroup, holding company for easyJet and other “easy” brands, over their name.
While it seemed “hilarious” to the band at first, they quickly realised this was no joke. In easyGroup’s lawsuit it was pointed out they had used an image of an orange and white plane, similar to the branding for easyJet, for their Life’s A Beach tour, among other accusations about reputational damage. In a statement, EasyGroup founder and chairman Sir Stelios Haji-Ioannou labelled them “brand thieves”.
The band’s supporters – including fellow musicians such as Professor Green, Arlo Parks and Mahalia, several MPs, plus UK Music chair and deputy Labour leader Tom Watson and Tom Gray, the chair of the Ivors Academy – argued any similarities were tongue in cheek and harmless, with plenty of fans offering to support a crowdfunder to raise money for legal fees.
Easy Life themselves said they were “certain in no way have we ever affected their business”.
‘David v Goliath’
Pic: AP/Scott Garfitt
It was a blow that seemingly came from nowhere after a huge year: their biggest ever headline show at London’s Alexandra Palace and plans for a third album to follow their first two in 2021 and 2022, which both charted at number two in the UK. In 2022, they played Glastonbury’s famous Pyramid Stage. It was all a long way from their first gig – “no one was there, lol”, they joked on Instagram recently – in 2015.
But after initially hoping to fight the case, which they said would cost hundreds of thousands of pounds, they were forced to concede defeat, realising essentially it was “David vs Goliath – and our British legal system favours Goliath”.
“Perhaps our case will help provoke a dialogue around legal reform and justice being available to all,” they wrote in a letter to fans shared on their website.
EasyGroup have launched similar lawsuits before, detailing those that have been successful on their website – and hitting out at those who “think they can make a fast buck by stealing our name and our reputation”.
‘We are very confident’
James Moir, head of the charity shopping site easyfundraising, understands the band’s situation, as his company is facing a similar claim by easyGroup, brought in February 2022. Mr Moir says they will fight their case in court in 2024 – again, at a cost of hundreds of thousands of pounds.
“It’s been incredibly drawn-out,” he said. “It’s a difficult thing to take on, hugely costly. We are very confident, that’s part of the reason we’re fighting this, but even [if you win] you don’t get all your fees back. So this is going to cost us.”
Easyfundraising’s company trademark was approved in 2010, he said, and there is nothing “remotely similar” to the easyGroup brand – aside from the word.
“It’s ludicrous,” he said. “No one owns the word ‘easy’.”
Mr Moir said he sympathises with Easy Life having to make the “impossible decision” not to fight the case, adding: “There’s got to be a more sensible way that would be better, fairer for smaller organisations, better for not clogging up the court systems. Let’s be honest, this is about corporate bullying. That’s what’s at the heart of it.”
An easyGroup spokesperson said it would not comment further on the band at this time following their decision to change their name. Of the action against easyfundraising, the spokesperson said the company was “protecting the consumer from any confusion – remember as brand thieves they are not subject to our product/service standards”.
The spokesperson continued: “It needs to be repeated that many of our partners use the easy brand name and get up as part of their business strategy – in return for an annual royalty. It cannot be remotely fair for other third parties to just pick it up and use it for free.”
Easy Life’s Life’s A Beach tour poster was included in documents submitted to the High Court
Can you claim ownership of a word?
Several trademark and legal experts have been following the legal row since the story made headlines at the beginning of the month.
Emma Kennaugh-Gallacher, senior professional support lawyer at intellectual property (IP) experts Mewburn Ellis, says easyGroup has “long been zealous in policing the use of what it considers to be its proprietary ‘easy+’ mark”, but case law so far indicates “there is by no means an assumption that they can simply claim ownership to any easy+ phrase”.
It depends on context and history of use, among other factors, she added.
Josh Schuermann, IP expert for international law firm Reed Smith’s Entertainment & Media Group, says there has been an increase in these types of cases in recent years, due to social media making it “easier than ever” to create content and share information.
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Helen Wakerley and Isabelle Tate, partner and associate respectively at IP law firm Reddie & Grose, said that while easyGroup does not own the word “easy” it could argue that links would be made to its brands. Any action against the name of the band alone “would have made things more challenging” for easyGroup, they said – however, Easy Life’s use of easyJet livery on merchandise and tour posters had “muddied the issue”, as “there is no parody defence to trademark infringement, which exists in copyright law”.
And Jill Bainbridge, contentious intellectual property partner at the Harper James law firm, said that while the case may “be regarded as a David v Goliath situation”, easyGroup leaving a perceived infringement unchallenged could “open the door for others to follow suit”.
‘There should be a quicker way’
For the artists now formerly known as Easy Life, the case has brought an abrupt end to a band that was very much on the up. Fans now remain hopeful of seeing them return under a new name.
For easyfundraising, they await their day in court. “We remain confident,” says Mr Moir. “But I think this brings into question, how cases like this continue to be allowed to be brought.
“If an organisation such as ourselves has had a trademark approved for 13 years and there is, you know, a very, very quick understanding and you can look and say, we’re in completely different sectors, we do completely different things, we don’t have an orange logo – a very, very quick test to prove that there is no passing off [as another brand].
“Is there not a better way that cases like this could be dealt with? It just seems wrong on every level.”
Entertainment
Criminal investigation launched into Glastonbury performances of Kneecap and Bob Vylan
A criminal investigation has been launched into the Glastonbury performances of Kneecap and Bob Vylan.
Police announced the decision on Monday afternoon after reviewing video footage and audio of both sets, which took place on Saturday.
It comes after the BBC said it regretted the decision not to pull the live stream for Bob Vylan’s Glastonbury performance, during which frontman Bobby Vylan shouted anti-IDF (Israel Defence Forces) chants.
The punk-rap duo have also had US visas revoked and been dropped by their US representative, United Talent Agency.
Later on Monday, as the story had made headlines throughout the day, drummer Bobbie Vylan released a video statement on Instagram, saying politicians who have spent time criticising the band should be “utterly ashamed” for giving “room” to this over other issues.
He also addressed what was said on stage, saying: “Regardless of how it was said, calling for an end to the slaughter of innocents is never wrong. To civilians of Israel, understand this anger is not directed at you, and don’t let your government persuade you that a call against an army is a call against the people.”
Moglai Bap and Mo Chara of Kneecap perform at Glastonbury. Pic: Reuters
In a statement, Avon and Somerset Police said that after reviewing footage of both performances, further enquiries are required and a criminal investigation is now being undertaken.
“A senior detective has been appointed to lead this investigation,” a spokesperson said. “This has been recorded as a public order incident at this time while our enquiries are at an early stage.”
The force said the investigation will be “evidence-led and will closely consider all appropriate legislation, including relating to hate crimes”.
“We have received a large amount of contact in relation to these events from people across the world and recognise the strength of public feeling,” it added. “There is absolutely no place in society for hate.”
What happened?
Bob Vylan performing on the West Holts Stage, during the Glastonbury Festival at Worthy Farm in Somerset. Yui Mok/PA Wire
During Bob Vylan’s set, the duo performed in front of a screen that showed several messages, including one that said Israel’s actions in Gaza amount to “genocide”.
Bobby Vylan also led chants of “death to the IDF”.
The set was live streamed by the BBC as part of its Glastonbury coverage, but has not been made available on demand.
Politicians including the prime minister have criticised the performance. Glastonbury organiser Emily Eavis said the chants “crossed a line” and that there was no place at the festival for “antisemitism, hate speech or incitement to violence”.
A BBC spokesperson said the broadcaster respected freedom of expression “but stands firmly against incitement to violence”.
They added: “The antisemitic sentiments expressed by Bob Vylan were utterly unacceptable and have no place on our airwaves…
“The team were dealing with a live situation, but with hindsight we should have pulled the stream during the performance. We regret this did not happen.”
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What’s the Glastonbury controversy?
Media watchdog Ofcom said it was in talks with the BBC and that the broadcaster “clearly has questions to answer” over the stream.
Irish-language rap trio Kneecap were on stage afterwards. Before their appearance at the festival, there had been calls for Glastonbury to remove them from the bill – as rapper Liam Og O hAnnaidh (who performs as Mo Chara) is facing a terror charge, accused of displaying a flag in support of the proscribed group Hezbollah at a gig in London last November.
Glastonbury organisers kept them on the line-up, but the BBC chose not to stream their set live. An edited version was later made available on demand.
On stage, the band led chants of “f*** Keir Starmer”.
O hAnnaidh’s bandmate Naoise O Caireallain (Moglai Bap) said they would “start a riot outside the courts” for O hAnnaidh’s next appearance, before clarifying: “No riots, just love and support, and support for Palestine.”
Hundreds of people turned out in protest for his first court appearance earlier this month.
After the police investigation was announced, Culture Secretary Lisa Nandy criticised the “appalling and unacceptable” scenes at Glastonbury and said the government would not tolerate antisemitism.
She said she had called BBC director-general Tim Davie after the broadcast of Bob Vylan’s set to find out why it had aired, and why the feed had not been cut.
“I expect answers to these questions without delay,” she said.
Ms Nandy said she had spoken to members of the Jewish community, including attendees at Glastonbury, who said they were concerned by imagery and slogans and ended up creating their own “safe space”.
Christopher Landau, the US deputy secretary of state, said the band had been banned from the US ahead of a tour later this year due to their “hateful tirade” at the festival.
Bob Vylan were set to perform in Chicago, Brooklyn and Philadelphia in the autumn. They are due to perform at Radar Festival in Manchester on Saturday and Boardmasters, a surfing and music festival in Newquay, Cornwall, in August.
Sharing a statement on Instagram after the Glastonbury set, Bobby Vylan said: “Teaching our children to speak up for the change they want and need is the only way that we make this world a better place.
“As we grow older and our fire starts to possibly dim under the suffocation of adult life and all its responsibilities, it is incredibly important that we encourage and inspire future generations to pick up the torch that was passed to us.”
The war in Gaza, which has continued for more than 18 months, began after Hamas militants launched attacks in Israel on 7 October 2023, killing 1,200 people and taking roughly 250 hostages.
More than 860 Israeli soldiers have been killed since the war began, more than 400 of them during the fighting in Gaza.
Israel’s offensive in Gaza has devastated the enclave and killed around 56,500 people, according to the Hamas-run health ministry, which does not differentiate between civilians and combatants, but says more than half of the dead are women and children.
An inquest has found drag queen The Vivienne did not intend to take their life when they died after taking ketamine.
Coroner Jacqueline Devonish concluded The Vivienne, whose real name is James Lee Williams, died by “misadventure” after suffering cardio respiratory arrest.
Williams, who won the first series of RuPaul’s Drag Race UK in 2019, was found dead at the age of 32 in the bath at their home in Cheshire on 5 January this year.
In March, the star’s family revealed the performer had died “from the effects of ketamine use causing a cardiac arrest”, saying they wanted to raise awareness about the dangers of the drug.
Cheshire Coroner’s Court heard five drug snap bags were found, including in a bedroom draw and a bin in the bathroom, in their home in Chorlton-by-Backford, near Chester.
Police attended and confirmed there were no suspicious circumstances.
The inquest heard friends and family had no worries about Williams’s mental health and the performer was looking forward to future roles on TV and in the theatre, although did “occasionally” take ketamine.
The star’s family told the hearing the performer should not be remembered for their use of the Class B drug and that drugs did not define the person they were.
Williams’s father Lee Williams described them as “an outgoing character who was full of life” and “just wanted to make people laugh”.
“He achieved his goals. He had future goals he wanted to achieve. Along the way he always wanted to try to help his community, which he did and try to help other drag queens,” he said.
“He was always available. He never turned anybody down. He never turned his back on anybody. He never said no.
“He loved the stage, that’s where he saw the rest of his career being, on the stage, in the theatre. That’s what he loved to do.”
Williams’s funeral in Bodelwyddan, Denbighshire, North Wales, was attended by RuPaul’s Drag Race UK contestants Tia Kofi and Baga Chipz, along with Steps singer Ian “H” Watkins, TV personality Kim Woodburn and Coronation Street actress Claire Sweeney.
The Vivienne at the premiere of the film ‘Wicked’ in November 2024. Pic: AP
During their time on the show, under their drag name, Williams admitted having been a drug addict for four years.
“It was party, drugs, but I couldn’t leave the drugs at the party, it was constant for me,” they said.
They added that their addiction was a “habit that caught on a bit too quick and a bit too hard”.
The TV personality, who grew up in Colwyn Bay, North Wales, before moving to Liverpool, came third in the 2023 edition of Dancing On Ice.
The star performed as the Wicked Witch of the West in a UK and Ireland tour of The Wizard Of Oz musical and reprised the role in the West End at the Gillian Lynne Theatre last year.
They were due back on stage in March as the Childcatcher in a tour of Chitty Chitty Bang Bang, a role they first played last year.
The government is seeking expert advice after illegal use of ketamine surged to record levels.
In the year ending March 2023, an estimated 299,000 people aged 16 to 59 had reported use of the substance, which is controlled as class B, according to the Home Office.
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