Who says EVs are not selling in the US? Hyundai and Kia’s most popular electric models set new September US sales records, with momentum expected to continue into the end of the year.
Korea’s largest automakers are taking advantage of the growing US electric vehicle market. Kia and Hyundai achieved 15 straight months of growth in the US last month.
Kia’s EV6 set a new October sales record with 1,542 models sold, up 30% over last year. Although Kia doesn’t provide a breakdown for its Niro EV model, the company said overall EV sales were up 83% YOY.
The automaker recently revealed 2024 EV6 pricing, including a new longer-range Light variant starting under $50,000.
Kia also opened orders for its first three-row electric SUV, the EV9, in October. The Kia EV9 starts at $54,900 with up to 230 miles range. For $59,200, the Long Range version offers up to 304 miles range.
Eric Watson, VP of sales at Kia America, said, “The upcoming 2024 EV9, set for release soon, has already garnered significant consumer interest with pre-orders, establishing its presence in the competitive electric SUV segment from the start.”
Hyundai and Kia set new September EV sales records
Meanwhile, Kia’s parent company, Hyundai, also set a new September EV sales record. Hyundai’s IONIQ 5 electric SUV sales reached 2,979, up 89% from last year.
Randy Parker, CEO of Hyundai Motor America, commented on the success, saying, “Hyundai is rolling into November with momentum and our proven Winter Sales Event promotion and strong marketing support starts now.”
Hyundai EV
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
IONIQ 5
1,548
2,074
2,114
2,323
2,446
3,136
4,135
3,572
3,958
2,979
IONIQ 6
N/A
N/A
222
890
971
1,162
1,745
1,663
1,665
1,239
Hyundai US EV sales YTD (Source: Hyundai Motor America)
The automaker has sold 28,285 IONIQ 5 models in the US this year as one of the best-selling EVs.
Although sales are down from the summer months, this is a typical seasonal trend that generally picks back up into winter.
Hyundai also sold 1,239 IONIQ 6 models, as sales reached 9,557 so far in 2023. The company recently announced the 2024 IONIQ 6 will start at $38,615, over $4,000 less than this year’s model.
The growth comes after Hyundai introduced several incentives and promotions over the past few months.
Hyundai slashed EV lease prices last month, offering some of the cheapest rates since launching. It also ran a promo that gave those buying or leasing an IONIQ 5 or 6 model a free ChargePoint Home charger and a $600 credit. However, that deal ended at the end of October.
It looks like Hyundai is already introducing its next round of promotions with the upcoming “Winter Sales Event.” We will keep you posted on the latest Hyundai deals.
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VinFast delivered its first VF9 vehicles to customers in Los Angeles yesterday, kicking off US deliveries of the new 3-row electric SUV.
VinFast is a relatively new EV brand, founded in Vietnam in 2017, under the umbrella of massive Vietnamese conglomerate Vingroup. It started delivering cars to the US in 2023 with its VF8 mid-size SUV.
The VF9 is its three-row large SUV, which has been delivering in Vietnam since the 2023 model year, and also in some other Southeast Asian and a few European markets. But now it’s ready to start delivering the VF9 here in the US, and it started last night in Los Angeles.
VinFast held a small event at its US headquarters in Los Angeles to deliver the first 8 VF9s to the US market, and invited us out to the event and to have a quick look at the car.
VinFast told us that it currently has 36 dealerships in 15 states, with 13 company owned stores in California. So deliveries won’t just start right away in California, but other territories as well. However, VinFast couldn’t provide us an estimate of what the delay before delivery would be if ordering a vehicle today.
VinFast trim levels
The VF9 comes in two trim levels, Eco and Plus. The Eco model starts at $69,800 with the Plus version $4k more at $73,800. First deliveries will start with the Plus model, with the Eco coming a few months later.
But despite those somewhat high starting prices, VinFast is also offering a limited-time promotion for the first 100 vehicle deliveries to lease the Plus for $529/mo with $2,000 down. And since the VF8 has seen some really great lease deals, we could imagine the VF9 might get the same treatment after deliveries start happening in earnest.
The trim levels don’t differ significantly in drive capabilities, with the same battery and motor between the two. See the full spec sheet here.
The main differences are in a bunch of additional interior comforts on the Plus, like ventilated massaging seats, 2nd row seat heaters, seat and steering wheel position memory, rear LCD display, panoramic roof and a subwoofer. The Plus also has fog lights and cornering lights.
However, the Plus also has lower range at 291 miles instead of 330 miles, primarily due to larger 21in wheels compared to the base 20in wheels. Wheels can make a huge difference in aerodynamic efficiency, especially with different wheel cover designs.
The Plus is also about 100lbs heavier than the Eco, and can come in a 6-seat “captain’s chair” configuration, whereas the Eco only comes in a 7-seat layout.
Extremely quick first drive
We got a chance to drive the VF9 very briefly, but given that it was in the middle of LA rush hour traffic and only a few miles, this barely even qualifies for “first drive” status.
However, the vehicle felt quite spacious inside – as one would expect from a large SUV. We only sat in the seats for a few minutes, but the seat material was passably comfortable (not like the outstandingly comfortable EX90). The third row has a huge amount of headroom, but little legroom – you’re basically sitting on the floor back there, and it takes some work to get out of it, too.
The drive software does seem to have matured compared to the previous VF8 version I drove. That VF8 had horrendous throttle lag, especially when starting from 0mph, but I didn’t experience that quite so much here in the VF9. It felt better. They’re making progress.
The throttle pedal is a little weirdly jumpy though in sport mode, so despite that I set almost all EVs to sport mode and just leave it there, this might be a car that I’d drive in standard or eco more often. And hope that Vinfast continues to tweak the drive software to make it feel a little more refined. But that said, again, I’d like a chance to test this more and get a feel for it.
Power was good though not amazing, it’s a large car after all so comfort is going to be more of a premium than speed.
I like VinFast’s user interface well enough – it’s pretty well laid out, it doesn’t suffer from the lag that some other UIs do, and you can always escape to CarPlay or Android Auto if that’s your preference. Though the gathered media did experience some random faults on the 3 early-production press cars we had access to for the night, like a faulty anti-window-pinch sensor and rear hatch closure sensor.
All in all, after the relatively poor overall reviews for the VF8 and a middling experience myself when I drove one, I came away pleasantly surprised by the VF9, with a vehicle that was nicer than I expected on this very short drive. I’m still not a large SUV guy and would love to see some of VinFast’s smaller vehicles here (the VF7 is coming to the US, but I’d like to see the even-smaller ones), but as long as the arrow keeps going in the right direction and VinFast keeps improving, there could be a nice future here for Vietnam.
And that’s the thing… I really want VinFast to succeed. I like the idea of having another country join the international stage of auto manufacturing, and it would be great for Vietnam to gain some chops in the realm of complex manufacturing. The country already does well in textiles and electronics… but cars are a whole different thing. This drive was too short to draw many conclusions, but VinFast does seem to be improving from the short experience we had.
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Crude oil futures edged slightly lower on Tuesday, after rallying about 3% in the prior session on fears that the war between Ukraine and Russia is escalating.
President Joe Biden has authorized Ukraine to use long-range missiles to hit targets in Russia in a major departure from Washington’s previous position, according to media reports.
China’s Xiaomi has reported a 30.5% growth in third-quarter revenue for its EV business, with the company also bumping up its yearly delivery target for the SU7 series EVs to 130,000 units.
Back in May, Xiaomi – the world’s third-largest smartphone maker – had said that it planned to build 100,000 EVs by the end of the year, with the company well on its way to achieving that goal. CEO Lei Jun said on his social media account that the company was bumping up its previous target of 120,000 of its first EV as “demand surges,” reports Reuters.
Last December, Xiaomi debuted its first vehicle, the SU7, which officially launched in March, offering three versions – Standard, Pro, and Max, with the Standard starting at $30,761 – strategically about $4,000 cheaper than the price of Tesla’s Model 3 in China. A souped-up hypercar version, the Ultra, has also since been unveiled.
Xiaomi SU7 Ultra. Source: Xiaomi
Since its launch, the SU7 has been a hit in China and is set to easily surpass production goals of 100,000 units one month early. To boost that momentum, Xiaomi now expects to complete the construction of an expansion of its EV factory in mid-2025, which should ramp up its numbers even more – at least, that’s the aim.
In the third quarter of this year, Xiaomi has said that it delivered 39,790 units of the SU7, for a total sales figure from its March launch to the end of September to 67,157 units.
Huatai Securities has forecast Xiaomi will deliver 400,000 EVs in 2025, with its EV business accounting for about a fifth of its revenue compared with 8% this year, Reuters reports.
Of course, analysts have predicted the company would lose money on its SU7, to the tune of around $10,000 a vehicle, but the smartphone maker has a tidy cash reserve of $15 billion to help it weather the storm.
Source: Xiaomi Weibo account
While facing plenty of competition in China from the likes of BYD, the company has, for one, tremendous brand appeal to the Chinese consumer, who are already familiar with its products and user interfaces. In addition to an alluring price point, the SU7 is a connected car that syncs with other devices. Compared to other EV makers, Xiaomi, too, has an edge on software and a jumpstart on autonomous driving, which it has been testing on roads for a few years.
The company says it plans to invest $10 billion over the next 10 years in building its EV empire, reports have said. By the end of the year, the company expects to expand to 22 sales stores, 135 service centers, and 53 delivery hubs in 59 cities.
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