The big day is almost here. In less than a month, we will finally see Hyundai’s first three-row electric SUV. With its debut just around the corner, Hyundai is giving us a closer look at the IONIQ 9 in its latest teaser. The new video reveals its new Tesla Cybertruck-like LED light bar for the first time. Check it out below.

It’s been three years since Hyundai unveiled the SEVEN concept at the 2021 LA Auto Show. Although the brawny electric SUV stole the show, we’ve heard little since — until the past few months.

In August, Hyundai confirmed the electric SUV would be known as the IONIQ 9 when it hit the market. The name change from the expected IONIQ 7 (SEVEN) to “9” signals its status as Hyundai’s new flagship EV model.

The new electric SUV will follow the popular IONIQ 5 and IONIQ 6 models based on its advanced E-GMP dedicated EV platform.

Less than two weeks ago, Hyundai teased the new model for the first time, giving a sneak peek of its silhouette.

The images revealed Hyundai’s new “Aerosthetic” design, combining aerodynamic performance with a sleek aesthetic look.

Hyundai IONIQ 9 LED light bar revealed in new teaser

Hyundai said the IONIQ 9 marks its “inaugural venture into the realm of large SUV EV models.” It draws inspiration from “the sleek exterior and spacious, cozy interiors of boats.” An extended wheelbase and single-curved roof design provide “ample space for all passengers, including those in the third row.”

In its new teaser, the sleek new LED light bar is shown upfront. It almost looks like the one on Tesla’s Cybertruck. If you haven’t seen one yet, you can’t miss it when you pass one on the street.

You also get a sneak peek of the IONIQ 9’s spacious interior. The video shows a rear passenger seemingly napping in the rear.

Hyundai said, “The IONIQ 9 is coming with plenty of space for you and those you belong with,” with astronauts in the back.

As its official debut approaches, the IONIQ 9 has been spotted testing in public. Last week, we got a good look at the design after it was spotted in California.

Although official specs have yet to be revealed, the IONIQ 9 is expected to be similar in size to the Kia EV9. Based on the same E-GMP platform, the EV9 is 197.2″ long, 77.9″ wide, 70.1″ tall, and a wheelbase of 122″— roughly the size of Kia’s Telluride. However, with 42″ of rear legroom, the EV9 tops even the Cadillac Escalade.

Kia’s EV9 starts at about $55,000, while the IONIQ 9 is expected to start at about the same or slightly higher.

The IONIQ 9 will be built at Hyundai’s massive new manufacturing plant in Georgia, following the updated 2025 IONIQ 5. Hyundai said US-built EVs qualify for a partial $3,750 tax credit, but the company is still passing on the full $7,500 through leasing. When the battery portion opens next year, Hyundai expects US-made EVs to qualify for the full $7,500.

On Friday, Hyundai announced the 2025 IONIQ 5 will start at $43,975 with more range and features than the current model. It also has a sleek new design and an NACS charging port to unlock Tesla’s Supercharger network.

Hyundai is expected to take the sheets off at the LA Auto Show starting November 22, 2024. Check back soon as more details will trickle in leading up to the big day.

The China Association of Automobile Manufacturers (CAAM) has shared its new energy vehicle (NEV) sales numbers for October, showcasing that EV adoption is at an all-time high, surpassing September 2024, which was the previous record.

While EV adoption has made great strides in the US and Europe, China has been and remains the absolute leader in the segment. Government incentives surrounding NEVs as well as some of the most exciting and advanced EV technology have helped propel sales in China year after year.

While the Chinese vehicle market is quite saturated with this influx of all-electric and plug-in hybrid models, many brands have found great success. Furthermore, when paired with the incentives to both OEMs and consumers overseas, Chinese EVs are easily the most affordable in the world.

Local OEMs continue to bolster production and introduce tons of new models while consumers continue to flock to sustainable mobility technology. As a result recent sales data from China shows that adoption is at an all-time high and trending upward.

EV sales in China topped 1.43 million units in October

As reported by CnEVPost, the China Association of Automobile Manufacturers (CAAM) shared its October sales data for NEVs – a category that includes battery electric vehicles (BEVs), plug-in hybrid EVs (PHEVs), and fuel cell EVs (FCEVs).

That sales total, which includes exports outside of China (524,000 units in October 2024), reached 1.43 million units last month – an all-time record for the country. That October total builds off a previous record in September when Chinese OEMs sold 1,287,000 vehicles – an 11.1% increase.

Aside from topping the previous month’s record, China’s October total for EV sales shows tremendous year-over-year growth, up 49.6% since the same point in 2023. Of that 2024 total, PHEV sales contributed 587,000 units sold, continuing record numbers for a sixth consecutive month. PHEV sales are up 89.7% compared to a year ago.

Battery EV sales in China (842,000 units in October 2024) are growing slower but still trending upward. That total is up 30.4% YoY and 8.7% from September 2024. As a part of the overall vehicle sales in China last month, which was 3.05 million units, NEV penetration was 46.8%, up from 45.8% in September 2024 and up from 33.5% in October 2023.

These EV sales are a potential glimpse into the global future as China has remained years ahead of other markets in embracing the technology. Having done the development early, the country’s ability to deliver affordable quality EVs has caused sales to skyrocket.

Who knew that would be the key to success?

Enphase Energy (Nasdaq: ENPH) said in a statement to the US Securities and Exchange Commission (SEC) that it will lay off 17% of its global workforce to “streamline its operations.”

The layoffs, which must be completed by the end of Q1 2025, will affect approximately 500 employees and contractors.

The Fremont, California-headquartered global energy technology company and supplier of microinverter-based solar and battery systems also said it will shut down contract manufacturing operations in Guadalajara, Mexico, but continue contract manufacturing in the US, India, and China.

The company says its global capacity for microinverters will remain steady at approximately 7.25 million microinverter units per quarter, of which approximately 5 million units of capacity are in the US.

The company writes in its SEC statement:

The Company estimates that it will incur approximately $17 million to $20 million in restructuring and asset impairment charges, of which approximately $14 million are expected to be incurred in the fourth quarter of 2024, and approximately $11 million to $12 million will be total cash expenditures.

The estimated impact of charges related to the Plan is expected to be approximately $10 million to $13 million in employee severance and benefits, $4 million in asset impairment charges, and $3 million related to contract manufacturing and office closures.

CEO Badri Kothandaraman said in a message to employees a regulatory filing [via Reuters], “A combination of factors – including reduced US residential solar demand due to high interest rates and declining demand in Europe due to policy changes and utility rate adjustments – has contributed to sustained unpredictability in our industry.”

Read more: Enphase Energy’s Level 2 home EV chargers now come with NACS connectors

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